Th Trucks S.r.l.
TH Trucks S.r.l. is the exclusive DAF truck importer and authorized dealer in Romania, also selling Isuzu, Tatra Phoenix, and VDL vehicles through 11 branches across Romania and the Republic of Moldova, serving commercial fleet operators with new vehicles, parts, service, and financing.
- Company typePrivate
- Founded1997
- HeadquartersGilau, Romania
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Th Trucks S.r.l. does
TH Trucks S.r.l. is the exclusive authorized dealer and sole importer of DAF trucks in Romania, also operating as an authorized dealer for Isuzu, Tatra Phoenix, and VDL Bus & Coach vehicles. Founded in 1997 as EVW Holding and rebranded following a 2019 partnership with TH Group, the company operates 11 DAF sales and service centers and TRP parts stores across Romania (Gilău headquarters, Arad, Bacău, Brașov, Bucharest, Craiova, Iași, Oradea, Pantelimon, Pitești) and the Republic of Moldova (Chișinău). It has consistently ranked in the top three on the Romanian new truck market and received the International DAF Dealer of the Year 2025 award.
The company sells a comprehensive portfolio of new commercial vehicles spanning DAF's New Generation XF/XG/XG+, XD/XB/XF/XG/XG+ Electric and CF Electric models, Euro 6 XF/CF/LF diesel trucks, Tatra Phoenix specialized vehicles, and VDL Futura coaches plus Citea and Citea Electric buses. The aftersales ecosystem includes genuine DAF parts, TRP parts, remanufactured components, Bandag retreaded tires, full repair and scheduled maintenance, ITS telematics and roadside assistance, tachograph service, DAF MultiSupport maintenance contracts, toll collection, and the TH Trucks University training program. The company's distribution is exclusively direct, supported by a BCR Leasing financing partnership that provides variable and fixed-rate vehicle financing with monthly commission economics to TH Trucks.
Revenue is generated through one-time vehicle sales (new and used through the EVW Trucks platform), parts and tire sales, professional service and maintenance contracts, and transaction-fee commissions from financing partnerships. Customers are primarily commercial transport companies and fleet operators (including Amazon UK and Girteka Logistics), urban and municipal transport providers requiring zero-emission solutions, and specialized heavy-duty operators. The company is privately held under TH Group, a diversified conglomerate that also includes TURBOS HOET, POLIMOB SRL, ICS EVW CAMIOANE SRL, and TURBOS HOET ROMANIA SRL.
Th Trucks S.r.l. firmographics
Firmographics- Name
- Th Trucks S.r.l.
- Legal name
- SC TH Trucks SRL
- Website
- https://thtrucks.ro
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TH Trucks S.r.l. is the exclusive DAF truck importer and authorized dealer in Romania, also selling Isuzu, Tatra Phoenix, and VDL vehicles through 11 branches across Romania and the Republic of Moldova, serving commercial fleet operators with new vehicles, parts, service, and financing.
- Ownership category
- akta.pro rank
Th Trucks S.r.l. industry classification
Industry- Product category
- Commercial Truck Dealership
- NAICS
- Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)
- akta.pro primary industry
- General Heavy-Duty Truck & Bus Repair (Full-Service Shops) (TLAKABAA)
Keywords
Where Th Trucks S.r.l. is headquartered
LocationHeadquarters
- HQ city
- Gilau
- HQ country
- Romania
- HQ region
- Europe
Offices12 records
Markets served
Th Trucks S.r.l. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- New Vehicle Sales: Sales of new commercial vehicles including DAF trucks (New Generation, Electric, Euro 6), Isuzu, Tatra Phoenix, and VDL buses/coaches. The company is the sole authorized importer of DAF in Romania.
- Used Vehicle Sales: Sales of pre-owned commercial vehicles through the EVW Trucks platform.
- Parts Sales: Sales of DAF parts, TRP parts, and remanufactured parts through all TH Trucks branches and online store.
- Service and Maintenance: Repairs, maintenance, tachograph service, DAF Multisupport contracts, and toll collection services.
- Tire Sales: Sales of Bandag tires through the EVW Tires platform.
- Financing Partnerships: Commission revenue from BCR Leasing financing partnerships for vehicle purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | New vehicle financing through BCR Leasing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Th Trucks S.r.l. product offering
Product offeringCore offering
TH Trucks S.r.l. is the exclusive authorized dealer and sole importer of DAF trucks in Romania, also representing Isuzu, Tatra Phoenix, and VDL Bus & Coach. The company sells new and used commercial vehicles (including the full DAF Electric lineup, Euro 6 trucks, specialized and coach/bus models), distributes genuine and remanufactured parts, and provides repair, maintenance, telematics, tachograph, multi-support contracts, and toll collection services through a network of 11 DAF centers and TRP stores across Romania and the Republic of Moldova.
Product overview
TH Trucks S.r.l. is a commercial vehicle dealership and service provider operating as the exclusive authorized dealer and importer of DAF trucks in Romania, along with authorized dealer status for Isuzu, Tatra Phoenix, and VDL Bus & Coach. The company offers a comprehensive portfolio of new and used commercial vehicles including electric trucks (DAF XD, XB, XF, XG, XG+ Electric, CF Electric, and Hybrid), diesel trucks (DAF XF, CF, LF Euro 6, Ultimate), specialized Tatra Phoenix trucks, and VDL buses/coaches (Futura, Citea, Citea Electric). The product ecosystem is supported by an extensive parts and accessories division (DAF Parts, TRP Parts, remanufactured parts, Bandag retreaded tires), a network of 11 authorized service centers providing repairs, maintenance, ITS roadside assistance, tachograph services, DAF MultiSupport contracts, and toll collection. The company also operates TH Trucks University for staff training and provides online tools including a DAF 3D configurator. Services are offered through branches across Romania (Gilău headquarters, Arad, Bacău, Brașov, Bucharest, Craiova, Iași, Oradea, Pantelimon, Pitești) and Chișinău, Republic of Moldova.
Differentiator
Problem solved
Functional benefit
Brands
- TH Trucks University: Technical-professional training structure developed for organizational innovation and leadership development within the company.
Products and services
- DAF XD Electric
Quantifiable outcome
- Top 3 position on Romanian new truck market
- +2 more outcomes
Companies that use Th Trucks S.r.l.
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Th Trucks S.r.l. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Th Trucks S.r.l. partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, flagship and minor.
- DAF Trucks NVcoreExclusive authorized dealer and sole importer of DAF trucks in Romania. TH Trucks represents the complete DAF portfolio including New Generation trucks, electric vehicles, and all service/support offerings.
- IsuzucoreAuthorized dealer of Isuzu commercial vehicles in Romania, offering Isuzu's range of diesel engines and vehicles from 3.5 to 12 tons load capacity.
- Tatra PhoenixcoreAuthorized dealer of Tatra Phoenix vehicles in Romania, offering specialized vehicles for demanding applications including construction, mining, and heavy-duty transport.
- VDL Bus & CoachcoreAuthorized dealer of VDL Bus & Coach vehicles in Romania, offering VDL Futura coaches and Citea electric buses.
- BandagcorePartnership for tire sales, offering Bandag retreaded tires through TH Trucks locations and the EVW Tires platform.
- PACCARcoreParent company of DAF Trucks. PACCAR provides technology including PACCAR EX-D2 electric motors, PACCAR Power Solutions charging stations, PACCAR Connect fleet management, and PACCAR Financial financing services.
- TH GroupflagshipParent company/group. TH Trucks operates as part of TH Group, which also includes TURBOS HOET, POLIMOB SRL, ICS EVW CAMIOANE SRL, and TURBOS HOET ROMANIA SRL.
- PACCAR Power SolutionscoreProvider of smart charging stations and energy storage systems for DAF electric vehicles, supporting the transition to zero-emission transport.
- PACCAR ConnectcoreFleet management services platform provided by PACCAR, offering customized solutions for fleet operators.
- TURBOS HOETminorAffiliate company within TH Group network.
- POLIMOB SRLminorAffiliate company within TH Group network.
- ICS EVW CAMIOANE SRLminorAffiliate company within TH Group network.
- TURBOS HOET ROMANIA SRLminorAffiliate company within TH Group network.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Th Trucks S.r.l. competitors and assessment
Company assessmentBroad incumbents
- DAF Trucks NV: DAF Trucks NV is the OEM that supplies TH Trucks' exclusive inventory and technology (DAF Electric lineup, PACCAR EX-D2 motor, LFP battery systems). It is the parent brand whose strategic decisions determine TH Trucks' product roadmap, competitive positioning, and exclusive territory economics.
- PACCAR Inc: PACCAR Inc is the parent company of DAF Trucks and indirectly controls TH Trucks' exclusive dealer rights through the DAF/PACCAR ecosystem. PACCAR also supplies TH Trucks with financial services (PACCAR Financial), charging infrastructure (PACCAR Power Solutions), and fleet management (PACCAR Connect).
Others
- TURBOS HOET: TURBOS HOET is a sibling company within TH Group (TH Trucks' parent conglomerate), operating as a turbo and parts distributor across multiple European markets. It represents an internal ecosystem peer rather than a direct competitor, with potential cross-selling synergies in the same DAF/PACCAR customer base.
Direct peers
- MAN Truck & Bus Romania: TRATON Group's MAN dealer in Romania offering premium European trucks to the same enterprise fleet customers as TH Trucks. MAN provides similar full-service dealer economics with parts, service, and financing — directly competing on long-haul and construction segments.
- Iveco Romania: Iveco's authorized dealer network in Romania offers competing medium and heavy-duty trucks (S-Way, Tector, Eurocargo) to the same commercial vehicle customer base. Overlapping parts and service offerings create direct competition with TH Trucks across the medium and heavy-duty segments.
- Mercedes-Benz Trucks Romania: Daimler Truck's authorized dealer in Romania for Mercedes-Benz trucks (Actros, Arocs, Antos). Competes directly with TH Trucks in the premium heavy-duty segment with similar service, parts, and FleetBoard telematics offerings for the same Romanian customer base.
- Volvo Trucks Romania: Volvo Group's authorized dealer for Volvo Trucks in Romania, competing head-to-head with TH Trucks for fleet operator customers. Volvo Trucks offers comparable premium heavy-duty trucks (FH, FM, FMX) with similar dealer economics including financing services and DAF MultiSupport-equivalent maintenance contracts.
- Scania Romania: Scania CV Romania is the authorized Scania dealer in Romania, directly competing with TH Trucks for the same fleet operator and transport company customers. Both sell premium European heavy-duty trucks through full-service dealer networks with comparable service, parts, and financing business models.
- Renault Trucks Romania: Volvo Group's Renault Trucks dealer in Romania offering T, T High, C, and K series heavy trucks. Competes directly with TH Trucks in the same Romanian commercial vehicle market with comparable dealer service infrastructure and parts distribution.
Regional players
- Anadolu Otomotiv: Anadolu Otomotiv is the exclusive DAF dealer in Turkey, operating a similar multi-branch service network for the DAF brand in a different geography. Comparable business model as a PACCAR-aligned exclusive dealer serving a neighboring Eastern European market with similar fleet customer dynamics and Turkish road freight demand patterns.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Th Trucks S.r.l. social profiles
Digital presenceTh Trucks S.r.l. compliance and trust
Trust signalCompliance1 record
Th Trucks S.r.l. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Th Trucks S.r.l. leadership team
Management profileNumber of profiles
Th Trucks S.r.l. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Th Trucks S.r.l. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Th Trucks S.r.l.
What does Th Trucks S.r.l. do?
TH Trucks S.r.l. is the exclusive authorized dealer and sole importer of DAF trucks in Romania, also representing Isuzu, Tatra Phoenix, and VDL Bus & Coach. The company sells new and used commercial vehicles (including the full DAF Electric lineup, Euro 6 trucks, specialized and coach/bus models), distributes genuine and remanufactured parts, and provides repair, maintenance, telematics, tachograph, multi-support contracts, and toll collection services through a network of 11 DAF centers and TRP stores across Romania and the Republic of Moldova.
Is Th Trucks S.r.l. a public or private company?
Th Trucks S.r.l. is a private company. It is classified as corporate owned and is currently operating.
When was Th Trucks S.r.l. founded?
Th Trucks S.r.l. was founded in 1997. It employs 101 to 250 people.
Where is Th Trucks S.r.l. based?
Th Trucks S.r.l. is headquartered in Gilau, Romania, in the Europe region.
How does Th Trucks S.r.l. make money?
Six revenue lines are on record. New Vehicle Sales are the primary driver. The others are used Vehicle Sales, parts Sales, service and Maintenance, tire Sales and financing Partnerships.
Who are Th Trucks S.r.l.'s main competitors?
Broad incumbents on record are DAF Trucks NV and PACCAR Inc. TURBOS HOET is listed as an others. Direct peers are MAN Truck & Bus Romania, Iveco Romania, Mercedes-Benz Trucks Romania, Volvo Trucks Romania, Scania Romania and Renault Trucks Romania. Anadolu Otomotiv is listed as a regional player.
Does Th Trucks S.r.l. have an API?
No public API is recorded for Th Trucks S.r.l..
What industry is Th Trucks S.r.l. in?
Th Trucks S.r.l.'s product category is Commercial Truck Dealership. Its primary akta.pro industry code is TLAKABAA, General Heavy-Duty Truck & Bus Repair (Full-Service Shops). Its NAICS code is 42312 and its SIC code is 5010.