Canadian Technical Asphalt Association

What Canadian Technical Asphalt Association does

The Canadian Technical Asphalt Association (CTAA) is a Canada-incorporated non-profit professional association founded in 1955 that brings together more than 500 scientists, engineers, technicians, academics, students, contractors, consultants, and suppliers working in asphalt materials and flexible pavement technology. CTAA's core product is its annual conference, with the 71st edition scheduled for Saskatoon in November 2026, supplemented by regional workshops (Western Canadian Pavement Workshop in Edmonton; New Brunswick Paving Workshop), digital conference proceedings, a CTAA Conference App, a CTAA eTextbook, newsletters, and an archive of decades of technical papers. It also operates industry recognition programs including the Earl Kee, Elaine Thompson, and Norman W. McLeod awards, three annual $2,000 student scholarships, a student poster competition, and the Women of Asphalt Canada committee.

CTAA is funded through individual memberships at $250 CAD per year (free for full-time post-secondary students), sustaining memberships at $1,000+ CAD per year paid by industry sponsors such as Ingevity, McAsphalt, Cenovus, Esso, Yellowline Asphalt Products, Duncor, and Teknos, conference and workshop registration fees, and sales of conference proceedings through the CTAA Book Store. The association is governed by a volunteer Board of Directors elected from regional director constituencies across Canada and operates under the Canada Not-for-Profit Corporations Act, with a headquarters/mailing address in Edmonton, AB. CTAA does not sell technology products or platforms; its competitive position rests on its 70+ year content archive, its member network spanning Canada, the US, and overseas, and its established role as the primary knowledge-transfer venue for asphalt technology professionals in Canada.

Name

Canadian Technical Asphalt Association

Legal name

Canadian Technical Asphalt Association

Website

https://ctaa.ca

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

1–10 employees

Short description

Canadian Technical Asphalt Association (CTAA), founded 1955, is a Canadian non-profit professional association of 500+ scientists, engineers, contractors, and academics that delivers knowledge transfer in asphalt and pavement technology through an annual conference, regional workshops, proceedings, scholarships, and industry awards.

Ownership category

akta.pro rank

Product category

Professional Association Services / Asphalt Industry Knowledge Transfer

NAICS

Business Associations (813910)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Career & Technical Education (CTE) & Trade Skills Media (EDAGALAG)

Keywords

• Asphalt technology association
• Pavement engineering conferences
• Flexible pavement research
• Asphalt industry knowledge transfer
• Professional association publishing

Headquarters

HQ city

Victoria

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: General membership at $250 CAD plus applicable taxes; Sustaining membership at $1,000 CAD plus membership fee and GST/HST; Student membership free for full-time post-secondary students in asphalt-related programs.
2. Conference and Workshop Registrations: Revenue generated from conference registration fees, workshop fees (e.g., WCPW workshop in Edmonton at Delta Edmonton South hotel at $229/night)
3. Book Store and Proceedings: Sales of conference proceedings and technical papers through CTAA Book Store; conference proceedings valued at over $100 included with membership.
4. Sustaining Member Sponsorships: Sustaining members pay higher dues and receive visibility benefits including website logo placement, newsletter recognition, and conference app identification.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Canadian Technical Asphalt Association (CTAA) is a non-profit professional association that facilitates knowledge transfer in asphalt materials and pavement technology through an annual conference, regional workshops, conference proceedings and technical papers, student scholarships, and industry awards. Membership-based, CTAA serves scientists, engineers, technicians, academics, students, contractors, consultants, and suppliers involved in the design, research, and performance of flexible pavements.

Product overview

CTAA is a professional association (not-for-profit) serving over 500 scientists, engineers, technicians, academics, students, contractors, consultants, and suppliers in asphalt technology. The organization operates as a single unified service offering centered around its annual conference (71st in 2026), supported by a digital conference app, scholarship programs for students, industry awards (Earl Kee, Elaine Thompson, Norman W. McLeod), regional workshops including the Western Canadian Pavement Workshop, and the Women of Asphalt committee. The association also publishes conference proceedings and distributes newsletters. CTAA does not offer technology products or platforms—its core offering is knowledge sharing and professional networking in asphalt materials and pavement technology.

Differentiator

Problem solved

Functional benefit

Brands

• Women of Asphalt Canada (WofA Canada): A CTAA-hosted committee supporting women in the asphalt industry, with objectives including awareness, knowledge, and community building
• Western Canadian Pavement Workshop (WCPW)

Products and services

• CTAA Annual Conference & AGM Annual multi-day conference bringing together professionals in asphalt materials and pavement technology to share knowledge, innovations, and best practices. Includes technical sessions, awards, networking events, and an Annual General Meeting. Conference proceedings valued at over $100 are included with membership.
• Western Canadian Pavement Workshop (WCPW) Regional workshop bringing together Western Canada's asphalt materials, pavement design, and construction professionals for hands-on training and technical sessions.
• CTAA Conference App Mobile and desktop application providing session schedules, presenter information, participant lists, important updates, and access to conference proceedings for attendees of the CTAA annual conference.
• CTAA Scholarships Student scholarship program supporting future scientists, technologists, and engineers in asphalt technology. Includes three scholarship tracks — Graduate, Undergraduate, and Applied Technology — each valued at $2,000 annually.
• CTAA Book Store / Conference Proceedings Online store offering conference proceedings and technical papers from past CTAA conferences; members download free from file share area while non-members can purchase access.
• 2026 New Brunswick Paving Workshop Regional workshop serving paving professionals in the Atlantic provinces of Canada, focused on asphalt materials, pavement design, and construction.

Quantifiable outcome

• Access to conference proceedings valued at over $100 included with membership

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor and core.

• IngevityminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• Yellowline Asphalt ProductsminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• DuncorminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• TeknosminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• Cenovus AsphaltminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• EssominorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• McAsphaltminorOthersSustaining member sponsor of CTAA. Displayed on sustaining members page with logo.
• Women of Asphalt (WofA) CanadacoreStrategic or Co-development PartnerWomen of Asphalt Canada is a committee of CTAA with goals of awareness (increased awareness of opportunities in the industry), knowledge (improving knowledge through education and resources), and community (providing platforms to create supportive relationships). No membership fee to join. Leadership includes Ania Anthony (President), Véronique Szabo (Co-Chair), Rielle Haichert (Secretary-Treasurer), Selena Lavorato (Mentorship Liaison), Leslie Dibling (Communications Lead). Contact: [email protected]

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CanadianTechnicalAsphalt
• LinkedInlinkedin.com/company/the-canadian-technical-asphalt-association
• Instagraminstagram.com/canadiantechnicalasphalt

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canadian Technical Asphalt Association