Studio Segers
Studio Segers is a Belgian private multidisciplinary design practice founded in 1989 in Maaseik, operating across architecture, product design, and graphic design, and serving regional residential clients together with international furniture OEMs such as Ethnicraft, Vasco, Tribu, Vincent Sheppard, and Todus.
- Company typePrivate
- Founded1989
- HeadquartersMaaseik, Belgium
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Studio Segers does
Studio Segers is a Belgian private multidisciplinary design practice headquartered in Maaseik, Limburg, founded in 1989 by architect Raf Segers. The firm operates three integrated divisions — architecture, product design, and graphic design — under separate BV/BVBA entities, including Raf Segers Architect BV and the 2018-formed Segers Liesenborghs Architecten BV. Its architecture arm focuses on high-end residential and commercial projects concentrated in the Limburg region, while product design maintains multi-decade industrial design relationships with international furniture and heating brands including Ethnicraft, Vasco, Tribu, Vincent Sheppard, and Todus. The graphic design arm handles visual communication work for cultural and commercial clients.
The business model is project-based professional services across all three divisions, with the product design line functioning as an embedded OEM design partner that supplements project fees with longer-running industrial collaborations. Geographic reach is achieved indirectly through partner brands' distribution networks rather than direct international offices, supported by an active trade-show presence at Milan Salone del Mobile, IMM Cologne, and Designblok Prague. The practice is founder- and family-controlled, with succession underway via principal Wim Segers, who received the Henry Van de Velde Lifetime Achievement Award in 2022.
Studio Segers is a small, founder-controlled firm with 1–10 employees disclosed across its legal entities. No funding, acquisition, headcount expansion, or revenue figures are disclosed in the available material, and the studio operates as a traditional design practice without any disclosed AI, machine-learning, or data-driven capability. Its differentiation rests on multi-generational design talent, a portfolio of industrial design IP licensed to recurring furniture clients, and an awards-validated brand identity rather than on scale, technology, or network effects.
Studio Segers firmographics
Firmographics- Name
- Studio Segers
- Legal name
- Studio Segers BVBA
- Website
- https://studiosegers.be
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Studio Segers is a Belgian private multidisciplinary design practice founded in 1989 in Maaseik, operating across architecture, product design, and graphic design, and serving regional residential clients together with international furniture OEMs such as Ethnicraft, Vasco, Tribu, Vincent Sheppard, and Todus.
- Ownership category
- akta.pro rank
Studio Segers industry classification
Industry- Product category
- Architecture & Design Services
- NAICS
- Architectural, Engineering, and Related Services (5413), Industrial Design Services (54142), Interior Design Services (541410)
- SIC
- General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)
Keywords
Where Studio Segers is headquartered
LocationHeadquarters
- HQ city
- Maaseik
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
Studio Segers business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Architecture Services: High-end architectural design services including new construction, complete renovation, interior design, and signature spaces for both private residential and project/commercial markets in Limburg, Belgium.
- Product Design Services: Design services for furniture, lighting, radiators, and accessories for established national and international brands. Products are developed with innovative techniques and sustainable materials.
- Graphic Design Services: Visual communication services including logos, brochures, websites, brand identity, corporate identity, and full visual strategies for online and offline applications.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Studio Segers product offering
Product offeringCore offering
Studio Segers is a Belgian creative studio operating three divisions under one roof: Studio Segers Architecten delivers high-end architecture and interior design (new construction, total renovation and signature spaces) for residential and commercial clients in Limburg; the Product Design division creates furniture, lighting, radiator and accessory designs for established national and international brands using sustainable materials and innovative techniques; and the Graphic Design division provides brand identity, logos, brochures, websites, packaging, signage and full visual communication strategies for businesses.
Product overview
Studio Segers is a creative studio with three distinct service divisions: Architecture (Studio Segers Architecten), Product Design, and Graphic Design. The Architecture division provides high-end architectural services from concept to realization, including new construction, complete renovation, and interior design for both residential and project markets. The Product Design division, led by Wim Segers, Bob Segers, and Tom Fonteyn, creates characterful products using innovative techniques and sustainable materials, working with established national and international brands. The Graphic Design division provides visual communication services including logo design, corporate identity, websites, brochures, and exhibition design. The portfolio includes numerous named products across furniture, lighting, radiators, and accessories, as well as graphic design projects for various clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Studio Segers Architecture (Studio Segers Architecten) High-end architecture services in Limburg, Belgium covering concept to realisation, including new construction, total renovation, interior design and signature spaces for both private residential (Particulier) and commercial/project (Professioneel) clients. Delivered by Raf Segers, Chris-Laurenz Liesenborghs, Danielle Joosten, Dennis Houben and Sonja Vrancken using honest materials and detailed execution.
- Studio Segers Product Design Product design services by Wim Segers, Bob Segers and Tom Fonteyn, creating characterful products with respect for context, sustainable materials, innovative techniques and refined aesthetics for established national and international brands including Vasco, Tribu, Vincent Sheppard, Todus, Ethnicraft, Indera, Moome, Younic, Kreamat, XLBoom and SixInch. Categories span furniture, lighting, radiators, accessories and trade show booth design.
- Studio Segers Graphic Design Graphic design and visual communication services including logo design, brochures, websites, brand identity, corporate identity, packaging, signage, exhibition materials and full visual strategies for online and offline applications. Delivered by Rita Westhovens and Marjan Brants to clients such as Brouwerij Klein Kloosterke, Vasco Innovations and Limeparts Drooghmans.
Quantifiable outcome
- Multiple projects featured in 'Buitengewoon Belgisch Bouwen' (Outstanding Belgian Building) publications
- +1 more outcomes
Companies that use Studio Segers
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Studio Segers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Studio Segers partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
Studio Segers competitors and assessment
Company assessmentDirect peers
- Studio Job: Multidisciplinary Dutch-Belgian design studio known for boundary-pushing product design and graphic art for international brands. Closely comparable to Studio Segers for combining product design with graphic/visual work and a similarly provocative European design identity.
- Maarten Baas: Dutch designer famous for conceptual furniture, product, and object design for premium international brands. Comparable to Studio Segers for the product design-for-major-brands model, the no-nonsense Dutch/Benelux design sensibility, and the small studio structure.
- Vincent Van Duysen Architects: Belgian high-end architecture and interior design practice with deep residential focus and product design collaborations with premium furniture brands. Comparable to Studio Segers for Belgian context, high-end residential positioning, and crossover between architecture and product design.
- Total Design: Dutch multidisciplinary design consultancy with deep history in graphic, product, and brand design for European enterprises. Comparable to Studio Segers for the multidisciplinary graphic-plus-product design model and a long-tenured Benelux design pedigree.
- Hella Jongerius: Dutch designer running Jongeriuslab, focused on product, furniture, and material design with an emphasis on sustainability and craft for major brands. Comparable to Studio Segers for product design-for-established-brands work, sustainable materials focus, and small principal-led studio model.
- Studio Dumbar: Dutch multidisciplinary design studio with strengths in graphic design, branding, and product/identity work for major brands. Comparable to Studio Segers for combining graphic design with product and brand-identity work and operating across European enterprise clients.
- Glenn Sestig Architects: Belgian architect known for high-end residential, commercial, and interior design across Belgium and internationally. Comparable to Studio Segers for the Belgian high-end architecture market, similar project scale, and small principal-led boutique model.
Regional players
- bOb Van Reeth / AWG architecten: Belgian architectural practice with a strong reputation in high-end residential and cultural architecture. Comparable to Studio Segers as a Belgian boutique architecture firm focused on premium residential clients, with similar regional depth and design-led positioning.
Broad incumbents
- Pentagram: Global multidisciplinary design partnership with practices spanning graphic design, product design, architecture, and branding. Comparable to Studio Segers in the multidisciplinary architecture/product/graphic model, though Pentagram operates at vastly larger scale across many geographies.
Emerging players
- 75B: Belgian multidisciplinary design studio working across branding, graphic design, and product design for European brands. Comparable to Studio Segers for the small Belgian multidisciplinary design studio model combining graphic and product design work for premium clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
Studio Segers social profiles
Digital presenceStudio Segers financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio Segers leadership team
Management profileNumber of profiles
Profiles10 records
Studio Segers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio Segers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio Segers
What does Studio Segers do?
Studio Segers is a Belgian creative studio operating three divisions under one roof: Studio Segers Architecten delivers high-end architecture and interior design (new construction, total renovation and signature spaces) for residential and commercial clients in Limburg; the Product Design division creates furniture, lighting, radiator and accessory designs for established national and international brands using sustainable materials and innovative techniques; and the Graphic Design division provides brand identity, logos, brochures, websites, packaging, signage and full visual communication strategies for businesses.
Is Studio Segers a public or private company?
Studio Segers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio Segers founded?
Studio Segers was founded in 1989. It employs 1 to 10 people.
Where is Studio Segers based?
Studio Segers is headquartered in Maaseik, Belgium, in the Europe region.
How does Studio Segers make money?
Three revenue lines are on record. Architecture Services are the primary driver. The others are product Design Services and graphic Design Services.
Who are Studio Segers's main competitors?
Direct peers on record are Studio Job, Maarten Baas, Vincent Van Duysen Architects, Total Design, Hella Jongerius, Studio Dumbar and Glenn Sestig Architects. bOb Van Reeth / AWG architecten is listed as a regional player. Pentagram is listed as a broad incumbent. 75B is listed as an emerging player.
Does Studio Segers have an API?
No public API is recorded for Studio Segers.
What industry is Studio Segers in?
Studio Segers's product category is Architecture & Design Services. Its primary akta.pro industry code is IMAFABAE, Residential Design-Build & Renovation-Integrated Builders. Its NAICS code is 5413 and its SIC code is 1520.