What The Burger Joint does

The Burger Joint (legal name: Burger Joint; trade names include "Burger Joint - Burgers & Pizza Bar") is a privately held Greek restaurant chain operating three dine-in locations across the Athens metropolitan area — Glyfada (Plateia Nimfon 1), Neo Psychiko (Solomou Dionysiou 4), and Nea Smyrni (El. Venizelou 93). The business is a single-segment casual-dining operator serving individual consumers in the Attica region. There is no parent company, no disclosed ownership structure, no institutional investors, no mobile app, no API, and no digital storefront — distribution is purely physical.

The product offering is anchored by handcrafted burgers made with 100% fresh Black Angus beef, imported directly from the USA and Australia, formed in-house daily and cooked medium-well to order. This burger core is paired with an artisan pizza menu, including a signature truffle veggie pizza using truffle oil, plus add-on categories such as handcrafted milkshakes (notably Oreo), cocktails and white sangria, and sides including thin-and-crispy chips, salads, and starters. The underlying operating model is built around made-to-order preparation at each storefront, with no evidence of proprietary technology, central commissary manufacturing, or franchising.

Revenue is generated entirely from in-store Food and Beverage Sales on a per-transaction point-of-sale basis. Pricing is not publicly disclosed, and there is no delivery, catering, or wholesale channel referenced. GTM motion is fundamentally local: three physical restaurants in premium Athenian catchments, supported by a bilingual brand website (burgerjoint.gr), Facebook, and Foursquare for awareness and review aggregation. The company does not disclose headcount, founding year, financials, or ownership, materially limiting external due diligence.

Name

The Burger Joint

Legal name

Burger Joint

Website

https://theburgerjoint.gr

Company type

Private

Founded year

2011

Operating status

Operating

Short description

The Burger Joint is a privately held Greek restaurant chain operating three dine-in locations across the Athens metropolitan area, serving handcrafted Black Angus beef burgers, artisan pizzas including truffle varieties, milkshakes, and cocktails to local consumers.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Limited-Service Restaurants (722513)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Burger Fast Casual (THAFABAA)

Keywords

• Burger restaurant
• Pizza restaurant
• Casual dining
• Food service
• Athens restaurants

Headquarters

HQ city

Glyfáda

HQ country

Greece

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Food and Beverage Sales: Revenue generated from dine-in restaurant operations at three physical locations, selling burgers and pizzas made to order. Customers pay per transaction at point of sale.

Distribution channels1 record

Marketing channels2 records

Core offering

The Burger Joint operates three dine-in restaurant locations in the Athens metropolitan area (Glyfada, Neo Psychiko, and Nea Smyrni) selling handcrafted burgers made daily with 100% fresh Black Angus beef imported from the USA and Australia, cooked medium-well to order, alongside artisan pizzas (including a truffle veggie pizza), milkshakes, cocktails, white sangria, and sides such as chips, salads, and starters. Customers pay per transaction at point of sale; the company does not offer a separate delivery platform, franchise, or digital product.

Product overview

The Burger Joint is a single-location restaurant brand offering a unified dining experience centered on handcrafted burgers and pizzas. Their core products are the signature burgers made with 100% fresh Black Angus beef (imported from USA and Australia) and artisan pizzas including the notable truffle veggie pizza. The offering is complemented by milkshakes (such as the Oreo variant), cocktails, white sangria, and sides including crispy chips, salads, and starters. The menu is prepared to order, with burgers cooked medium-well upon ordering. The brand operates multiple physical locations in Athens, Greece (Glyfada, Neo Psychiko, and Nea Smyrni), and does not appear to offer a separate digital product or platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Burgers Handcrafted burgers prepared daily with 100% fresh Black Angus beef imported from the USA and Australia, cooked medium-well to order for juiciness and flavor. Sold at three dine-in locations in Athens (Glyfada, Neo Psychiko, Nea Smyrni).
• Pizzas Artisan pizzas sold at the three Athens restaurant locations, including the distinctive truffle veggie pizza prepared with truffle oil and other quality ingredients.
• Milkshakes Handcrafted milkshakes including the Oreo milkshake, sold as a standalone menu offering at the three Athens restaurant locations.
• Cocktails and White Sangria Cocktails and white sangria served as standalone beverage offerings at the three Athens restaurant locations.
• Sides and Starters Accompaniments and starters including thin and crispy chips, salads, and various starters, sold as standalone items at the three Athens restaurant locations.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Five Guys: International premium-burger chain with Greek presence. Comparable on premium-casual burger positioning and made-to-order preparation; broader brand and capital base.
• McDonald's Greece: Global QSR incumbent with broad Greek footprint. Comparable on burger category and dine-in/takeaway channels, but operates at mass-market price tier rather than premium positioning.
• Wahlburgers: Celebrity-backed premium burger chain. Comparable on casual-dining burger positioning and brand-led differentiation, though not currently a major Greek market player.
• Burger King Greece: Major international QSR chain with Greek operations. Comparable burger category and Greek consumer base, but mass-market positioning vs. Burger Joint's premium narrative.

Direct peers

• Goody's Burger House: Leading Greek burger chain with broad national footprint. Directly comparable as a domestic burger-focused casual dining brand targeting similar Greek consumers, though Goody's operates at significantly larger scale.
• Pizza Fan: Greek casual pizza chain with national footprint. Comparable on the pizza side of Burger Joint's dual-category offering and shared Greek casual-dining customer.
• The Ranch (Athens): Athens-based premium burger and steakhouse concept. Closely comparable to Burger Joint on premium-meat positioning, casual-dining format, and affluent Athens customer base.
• Holy Sh*t Burgers: Independent Athens burger concept. Comparable as a small, premium-focused burger operator in the same city, competing for similar dine-in burger occasions.
• Brooklyn Burger & Deli: Athens-focused premium burger and deli concept. Comparable target market and product offering, competing for the same casual-dining burger customer in the Athens metro.

Regional players

• Byron (UK): UK-based premium casual burger chain. Comparable premium-burger positioning and full-service casual format; relevant as a regional benchmark rather than a direct Greek competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/the-burger-joint-gr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Burger Joint