United Group

What United Group does

United Group Limited is a privately held multi-brand car dealership and vehicle export company headquartered in Jebel Ali Free Zone, Dubai, with a second showroom at Al-Haraj AutoMarket in Sharjah, UAE. Founded in Egypt in 1992 and expanded to the UAE in 2015, the company sources and retails new vehicles across 15 brands spanning mass-market (Toyota, Kia, Hyundai, MG, Jetour, Mitsubishi, Suzuki, Nissan, Volkswagen, Peugeot), luxury (Lamborghini, Mercedes-Benz, Cadillac), and emerging EV/hybrid (BYD, ROX) segments, and exports them globally with full handling of shipping logistics and export documentation.

The core business is hardware resale: the company purchases vehicles, holds 500+ units in stock, and sells them to individual buyers and registered dealers across the Middle East and additional markets, reporting 9,000+ customers served and 13,000+ vehicles delivered across 7+ countries. Its underlying technology is a standard multi-language inventory website (English/Russian/Arabic) with brand and body-type filtering; the company does not develop proprietary technology and lists no patents or software products. GTM is direct-to-consumer through showrooms and the website, supplemented by a B2B dealer registration program and social media content (YouTube, TikTok, Instagram).

Revenue is generated almost entirely through unit vehicle sales at individually quoted prices, with no publicly disclosed pricing, subscription model, or financing business. The company is privately held with no disclosed investors, funding rounds, or executive team beyond general contact information, and reports 1-10 employees despite 30+ years of operating history.

Name

United Group

Legal name

United Group Limited

Website

https://unitedgroupltd.ae

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

United Group is a UAE-based multi-brand car dealership and vehicle export company that sells new vehicles from 15 brands across mass-market, luxury, and EV segments and exports them globally with full documentation and logistics handling.

Ownership category

akta.pro rank

Headquarters

HQ city

Sharjah

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Vehicle Sales: The company generates revenue primarily through the sale of vehicles, including Toyota, Kia, Hyundai, MG, Jetour, Mitsubishi, Suzuki, Nissan, Volkswagen, Peugeot, Lamborghini, Mercedes, ROX, BYD, and Cadillac brands. They serve customers across the Middle East and globally, exporting vehicles from UAE.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

United Group is a multi-brand car dealership and export company that sells new vehicles from 15 global brands (Toyota, Kia, Hyundai, MG, Jetour, Mitsubishi, Suzuki, Nissan, Volkswagen, Peugeot, Lamborghini, Mercedes-Benz, ROX, BYD, and Cadillac) across five body types (Sedan, Hatchback, SUV, Pick-Ups, Truck) from showrooms in Dubai and Sharjah. The company provides end-to-end vehicle export services including logistics, secure shipping, and full documentation handling for customers in the Middle East and worldwide, with 500+ vehicles in stock ready for delivery.

Product overview

United Group is a multi-brand car dealership and export company operating since 1992 in Egypt and since 2015 in Dubai, UAE. The company offers an extensive portfolio of 15 vehicle brands including Toyota, Kia, Hyundai, MG, Jetour, Mitsubishi, Suzuki, Nissan, Volkswagen, Peugeot, Lamborghini, Mercedes-Benz, ROX, BYD, and Cadillac. These vehicles are sold across five body types: Sedan, Hatchback, SUV, Pick-Ups, and Truck. United Group provides comprehensive vehicle export services including efficient logistics, secure shipping, transparent pricing with no hidden fees, and complete export documentation handling. The company has served over 9,000 customers across 7 countries and maintains 500+ vehicles in stock with 20 years of industry experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Toyota Vehicles

Quantifiable outcome

• 9000+ customers served across Middle East
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• CarSwitch: UAE online used-car marketplace offering inspection, financing, and warranty services. Competes for the same UAE-sourced vehicle buyer that United Group serves through its export and dealer channels.
• Kavak: LATAM-born used-car online marketplace expanding into MENA (Egypt, Turkey, UAE). Competes with United Group on cross-border used-vehicle sourcing, financing, and documentation support at scale via digital channels.
• Dubicars: Dubai-based online car marketplace listing vehicles from UAE dealers and private sellers. Compares to United Group's dealer-network channel by aggregating UAE-vehicle supply for buyers across the GCC, displacing single-dealer direct export.

Broad incumbents

• Ali & Sons Holding - Motors Division: Long-established UAE multi-brand automotive dealer (Volkswagen, Porsche, Audi, Skoda, MG, FAW, Foton). Operates UAE showrooms and supports export distribution, directly comparable to United Group's multi-brand retail and re-export model.
• Al Tayer Motors: One of the largest automotive groups in the UAE representing premium and luxury brands (Ferrari, Maserati, Jaguar Land Rover, Ford, Lincoln). Comparable multi-brand UAE dealership and export platform, though at materially larger scale and with OEM franchise rights.
• Trading Enterprises - Al Futtaim: Al Futtaim's exclusive distributor of Volvo, Honda, and other brands in the UAE. A major UAE multi-brand vehicle retailer directly comparable to United Group's mass-market new-vehicle retail and export focus.
• Arabian Automobiles (Al Futtaim Automotive): Official Nissan, Renault, and used-vehicles retailer in the UAE and part of Al Futtaim Group. Operates one of the largest UAE dealer networks with new-vehicle sales and aftersales comparable to United Group's mass-market and export business.
• Galadari Brothers - Galadari Motor Driving School & Motors: Diversified UAE conglomerate with automotive operations including Chevrolet and other franchises. Comparable multi-brand UAE vehicle retailer operating from Dubai with both retail and corporate fleet channels.

Regional players

• Gargash Motors: UAE Mercedes-Benz and commercial vehicle distributor with multi-line operations. Comparable UAE-based multi-brand automotive retailer positioned in the same Dubai market as United Group with overlapping luxury inventory.
• Abdullah Abdulghani & Bros (AA Group): Qatar-based multi-brand automotive distributor (Toyota, Lexus, BMW). Comparable multi-brand GCC new-vehicle retailer with corporate fleet and export-adjacent operations, though Qatar-focused versus United Group's UAE base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/unitedgroup
• Facebookfacebook.com/United.Group.LTD
• Instagraminstagram.com/unitedgroup
• LinkedInlinkedin.com/company/united-group-limited-for-export-and-import

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Group