Storycollective NZ
Storycollective NZ is a Wellington-based, grant-funded oral history initiative that produces the Keystrokes Per Minute podcast documenting the experiences of 55 former New Zealand Public Service Typing Pool employees, primarily women, from 1945 to the present.
- Company typePrivate
- Founded2017
- HeadquartersWellington, New Zealand
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Storycollective NZ does
Storycollective NZ is a private, non-profit community initiative based in Wellington, New Zealand, founded in 2017 by producer Meg Melvin. Its core product is the Keystrokes Per Minute limited series podcast, which documents the oral histories of 52 women and 3 men who worked in New Zealand Public Service Typing Pools from 1945 to the present day. The podcast consists of 7 one-hour episodes and 2 bonus half-hour episodes, originally launched on community radio Wellington Access Radio on 8 March 2022 and relaunched in 2023 on major streaming platforms including Spotify, Apple Podcasts, Google Podcasts, Podbean, and IHeartRadio. The project is supported by a research team comprising Dr Judith Aitken (project initiator), Eth Lloyd M.Ed., Maureen Goodwin, Rose Melvin, and Rachel Brown, and the oral history recordings are archived at the National Library of New Zealand as part of the national history record.
The underlying technology is conventional podcast production tooling with no proprietary platform: content is hosted on Podbean, the website is built on WordPress, and the project distributes free of charge via standard podcast directories. In 2024, Dr Judith Aitken contributed an article on the project to the IPANZ Winter 2024 Journal, formalising the project's credibility within the NZ public administration community.
The business model is grant-based rather than commercial. Funding has been provided since 2017 by the State Services Commission (NZ) and the Ministry of Culture and Heritage (NZ). There is no disclosed pricing, subscription, advertising, or licensing revenue. Customer segments are twofold: on the funding side, two named NZ government bodies; on the audience side, general public history enthusiasts, the education and research sector, and the administrative professionals community (including the Association of Administrative Professionals NZ Inc). The go-to-market motion is community-led, driven by word-of-mouth referrals, social media (Facebook, Twitter, Instagram, LinkedIn), mailing list sign-ups, and earned media through Radio NZ features.
Storycollective NZ firmographics
Firmographics- Name
- Storycollective NZ
- Legal name
- Storycollective NZ
- Website
- https://storycollective.nz
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Storycollective NZ is a Wellington-based, grant-funded oral history initiative that produces the Keystrokes Per Minute podcast documenting the experiences of 55 former New Zealand Public Service Typing Pool employees, primarily women, from 1945 to the present.
- Ownership category
- akta.pro rank
Storycollective NZ industry classification
Industry- Product category
- Oral History Podcast
- NAICS
- Sound Recording Industries (5122), Other Sound Recording Industries (512290)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Audio Production & Podcasting (BPAFAIAE)
- akta.pro secondary industries
- Audio Learning Content (Podcasts, Audiobooks, Listening Programs) (EDAGALAM), Podcast Transcription, Captioning & Accessibility Services (MPACADAK)
Keywords
Where Storycollective NZ is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Storycollective NZ business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Government Grants and Funding: Storycollective NZ operates as a non-profit community initiative funded by government grants. Primary funding has been provided by the State Services Commission (NZ) and the Ministry of Culture and Heritage (NZ) for the Keystrokes Per Minute Oral History Project. Revenue is grant-based rather than commercial.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Storycollective NZ product offering
Product offeringCore offering
Storycollective NZ produces the Keystrokes Per Minute limited series podcast, a documentary oral history project capturing the experiences of women who worked in New Zealand Public Service Typing Pools from 1945 to the present day. The series comprises 7 one-hour episodes and 2 bonus half-hour episodes, supported by publicly accessible transcripts and a research archive housed at the National Library of New Zealand.
Product overview
Storycollective NZ produces the Keystrokes Per Minute limited series podcast as its primary offering. This oral history podcast documents the experiences of women in New Zealand Public Service Typing Pools from 1945 to the present day. The podcast consists of seven one-hour episodes and two bonus half-hour episodes, with episode themes covering The Role of Education, Life in the Typing Pool, The Impact of Technology, and Public Service & Women's Work. The company operates as a podcast production organization focused on untold stories by unheard voices.
Differentiator
Problem solved
Functional benefit
Products and services
- Keystrokes Per Minute Podcast A limited series podcast documenting the oral histories of 52 women and 3 men who worked in New Zealand Public Service Typing Pools from 1945 to the present day. The series covers themes of education, typing pool life, public service work, women's work, and the impact of technology on the profession. Contains 7 one-hour episodes and 2 bonus half-hour episodes, with publicly accessible transcripts and an archived record at the National Library of New Zealand. Targeted at general public listeners, historians, educators, and administrative professionals.
Quantifiable outcome
- Oral history recordings archived at National Library of New Zealand as part of national public service history
- +1 more outcomes
Companies that use Storycollective NZ
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Storycollective NZ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Storycollective NZ partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Institute of Public Administrators New Zealand (IPANZ)minorProfessional body for public administrators in New Zealand. Published Dr Judith Aitken's article 'Keystrokes Per Minute: Women of the Public Service Typing Pools' in the IPANZ Winter 2024 Journal, History of the Public Service section.
- The Boston Typewriter OrchestraminorSoundtrack provider for the Keystrokes Per Minute podcast. Music used with permission and thanks. Listeners directed to their Bandcamp.com for their music and merchandise.
- Association of Administrative Professionals New Zealand Inc (AAPNZ)minorNational professional association for administrative professionals. Research partner Eth Lloyd was former National President (2002-2004) and Chairman of the Advisory Council for the 2018 World Administrators Summit. Bonus episode 'Valuing the Profession' features lifetime member and former National President Eth Lloyd, MNZM.
- Wellington Access RadiominorCommunity radio station where the Keystrokes Per Minute podcast was originally launched on 8 March 2022, broadcast weekly for 8 weeks before the podcast relaunch.
- National Library of New ZealandcoreOral history recordings and podcast episodes are archived in the safekeeping of the National Library of New Zealand as part of the national history of New Zealand and the Public Service.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Storycollective NZ competitors and assessment
Company assessmentBroad incumbents
- This American Life: This American Life is a long-running public radio programme and podcast producing narrative non-fiction audio stories on social and cultural topics. It is comparable as a large-scale narrative audio producer using personal testimonies and storytelling formats, though operating at much greater scale and commercial scope than Storycollective NZ.
- Radio New Zealand (RNZ): RNZ is New Zealand's public broadcaster that has featured Storycollective NZ through earned media interviews. It is comparable as a major NZ media organisation producing spoken-word audio content including podcasts and radio programmes covering social history and public affairs, though it operates at much larger scale across many content areas.
Direct peers
- StoryCorps: StoryCorps is a US-based non-profit oral history initiative that records, preserves, and shares the stories of everyday people. It is highly comparable as a community-led oral history documentation project that produces archived recorded interviews, similar in mission and structure to Storycollective NZ's Keystrokes Per Minute project.
- The Memory Palace: The Memory Palace is an award-winning narrative podcast focused on obscure historical stories, produced independently by Nate DiMeo. It is comparable as a solo/small-team independent podcast production creating short-form audio content about underrepresented historical subjects, with similar production scale and distribution model to Storycollective NZ.
- The History of Aotearoa New Zealand Podcast: The History of Aotearoa is an independent NZ podcast documenting New Zealand history through accessible narrative episodes. It is directly comparable as a New Zealand-focused history podcast produced independently and distributed through standard podcast platforms, sharing audience overlap with Storycollective NZ's NZ history content.
- BBC Witness History: BBC Witness History is a podcast featuring oral histories and personal testimonies of major historical events. It is directly comparable as an established oral history podcast production focused on capturing first-person historical accounts, similar in format and intent to Keystrokes Per Minute's oral history approach.
Regional players
- Wellington Access Radio: Wellington Access Radio is a community radio station in Wellington where Keystrokes Per Minute was originally launched on 8 March 2022. It is comparable as a Wellington-based audio broadcaster that hosts and distributes community-produced spoken-word content including oral histories and local programming.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Storycollective NZ social profiles
Digital presenceStorycollective NZ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Storycollective NZ leadership team
Management profileNumber of profiles
Profiles3 records
Storycollective NZ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Storycollective NZ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Storycollective NZ
What does Storycollective NZ do?
Storycollective NZ produces the Keystrokes Per Minute limited series podcast, a documentary oral history project capturing the experiences of women who worked in New Zealand Public Service Typing Pools from 1945 to the present day. The series comprises 7 one-hour episodes and 2 bonus half-hour episodes, supported by publicly accessible transcripts and a research archive housed at the National Library of New Zealand.
Is Storycollective NZ a public or private company?
Storycollective NZ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Storycollective NZ founded?
Storycollective NZ was founded in 2017. It employs 1 to 10 people.
Where is Storycollective NZ based?
Storycollective NZ is headquartered in Wellington, New Zealand, in the Oceania region.
How does Storycollective NZ make money?
One revenue line is on record: government Grants and Funding.
Who are Storycollective NZ's main competitors?
Broad incumbents on record are This American Life and Radio New Zealand (RNZ). Direct peers are StoryCorps, The Memory Palace, The History of Aotearoa New Zealand Podcast and BBC Witness History. Wellington Access Radio is listed as a regional player.
Does Storycollective NZ have an API?
No public API is recorded for Storycollective NZ.
What industry is Storycollective NZ in?
Storycollective NZ's product category is Oral History Podcast. Its primary akta.pro industry code is BPAFAIAE, Audio Production & Podcasting, with a secondary code of EDAGALAM, Audio Learning Content (Podcasts, Audiobooks, Listening Programs). Its NAICS code is 5122 and its SIC code is 7812.