Stichting Studiezalen

What Stichting Studiezalen does

Stichting Studiezalen is a Dutch nonprofit foundation (ANBI-status Stichting, RSIN 858705060) founded in 2010 by Abdelhamid Idrissi, headquartered in Amsterdam. It operates 19-20 physical 'Studiezalen' (study room) locations in vulnerable neighborhoods across the city, providing children from primary, secondary, and vocational/higher education tracks with a safe environment for homework support, life coaching, personal development, and interest discovery. The organization employs 150+ dedicated guides/begeleiders and reaches 1,250+ learners annually, supplemented by enrichment programs including StudieZomerZalen summer activities, Interesse Weken (interest weeks), Inspiratiesessies (inspiration sessions), and the Droomkloof talent program addressing the 'Dream Gap'.

Beyond its core study room offering, the organization has expanded into adjacent social-service verticals, most notably Supermarkt FRIS — launched in January 2023 and described as the world's first social supermarket, where families in poverty receive temporary free groceries combined with personal life coaching, with the explicit goal of restoring dignity. Additional offerings include (Pest)LifeCoach anti-bullying coaching, parent life coaching, and the recently launched Stem en Spiegel podcast.

The business model is donation- and grant-funded rather than commercial. Revenue streams include individual donations (via samenstudiezalen.com), grants from Dutch foundations (OranjeFonds, VSBfonds, Kinderpostzegels, Kinderhulp, Fonds 21, OCP), multi-year corporate partnerships (Deloitte, Bencis, Goodman, Proximus NXT), and municipal collaboration with Gemeente Amsterdam. Services are provided free of charge to children and families given the foundation's public benefit status; only institutional partnerships with schools carry formal subscription pricing. The organization has no shareholders, no external investors, and operates as an independent foundation governed internally under Dutch Stichting law.

Name

Stichting Studiezalen

Legal name

Stichting Studiezalen

Website

https://studiezalen.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Stichting Studiezalen is an Amsterdam-based nonprofit foundation operating 19+ neighborhood study rooms, providing homework support, life coaching, and personal development programs to 1,250+ children and youth from vulnerable communities, supplemented by the Supermarkt FRIS social supermarket and funded through donations, foundation grants, and corporate partnerships.

Ownership category

akta.pro rank

Product category

Youth Education and Social Services

NAICS

Educational Support Services (611710), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Homework Help & Study Skills Coaching (EDAJALAB)

akta.pro secondary industries

Wraparound Student Support & Case Management Services (At-Risk K–12) (EDAJAEAJ), Family-School Collaboration & Inclusion Planning Support (EDAKABAK)

Keywords

• Youth education support
• Homework assistance
• Community youth services
• Life coaching programs
• Social supermarket

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Donations and Philanthropy: The organization operates as an ANBI (Algemeen Nut Beogende Instelling), relying primarily on donations from individuals, philanthropists, and partners. The website includes a donation portal at samenstudiezalen.com.
2. Foundation and Fund Support: Funding from various foundations including OranjeFonds, VSBfonds, Kinderpostzegels, Kinderhulp, and other charitable organizations that support youth development and poverty alleviation.
3. Corporate Partnerships: Three-year partnerships with companies like Bencis for corporate social responsibility initiatives and impact programs.
4. Supermarkt FRIS Social Enterprise: World's first social supermarket concept where families temporarily receive free groceries without shame, combined with life coaching support. Revenue model based on donations and sponsorships rather than product sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Stichting Studiezalen operates free, neighborhood-based study rooms in vulnerable areas of Amsterdam where children and young people receive homework support, life coaching, personal development, and interest development. The organization supports primary education, secondary education, and MBO/HBO/WO students across 19+ locations with 150+ dedicated coaches. It extends its impact through Supermarkt FRIS (a social supermarket offering free groceries with dignity combined with life coaching), parent life coaching, talent programs (Droomkloof), summer programs, interest weeks, and inspiration sessions.

Product overview

Stichting Studiezalen operates as a unified platform focused on youth development and educational support in Amsterdam's vulnerable neighborhoods. The core offering consists of physical Studiezalen locations providing safe study environments with homework support, life coaching, and personal development services for children from primary (PO), secondary (VO), and vocational/higher education (MBO/HBO/WO) levels. The organization extends its impact through Supermarkt FRIS (the world's first social supermarket combining free groceries with life coaching), (Pest)LifeCoach programs, parent life coaching, and various enrichment programs including summer activities (StudieZomerZalen), interest weeks, and inspiration sessions. All services are interconnected through a 'pay-it-forward' model where former participants often return as volunteers, interns, or employees, creating a self-reinforcing community support system. The organization also produces the 'Stem en Spiegel' podcast as a communications channel.

Differentiator

Problem solved

Functional benefit

Products and services

• Studiezalen Locations (Study Rooms) Physical study rooms in vulnerable Amsterdam neighborhoods offering children a safe, peaceful, and welcoming environment for homework support, study skills improvement, personal development, and interest development. Operating across primary education (PO), secondary education (VO), and MBO/HBO/WO student levels with 19+ locations and 150+ dedicated coaches.
• Supermarkt FRIS World's first social supermarket offering temporary free groceries without shame, combined with personal life coaching. The concept addresses poverty while restoring dignity, with the aim of giving families a fresh start and a path toward a dignified and independent future.
• LifeCoaching (Life Coach / Lifecoach) Personal life coaching for children and youth, helping them develop self-confidence, discover interests, and work on personal goals. Also includes parent life coaching (Ouderlifecoach) to support families in breaking poverty cycles.
• (Pest)LifeCoach A project focused on addressing bullying and providing life coaching support to children and youth.
• Droomkloof (Talent Program) Talent program and campaign aimed at bridging the 'Dream Gap' - the systematic difference in opportunities that determines who can pursue their dreams and who cannot. Focuses on promoting equal opportunities for all youth through educational support, personal development programs, and inspirational environment creation.
• StudieZomerZalen (Summer Program) Summer program offering children art, culture, sustainability, and sports activities. Designed to improve mental and physical health while broadening horizons through workshops in cooking, photography, dance, singing, rap, presenting, and emotional awareness.
• Interesse Weken (Interest Weeks) Periodic interest weeks based on children's interests featuring activities from data analysis to film production, stop-motion animation to 3D printing technology. Provides children opportunities to discover interests and broaden their horizons.
• Inspiratiesessies (Inspiration Sessions) Regular inspiration sessions bringing together people who rarely meet in daily life. Features the milestone 20th edition celebrated in January 2025, focusing on the power of small steps leading to big changes.
• Stem en Spiegel Podcast Own podcast platform where stories that often go unnoticed are heard. Features honest conversations, polyphony, and new insights with guests from various backgrounds including corporate partners and social sector professionals.

Quantifiable outcome

• 1,250+ children and students supported annually
• +2 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• BenciscoreStrategic or Co-development Partner · 1 November 2025Three-year partnership exploring mutual reinforcement and providing youth access to opportunities previously unreachable. Partnership represents a conscious choice for equal opportunities and perspective broadening.
• DeloittecoreGTM or Marketing PartnerCorporate partner with team building events, ambassadorship, and workplace giving programs. Supports organizational mission for equal opportunities.
• Hotelschool The HaguecoreStrategic or Co-development PartnerProvided Hicon Award and recognizes organization for hospitality approach to youth work. Abdelhamid Idrissi Professor of Practice at HvA in Diversity and Inclusion.
• Gemeente AmsterdamcoreStrategic or Co-development PartnerCity government partner including support for free OV cards for families with minimum income. Collaborates on urban initiatives.
• Nieuw Amsterdams VerbondcoreStrategic or Co-development PartnerNetwork connecting people, knowledge, resources, and experiences for sustainable urban solutions. Partner in bundling forces for a more livable city.
• Up to Do GoodminorGTM or Marketing PartnerCampaign partnership at Schiphol Plaza featuring art collaboration with Nynke Tynagel.
• NeufminorImplementation/ SI/ Consulting PartnerProject management partnership for student internships through Merel Rinkel.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• NewBe: Dutch social enterprise supporting young people from vulnerable neighborhoods into education and employment through coaching and talent programs. Comparable in population (youth in Dutch vulnerable neighborhoods) and outcome focus (pathways to opportunity).
• Buddy Care Foundation: Dutch foundation matching vulnerable youth with volunteer mentors for educational and personal support. Comparable in mission (bridging inequality gaps for children), coaching model, and Dutch non-profit funding structure.
• JES Rijnland: Dutch youth organization providing after-school support, tutoring, and talent development for children in vulnerable Leiden-region neighborhoods. Closely aligned model: physical neighborhood locations, homework help, coaching, and youth-development programs for PO/VO children.
• Stichting Move: Dutch non-profit offering after-school study support and personal development for youth from under-resourced neighborhoods. Comparable target audience, community-based physical locations, and coaching-driven methodology.
• Stichting Leergeld: National Dutch foundation network helping children from low-income families participate in educational and social activities. Directly comparable mission (breaking educational inequality for children in poverty) and population, though Leergeld focuses on financial barriers rather than in-person coaching.
• IMC Weekendschool: Dutch non-profit that inspires and prepares children from underserved neighborhoods through supplemental weekend classes and role-model sessions. Highly comparable to Studiezalen in target population (PO/VO youth in vulnerable Dutch communities), talent-development methodology, and use of trained coaches/mentors.
• Papageno Stichting: Dutch foundation supporting vulnerable children and families through tailored coaching and family-support programs. Highly comparable wraparound approach (working with both children and parents) and at-risk Dutch target population.

Others

• Stichting Kinderpostzegels: Major Dutch children's charity funding youth-development initiatives. Already listed as a financial partner of Studiezalen, but comparable in mission scope (Dutch children in vulnerable circumstances) and acts as both peer and ecosystem funder.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@studiezalentv7105
• Facebookfacebook.com/stichtingstudiezalen
• LinkedInlinkedin.com/company/studiezalen
• Instagraminstagram.com/studiezalen

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stichting Studiezalen