Tulivee

What Tulivee does

Tulivee is a privately-held seaside holiday and event center located in Liimala village, Ida-Viru county, on Estonia's northern coast, operated by Trogar OÜ (registration number 12334054), a private limited company founded in 2012 by brothers Hannes and Heigo Prits and completed as a physical complex in 2015. The integrated property bundles four revenue streams on a single coastal site: (1) accommodation in Tulivee Villa (9 uniquely themed rooms tied to 19th-century Estonian spirit-smuggling history, plus 8 luxury summer campsites, totaling up to 53 overnight guests); (2) a 70-seat Estonian restaurant serving local seasonal produce and seafood, listed in White Guide and winner of a Silverspoon family-restaurant award; (3) Purtse Yacht Marina (operational May 1–September 30) with 18 berths (10 guest berths), awarded Small Harbor of the Year 2016; and (4) an on-site bootlegging museum with paid admission and guided group tours. The property also hosts weddings, corporate events, and seminars in a sea-view hall accommodating 40–100 people, supported by a dedicated sales manager (Egle Prits). The buildings were designed by architects Ralf Tamm, Angela Orgussaar, Kerttu Mäesalu, and Kalju Kisand, with Tulivee Villa receiving the Wood Building of the Year 2019 award from the Estonian Wood Construction Association.

The business operates entirely as a direct-to-consumer venue with no intermediaries or distribution partners. Bookings are taken by phone (+372 334 0017 villa, +372 521 8046 restaurant, +372 5345 1841 events) and email ([email protected], [email protected], [email protected]), with museum tickets sold on-site. Pricing for accommodation, dining, and event hosting is quote-based and not publicly disclosed; museum admission is transparently priced at €2 adults/children/pensioners/students and €5 for families, with guided group tours from €65. The company has no external investors, no parent company, no subsidiaries, no patents, no mobile app, no disclosed revenue, and no AI/technology platform — it is a founder-owned, capital-light Estonian hospitality SME whose value proposition rests on its unique cultural theme, award-winning architecture, and integrated seaside destination offering rather than technology or scale.

Name

Tulivee

Legal name

Trogar OÜ

Website

https://tulivee.ee

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Tulivee operates a seaside holiday and event center in Liimala, Estonia, offering themed accommodation for up to 53 guests, a 70-seat Estonian restaurant, an 18-berth yacht marina, and a spirit-smuggling museum, serving leisure travelers, wedding couples, and corporate clients.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Traveler Accommodation (7211), Hotels (except Casino Hotels) and Motels (72111), Accommodation (721)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Resort Convention Hotels (THAGALAC)

Keywords

• Seaside resort accommodation
• Event hosting services
• Marina and yacht harbour
• Restaurant dining
• Bootlegging museum tours

Headquarters

HQ city

Liimala village

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Accommodation Services: Revenue from hotel accommodation in Tulivee Villa featuring 9 unique spirit-smuggling themed bedrooms. The hotel accommodates up to 45 guests, with additional luxury campsite accommodation available during summer season.
2. Restaurant Dining: 70-seat seaside restaurant offering Estonian cuisine using local seasonal produce and seafood. The restaurant features Nordic interior design and is listed in White Guide and has won Silverspoon awards.
3. Museum Admission: In-house bootlegging museum introducing the history of spirit smuggling dating back to the 19th century. Tickets available for adults, children, families, pensioners, and students. Guided group tours available from 65 euros.
4. Yacht Harbour Services: Purtse Marina operations from May 1 to September 30, offering 18 boat berths (10 guest berths), boat ramp, water, power, and safety equipment. Marina was awarded Small Harbor of the Year in 2016.
5. Event Hosting Services: Comprehensive event hosting including weddings, corporate events, and seminars. Full service includes setup, accommodation, and catering with professional and quality service throughout.
6. Seminar and Conference Facilities: Hall with sea view suitable for seminars, staff meetings, and workshops. Accommodates 40-50 people normally, up to 100 in theater style. Overnight accommodation available for multi-day events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Tulivee operates a seaside resort and event center in Liimala, Estonia, providing accommodation in a 9-room themed hotel (plus seasonal luxury campsites), a 70-seat restaurant serving Estonian cuisine using local seasonal produce and seafood, a yacht marina with 18 berths, and an in-house bootlegging museum. It also hosts weddings, corporate events, and seminars in a sea-view hall accommodating up to 100 people in theater style. All services are sold directly to end customers via phone and email inquiries.

Differentiator

Problem solved

Functional benefit

Products and services

• Tulivee Villa Hotel Accommodation Hotel accommodation in Tulivee Villa featuring nine unique spirit-smuggling themed bedrooms, with capacity for up to 45 guests. Additional luxury campsite accommodation is available during the summer season, bringing total overnight capacity to 53 guests. Interior design by Angela Orgussaar features Nordic styling inspired by the sea and coastal bootlegging history. Located on Estonia's northern coast in Liimala village.
• Tulivee Restaurant 70-seat seaside restaurant offering Estonian cuisine using local seasonal produce and seafood. Listed in White Guide and awarded Silverspoon Family Restaurant of the Year. Restaurant building features architecture by Ralf Tamm mimicking a sea wave, with Nordic interior design by Angela Orgussaar. Serves individual diners, hotel guests, and event attendees.
• Tulivee Bootlegging Museum In-house bootlegging museum introducing the history of spirit smuggling dating back to the 19th century along Estonia's northern coast. Open to walk-in visitors with admission tickets available for adults, children, families, pensioners, and students. Guided group tours available from 65 euros. Open Mon-Fri 10:00-19:00, Sat-Sun 12:00-21:00.
• Purtse Yacht Marina Yacht harbor operations from May 1 to September 30, offering 18 boat berths (10 guest berths), boat ramp, water, power, and safety equipment. Awarded Small Harbor of the Year in 2016 by the Estonian Minister of Public Administration. Heigo Prits serves as Harbor Master.
• Wedding Hosting Services Comprehensive wedding hosting including wedding ceremonies, wedding receptions, and full-service planning from initial idea through event execution. Setup, accommodation, and catering are provided with full-service support aimed at couples seeking a unique seaside venue.
• Seminar and Conference Facilities Sea-view hall suitable for seminars, staff meetings, and workshops. Accommodates 40-50 people normally and up to 100 in theater-style configuration. Overnight accommodation available for multi-day events. Targeted at corporate clients and seminar organizers.
• Corporate Event Hosting Full-service corporate event hosting including corporate conferences, staff meetings, creative brainstorms, training days, team-building events, and corporate parties. Includes setup, accommodation, and catering with professional support aimed at companies seeking productive yet relaxing offsite venues.

Quantifiable outcome

• Venue accommodates up to 100 people in theater-style seminar configuration
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Toila SPA Hotel: Toila SPA Hotel is a coastal spa and conference hotel in Ida-Viru county on Estonia's northern coast. Same geographic region and seaside resort + MICE positioning as Tulivee.
• Georg Ots Spa Hotel: Georg Ots Spa Hotel is a seaside resort hotel in Pärnu offering accommodation, restaurant, spa, and conference/event facilities. Closest scale comparable for Estonian seaside resort with MICE/event revenue.
• Vihula Manor Country Club & Spa: Vihula Manor is a heritage manor resort in Estonia operating hotel rooms, restaurants, spa, and event venues on a single rural estate. Comparable multi-stream resort model with historical/heritage positioning.
• Pühajärve Spa & Holiday Resort: Pühajärve Spa & Holiday Resort is a multi-service resort in southern Estonia offering accommodation, restaurant, spa, and event facilities. Comparable all-in-one resort concept in regional Estonia.
• Strand SPA & Conference Hotel: Strand is a large seaside resort in Pärnu combining hotel, restaurant, spa, and conference facilities. Comparable Scandinavian/Baltic seaside resort model with full event hosting capability.
• Pädaste Manor: Pädaste Manor is a luxury manor resort on Muhu Island, Estonia, offering boutique accommodation, restaurant, and event hosting. Most directly comparable Estonian full-service countryside resort with premium positioning and event-led revenue.

Broad incumbents

• Hotel Telegraaf: Hotel Telegraaf is a long-established boutique luxury hotel in Tallinn with award-winning restaurant and event hosting. Comparable Estonian full-service hotel with strong restaurant and event framing.
• Three Sisters Hotel: Three Sisters Hotel is a boutique design hotel in Tallinn Old Town combining small-room accommodation with restaurant and event hosting. Comparable small-room, design-led, event-friendly Estonian hotel.

Regional players

• Aqva Hotel & Spa: Aqva Hotel & Spa is a hotel and spa resort in Rakvere, northern Estonia, offering accommodation, restaurant, and conference facilities. Regional Estonian competitor for spa/MICE leisure demand.

Others

• Purtse Harbour (legacy) / Pirita Top Spa / Kakumäe Marina: Kakumäe Marina is one of Estonia's main yacht harbors with guest berths and harbor services. Comparable marina-only operator relevant to Tulivee's Purtse Yacht Harbour stream.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Tulivee
• Instagraminstagram.com/tulivee

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tulivee