Texas Turfgrass Association Inc

What Texas Turfgrass Association Inc does

Texas Turfgrass Association Inc, doing business as Turfgrass Producers of Texas (TPT), is a non-profit trade association founded in 1972 that represents more than 80 sod-producing farms across Texas, along with allied vendors and a growing cohort of out-of-state producers under its Class D membership. Its functional role is industry advocacy, peer networking, and the dissemination of agronomic and consumer-facing turfgrass information, anchored by an institutional partnership with Texas A&M AgriLife Extension for research and education. The association operates the "Your Texas Lawn" consumer education website, which connects homeowners and landscape professionals to member farms and serves as a referral channel for the membership.

TPT's core "products" are member services rather than physical goods: a public member directory, recommended-variety catalogs that incorporate new releases such as Tahoma 31 Bermudagrass, an annual conference, and recurring golf and fishing tournaments that drive member engagement. The technology footprint is minimal and content-driven — a website, a directory, and educational resources — with no proprietary software platform or data product described in the available material. The organization is staffed by 1-10 employees under an Executive Director and operates from Kingwood, Texas.

The business model is a flat-fee membership dues structure: most producer member classes pay approximately $200-$300 per year, with higher dues for associate/allied vendor members and a separate tier for out-of-state producers. There is no venture funding, no equity capital, and no disclosed financials; revenue is supplemented, where applicable, by event sponsorship and conference fees. The customer base is the membership itself (sod farms and allied vendors), while end demand for members' sod is generated through homeowner and landscaper referrals via the Your Texas Lawn channel.

Name

Texas Turfgrass Association Inc

Legal name

Turfgrass Producers of Texas

Website

https://texasgrass.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

1–10 employees

Short description

Texas Turfgrass Association Inc (Turfgrass Producers of Texas) is a non-profit trade association representing 80+ Texas sod farms, founded in 1972, that provides advocacy, education, and member services through partnerships with Texas A&M AgriLife Extension and the Your Texas Lawn consumer site.

Ownership category

akta.pro rank

Product category

Agricultural Trade Association

NAICS

Floriculture Production (111422)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Sod, Turfgrass & Groundcover Production (AFAGAHAL)

akta.pro secondary industries

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM), Turf Management (Sports Fields, Golf Courses) (BPABADAC)

Keywords

• Sod producer association
• Turfgrass trade organization
• Agricultural membership services
• Turf industry advocacy
• Sod farm membership

Headquarters

HQ city

College Station

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Primary revenue from annual membership dues paid by sod farmers (Class A and B), vendors (Class C), out-of-state producers (Class D), educators (Class E - free), and employees (Class F). Membership categories are sized by acreage for producers and by business type for suppliers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Turfgrass Producers of Texas is a nonprofit statewide trade association that maintains a membership of individuals and firms engaged in producing and marketing turfgrass sod in Texas. The association delivers tiered membership services, an online member directory connecting buyers with local growers, Texas-specific educational content and publications produced with Texas A&M AgriLife Extension, annual industry events (conference, trade show, golf tournament, fishing tournament), industry advocacy, and research funding for turfgrass variety improvement and water studies.

Product overview

Turfgrass Producers of Texas is a trade association representing sod producers across Texas, offering a portfolio of warm-season turfgrass sod products through member farms. The core products include Bermudagrass varieties (Tifway 419, Celebration, TifTuf), St. Augustine varieties (Palmetto, Raleigh, Floratam), Zoysia varieties (Palisades, Emerald, Empire), Buffalograss, and Centipedegrass. The association supports these products through consumer resources like the 'Your Texas Lawn' platform, a membership directory search tool, educational materials (videos and publications from Texas A&M), and industry events (TPT Turf Classic Golf Tournament, Annual Fishing Tournament, and Annual Conference). Membership services are available in six tiers serving sod farmers, vendors, out-of-state producers, educators, and employees of member farms.

Differentiator

Problem solved

Functional benefit

Brands

• Your Texas Lawn: A resource website to help Texans connect to lawn care information, grass selection, and maintenance tips specific to Texas climate and soil conditions.

Products and services

• Trade Association Membership Six-tier membership program for individuals and firms in the Texas turfgrass sod industry: Class A (sod farmers with 101+ acres, $300/year), Class B (sod farmers with 100 or fewer acres, $200/year), Class C (vendors and suppliers, $300/year), Class D (out-of-state producers, $300/year), Class E (educators — free), and Class F (employees/affiliates of Class A/B members, $35/year). Includes access to the member directory, advocacy, research funding, and educational events.
• TPT Annual Conference and Trade Show Annual two-day conference and trade show featuring CEU programs, educational sessions on turfgrass operations, a trade show with equipment and chemical suppliers, a silent auction for research funding, and an annual banquet. Held in Texas for members and industry stakeholders.
• TPT Turf Classic Golf Tournament Annual 4-person scramble golf tournament held at Rio Colorado Golf Course in Bay City, Texas. Open to members and non-members with awards for top teams and various hole contests; serves as a fundraiser for the association.
• TPT Annual Fishing Tournament Annual bay fishing tournament fundraiser held at Matagorda Harbor with team and individual awards for trout, redfish, and flounder catches. Open to members and industry stakeholders.

Quantifiable outcome

• Members generate hundreds of millions of dollars annually for the Texas economy
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Texas A&M AgriLife ExtensioncoreStrategic or Co-development PartnerTexas A&M AgriLife Extension provides educational resources, video content, and publications for the association's consumer website and maintenance tips. The partnership produces Texas-specific turfgrass selection guides, installation instructions, and maintenance calendars. TPT references these materials as authoritative resources for homeowners and professionals.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Texas Nursery & Landscape Association: Texas-based trade association serving the nursery, landscape, and green industry. Comparable in regional scope (Texas), nonprofit membership-dues model, and industry advocacy, but covering broader landscape/horticulture rather than turfgrass specifically.

Broad incumbents

• National Association of Landscape Professionals: National trade association for landscape professionals and contractors. Comparable as a membership-based trade body serving a downstream turfgrass customer segment (landscape contractors), but with a broader portfolio beyond sod.
• Golf Course Superintendents Association of America: Trade association serving golf course superintendents who manage turf on member golf courses. Comparable in nonprofit education/event-driven model and as a stakeholder for TPT's commercial sports-turf segment, but representing buyers/users rather than producers.

Emerging players

• Sports Field Management Association: Trade association for sports field managers across athletic facilities. Comparable as an event/education-focused nonprofit serving a key TPT end-market segment (athletic fields), with partial overlap on turf education and consumer awareness.

Others

• AmericanHort: National trade association for the horticulture industry, including nursery, greenhouse, and garden center operators. Comparable as a nonprofit industry body with events, advocacy, and education, and adjacent to TPT because turfgrass sod is often produced alongside nursery operations.
• Professional Grounds Management Society: Membership organization for grounds management professionals at institutional and commercial properties. Comparable in nonprofit education/event model and overlaps with TPT's commercial/institutional turf customer base, though it does not represent producers.

Direct peers

• Turfgrass Producers International: National/global trade association specifically for turfgrass sod producers. Most directly comparable to TPT in mission, membership structure, and producer advocacy, but operating at multi-state/international scale rather than Texas-only.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Turfgrass-Producers-of-Texas-532513040105307
• LinkedInlinkedin.com/company/texas-turfgrass-association-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Texas Turfgrass Association Inc