What Mineural Inc. does

Mineural Inc. is a Quebec-based artificial intelligence company founded in January 2023 that operates a B2B service targeting mineral exploration companies. The company's core technology is IRIS (Intelligent Resource Identification System), a proprietary geoscience-aware AI framework that processes geophysical, geological, and geochemical exploration data simultaneously within a single neural network, rather than sequentially as competing approaches do. Through this holistic processing, IRIS generates favorability maps that reduce target areas by 70-95% (averaging 85-90%) relative to standard exploration methods, and the company claims its service can cut exploration campaign durations by more than 50%.

Mineural delivers IRIS as a professional services offering: it ingests client exploration data combined with publicly available datasets, processes them through IRIS, and delivers detailed geological targeting reports on a project-based fee structure. Primary customers are junior and senior mining exploration companies at all stages from grassroots prospecting to advanced exploration, with a secondary segment of government agencies needing jurisdiction-wide mineral potential inventories. Pricing is not publicly disclosed; the company frames value relative to exploration campaign costs of $10,000-$20,000 per day. Go-to-market is direct B2B sales supported by the company website, LinkedIn, and the February 2026 selection into BHP's Xplor accelerator, which provided a US$500,000 equity-free grant and access to BHP's exploration expertise. The company is 92% owned by co-founders and friends, with only 8% held by private investors, and is self-financing most operations through customer payments while actively seeking additional capital to develop new product capabilities including a 3D drilling target generation module currently under development.

Name

Mineural Inc.

Legal name

MINEURAL INC.

Website

https://mineural.ca

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Mineural Inc. is a Quebec-based AI company that operates a B2B mineral exploration targeting service for mining companies, using its proprietary IRIS neural network to process geophysical, geological, and geochemical data jointly and reduce target areas by up to 95%.

Ownership category

akta.pro rank

Product category

Mineral Exploration Technology

NAICS

Support Activities for Metal Mining (213114), Geophysical Surveying and Mapping Services (541360)

akta.pro primary industry

Mineral Exploration & Geoscience Services (Geology, Geophysics, Geochemistry, Resource Modeling) (IMAKAKAA)

akta.pro secondary industry

Mine Surveying & Geospatial Services (Survey, Drone/LiDAR, GIS, Grade Control) (IMAKAKAK)

Keywords

• Mineral exploration targeting
• AI exploration software
• Geophysical data analysis
• Favorability mapping services
• Mining exploration technology

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Mineral Exploration Targeting Service: Mineural offers a B2B targeting service for mineral exploration companies. They complement client exploration data with publicly available data, process it through their IRIS technology, and deliver results and detailed geological reports. Revenue is generated through project-based fees for exploration targeting services. Most activities are self-financing through customer payments.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Mineural provides a B2B mineral exploration targeting service built around its proprietary AI framework, I.R.I.S (Intelligent Resource Identification System). The service complements client exploration data with publicly available data, processes all data types (geophysical, geological, geochemical) together through IRIS's holistic neural network approach, and delivers favorability maps and detailed geological reports to mining exploration companies at property, district, and country scales.

Product overview

Mineural offers a unified targeting service for mineral exploration built around its proprietary IRIS (Intelligent Resource Identification System) AI technology. The core product suite consists of IRIS as the underlying AI engine, the Targeting Service as the primary delivery mechanism that generates exploration targets and favorability maps, and a 3D Drilling Targets module under development. The service works at all scales from property to country level and targets any mineral commodity.

Differentiator

Problem solved

Functional benefit

Products and services

• I.R.I.S (Intelligent Resource Identification System) Proprietary, geoscience-aware artificial intelligence framework that processes all types of exploration data (geophysical, geological, geochemical) together in a single neural network using a holistic approach, autonomously developing models that explain deposits and showings by learning interactions and correlations between different data types.
• Mineral Exploration Targeting Service B2B targeting service that works at all scales (property, district, country) and can target any mineral commodity. Generates smaller, better-defined exploration targets with 70-95% size reduction compared to standard approaches, delivered as favorability maps and detailed geological reports to junior and senior mining exploration companies.

Quantifiable outcome

• Targets 70-95% smaller than standard approaches, averaging 85-90% reduction in target area size
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• OVH Hébergement IncminorOthersWebsite hosting provider located in Montreal, Quebec. Server region is North America (Canada - East - Beauharnois). Standard hosting services for company website.
• Lug'y CommunicationminorOthersWebmaster and web designer for the company website. Located in Rillieux-La-Pape, France. Handles website development and design services.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Seequent (Bentley Subsurface): Seequent, now part of Bentley Systems, is an established geoscience software provider used widely in mining and exploration for geological modeling and target generation. It competes with Mineural in the broader geoscience-tooling stack but does not currently offer a holistic AI targeting system like IRIS.
• Geosoft (legacy brand under Seequent): Geosoft (now part of Seequent/Bentley) is a long-established geophysical and geological data interpretation platform used across mining exploration. It is comparable as a horizontal geoscience data tool but competes as an incumbent desktop workflow rather than an AI-native targeting service.
• Maptek: Maptek provides mining technology and geospatial software for resource modelling, mine planning, and exploration workflows. It overlaps with Mineural in serving exploration teams with data-driven targeting tools, though it is a much broader, established platform.
• IMDEX Limited: IMDEX provides drilling fluids, downhole instrumentation, and mining software used in mineral exploration and production. It is comparable as a mining-tech incumbent selling productivity-enhancing tools into the same exploration customer base as Mineural.

Direct peers

• Earth AI: Earth AI applies machine learning and proprietary drilling technology to discover new mineral deposits, with a vertically integrated model spanning targeting through drilling. It competes head-to-head with Mineural for AI-driven mineral targeting mandates, particularly with junior and mid-tier explorers.
• KoBold Metals: KoBold Metals is the most directly comparable AI-for-mineral-exploration company, using machine learning to integrate multiple geoscience data types to identify battery-metal deposits. Like Mineural, it sells targeting services to mining companies and competes for the same AI-exploration-tooling budget.
• Mira Geoscience: Mira Geoscience provides geoscience software and consulting for mineral exploration, integrating geological, geophysical, and geochemical data for targeting and 3D modeling. It is comparable to Mineural in serving mineral exploration workflows with multi-modal data integration, though it is more software/platform-oriented than AI-driven.

Others

• ALS Limited (Geochemistry): ALS is a major analytical laboratory and geospatial services provider whose geochemistry division supplies data that feeds into mineral exploration targeting models like IRIS. It is comparable as an ecosystem/data provider to Mineural's AI workflow rather than a direct competitor.

Emerging players

• Corescan: Corescan provides hyperspectral mineralogy and core scanning services that feed geological and geochemical data into exploration targeting workflows. It is comparable to Mineural as a niche technology provider that supports mineral exploration targeting, particularly through advanced data analytics.
• VR Resources Ltd. VR Resources is a junior exploration company applying data-driven targeting methods to critical minerals discovery. It is a smaller-scale EMERGING_PLAYER that intersects Mineural's exploration-targeting customer segment, though as an operator rather than a tooling vendor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mineural

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mineural Inc.