The Booth Events

What The Booth Events does

The Booth Events, operating as The Booth Bus, Inc., is a privately held, Northern California-based photo booth rental services company founded in 2014 by Anthony and Jenna. The company operates a fleet of four distinct booth formats: three vintage VW bus photo booths (Georgia, Ginger, Goldie), a 1970s vintage trike booth (Gracie), an iPad-based retro selfie booth (Gloria), and the Glam Booth, a premium mobile studio with a professional photographer team. Each booth integrates DSLR cameras, ring flash or beauty dish lighting, instant photo lab-quality printers, customizable overlays, and social media sharing capabilities. The company serves two primary customer segments: weddings and private parties (its core market) and corporate events and brand activations (with named clients including Google, Facebook, Airbnb, FedEx, Oracle, NetSuite, Clif Bar, Kipling, Caltech, Blue Wolf, and the City of Santa Cruz). Pricing is quote-based and custom per event, with no public rate cards; bookings flow through a website inquiry form integrated with HoneyBook. A secondary revenue stream comes from the Bus Stop e-commerce storefront, which sells photo booth props ($19.50 each), apparel (caps at $21.99, t-shirts at $24.99), and gift cards ranging from $25 to $2,000.

The business is primarily distributed through direct-to-consumer inquiries via the website, supported by vendor marketplace listings on WeddingWire and The Knot, organic social media (Instagram @TheBoothBus, Facebook, Pinterest), and earned media in publications such as Martha Stewart Weddings, Brides, and Style Me Pretty. The company has earned sustained recognition including WeddingWire Couples' Choice Awards in 2017, 2018, 2022, 2023, and 2024, and The Knot Best of Weddings Hall of Fame status. Operations are regionally concentrated in Northern California, with the company describing itself as 'road warriors traversing the greater SF Bay Area and beyond.' Headcount is reported at 1–10 employees, and the company is founder-owned with no disclosed external funding, subsidiaries, or parent company. There are no patents, no public API, no mobile applications, and no AI/ML capabilities documented in the available data.

Name

The Booth Events

Legal name

The Booth Bus, Inc.

Website

https://theboothbus.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

The Booth Events, dba The Booth Bus, is a Northern California-based photo booth rental company founded in 2014 that deploys vintage VW bus, trike, retro selfie, and glam photo booth experiences for weddings, private parties, and corporate brand activations across the San Francisco Bay Area, with a secondary e-commerce line of props and apparel.

Ownership category

akta.pro rank

Product category

Event Photo Booth Rental Services

NAICS

Recreational Goods Rental (532284)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Outdoor Event Equipment Rentals (Umbrellas, Patio Heaters, Fire Pits) (HSACAFAL)

Keywords

• Event photo booth rentals
• Mobile photo studios
• Vintage VW bus booths
• Wedding photo booths
• Corporate brand activations

Headquarters

HQ city

Aptos

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Photo Booth Rental Services: Primary revenue stream from renting out vintage VW bus photo booths, vintage trike booth, retro selfie booth, and the Glam Booth for weddings, corporate events, and private parties. Bookings are custom event packages with extensive customization options including backdrops, props, photo strip design, and branding. Pricing is quote-based and not publicly disclosed.
2. Photo Booth Props and Merchandise: Sale of high-end photo booth props (e.g., Prop Corn, Donut, Watermelon, VW Bus prop, etc. at $19.50 each), Flat Bill Caps ($21.99), Unisex T-shirts ($24.99), and gift cards ($25-$2,000). Props are sold via the Bus Stop storefront on the website.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

The Booth Bus rents vintage-vehicle and portable photo booth experiences for weddings, private parties, and corporate events across the San Francisco Bay Area and beyond. Bookings include delivery, setup, professional attendant service, DSLR photography with instant 2x6 prints, customizable backdrops and props, and social/email sharing kiosks. A secondary line of branded merchandise (props, apparel, gift cards) is sold via the website storefront.

Product overview

The Booth Bus operates as a physical photo booth rental service offering four distinct booth experiences: VW Photo Booths (vintage VW bus photo booths named Georgia, Ginger, and Goldie), The Glam Booth (premium mobile photo studio with professional photographer), the Vintage Trike Booth featuring Gracie (a 1970s photo booth trike), and the Retro Selfie Booth with Gloria (iPad-based portable booth). The company serves two primary markets: weddings and private parties, and corporate events and brand activations. The product portfolio also extends to merchandise including photo booth props and gift cards. All booth experiences feature DSLR cameras, instant printing, customizable overlays and backdrops, social media sharing, and professional attendant service.

Differentiator

Problem solved

Functional benefit

Products and services

• VW Photo Booths A fleet of three vintage VW bus photo booths (Georgia, Ginger, and Goldie) that provide a nostalgic, interactive photo booth experience at events. Each bus features a DSLR Canon camera, beauty lighting, instant 2x6 photo strip printing, vintage filters, customizable backdrops and props, and social media sharing capabilities. Targeted at weddings, private parties, and corporate activations.
• The Glam Booth A bespoke premium mobile photo studio featuring flattering soft light, commercial-grade equipment, a professional photographer team, real-time tethered image capture to large monitors, and matte framed photo prints. Designed to make guests feel like they are on a professional photo set, targeted at high-end weddings and corporate events.
• Vintage Trike Booth (Gracie) A 1970s vintage photo booth trike handcrafted in Northern California. Equipped with a professional DSLR camera, ring flash, built-in photo lab quality printer, unlimited digital prints, private web gallery, beauty filters, animated GIFs, high-end backdrops, and curated props in an open-air experience.
• Retro Selfie Booth (Gloria) An iPad-based social booth featuring vintage aesthetics with modern technology. Gloria is 100% battery operated (3-4 hours per battery with backup), uses beauty dish lighting, creates custom GIFs, videos and photos with customized overlays, and allows instant social and email sharing. Portable and quick to set up.
• Corporate Events & Activations Corporate event service offering brand activations, conferences, installations, concerts, holiday parties, retail store activations, and festivals. Includes complete customization of booths, signage, prints, screens, props, backdrops, and social messaging, with branded content overlays and marketing data capture for corporate clients.
• Weddings & Private Parties Wedding and private event photo booth services featuring three types of high-quality photo booths. Includes customizable photo strips, props, backdrops, and professional attendant service, targeted at couples and hosts of private celebrations.
• Photo Booth Props and Merchandise High-end photo booth props (food-themed, sign-themed, and novelty props at $19.50 each), Flat Bill Caps ($21.99), Unisex T-shirts ($24.99), and gift cards ($25-$2,000). Sold via the Bus Stop storefront on the company website for individual consumer purchase.

Quantifiable outcome

• 100% punctuality and reliability record — the company states it has never been late or failed to show up for an event
• +1 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• HoneyBookcoreTechnology or IntegrationHoneyBook is used as the booking and client relationship management platform for The Booth Bus. The inquiry form on the website integrates with HoneyBook, enabling event booking, scheduling, and payment processing for photo booth rental services.
• WeddingWirecoreChannel Partner/ Reseller/ DistributorWeddingWire is a wedding vendor marketplace where The Booth Bus maintains a vendor profile with Couples' Choice Award badges (2022, 2023, 2024). The platform drives wedding client inquiries and bookings.
• The KnotcoreChannel Partner/ Reseller/ DistributorThe Knot is a wedding planning marketplace where The Booth Bus is listed as a vendor with Hall of Fame status in the Best of Weddings program, generating wedding client inquiries and bookings.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SnapBar: SnapBar rents modern open-air and enclosed photo booths for weddings, corporate events, and brand activations across multiple U.S. markets. It is a direct competitor to The Booth Bus with comparable event-photo services, branded overlays, and instant sharing.
• Pixilated: Pixilated provides photo booth rentals for weddings and corporate events nationwide, offering DSLR-based booths with props, backdrops, and custom prints. Comparable to The Booth Bus in core rental model and target customer (weddings + brand activations).
• Simplebooth: Simplebooth designs and sells portable iPad-based photo booths for event rental operators, with open-air and enclosed configurations. Comparable to The Booth Bus's Retro Selfie Booth (Gloria) and serves the same rental operator channel.
• Hipstr Photo Booth: Hipstr rents vintage-inspired and modern photo booths for weddings and events on the West Coast, with retro styling, GIF/boomerang outputs, and custom backdrops. Directly comparable aesthetic and service offering to The Booth Bus.
• BoothBox: BoothBox rents modern open-air photo booths for weddings, parties, and corporate events with branded overlays and digital galleries. Comparable in target customer, delivery model, and feature set to The Booth Bus's Glam Booth and Retro Selfie Booth.
• Magbooth: Magbooth provides photo booth rentals for events with vintage-inspired and modern setups, props, and instant prints for weddings and corporate clients. Comparable service offering and target segments to The Booth Bus.
• Oh Happy Booth: Oh Happy Booth offers retro-styled photo booth rentals for weddings and celebrations, emphasizing nostalgic aesthetics and curated props. Closely comparable in vintage-inspired positioning and wedding focus to The Booth Bus.

Broad incumbents

• Foto Master: Foto Master manufactures and distributes a wide portfolio of photo booth systems (mirror booths, DSLR booths, 360 booths) globally to rental operators. A broad incumbent supplier that competes indirectly with The Booth Bus by enabling other operators.
• Photobooth Supply Co. Photobooth Supply Co. manufactures open-air photo booth systems and sells to rental operators across the U.S. An incumbent equipment vendor that competes indirectly with The Booth Bus by empowering competing rental businesses.

Others

• The Bash (formerly GigMasters): The Bash is an online marketplace that connects event hosts with local entertainment vendors including photo booth operators. Comparable as a complementary channel for booking photo booth services for weddings and parties served by The Booth Bus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/theboothbus
• LinkedInlinkedin.com/company/the-booth-bus

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Booth Events