The Lions Foundation
The Lions Foundation is a non-profit big cat rescue sanctuary in Bela-Bela, South Africa, operating within Schrikkloof Private Nature Reserve to rehabilitate and provide lifetime care for lions, tigers, and leopards rescued from circuses, war zones, and private possession, supported by international volunteers, donors, and corporate sponsors.
- Company typePrivate
- Founded2019
- HeadquartersBela Vista, Brazil
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Lions Foundation does
The Lions Foundation is a non-profit big cat rescue and conservation sanctuary operating within the 1,200-hectare Schrikkloof Private Nature Reserve in Bela-Bela, South Africa, with administrative affiliation to Stichting Leeuw in the Netherlands. It provides permanent sanctuary, rehabilitation, and lifetime care for lions, tigers, and leopards rescued from circuses, war zones, private possession, and inadequate captive facilities, housing them in 1.5-hectare savannah enclosures under 24/7 monitoring. In May 2023, the organization expanded via acquisition of an adjacent predator park, converting it into The Lions Foundation Rescue and Conservation Centre focused on native African predators (hyenas, African wild dogs, servals, caracals).
The Lions Foundation firmographics
Firmographics- Name
- The Lions Foundation
- Legal name
- Stichting Leeuw
- Website
- https://thelionsfoundation.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Lions Foundation is a non-profit big cat rescue sanctuary in Bela-Bela, South Africa, operating within Schrikkloof Private Nature Reserve to rehabilitate and provide lifetime care for lions, tigers, and leopards rescued from circuses, war zones, and private possession, supported by international volunteers, donors, and corporate sponsors.
- Ownership category
- akta.pro rank
The Lions Foundation industry classification
Industry- Product category
- Wildlife Rescue and Sanctuary Services
- NAICS
- Environment, Conservation and Wildlife Organizations (813312), Nature Parks and Other Similar Institutions (712190)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Animal Shelters & Adoption Services (BPAGAIAA)
- akta.pro secondary industries
- Rescue, Transport & Emergency Animal Response (BPAGAIAB), Wildlife Rescue, Rehabilitation & Release (BPAGAIAC), Sanctuaries & Long-Term Care (Farm, Equine, Exotic) (BPAGAIAH), Animal Shelters & Rescue Operations (AFAEALAB)
Keywords
Where The Lions Foundation is headquartered
LocationHeadquarters
- HQ city
- Bela Vista
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
The Lions Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Volunteer Program Fees: International volunteers pay weekly fees for accommodation, meals, and the opportunity to assist with animal care. Fees range from €575 for 1 week to €3250 for 6 weeks, with additional airport transfer fees of €150 per person. This is the primary operational revenue stream.
- Monthly Donations (Contributors): Monthly donor program where supporters contribute recurring amounts starting from €5 per month. Donations support animal care, food, and facility operations.
- Animal Adoption Program: Symbolic animal adoption program with monthly contributions of at least €10 or annual options. Adopters receive an adoption certificate and passport of the chosen big cat.
- One-time Donations: Single donation options at €15, €40, or €75, with custom amounts available. Donors receive acknowledgment via email.
- Corporate Sponsorships: Corporate sponsors provide financial and other support. Named sponsors include Animal Survival International, KickandRush, and LeoVegas Mobile Gaming Group.
- Legacy Giving: Individuals can donate through their estate via will to support long-term organizational sustainability. Tax advantages available for Dutch residents under ANBI status.
- Visitor Accommodation: Eco-tourism revenue from visitors staying at Schrikkloof Private Nature Reserve. Ten thatched suites with en-suite bathrooms, outdoor showers, and private decks overlooking nature. Combined with sanctuary visits during feeding times.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | 1-6 week volunteer placements with all-inclusive accommodation and meals |
| Subscription | Monthly | Symbolic animal adoption with monthly or annual contributions |
| Subscription | Monthly | Recurring monthly donor contributions starting from €5 |
| One time/ perpetual license | Pay-as-you-go | One-time donation options for specific purposes |
| Unit Pricing | Multi-year contract | Accommodation at Schrikkloof Private Nature Reserve |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
The Lions Foundation product offering
Product offeringCore offering
The Lions Foundation provides permanent rescue, rehabilitation, and lifetime sanctuary care for big cats (lions, tigers, leopards) and other native predators in 1.5-hectare natural savannah enclosures within the 1200-hectare Schrikkloof Private Nature Reserve in Bela-Bela, South Africa. It supplements this core with paid international volunteer placements, eco-tourism accommodation, symbolic animal adoptions, recurring and one-off donation programs, corporate sponsorships, and legacy giving, accredited by the NSPCA.
Product overview
The Lions Foundation operates as a wildlife rescue and sanctuary organization, not a technology company. Its core offerings consist of animal rescue and rehabilitation services for big cats (lions, tigers, leopards) and native African predators, supplemented by visitor accommodations at Schrikkloof Private Nature Reserve, international volunteer programs, and various donation/adoption mechanisms for supporters. The main products include the Big Cat Rescue and Sanctuary Services, the Rescue and Conservation Centre (established 2023), Volunteer Program, Visitor Accommodation, and multiple donation programs (Animal Adoption, Monthly Contributions, One-off Donations, Legacy Program, and Tax-Free Donations for Dutch residents). The organization is NSPCA-accredited and operates 24/7 monitoring of animals in 1.5-hectare natural enclosures across a 1200-hectare private nature reserve in Bela-Bela, South Africa.
Differentiator
Problem solved
Functional benefit
Products and services
- Big Cat Rescue and Sanctuary Services Lifetime rescue, rehabilitation, and care for big cats (lions, tigers, leopards) rescued from circuses, private possession, war situations, and inadequate zoo conditions, with 24/7 monitoring in 1.5-hectare natural enclosures at Schrikkloof Private Nature Reserve, South Africa.
- Rescue and Conservation Centre Dedicated conservation facility adjacent to the main sanctuary, housing rescued native predators including hyenas, African wild dogs, leopards, jackals, servals, caracals, and other South African species in species-specific habitats supporting conservation of endangered species.
- International Volunteer Program Paid placements of 1–6 weeks for international adult volunteers who assist with food preparation, feeding, enclosure cleaning, behavioral enrichment, reserve maintenance, and wildlife monitoring; includes accommodation (full board: breakfast, lunch, dinner, tea, coffee, water), priced €575–€3250 plus €150 airport transfers.
- Visitor Accommodation at Schrikkloof Private Nature Reserve African-style resort accommodation comprising ten thatched suites with en-suite bathrooms (six with outdoor showers), full bar, lounge, dining area, viewing deck, boma with fire, swimming pool, and activities including game drives, bird watching, and wellness spa within the 1200-hectare reserve.
- Animal Adoption Program Symbolic adoption subscription program starting at €10 per month (or €150/year) allowing donors to support a specific big cat; adopters receive an adoption certificate and the animal's passport with a minimum 1-year auto-renewal commitment benefiting all animals at The Lions Foundation and Stichting Leeuw.
- Monthly Contributor Program Recurring monthly donation program starting from €5 per month, auto-debited monthly until cancellation, providing ongoing support for animal care, feeding, and sanctuary operations with periodic donor updates.
- One-off Donation Single-donation product offering preset amounts (€15 for a piece of meat for a tiger/lion, €40 for one day of care and meat, €75 toward a transport crate) plus custom-amount support for animal care and operations.
- Legacy / Bequest Program Estate-giving service enabling supporters to donate through their will or estate to support long-term organizational sustainability, with tax advantages available for Dutch residents under Stichting Leeuw's ANBI status.
- Tax-Free Donation (ANBI) Recurring donation product for Netherlands residents utilizing Stichting Leeuw's ANBI (Algemeen Nut Beogende Instelling) status to maximize tax benefits on charitable contributions supporting big cat welfare.
- Behavioral Enrichment Services Operational service providing behavioral enrichment activities and physical structures (platforms, toys, sensory stimulation) to ensure the psychological well-being of rescued animals in sanctuary care.
Quantifiable outcome
- Successfully relocated dozens of big cats from Stichting Leeuw Netherlands to permanent sanctuary in South Africa
- +4 more outcomes
Companies that use The Lions Foundation
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
The Lions Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Lions Foundation partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Humane World for Animals South AfricacoreArranged the transport of Jade and Zakara lionesses from Panthera Africa Big Cat Sanctuary to The Lions Foundation following a devastating wildfire. Their assistance was crucial in the safe 18-hour road transport of the traumatized lionesses.
- Panthera Africa Big Cat SanctuaryminorSouth African sanctuary that experienced a devastating wildfire in January 2026. The Lions Foundation provided emergency support by accepting two lionesses (Jade and Zakara) after an 18-hour journey by road. The sanctuaries maintain solidarity and coordinated response across the big cat rescue community.
- Stichting LeeuwcoreFounding partner organization based in the Netherlands. Stichting Leeuw rescues big cats from circuses, private possession, and war zones in Europe. They rehabilitate animals and coordinate transfers to The Lions Foundation for permanent sanctuary. Animals in good physical and mental condition are relocated from Stichting Leeuw to The Lions Foundation. The two organizations share the mission of providing forever homes for rescued big cats.
- Ann van Dyk Cheetah CentreminorCollaborated on the rehabilitation of Kahn the leopard. Kahn spent his first few months of rehabilitation at the Ann van Dyk Cheetah Centre before being transferred to The Lions Foundation for continued care until his successful wild release.
- Bite BackminorAnimal welfare organization that raised necessary funds for Mannie's relocation from Mondo Verde theme park in the Netherlands to The Lions Foundation. Worked with World Animal Protection on the fundraising campaign.
- World Animal ProtectionminorPartnered with Bite Back to raise funds for Mannie's relocation through a fundraising campaign. Supported the transition of the lion from the Netherlands to South Africa.
- Conservation Authorities of North West (Dedect)coreGovernment conservation authority that placed Kahn the leopard in The Lions Foundation's care. Assisted with rehabilitation, satellite collaring, and successful wild release of the young male leopard from farmland in North West Province.
- Conservation Authorities of Limpopo (Ledet)coreGovernment conservation authority that partnered with The Lions Foundation for the rehabilitation, satellite collaring, and successful wild release of Kahn the leopard.
- Dr. Peter CaldwellminorVeterinarian who assisted with Kahn's care and successful release, providing medical expertise during the rehabilitation process.
- Dr. Paul BartelsminorVeterinarian who contributed to Kahn's successful care and release, providing veterinary support during the rehabilitation and collaring process.
- Schrikkloof Private Nature ReservecoreThe Lions Foundation is located within Schrikkloof Private Nature Reserve, a 1200-hectare reserve in the Waterberg Biosphere. The partnership provides eco-tourism accommodation opportunities and integration with native wildlife monitoring and conservation.
- NSPCA (National Society for the Prevention of Cruelty to Animals)coreNSPCA-accredited sanctuary. The Lions Foundation is recognized by the NSPCA as meeting high animal welfare standards. Listed in NSPCA's Accredited Facilities documentation.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
The Lions Foundation competitors and assessment
Company assessmentBroad incumbents
- Born Free Foundation: International wildlife charity operating big cat sanctuaries (e.g., Ensessakotteh in Ethiopia) and conservation programs globally. Broader scope and significantly larger donor base, but directly comparable on big cat rescue, sanctuary operations, and conservation advocacy.
- Four Paws (Vier Pfoten): Global animal welfare organization headquartered in Vienna with active big cat rescue operations across Europe, Asia, and Africa. Larger and broader in scope than The Lions Foundation but overlaps on big cat sanctuary and circus-animal rescue activities, including partnerships with Stichting Leeuw.
Direct peers
- Ann van Dyk Cheetah Centre: South African predator conservation centre that collaborated on rehabilitation of Kahn the leopard before transfer to The Lions Foundation. Operates a captive breeding and conservation model for cheetahs and other endangered predators with similar visitor and volunteer programs.
- Wildcat Sanctuary (Minnesota): US-based accredited sanctuary providing lifetime care for rescued wild cats including tigers, lions, leopards, and cougars. Operates a similar hands-off, no-breeding model with volunteer and adoption programs as core revenue.
- Lions Tigers & Bears (Alpine, California): California big cat sanctuary and rescue facility housing lions, tigers, bears, and other rescued predators. Comparable in mission (permanent sanctuary from abuse/neglect), visitor programming, and volunteer engagement.
- Big Cat Rescue (Tampa, Florida): One of the largest accredited big cat sanctuaries in the world, operating a no-breeding, no-contact rescue model for lions, tigers, leopards, and other exotic cats. Directly comparable in mission (permanent sanctuary for rescued cats), volunteer program, and donation/adoption revenue model.
- Panthera Africa Big Cat Sanctuary: South African big cat sanctuary that received emergency support from The Lions Foundation during the January 2026 Western Cape wildfire. Operates a similar non-breeding, hands-off sanctuary model for rescued lions, tigers, and other predators.
- Stichting Leeuw: Founding partner and operating affiliate of The Lions Foundation, also operating as an ANBI-registered Dutch non-profit that rescues and rehabilitates big cats from European circuses and private possession. Operates an identical sanctuary/adoption/donation model and shares donors, volunteers, and animal pipeline.
Regional players
- Cheetah Conservation Fund (Namibia): Southern African predator conservation organization operating research, conservation, and education programs for cheetahs. Comparable on predator conservation mission but primarily cheetah-focused and headquartered in Namibia rather than South Africa.
Others
- Bite Back: Dutch animal welfare organization that partnered with World Animal Protection to fundraise for Mannie's relocation from Mondo Verde to The Lions Foundation. Operating in adjacent captive-animal advocacy and fundraising space rather than direct sanctuary operations.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
The Lions Foundation social profiles
Digital presenceThe Lions Foundation compliance and trust
Trust signalCompliance2 records
The Lions Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Lions Foundation leadership team
Management profileNumber of profiles
Profiles1 record
The Lions Foundation subsidiaries and ownership
Company hierarchySubsidiaries1 record
The Lions Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Lions Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Lions Foundation
What does The Lions Foundation do?
The Lions Foundation provides permanent rescue, rehabilitation, and lifetime sanctuary care for big cats (lions, tigers, leopards) and other native predators in 1.5-hectare natural savannah enclosures within the 1200-hectare Schrikkloof Private Nature Reserve in Bela-Bela, South Africa. It supplements this core with paid international volunteer placements, eco-tourism accommodation, symbolic animal adoptions, recurring and one-off donation programs, corporate sponsorships, and legacy giving, accredited by the NSPCA.
Is The Lions Foundation a public or private company?
The Lions Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Lions Foundation founded?
The Lions Foundation was founded in 2019. It employs 1 to 10 people.
Where is The Lions Foundation based?
The Lions Foundation is headquartered in Bela Vista, Brazil, in the Latin America region.
How does The Lions Foundation make money?
Seven revenue lines are on record. Volunteer Program Fees are the primary driver. The others are monthly Donations (Contributors), animal Adoption Program, one-time Donations, corporate Sponsorships, legacy Giving and visitor Accommodation.
Who are The Lions Foundation's main competitors?
Broad incumbents on record are Born Free Foundation and Four Paws (Vier Pfoten). Direct peers are Ann van Dyk Cheetah Centre, Wildcat Sanctuary (Minnesota), Lions Tigers & Bears (Alpine, California), Big Cat Rescue (Tampa, Florida), Panthera Africa Big Cat Sanctuary and Stichting Leeuw. Cheetah Conservation Fund (Namibia) is listed as a regional player. Bite Back is listed as an others.
Does The Lions Foundation have an API?
No public API is recorded for The Lions Foundation.
What industry is The Lions Foundation in?
The Lions Foundation's product category is Wildlife Rescue and Sanctuary Services. Its primary akta.pro industry code is BPAGAIAA, Animal Shelters & Adoption Services, with a secondary code of BPAGAIAB, Rescue, Transport & Emergency Animal Response. Its NAICS code is 813312 and its SIC code is 8300.