The Kids Network

Name

The Kids Network

Legal name

The Kids Network

Website

https://www.thekidsnetwork.org.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Youth Mentoring Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

akta.pro secondary industries

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Student Mentoring & Peer Support Programs (EDAJALAL)

Keywords

• Youth mentoring services
• Children wellbeing programmes
• Early intervention mentoring
• Charitable mentoring services
• School-based mentoring

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: Direct donations from individuals through JustGiving, bank transfers, CAF Charity Accounts, PayPal, and Facebook Fundraisers. Donation amounts range from £10 for materials to £100 for group activities.
2. Corporate Partnerships: Strategic partnerships with businesses including multi-year funding, donation matching, employee volunteering programmes, and charitable donations. Partners include The Guinness Partnership (£50,000+ commitments), Les Ambassadeurs (£50,000 donation), and others.
3. Community Fundraising: Community members organize fundraising events including races, challenges, bake sales, and other activities. The organization partners with JustGiving, Run for Charity, and Ultra Challenge for event-based fundraising.
4. School Contributions: Partner schools contribute £500 per place toward the total programme cost of £2,000 per child. Funded places are sometimes available depending on location.
5. Grants and Institutional Funding: The organization receives grants and funding from institutional donors. Sage Publishing awarded a £2,100 grant for mentee activity budgets.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

The Kids Network delivers a 12-month, one-to-one child-led mentoring programme that pairs volunteer mentors with children aged 8-11 across London during the transition from primary to secondary school. The programme provides up to 60 hours of mentoring sessions per child, supported by a £35 monthly activity budget, comprehensive mentor training, DBS checks, and safeguarding oversight. The charity also operates a Friends of TKN membership community for ongoing supporter engagement.

Product overview

The Kids Network is a UK-based charity offering a single, unified early intervention mentoring programme for children aged 8-11 in London. The core offering is a 12-month, one-to-one child-led mentoring programme that pairs volunteer mentors with children to develop social and emotional capabilities. Supporting modules include Group Mentoring Sessions (for social activities), Corporate Partnerships (for business engagement), Community Fundraising (for individual supporters), and Friends of TKN (a membership programme for ongoing supporters). The organisation does not operate a SaaS platform but delivers its service directly through volunteer mentors, partner schools, and donation-funded operations.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 100% of children increased their wellbeing; 99% developed tools to help them in their lives
• +8 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• Chelsea Football Club FoundationminorStrategic or Co-development PartnerThe Premier League football club organized a football skills workshop and a tour of the Chelsea Museum for a Group Mentoring session with 7 mentoring pairs. Provides enrichment activities for mentees.
• Big Bus ToursminorStrategic or Co-development PartnerThe company offered a guided tour of London's landmarks for mentor-mentee pairs, encouraging them to explore parts of their city they may never have seen before.
• Winston & Strawn LLPminorGTM or Marketing PartnerThe global law firm's London office chose The Kids Network as their Charity Partner, inviting the charity to client events, matching fundraising campaigns, and organizing a Christmas Jumper Day.
• Two Temple PlaceminorStrategic or Co-development PartnerThe unique London venue hosted a Group Mentoring session for 10 pairs, including a tour and arts-based activities that encourage kids to get messy and express themselves.
• Virgin UniteminorGTM or Marketing PartnerCorporate partner that has expressed support for The Kids Network's work.
• ImpactEdcoreStrategic or Co-development PartnerThe Kids Network works closely with specialist education researchers ImpactEd to understand the long-term impact of the mentoring programme. ImpactEd conducted an independent evaluation published in the Long-Term Impact Report.

Scale indicators12 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Chance UK: London-based charity providing one-to-one volunteer mentoring for children facing adversity, with a similar referral-through-schools model. Closest direct comparator to The Kids Network in mission, geography, and delivery model.
• Place2Be: UK charity providing mental health support and counselling inside primary and secondary schools. Comparable target population (UK primary school children), referral channel (schools), and mental-health early-intervention thesis.

Broad incumbents

• Barnardo's: One of the UK's largest children's charities, running broad programmes on child welfare, mentoring and mental health across England. Comparable beneficiary population but vastly larger scale and broader scope.
• NSPCC: Major UK children's charity focused on child protection, with school-linked service channels (including Childline). Competes for the same donor and CSR funding and serves overlapping beneficiary populations.
• Action for Children: UK national charity providing services for vulnerable children and young people, including school-based mental health and family support. Comparable population and partial overlap in school-based delivery.
• The Children's Society: UK charity supporting disadvantaged children through counselling, advocacy and youth work. Comparable mental health and wellbeing remit with overlapping donor pool.
• The Prince's Trust: Major UK youth-development charity providing mentoring, training and employment programmes. Comparable mission of supporting young people through trusted adult relationships, though focused on older youth.
• Catch22: UK social business supporting vulnerable young people including through mentoring and emotional wellbeing programmes. Comparable youth-mentoring activities with broader regional and service footprint.
• Coram: UK children's charity group delivering adoption, early years and mental health services. Comparable London-rooted children's-services heritage and partial overlap in school-linked wellbeing delivery.

Emerging players

• Kidscape: UK charity focused on child safety, anti-bullying and mental wellbeing in schools. Comparable school-linked delivery channel and child mental health focus, though narrower remit than TKN.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thekidsnetworkLDN
• LinkedInlinkedin.com/company/the-kids-network
• Instagraminstagram.com/the_kids_network
• TikToktiktok.com/@the_kids_network

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Kids Network