Studio Found
Studio Found is a London-based hospitality interior design studio founded in 2017 by Ed Plumb, providing concept-to-completion restaurant, bar, and café design services to both independent operators and established restaurant groups including Caprice Holdings and The Woodhead Group.
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Studio Found does
Studio Found is a London-based hospitality interior design studio founded by Ed Plumb in 2017, operating with a team of 1-10 people. The firm provides concept-to-completion design services spanning restaurant interior design, bar interior design, interior styling, and architectural/technical design, with an explicit specialism in creating hospitality venues — restaurants, bars, cafés, and related food-and-beverage spaces — that balance operational functionality with customer-facing aesthetic quality.
The company serves a dual client base: independent restaurateurs and chefs seeking distinctive, characterful spaces (Honey & Co, Robin Gill's Bottle & Rye, Wildflowers by Aaron Potter and Laura Hart) and established restaurant groups running multi-location portfolios (The Woodhead Group, Caprice Holdings, Incipio Group). It has also extended selectively into adjacent verticals — retail shop-in-shop for Fiskars' Wedgwood, Waterford, and Royal Copenhagen at Harrods, and community/social-enterprise work for Old Spike Roastery. Press coverage in the Financial Times, The Guardian, The Times, Design Week, and Mix Interiors, plus a Mixology Awards win for The Libertine, support a premium positioning within the London hospitality design niche.
Studio Found operates a project-based professional services model with custom, quote-based pricing tied to scope, size, and complexity. There are no publicly disclosed fees or standard rate cards; projects are delivered under multi-year contractual relationships where relevant. Go-to-market is sales-led and direct, with lead flow generated primarily through referrals and repeat commissions, supplemented by earned media and a portfolio-driven website. The studio maintains no disclosed outside investors, subsidiaries, or parent entities.
Studio Found firmographics
Firmographics- Name
- Studio Found
- Legal name
- Studio Found
- Website
- https://studiofound.co.uk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Studio Found is a London-based hospitality interior design studio founded in 2017 by Ed Plumb, providing concept-to-completion restaurant, bar, and café design services to both independent operators and established restaurant groups including Caprice Holdings and The Woodhead Group.
- Ownership category
- akta.pro rank
Studio Found industry classification
Industry- Product category
- Hospitality Interior Design
- NAICS
- Interior Design Services (541410), Architectural Services (54131)
- akta.pro primary industry
- Interior Design Services (BPAHAKAB)
- akta.pro secondary industry
- Architectural Design Services (BPAHAKAA)
Keywords
Where Studio Found is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Studio Found business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Design Services: Studio Found generates revenue through providing comprehensive hospitality interior design services, including initial concept design, technical and architectural design, and full styling services. Revenue is project-based, working with clients from concept through completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom design services with project-specific pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Studio Found product offering
Product offeringCore offering
Studio Found provides full concept-to-completion hospitality interior design services, including restaurant interior design, bar interior design, interior styling, and architectural design. The studio works directly with restaurant owners, bar operators, and hospitality groups to translate their culinary vision into physical spaces. Engagements span initial concept design, technical and architectural design, procurement support, and final styling/handover.
Product overview
Studio Found is a London-based hospitality interior design studio offering a unified full concept to completion design service. The core offering includes Restaurant Interior Design, Bar Interior Design, Interior Styling, and Architectural Design services. These services work together as an integrated design package covering all stages from initial concept through technical design to final styling and handover.
Differentiator
Problem solved
Functional benefit
Products and services
- Restaurant Interior Design Full concept-to-completion restaurant interior design service covering initial concept design, technical and architectural design, and styling for hospitality venues. Intended for restaurant owners and operators seeking design support for new openings or refurbishments.
- Bar Interior Design Full concept-to-completion bar interior design service including initial concept design, technical and architectural design, and full styling for bar and hospitality venues. Intended for bar owners and operators seeking design support for new openings or refurbishments.
- Architectural Design Technical and architectural design services forming part of Studio Found's full design service for hospitality venues, covering spatial planning, technical detailing, and coordination with the wider project team.
- Interior Styling Interior styling service for hospitality venues, including furniture, fixtures, equipment (FF&E) selection and final styling as part of the handover stage of the full design service. Intended for hospitality operators seeking a finished, guest-ready venue.
Quantifiable outcome
- The Libertine received Mixology Awards recognition
Companies that use Studio Found
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Studio Found technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Studio Found partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Fiskars (Wedgwood, Waterford, Royal Copenhagen)coreStudio Found partnered with Fiskars, owners of Wedgwood, Waterford, and Royal Copenhagen, to design their latest shop-in-shop at Harrods. The design showcases the elegance of Wedgwood's tableware, Waterford's crystal, and Royal Copenhagen's porcelain through a strategic mix of plinths, tables, shelving, and drawers.
- ANDTHENSTUDIOminorStudio Found collaborated with ANDTHENSTUDIO to transform a Peckham warehouse into an empowering community space for Old Spike Roastery and their training academy in partnership with Change Please.
- Design By NatureminorStudio Found worked with dried flower artist Design By Nature to develop custom pieces for 64 Goodge Street, including a piece that emerges from the feature light at the front of the restaurant.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Studio Found competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Studio Found social profiles
Digital presenceStudio Found financial estimates
Financial estimateRevenue estimate
Valuation estimate
Studio Found leadership team
Management profileNumber of profiles
Profiles1 record
Studio Found funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Studio Found M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Studio Found
What does Studio Found do?
Studio Found provides full concept-to-completion hospitality interior design services, including restaurant interior design, bar interior design, interior styling, and architectural design. The studio works directly with restaurant owners, bar operators, and hospitality groups to translate their culinary vision into physical spaces. Engagements span initial concept design, technical and architectural design, procurement support, and final styling/handover.
Is Studio Found a public or private company?
Studio Found is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Studio Found founded?
Studio Found was founded in 2017. It employs 1 to 10 people.
Where is Studio Found based?
Studio Found is headquartered in London, United Kingdom, in the Europe region.
How does Studio Found make money?
One revenue line is on record: design Services.
Does Studio Found have an API?
No public API is recorded for Studio Found.
What industry is Studio Found in?
Studio Found's product category is Hospitality Interior Design. Its primary akta.pro industry code is BPAHAKAB, Interior Design Services, with a secondary code of BPAHAKAA, Architectural Design Services. Its NAICS code is 541410.