Sportsubsidie.nl

What Sportsubsidie.nl does

Sportsubsidie.nl BV is a Dutch advisory firm founded in 2003 by Ben Moonen and headquartered in Rijen, Netherlands, operating with a team of four specialists. The firm is a category-specialized subsidy bureau focused exclusively on the Dutch sports sector, helping sports clubs, municipalities, sports federations, and educational institutions identify, apply for, and administer public and semi-public sports funding. Its service portfolio combines a free self-service Subsidiecheck screening tool, bespoke advisory mandates covering application preparation and grant administration, and group-format Knowledge Days training events priced at €350 per participant.

The firm's technical surface is built around domain knowledge of Dutch and EU sports-subsidy regimes — specifically BOSA, DUMAVA, SPUK, Erasmus+ Sport, Sportimpuls, and ISDE — rather than proprietary software platforms or algorithms. The Subsidiecheck tool appears to function as an eligibility-screening front end that qualifies leads before they enter the higher-margin advisory workflow, while Knowledge Days convert accumulated regulatory expertise into a scalable group-format revenue line. Distribution is anchored through a curated partner ecosystem that includes Kenniscentrum Sport en Bewegen, SWS, SponsorVisie, FinSport, SportStroom, and the EOC EU Office, which collectively route demand and extend the firm's reach across the Dutch sports value chain.

The business model combines three revenue mechanics: (i) advisory fees on subsidy applications and grant administration projects, (ii) ticket revenue from Knowledge Days training events, and (iii) implicit lead-generation economics through the free Subsidiecheck funnel. The EOC EU Office partnership indicates a deliberate extension from purely Dutch national subsidies (BOSA, DUMAVA, SPUK) into EU-level funding instruments such as Erasmus+ Sport, broadening the addressable market beyond the Netherlands. Customer segments span volunteer-led sports clubs (high volume, low ticket), municipal and federation clients (mid-ticket institutional buyers), and educational institutions accessing program-specific funds — a structurally distributed base with no disclosed enterprise-anchor dependency.

Name

Sportsubsidie.nl

Legal name

Sportsubsidie.nl BV

Website

https://sportsubsidie.nl

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Sportsubsidie.nl is a Dutch sports-sector subsidy advisory firm, founded in 2003 and based in Rijen, that helps sports clubs, municipalities, federations, and educational institutions secure public funding through advisory mandates, training events, and a free eligibility-screening tool.

Ownership category

akta.pro rank

Product category

Sports Subsidy Advisory Services

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Sports Business Consulting & Advisory (Strategy, Valuation, Due Diligence) (MPAKAKAL)

akta.pro secondary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Subsidy advisory services
• Sports funding consulting
• Grant application support
• Sport facility financing
• European funding programs

Headquarters

HQ city

Rijen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Subsidy Advisory and Application Services: Professional services for identifying, preparing, and submitting subsidy applications for sports organizations. Services include subsidy research, project development, fundraising support, and full application management. The company operates on a 'no cure, no pay' basis for certain services like DUMAVA applications.
2. Knowledge Days and Training: Paid educational events and workshops on sports facility financing, subsidy opportunities, and application strategies. Knowledge days are offered at €350 per participant with €100 discount for existing relations.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Sportsubsidie.nl is a Dutch consulting firm that advises sports organizations (clubs, federations, municipalities, education institutions) on identifying and applying for subsidies and funding. It specializes in Dutch national schemes (BOSA, DUMAVA, ISDE, Sportimpuls, SPUK) and European programs (Erasmus+ Sport) supporting construction, renovation, sustainability, and societal sports projects. Services include subsidy research, application preparation, full application management, and educational Knowledge Days workshops.

Product overview

Sportsubsidie.nl operates as a specialized subsidy advisory bureau for the Dutch sports sector, offering a combination of online self-service tools and personalized consulting services. The core product is the Subsidiecheck (subsidy check), an online questionnaire that provides free preliminary advice on subsidy possibilities. This feeds into their primary service offering: comprehensive subsidy advisory and application assistance covering various Dutch and European subsidy schemes. Key service modules include BOSA guidance (construction/maintenance subsidies), DUMAVA support (sustainability/energy efficiency), Erasmus+ Sport applications, Sportimpuls proposals, and ISDE assistance (energy investments). The company helps sports clubs, associations, municipalities, and other organizations navigate the complex landscape of subsidies and funds to finance sports facilities, renovation projects, sustainability measures, and societal programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Subsidiecheck Free online 6-question self-assessment tool providing personalized, no-obligation advice on applicable subsidy possibilities for sports organizations. Functions as the firm's primary lead generation channel, routing organizations into paid advisory engagements.
• Subsidies Adviesdiensten (Subsidy Advisory Services) Comprehensive fee-based advisory service covering subsidy research, application preparation, project plan development, fundraising support, and full application management for sports organizations seeking funding for facility construction/renovation, sustainability, equipment, and societal sport projects. Covers Dutch schemes (BOSA, DUMAVA, ISDE, Sportimpuls, SPUK) and European programs (Erasmus+ Sport), with certain engagements offered on a no-cure-no-pay basis.
• Kennisdagen Financing Sport Facilities Paid one-day educational workshop for sports club board members, volunteers, municipal policy makers, and federation support staff covering all financing options for sports facilities: bank financing, guarantees, multi-year budgets, risk management, subsidies, donations, and sponsorship. Priced at €350 per participant (VAT exempt) with €100 discount for existing relations of SponsorVisie, FinSport, and Sportsubsidie.nl. Delivered in partnership with Dick Zeegers (SWS), Peter van Baak (SponsorVisie), Paul Baans (FinSport), and Robert den Ouden (SportStroom).

Quantifiable outcome

• A Sportsubsidie.nl-guided application has nearly 3 times higher chance of approval than average (for Sportimpuls)

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Dick Zeegers / Stichting Waarborgfonds Sport (SWS)coreStrategic or Co-development Partner · 1 February 2026SWS is an independent foundation established in 1980 by the Ministry of VWS, NOC*NSF, and De Lotto to enable sports clubs to obtain bank loans for sports facility development. Dick Zeegers (director since 2013) speaks at Sportsubsidie.nl Knowledge Days on financing options for sports facilities.
• Peter van Baak / SponsorVisiecoreStrategic or Co-development Partner · 1 February 2026SponsorVisie supports sports organizations with challenges around volunteers, specific knowledge, and income. Peter van Baak has supported many clubs since 2010 with innovative approaches to sponsorship, including Obligatieplan.nl and crowdfunding.
• Paul Baans / FinSportcoreStrategic or Co-development Partner · 1 February 2026FinSport, founded by Paul Baans, aims to contribute to financially healthy sports clubs. After ten years in the financial sector, Paul transitioned to sports in 2019. FinSport offers customized solutions for clubs.
• Robert den Ouden / SportStroomcoreStrategic or Co-development Partner · 1 February 2026SportStroom, founded in 2003, is the largest energy purchasing collective in the Dutch sports market. Focuses on four pillars: energy purchasing, saving, generating, and storage.
• EOC EU OfficeminorGTM or Marketing Partner · 1 September 2023EOC EU Office distributes monthly newsletters on EU sport news to Sportsubsidie.nl audience, providing visibility into European sports policy developments relevant to subsidy opportunities.
• Kenniscentrum Sport en BewegencoreStrategic or Co-development Partner · 1 January 2019Long-standing collaboration on Erasmus+ information sessions, Brussels study trips (2019-2021), co-authorship of whitepapers on European funding possibilities (2020-2022), and joint ebook development on European subsidies for sport and movement projects.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Celsus Advies: Dutch advisory firm specializing in subsidy/grant consulting for organizations including sports-sector clients. Most comparable direct peer given shared Dutch subsidy-advisory business model targeting public-sector and nonprofit clients.
• Hekkelman Subsidieadviseurs: Established Dutch subsidy advisory practice serving nonprofits, municipalities, and associations. Comparable in that it monetizes the same fragmented Dutch/EU subsidy landscape through professional advisory hours.
• Subsidieadvies.nl: Dutch subsidy advisory firm serving associations, municipalities, and SMEs. Comparable business model (professional advisory on Dutch/EU subsidy schemes) but without the exclusive sports-sector specialization.

Broad incumbents

• BDO Sport Netherlands: Large Dutch professional services firm with a dedicated sport-sector practice advising sports organizations on funding, finance, and compliance. Overlaps with Sportsubsidie.nl on subsidy advisory but as part of a broader portfolio.
• KPMG Netherlands Sports Practice: Big-4 firm with a sports-sector advisory practice serving Dutch sports federations, municipalities, and clubs on funding and governance. Competes indirectly for the same large-federation and municipality mandates.

Others

• Kenniscentrum Sport en Bewegen: Dutch national sports knowledge institute that co-publishes funding guidance with Sportsubsidie.nl and runs Brussels study trips. Adjacent ecosystem participant — not a competitor but a co-author and referral source.
• Stichting Waarborgfonds Sport (SWS): Dutch foundation (est. 1980) that provides bank-loan guarantees to sports clubs for facility development. Strategic partner that speaks at Sportsubsidie.nl knowledge days; adjacent but enabling in the sports-financing ecosystem.
• SponsorVisie: Dutch firm advising sports organizations on sponsorship strategy (including Obligatieplan.nl and crowdfunding). Co-markets with Sportsubsidie.nl at knowledge days; complementary rather than competitive offering.
• FinSport: Dutch firm offering customized financial solutions to sports clubs, founded by Paul Baans. Strategic partner that co-hosts Sportsubsidie.nl knowledge days; comparable target market but different service line.
• SportStroom: Largest Dutch sports-market energy purchasing collective (founded 2003), covering energy purchasing, saving, generating, and storage for sports clubs. Ecosystem partner referenced in Sportsubsidie.nl knowledge-day programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sportsubsidie-nl

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sportsubsidie.nl