The Lead Agency (pty) Ltd
- Company typePrivate
- Founded2018
- HeadquartersCape Town, South Africa
- Headcount1–10
- GTM typeB2B
- OfferingServices
The Lead Agency (pty) Ltd firmographics
Firmographics- Name
- The Lead Agency (pty) Ltd
- Legal name
- The Lead Agency (Pty) Ltd
- Website
- https://leadagency.co.za
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Lead Agency (pty) Ltd industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Lead Generation & Demand Generation (B2B/B2C) (BPAFAAAK)
- akta.pro secondary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where The Lead Agency (pty) Ltd is headquartered
LocationHeadquarters
- HQ city
- Cape Town
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
The Lead Agency (pty) Ltd business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Digital Marketing Services: Comprehensive digital marketing agency services including SEO, Google Ads management, brand design, and website development. Revenue generated through project-based fees, retainer agreements, and ongoing service contracts.
- Subscription Plans: Monthly and yearly subscription tiers for ongoing digital marketing services and support. Starter tier at $9/month for basic services, Business tier at $29/month for expanded capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Plan - Basic digital marketing services |
| Subscription | Monthly | Business Plan - Enhanced digital marketing capabilities |
| Subscription | Annual | Custom Enterprise Plans |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
The Lead Agency (pty) Ltd product offering
Product offeringCore offering
The Lead Agency is a full-service digital marketing agency that delivers Google Ads campaign management, SEO (including AI-powered optimization for LLM and AI search results), WordPress website and landing page development, and brand strategy and design (logos, packaging, presentations, digital assets). It packages these services into project-based engagements, retainer agreements, and tiered monthly subscription plans, and serves clients across 7 countries with a primary focus on South African eCommerce and growth-stage businesses.
Product overview
The Lead Agency is a full-service digital marketing agency offering a unified suite of services centered on Google Ads management, AI-powered SEO, brand strategy and design, and WordPress website development. Their core offering combines SEO + AI-Powered services (including GEO for LLMs) with Google Ads campaigns and brand identity creation. Additional services include social marketing strategy, digital marketing development, and reporting and analysis. The agency operates on tiered pricing plans (Starter at $9/mo, Business at $29/mo) and serves international clients across 7 countries.
Differentiator
Problem solved
Functional benefit
Products and services
- Google Ads Management
- SEO + AI-Powered Services
- WordPress Website Development
- Brand Strategy & Design
Quantifiable outcome
- 280% increase in ad conversions for clients
- +4 more outcomes
Companies that use The Lead Agency (pty) Ltd
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
The Lead Agency (pty) Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
The Lead Agency (pty) Ltd partnerships and signals
Strategic signalScale indicators6 records
Recent moves9 records
Expansion highlights5 records
The Lead Agency (pty) Ltd competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Lead Agency (pty) Ltd social profiles
Digital presenceThe Lead Agency (pty) Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Lead Agency (pty) Ltd leadership team
Management profileNumber of profiles
Profiles8 records
The Lead Agency (pty) Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Lead Agency (pty) Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Lead Agency (pty) Ltd
What does The Lead Agency (pty) Ltd do?
The Lead Agency is a full-service digital marketing agency that delivers Google Ads campaign management, SEO (including AI-powered optimization for LLM and AI search results), WordPress website and landing page development, and brand strategy and design (logos, packaging, presentations, digital assets). It packages these services into project-based engagements, retainer agreements, and tiered monthly subscription plans, and serves clients across 7 countries with a primary focus on South African eCommerce and growth-stage businesses.
Is The Lead Agency (pty) Ltd a public or private company?
The Lead Agency (pty) Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Lead Agency (pty) Ltd founded?
The Lead Agency (pty) Ltd was founded in 2018. It employs 1 to 10 people.
Where is The Lead Agency (pty) Ltd based?
The Lead Agency (pty) Ltd is headquartered in Cape Town, South Africa, in the Africa region.
How does The Lead Agency (pty) Ltd make money?
Two revenue lines are on record. Digital Marketing Services are the primary driver. The others are subscription Plans.
Does The Lead Agency (pty) Ltd have an API?
No public API is recorded for The Lead Agency (pty) Ltd.
What industry is The Lead Agency (pty) Ltd in?
The Lead Agency (pty) Ltd's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAK, Lead Generation & Demand Generation (B2B/B2C), with a secondary code of BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its NAICS code is 541810 and its SIC code is 7311.