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Star Trailer Sales

Full company profile

uuid00yn51s

Namestring
Star Trailer Sales
Legal namestring
Star Trailer Sales, Inc.
Websiteurl
startrailer.com
Company typeenum
Private
Founded yearint
1974
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersMankato, United States
HQ citystring
Mankato
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
semi trailer sales, used trailers, trailer parts, trailer service, trailer financing
Industry3 codes
1Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler)
CodeIMACAGAAPrimaryYes
2Truck Trailer Manufacturing (Dry Van/Reefer/Flatbed/Tanker)
CodeIMACABAHPrimaryNo
3Trailer Pooling, Rental & Depot Services (Yard Pools, One-Way)
CodeTLABACAJPrimaryNo
NAICS code1 code
  • Truck Trailer Manufacturing336212
SIC code2 codes
  • Truck Trailers3715
  • Industrial Trucks, Tractors, Trailors & Stackers3537
Product category
Commercial Trailer Dealership
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model5 records
1New Trailer Sales
TypeOne Time License
Description

Sales of new semi trailers including various types such as drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer trailers

startrailer.com
2Used Trailer Sales
TypeOne Time License
Description

Sales of pre-owned trailers across multiple categories

startrailer.com
3Parts Sales
TypeOne Time License
Description

Aftermarket parts sales through parts.startrailer.com

startrailer.com
4Service and Repair
TypeOne Time License
Description

Trailer service and maintenance services

startrailer.com
5Financing and Leasing
TypeOne Time License
Description

Trailer financing and leasing services with credit application available on website

startrailer.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Star Trailer Sales is a Minnesota semi trailer dealership that sells new and pre-owned semi trailers across nine specialized categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) sourced from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. The dealership complements trailer sales with replacement parts, repair and maintenance service, in-house financing and leasing, and trailer rentals. Operations are conducted through company-owned locations in Mankato (headquarters), Rochester, and St. Cloud.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Star Trailer Sales operates as a semi trailer dealership offering a diverse inventory of new and used trailers across multiple specialized categories. The core product offering centers on trailer sales, supplemented by complementary services including parts supply, maintenance and repair services, and financing/leasing options. The company also offers rental services. Their trailer inventory spans 9 distinct types: Drop Deck, Flatbed, End Dump, Hopper/Grain, Livestock, Tag/Construction, Lowboy/Detach, Van, and Reefer trailers. The product portfolio features various brands including Eby, Mac Trailer, Transcraft (Wabash), and Trail King. The company serves agricultural (farm, grain hauling), commercial fleet, construction, and general hauling industries across Minnesota including Mankato, Rochester, and St. Cloud locations.

Product and service6 records
1New Semi Trailers
CategoryNew Trailer Sales
Description

Sales of new semi trailers across drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer categories from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. Targeted at farms, commercial fleets, construction companies, and hauling operators across Minnesota.

2Used Semi Trailers
CategoryUsed Trailer Sales
Description

Sales of pre-owned semi trailers across multiple categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) for farms, fleets, construction, and hauling operators in Minnesota.

3Trailer Parts
CategoryParts Sales
Description

Aftermarket replacement parts and components for trailer maintenance and repairs, sold through a dedicated parts portal at parts.startrailer.com. Serves existing trailer owners in Minnesota.

4Trailer Service and Repair
CategoryService and Repair
Description

Trailer repair and maintenance services provided through the Mankato, Rochester, and St. Cloud dealership locations for farm, fleet, construction, and hauling customers.

5Trailer Financing and Leasing
CategoryFinancing and Leasing
Description

In-house trailer financing and leasing services with an online credit application, supporting purchases of new and used trailers by Minnesota-based farm, fleet, construction, and hauling buyers.

6Trailer Rentals
CategoryRentals
Description

Short-term trailer rental services for hauling needs, supporting Minnesota-based farm, fleet, construction, and hauling operators who need temporary trailer capacity.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Eby is a trailer manufacturer whose products are sold through Star Trailer Sales. The company carries Eby Groundload and other Eby trailer models in their inventory.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Mac Trailer aluminum trailers are sold through Star Trailer Sales. The dealership carries Mac Aluminum Frameless and other Mac trailer models.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Transcraft trailers, a Wabash National brand, are distributed through Star Trailer Sales. Inventory includes Transcraft 48' Combo and other models.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Trail King industrial trailers are sold through Star Trailer Sales. Products include Trail King TKSSD-47 side dump trailers.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

One of North America's largest trailer manufacturers (including the Transcraft brand Star resells), Wabash competes with Star's manufacturer partners across dry van, reefer, and platform trailers and shapes the supply and pricing environment Star operates in.

TypeEmerging player
Description

Manufacturer of aluminum dump, flatbed, and frameless end dump trailers — one of Star's direct inventory partners (Mac Aluminum Frameless). Comparable because MAC's product line mirrors Star's specialized trailer categories and its dealer economics directly affect Star's gross margin.

TypeBroad incumbent
Description

Major North American trailer manufacturer producing dry vans, reefers, and platform trailers that compete with products Star sells. Great Dane's dealer network and direct accounts shape the competitive landscape for regional dealerships like Star.

TypeBroad incumbent
Description

Manufacturer of refrigerated, dry van, and flatbed trailers with a national dealer footprint. Comparable because Vanguard competes with Star's reefer and van trailer categories and operates a multi-region dealer network that benchmarks against Star's branch model.

TypeDirect peer
Description

Regional multi-brand trailer and truck dealership and leasing operator offering sales, parts, service, and financing. Comparable to Star because both run multi-line trailer dealerships with overlapping value propositions across new/used sales and adjacent services.

TypeEmerging player
Description

Manufacturer of liquid and bulk tank trailers serving similar agricultural and industrial hauling customers as Star's hopper/grain and end dump categories. Comparable through overlapping end markets and dealership channels.

TypeEmerging player
Description

Manufacturer of livestock, groundload, and specialty trailers (Eby Groundload sold through Star). Comparable because Eby's livestock and agricultural trailer lines overlap with Star's farm-focused inventory and the two share a channel partnership.

TypeEmerging player
Description

Manufacturer of construction, agricultural, and side-dump trailers (TKSSD-47 carried by Star). Comparable because Trail King competes in Star's tag/construction and end dump categories and supplies Star with key inventory.

TypeBroad incumbent
Description

Manufacturer of bulk commodity, end dump, and specialty trailers serving similar construction and agricultural end markets as Star. Comparable through shared customers in hauling and aggregate transport.

TypeBroad incumbent
Description

Leading manufacturer of dry and refrigerated semi trailers with a strong U.S. dealer network. Utility's product portfolio overlaps directly with Star's van and reefer trailer categories and its dealer economics set the bar for resale margins at dealerships.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks3 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Star Trailer Sales

Commercial Trailer Dealershipstartrailer.com

Star Trailer Sales firmographics

Firmographics
Name
Star Trailer Sales
Legal name
Star Trailer Sales, Inc.
Website
https://startrailer.com
Company type
Private
Founded year
1974
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Star Trailer Sales industry classification

Industry
Product category
Commercial Trailer Dealership
NAICS
Truck Trailer Manufacturing (336212)
SIC
Truck Trailers (3715), Industrial Trucks, Tractors, Trailors & Stackers (3537)
akta.pro primary industry
Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)
akta.pro secondary industries
Truck Trailer Manufacturing (Dry Van/Reefer/Flatbed/Tanker) (IMACABAH), Trailer Pooling, Rental & Depot Services (Yard Pools, One-Way) (TLABACAJ)

Keywords

  • Semi trailer sales
  • Used trailers
  • Trailer parts
  • Trailer service
  • Trailer financing

Where Star Trailer Sales is headquartered

Location

Headquarters

HQ city
Mankato
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Star Trailer Sales business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. New Trailer Sales: Sales of new semi trailers including various types such as drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer trailers
  2. Used Trailer Sales: Sales of pre-owned trailers across multiple categories
  3. Parts Sales: Aftermarket parts sales through parts.startrailer.com
  4. Service and Repair: Trailer service and maintenance services
  5. Financing and Leasing: Trailer financing and leasing services with credit application available on website

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Star Trailer Sales product offering

Product offering

Core offering

Star Trailer Sales is a Minnesota semi trailer dealership that sells new and pre-owned semi trailers across nine specialized categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) sourced from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. The dealership complements trailer sales with replacement parts, repair and maintenance service, in-house financing and leasing, and trailer rentals. Operations are conducted through company-owned locations in Mankato (headquarters), Rochester, and St. Cloud.

Product overview

Star Trailer Sales operates as a semi trailer dealership offering a diverse inventory of new and used trailers across multiple specialized categories. The core product offering centers on trailer sales, supplemented by complementary services including parts supply, maintenance and repair services, and financing/leasing options. The company also offers rental services. Their trailer inventory spans 9 distinct types: Drop Deck, Flatbed, End Dump, Hopper/Grain, Livestock, Tag/Construction, Lowboy/Detach, Van, and Reefer trailers. The product portfolio features various brands including Eby, Mac Trailer, Transcraft (Wabash), and Trail King. The company serves agricultural (farm, grain hauling), commercial fleet, construction, and general hauling industries across Minnesota including Mankato, Rochester, and St. Cloud locations.

Differentiator

Problem solved

Functional benefit

Products and services

  • New Semi Trailers Sales of new semi trailers across drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer categories from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. Targeted at farms, commercial fleets, construction companies, and hauling operators across Minnesota.
  • Used Semi Trailers Sales of pre-owned semi trailers across multiple categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) for farms, fleets, construction, and hauling operators in Minnesota.
  • Trailer Parts Aftermarket replacement parts and components for trailer maintenance and repairs, sold through a dedicated parts portal at parts.startrailer.com. Serves existing trailer owners in Minnesota.
  • Trailer Service and Repair Trailer repair and maintenance services provided through the Mankato, Rochester, and St. Cloud dealership locations for farm, fleet, construction, and hauling customers.
  • Trailer Financing and Leasing In-house trailer financing and leasing services with an online credit application, supporting purchases of new and used trailers by Minnesota-based farm, fleet, construction, and hauling buyers.
  • Trailer Rentals Short-term trailer rental services for hauling needs, supporting Minnesota-based farm, fleet, construction, and hauling operators who need temporary trailer capacity.

Companies that use Star Trailer Sales

Customer profile

Segments4 records

Ideal customer profiles4 records

Star Trailer Sales technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Star Trailer Sales partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered minor.

  • EbyminorChannel Partner/ Reseller/ DistributorEby is a trailer manufacturer whose products are sold through Star Trailer Sales. The company carries Eby Groundload and other Eby trailer models in their inventory.
  • Mac TrailerminorChannel Partner/ Reseller/ DistributorMac Trailer aluminum trailers are sold through Star Trailer Sales. The dealership carries Mac Aluminum Frameless and other Mac trailer models.
  • Transcraft (Wabash)minorChannel Partner/ Reseller/ DistributorTranscraft trailers, a Wabash National brand, are distributed through Star Trailer Sales. Inventory includes Transcraft 48' Combo and other models.
  • Trail KingminorChannel Partner/ Reseller/ DistributorTrail King industrial trailers are sold through Star Trailer Sales. Products include Trail King TKSSD-47 side dump trailers.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Star Trailer Sales competitors and assessment

Company assessment

Broad incumbents

  • Wabash National Corporation: One of North America's largest trailer manufacturers (including the Transcraft brand Star resells), Wabash competes with Star's manufacturer partners across dry van, reefer, and platform trailers and shapes the supply and pricing environment Star operates in.
  • Great Dane Trailers: Major North American trailer manufacturer producing dry vans, reefers, and platform trailers that compete with products Star sells. Great Dane's dealer network and direct accounts shape the competitive landscape for regional dealerships like Star.
  • Vanguard National Trailer Corporation: Manufacturer of refrigerated, dry van, and flatbed trailers with a national dealer footprint. Comparable because Vanguard competes with Star's reefer and van trailer categories and operates a multi-region dealer network that benchmarks against Star's branch model.
  • Heil Trailer International: Manufacturer of bulk commodity, end dump, and specialty trailers serving similar construction and agricultural end markets as Star. Comparable through shared customers in hauling and aggregate transport.
  • Utility Trailer Manufacturing Company: Leading manufacturer of dry and refrigerated semi trailers with a strong U.S. dealer network. Utility's product portfolio overlaps directly with Star's van and reefer trailer categories and its dealer economics set the bar for resale margins at dealerships.

Emerging players

  • MAC Trailer Manufacturing: Manufacturer of aluminum dump, flatbed, and frameless end dump trailers — one of Star's direct inventory partners (Mac Aluminum Frameless). Comparable because MAC's product line mirrors Star's specialized trailer categories and its dealer economics directly affect Star's gross margin.
  • Polar Tank Trailer: Manufacturer of liquid and bulk tank trailers serving similar agricultural and industrial hauling customers as Star's hopper/grain and end dump categories. Comparable through overlapping end markets and dealership channels.
  • M.H. Eby, Inc. Manufacturer of livestock, groundload, and specialty trailers (Eby Groundload sold through Star). Comparable because Eby's livestock and agricultural trailer lines overlap with Star's farm-focused inventory and the two share a channel partnership.
  • Trail King Industries: Manufacturer of construction, agricultural, and side-dump trailers (TKSSD-47 carried by Star). Comparable because Trail King competes in Star's tag/construction and end dump categories and supplies Star with key inventory.

Direct peers

  • Premier Truck & Trailer Leasing: Regional multi-brand trailer and truck dealership and leasing operator offering sales, parts, service, and financing. Comparable to Star because both run multi-line trailer dealerships with overlapping value propositions across new/used sales and adjacent services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks3 records

Key highlights6 records

Customer concentration

Star Trailer Sales social profiles

Digital presence

Star Trailer Sales financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Star Trailer Sales leadership team

Management profile

Number of profiles

Star Trailer Sales funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Star Trailer Sales M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Star Trailer Sales

What does Star Trailer Sales do?

Star Trailer Sales is a Minnesota semi trailer dealership that sells new and pre-owned semi trailers across nine specialized categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) sourced from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. The dealership complements trailer sales with replacement parts, repair and maintenance service, in-house financing and leasing, and trailer rentals. Operations are conducted through company-owned locations in Mankato (headquarters), Rochester, and St. Cloud.

Is Star Trailer Sales a public or private company?

Star Trailer Sales is a private company. It is classified as family owned and is currently operating.

When was Star Trailer Sales founded?

Star Trailer Sales was founded in 1974. It employs 11 to 50 people.

Where is Star Trailer Sales based?

Star Trailer Sales is headquartered in Mankato, United States, in the North America region.

How does Star Trailer Sales make money?

Five revenue lines are on record. New Trailer Sales are the primary driver. The others are used Trailer Sales, parts Sales, service and Repair and financing and Leasing.

Who are Star Trailer Sales's main competitors?

Broad incumbents on record are Wabash National Corporation, Great Dane Trailers, Vanguard National Trailer Corporation, Heil Trailer International and Utility Trailer Manufacturing Company. Emerging players are MAC Trailer Manufacturing, Polar Tank Trailer, M.H. Eby, Inc. and Trail King Industries. Premier Truck & Trailer Leasing is listed as a direct peer.

Does Star Trailer Sales have an API?

No public API is recorded for Star Trailer Sales.

What industry is Star Trailer Sales in?

Star Trailer Sales's product category is Commercial Trailer Dealership. Its primary akta.pro industry code is IMACAGAA, Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler), with a secondary code of IMACABAH, Truck Trailer Manufacturing (Dry Van/Reefer/Flatbed/Tanker). Its NAICS code is 336212 and its SIC code is 3715.

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