Star Trailer Sales
- Company typePrivate
- Founded1974
- HeadquartersMankato, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Star Trailer Sales firmographics
Firmographics- Name
- Star Trailer Sales
- Legal name
- Star Trailer Sales, Inc.
- Website
- https://startrailer.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Star Trailer Sales industry classification
Industry- Product category
- Commercial Trailer Dealership
- NAICS
- Truck Trailer Manufacturing (336212)
- SIC
- Truck Trailers (3715), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)
- akta.pro secondary industries
- Truck Trailer Manufacturing (Dry Van/Reefer/Flatbed/Tanker) (IMACABAH), Trailer Pooling, Rental & Depot Services (Yard Pools, One-Way) (TLABACAJ)
Keywords
Where Star Trailer Sales is headquartered
LocationHeadquarters
- HQ city
- Mankato
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Star Trailer Sales business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- New Trailer Sales: Sales of new semi trailers including various types such as drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer trailers
- Used Trailer Sales: Sales of pre-owned trailers across multiple categories
- Parts Sales: Aftermarket parts sales through parts.startrailer.com
- Service and Repair: Trailer service and maintenance services
- Financing and Leasing: Trailer financing and leasing services with credit application available on website
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Star Trailer Sales product offering
Product offeringCore offering
Star Trailer Sales is a Minnesota semi trailer dealership that sells new and pre-owned semi trailers across nine specialized categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) sourced from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. The dealership complements trailer sales with replacement parts, repair and maintenance service, in-house financing and leasing, and trailer rentals. Operations are conducted through company-owned locations in Mankato (headquarters), Rochester, and St. Cloud.
Product overview
Star Trailer Sales operates as a semi trailer dealership offering a diverse inventory of new and used trailers across multiple specialized categories. The core product offering centers on trailer sales, supplemented by complementary services including parts supply, maintenance and repair services, and financing/leasing options. The company also offers rental services. Their trailer inventory spans 9 distinct types: Drop Deck, Flatbed, End Dump, Hopper/Grain, Livestock, Tag/Construction, Lowboy/Detach, Van, and Reefer trailers. The product portfolio features various brands including Eby, Mac Trailer, Transcraft (Wabash), and Trail King. The company serves agricultural (farm, grain hauling), commercial fleet, construction, and general hauling industries across Minnesota including Mankato, Rochester, and St. Cloud locations.
Differentiator
Problem solved
Functional benefit
Products and services
- New Semi Trailers Sales of new semi trailers across drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer categories from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. Targeted at farms, commercial fleets, construction companies, and hauling operators across Minnesota.
- Used Semi Trailers Sales of pre-owned semi trailers across multiple categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) for farms, fleets, construction, and hauling operators in Minnesota.
- Trailer Parts Aftermarket replacement parts and components for trailer maintenance and repairs, sold through a dedicated parts portal at parts.startrailer.com. Serves existing trailer owners in Minnesota.
- Trailer Service and Repair Trailer repair and maintenance services provided through the Mankato, Rochester, and St. Cloud dealership locations for farm, fleet, construction, and hauling customers.
- Trailer Financing and Leasing In-house trailer financing and leasing services with an online credit application, supporting purchases of new and used trailers by Minnesota-based farm, fleet, construction, and hauling buyers.
- Trailer Rentals Short-term trailer rental services for hauling needs, supporting Minnesota-based farm, fleet, construction, and hauling operators who need temporary trailer capacity.
Companies that use Star Trailer Sales
Customer profileSegments4 records
Ideal customer profiles4 records
Star Trailer Sales technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Star Trailer Sales partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- EbyminorEby is a trailer manufacturer whose products are sold through Star Trailer Sales. The company carries Eby Groundload and other Eby trailer models in their inventory.
- Mac TrailerminorMac Trailer aluminum trailers are sold through Star Trailer Sales. The dealership carries Mac Aluminum Frameless and other Mac trailer models.
- Transcraft (Wabash)minorTranscraft trailers, a Wabash National brand, are distributed through Star Trailer Sales. Inventory includes Transcraft 48' Combo and other models.
- Trail KingminorTrail King industrial trailers are sold through Star Trailer Sales. Products include Trail King TKSSD-47 side dump trailers.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Star Trailer Sales competitors and assessment
Company assessmentBroad incumbents
- Wabash National Corporation: One of North America's largest trailer manufacturers (including the Transcraft brand Star resells), Wabash competes with Star's manufacturer partners across dry van, reefer, and platform trailers and shapes the supply and pricing environment Star operates in.
- Great Dane Trailers: Major North American trailer manufacturer producing dry vans, reefers, and platform trailers that compete with products Star sells. Great Dane's dealer network and direct accounts shape the competitive landscape for regional dealerships like Star.
- Vanguard National Trailer Corporation: Manufacturer of refrigerated, dry van, and flatbed trailers with a national dealer footprint. Comparable because Vanguard competes with Star's reefer and van trailer categories and operates a multi-region dealer network that benchmarks against Star's branch model.
- Heil Trailer International: Manufacturer of bulk commodity, end dump, and specialty trailers serving similar construction and agricultural end markets as Star. Comparable through shared customers in hauling and aggregate transport.
- Utility Trailer Manufacturing Company: Leading manufacturer of dry and refrigerated semi trailers with a strong U.S. dealer network. Utility's product portfolio overlaps directly with Star's van and reefer trailer categories and its dealer economics set the bar for resale margins at dealerships.
Emerging players
- MAC Trailer Manufacturing: Manufacturer of aluminum dump, flatbed, and frameless end dump trailers — one of Star's direct inventory partners (Mac Aluminum Frameless). Comparable because MAC's product line mirrors Star's specialized trailer categories and its dealer economics directly affect Star's gross margin.
- Polar Tank Trailer: Manufacturer of liquid and bulk tank trailers serving similar agricultural and industrial hauling customers as Star's hopper/grain and end dump categories. Comparable through overlapping end markets and dealership channels.
- M.H. Eby, Inc. Manufacturer of livestock, groundload, and specialty trailers (Eby Groundload sold through Star). Comparable because Eby's livestock and agricultural trailer lines overlap with Star's farm-focused inventory and the two share a channel partnership.
- Trail King Industries: Manufacturer of construction, agricultural, and side-dump trailers (TKSSD-47 carried by Star). Comparable because Trail King competes in Star's tag/construction and end dump categories and supplies Star with key inventory.
Direct peers
- Premier Truck & Trailer Leasing: Regional multi-brand trailer and truck dealership and leasing operator offering sales, parts, service, and financing. Comparable to Star because both run multi-line trailer dealerships with overlapping value propositions across new/used sales and adjacent services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks3 records
Key highlights6 records
Customer concentration
Star Trailer Sales social profiles
Digital presenceStar Trailer Sales financial estimates
Financial estimateRevenue estimate
Valuation estimate
Star Trailer Sales leadership team
Management profileNumber of profiles
Star Trailer Sales funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Star Trailer Sales M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Star Trailer Sales
What does Star Trailer Sales do?
Star Trailer Sales is a Minnesota semi trailer dealership that sells new and pre-owned semi trailers across nine specialized categories (drop deck, flatbed, end dump, hopper/grain, livestock, tag/construction, lowboy, van, and reefer) sourced from manufacturers including Eby, Mac Trailer, Transcraft/Wabash, and Trail King. The dealership complements trailer sales with replacement parts, repair and maintenance service, in-house financing and leasing, and trailer rentals. Operations are conducted through company-owned locations in Mankato (headquarters), Rochester, and St. Cloud.
Is Star Trailer Sales a public or private company?
Star Trailer Sales is a private company. It is classified as family owned and is currently operating.
When was Star Trailer Sales founded?
Star Trailer Sales was founded in 1974. It employs 11 to 50 people.
Where is Star Trailer Sales based?
Star Trailer Sales is headquartered in Mankato, United States, in the North America region.
How does Star Trailer Sales make money?
Five revenue lines are on record. New Trailer Sales are the primary driver. The others are used Trailer Sales, parts Sales, service and Repair and financing and Leasing.
Who are Star Trailer Sales's main competitors?
Broad incumbents on record are Wabash National Corporation, Great Dane Trailers, Vanguard National Trailer Corporation, Heil Trailer International and Utility Trailer Manufacturing Company. Emerging players are MAC Trailer Manufacturing, Polar Tank Trailer, M.H. Eby, Inc. and Trail King Industries. Premier Truck & Trailer Leasing is listed as a direct peer.
Does Star Trailer Sales have an API?
No public API is recorded for Star Trailer Sales.
What industry is Star Trailer Sales in?
Star Trailer Sales's product category is Commercial Trailer Dealership. Its primary akta.pro industry code is IMACAGAA, Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler), with a secondary code of IMACABAH, Truck Trailer Manufacturing (Dry Van/Reefer/Flatbed/Tanker). Its NAICS code is 336212 and its SIC code is 3715.