Slow Ways
Slow Ways is a UK Community Interest Company operating a citizen-made walking network of 10,000+ A-to-B routes across Britain, plus iOS/Android apps and tools for planning, sharing, and reviewing walks.
- Company typePrivate
- Founded2020
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
Slow Ways firmographics
Firmographics- Name
- Slow Ways
- Legal name
- Slow Ways (Community Interest Company 12800558)
- Website
- https://slowways.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Slow Ways is a UK Community Interest Company operating a citizen-made walking network of 10,000+ A-to-B routes across Britain, plus iOS/Android apps and tools for planning, sharing, and reviewing walks.
- Ownership category
- akta.pro rank
Slow Ways industry classification
Industry- Product category
- Walking Route Network Platform
- NAICS
- Other Support Activities for Transportation (4889)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Consumer Navigation & Turn-by-Turn Apps (BPAMANAA)
- akta.pro secondary industry
- Multimodal Trip Planning, Routing & Journey Orchestration Platforms (THADALAA)
Keywords
Slow Ways business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Donations and Fundraising: The organization relies on donations, crowdfunding campaigns (via Crowdfunder), and charitable funding to support operations and growth.
- Free Platform Access: Free accounts for all users. Platform is free to use for personal and non-commercial purposes, with route data licensed under Creative Commons BY-SA 4.0.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free accounts for all users |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Slow Ways product offering
Product offeringCore offering
Slow Ways operates a citizen-made walking network providing digital tools for planning, sharing, and reviewing walking routes across Britain. The platform features over 10,000 community-mapped A-to-B walking routes connecting towns, cities, and national landscapes, with community reviews, star ratings, accessibility grades, and verification status. Users access the network via a web platform and dedicated iOS/Android mobile applications, and can plan multi-stop walking journeys using a Journey Planner and Waylists tool.
Product overview
Slow Ways is a community-driven national walking network platform that connects Great Britain's towns, cities, and national landscapes through over 10,000 walking routes. The core offering consists of the Slow Ways Platform (web and mobile), which integrates the Journey Planner for creating route collections and trails, Routing tools for navigation, and Waylists for saving and sharing journeys. The ecosystem includes dedicated iOS and Android mobile applications and community initiatives like the #BusAndBack Challenge. Users contribute by walking, verifying, and reviewing routes.
Differentiator
Problem solved
Functional benefit
Brands
- Good Ways: Next chapter of Slow Ways expanding to include running, wheeling, cycling and horse riding alongside walking routes
Products and services
- Slow Ways Platform A national walking network platform featuring over 10,000 community-mapped A-to-B walking routes connecting Britain's towns, cities, and national landscapes. Users can discover, contribute, verify, and review routes through web and mobile interfaces. Route data is licensed under Creative Commons BY-SA 4.0.
- Journey Planner A web-based route planning tool that enables users to create route collections and trails by combining Slow Ways walking routes into multi-segment journeys. Designed for walkers planning everyday or multi-day walking journeys across Britain.
- Waylists A tool accessible to registered users that allows them to imagine, plan, save, and share walking journeys using Slow Ways routes. Available as part of the platform after creating a free account.
- Slow Ways Mobile App (iOS and Android) Native mobile applications for iOS and Android that enable users to discover, navigate, and contribute to Slow Ways walking routes on the go. The apps support route contribution and navigation for community-mapped routes across Britain.
- Slow Ways Routing Navigation tools for walking routes that enable turn-by-turn journey planning and wayfinding along Slow Ways paths, including interactive maps with route filtering by rating, number of reviews, and verification status.
Quantifiable outcome
- 10,000+ walking routes mapped across Great Britain
- +2 more outcomes
Companies that use Slow Ways
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Slow Ways technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Slow Ways partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- Paths for AllminorPartnership supporting active travel and walking initiatives across Scotland.
- Smart Choices, Smarter PlacesminorProgram supporting sustainable transport and active travel initiatives.
- Bus CompaniesminorPartnership opportunity for bus companies to provide free tickets or passes to help Slow Ways volunteers check remote routes accessible by bus for the #BusAndBack project.
- Dazzarama DramaminorLearning-disabled community drama group participating in Tales from a Slow Way project, walking accessible routes and creating a zine about the experience.
- Treehouse TheatreminorCommunity theatre group working with learning-disabled adults on creative storytelling walks along Slow Ways routes.
- Peaks of ColourminorPeak District-based nature-for-healing community group by and for people of colour, running walking workshops along Slow Ways routes.
- Right to RoamminorOrganization advocating for greater access to outdoor spaces, co-running walkshops with Peaks of Colour along Slow Ways routes.
- Peaks of ColourminorNature healing community group for people of colour, conducting decolonising outdoors workshops.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Slow Ways competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Slow Ways social profiles
Digital presenceSlow Ways financial estimates
Financial estimateRevenue estimate
Valuation estimate
Slow Ways leadership team
Management profileNumber of profiles
Profiles3 records
Slow Ways funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Slow Ways M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Slow Ways
What does Slow Ways do?
Slow Ways operates a citizen-made walking network providing digital tools for planning, sharing, and reviewing walking routes across Britain. The platform features over 10,000 community-mapped A-to-B walking routes connecting towns, cities, and national landscapes, with community reviews, star ratings, accessibility grades, and verification status. Users access the network via a web platform and dedicated iOS/Android mobile applications, and can plan multi-stop walking journeys using a Journey Planner and Waylists tool.
Is Slow Ways a public or private company?
Slow Ways is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Slow Ways founded?
Slow Ways was founded in 2020. It employs 1 to 10 people.
How does Slow Ways make money?
Two revenue lines are on record. Donations and Fundraising is the primary driver. The others are free Platform Access.
Does Slow Ways have an API?
No public API is recorded for Slow Ways.
What industry is Slow Ways in?
Slow Ways's product category is Walking Route Network Platform. Its primary akta.pro industry code is BPAMANAA, Consumer Navigation & Turn-by-Turn Apps, with a secondary code of THADALAA, Multimodal Trip Planning, Routing & Journey Orchestration Platforms. Its NAICS code is 4889 and its SIC code is 4700.