Tea Party Castle

What Tea Party Castle does

Tea Party Castle is a single-location, privately-held children's party venue operating from 52261 Van Dyke in Shelby Charter Township, Michigan. The company provides themed, in-person princess-party experiences for families with young children, primarily ages 4 and up, as well as organized group events for Girl Scout troops and adult-facing gatherings such as bridal showers, baby showers, and high teas. Its core commercial offerings are private birthday party packages priced at $580 (Princess Party), $615 (Pampered Princess Party), and $605 (Dolly & Me Party), each a 2-hour experience covering up to 8 children with additional children billed at $25 per person. The venue also runs per-child Girl Scout packages ($22.95-$34.95), a 3-day Royal Camp program at $150 per child, and public ticketed High Tea events for adults.

The business model is direct-to-consumer and event-driven, with all bookings routed through the company website, phone, and email. A $250 non-refundable deposit secures a date, with the balance due at the end of the event and a 3% surcharge on credit card payments. Private parties are held Saturday and Sunday in two time slots (11am-1pm and 2pm-4pm), with limited Friday-night availability. The company has no disclosed technology platform, mobile app, or API; the digital footprint consists of a Wix-hosted website plus Facebook and Instagram accounts used for organic social marketing and an email newsletter.

Tea Party Castle is independently operated with 1-10 employees, no external funding, no parent company, and no patents or trademarks disclosed. Revenue is not publicly disclosed. Customer segments are segmented horizontally across families with young children (primary), Girl Scout troops, parents seeking themed camp programming, and adult women hosting social events. The competitive positioning is built around the proprietary physical venue — fairy tale murals, golden tables, fine china, and a 400+ gown dress-up closet — combined with live "Princess Hostess" staff and proprietary character names designed to avoid licensed-IP dependencies.

Name

Tea Party Castle

Legal name

Tea Party Castle

Website

https://teapartycastle.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Tea Party Castle is a single-location children's party venue in Shelby Charter Township, Michigan, offering princess-themed birthday party packages, Girl Scout events, a 3-day Royal Camp, and adult high teas for families in the greater Macomb area.

Ownership category

akta.pro rank

Headquarters

HQ city

Utica

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Private Party Packages: Fixed-price party packages including Princess Party ($580), Pampered Princess Party ($615), and Dolly & Me Party ($605). Packages are priced per event and include set duration, guest capacity, and bundled amenities. Additional children can be added at $25 per person.
2. Girl Scout Party Packages: Per-child pricing for organized group events: Silver Slipper Party ($22.95/child, 1 hour), Gold Crown Party ($28.95/child, 1.5 hours), Platinum Princess Party ($34.95/child, 2 hours). Minimum group size requirements apply.
3. Royal Camp: Multi-day camp program priced at $150 per child for all 3 days. Targets children ages 4-9 with themed activities, crafts, and a royal coronation finale.
4. Public High Tea Events: Adult-focused public events including King and Queen High Teas. Ticketed events with non-refundable, non-transferable tickets.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Tea Party Castle operates a physical castle-themed party venue in Shelby Charter Township, Michigan, where it hosts private princess-themed birthday parties for children, structured Girl Scout troop events, a multi-day Royal Camp for kids, adult "Commoner" celebrations such as bridal and baby showers and girls' nights out, and ticketed public High Tea events. Pricing is structured as flat-rate party packages (with optional add-ons and a non-refundable $250 deposit) plus per-child rates for troop events and camp, and reservation-based High Tea dining.

Product overview

Tea Party Castle is a physical party venue offering princess-themed private party packages and public events for children and adults. The core offerings include: Princess Party, Pampered Princess Party, and Dolly & Me Party packages (priced at $580-$615 with 2-hour duration for private birthday parties), Girl Scout party packages (Silver Slipper, Gold Crown, Platinum Princess at $22.95-$34.95 per child), Royal Camp (a 3-day experience at $150 per child for ages 4-9), and Commoner Events including High Teas for adults. All private parties are held on Saturday and Sunday in 2-hour time slots (11am-1pm or 2pm-4pm), with Friday night availability per request. The venue features an elegant parlor with golden tables, fine china, and fairy tale murals.

Differentiator

Problem solved

Functional benefit

Products and services

• Princess Party Package Two-hour private birthday party package for up to 12 guests (children and adults), including invitations, decorations, cake, pizza, and a Tea Party Castle hostess; priced at $580 with a $250 non-refundable deposit, plus add-on fees for extra guests, extended time, gift bags, princess nails, or additional princess visits.
• Pampered Princess Party Package Two-hour upgraded private birthday party package for up to 12 guests, including invitations, decorations, cake, pizza, and a Tea Party Castle hostess, with pampering elements beyond the standard Princess Party; priced at $615 with a $250 non-refundable deposit and optional add-ons.
• Dolly & Me Party Package Two-hour private "Dolly & Me" themed birthday party package for up to 12 guests (children and adults), including invitations, decorations, cake, pizza, and a hostess; priced at $605 with a $250 non-refundable deposit and optional add-ons.
• Silver Slipper Party (Girl Scouts) One-hour themed troop event priced at $22.95 per girl with a 12-girl minimum, designed as the entry-level Girl Scout offering at Tea Party Castle.
• Gold Crown Party (Girl Scouts) One-and-a-half-hour mid-tier themed troop event priced at $28.95 per girl with a 12-girl minimum, providing an extended Girl Scout experience versus the Silver Slipper tier.
• Platinum Princess Party (Girl Scouts) Two-hour premium themed troop event priced at $34.95 per girl with a 12-girl minimum, the top Girl Scout tier including a live Tea Party Castle hostess.
• Royal Camp Three-day themed summer day camp held 9 a.m. to 2 p.m. each day at the Tea Party Castle venue, priced at $150 per child.
• Commoner Events Two- to three-hour private venue rental for adult celebrations such as bridal showers, baby showers, and girls' nights out, accommodating up to 34 guests at the Tea Party Castle location.
• High Teas Reservation-based public High Tea dining events at the Tea Party Castle venue, including King and Queen High Tea seatings for general public guests.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Billy Beez: Chain of indoor play and party facilities offering birthday party packages for young children. Overlaps with Tea Party Castle's birthday-party hosting model and target demographic (families with young children).
• BounceU: National franchise operating inflatable and activity-based kids birthday party venues. Directly comparable as a multi-location kids party venue, though differentiated by activity focus versus Tea Party Castle's immersive themed-character experience.
• Monkey Joe's: Franchised indoor playground and party venue chain focused on young children's birthday parties. Comparable business model of all-inclusive party packages at a fixed physical venue serving the same age cohort.
• Disney Princess Character Experiences: Disney's licensed princess character experiences at theme parks, cruises, and licensed third-party providers. Indirectly competes for princess-party demand via scale, brand strength, and character licensing, though operating model differs (theme park vs. dedicated venue).
• Pump It Up: National franchise of indoor inflatable party venues hosting private kids birthday parties. Same broad category (private party venue for children's events) with similar all-inclusive packaged pricing model.

Direct peers

• A Royal Princess Party: Princess-themed character party entertainment company offering hosted princess character experiences for children's events. Closest direct competitor in the themed-character party niche, though operates as a mobile service rather than a fixed venue.
• Princesses with a Purpose: Mobile princess character party service offering themed character appearances and party entertainment for children's birthdays. Direct thematic overlap with Tea Party Castle's princess character-hostess model.
• Little Princess Parties: Princess character party entertainment company providing hosted princess experiences for children's birthday parties. Closely comparable in product (themed character-led party entertainment) and target customer (parents booking children's princess parties).

Emerging players

• Once Upon a Birthday: Independent themed children's party and event service offering princess and fairy-tale character experiences. Comparable in immersive character-driven kids party offering but at smaller or single-market scale.

Regional players

• The Birthday Party Place: Local/regional children's birthday party venue offering themed party packages in a dedicated space. Comparable as a single-location party venue operator serving families, though typically broader in theme than Tea Party Castle's princess-only focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Customer concentration

• Facebookfacebook.com/TeaPartyCastleMacomb
• Instagraminstagram.com/teapartycastle
• LinkedInlinkedin.com/company/tea-party-castle

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tea Party Castle