Hestia Hotel Group
Hestia Hotel Group OÜ is a privately held Estonian hotel chain operating 10 hotels and 3 apartment properties across Estonia and Latvia, serving leisure and business travelers, wellness seekers, and extended-stay guests in Tallinn, Haapsalu, Pärnu, and Riga.
- Company typePrivate
- Founded-
- HeadquartersTallinn, Estonia
- Headcount—
- GTM typeB2C
- OfferingServices
What Hestia Hotel Group does
Hestia Hotel Group OÜ is a privately held Estonian hotel management company operating a portfolio of 10 hotels and 3 apartment properties across four Baltic cities — Tallinn, Haapsalu, and Pärnu in Estonia, and Riga in Latvia. The portfolio is structured into four categories: Superior (Hestia Hotel Kentmanni, Europa, Seaport), Comfort (Hestia Hotel Susi, Ilmarine), Old Town boutique (Hestia Hotel Barons, Jugend, Draugi), and Spa (Hestia Hotel Haapsalu Spa, Hestia Hotel Strand). The group also operates apartment-style extended-stay units in Tallinn and Riga Old Town districts. Each property is held through a wholly-owned subsidiary, with the parent entity (registration 12774215) registered at Paadi 5, 10151 Tallinn.
The company's revenue model combines hotel accommodations, spa and wellness services, apartment rentals, conference and event facilities, and gift-card sales through a proprietary e-shop. Spa and wellness, particularly at Hestia Hotel Haapsalu Spa, is built around therapeutic treatments using Haapsalu medicinal mud with documented anti-inflammatory and healing properties. The business is sold predominantly through a direct-to-consumer channel — the group's own multi-language website (Estonian, English, Finnish, Latvian) with a secure booking system — supplemented by a dedicated corporate client request form for business travelers and group bookings. Customer segments span leisure travelers, business travelers, wellness seekers, and extended-stay guests. The company highlights a sustainability focus and operates under a decentralized ownership structure where each hotel functions as a separate legal entity.
Hestia Hotel Group firmographics
Firmographics- Name
- Hestia Hotel Group
- Legal name
- Hestia Hotel Group OÜ
- Website
- https://hestiahotels.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Hestia Hotel Group OÜ is a privately held Estonian hotel chain operating 10 hotels and 3 apartment properties across Estonia and Latvia, serving leisure and business travelers, wellness seekers, and extended-stay guests in Tallinn, Haapsalu, Pärnu, and Riga.
- Ownership category
- akta.pro rank
Hestia Hotel Group industry classification
Industry- Product category
- Hotel and Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Other Traveler Accommodation (72119), All Other Traveler Accommodation (721199)
- SIC
- Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
- akta.pro secondary industries
- Destination Spa Resorts (THAGAMAA), Historic & Heritage Full-Service Hotels (THAGAAAG), Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL)
Keywords
Where Hestia Hotel Group is headquartered
LocationHeadquarters
- HQ city
- Tallinn
- HQ country
- Estonia
- HQ region
- Europe
Offices5 records
Markets served
Hestia Hotel Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Hotel Accommodations: Revenue from room bookings across 10 hotels in Estonia and Latvia, offering various categories from Superior to Comfort level accommodations.
- Spa and Wellness Services: Revenue from spa treatments, packages, and wellness services at Hestia Hotel Haapsalu Spa, including massages, mud therapies, facial treatments, and specialized wellness packages.
- Apartments: Revenue from apartment rentals in Tallinn and Riga Old Town areas.
- Conferences and Events: Revenue from conference facilities and meeting spaces available at various hotel locations.
- Gift Cards: Sale of Hestia Hotel Group gift cards (HHG kinkekaart) through their e-shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Comfort category hotels |
| Subscription | Pay-as-you-go | Superior category hotels |
| Subscription | Pay-as-you-go | Old Town hotels |
| Subscription | Pay-as-you-go | Spa hotels |
| Unit Pricing | Pay-as-you-go | Spa Treatments |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Hestia Hotel Group product offering
Product offeringCore offering
Hestia Hotel Group operates a portfolio of 10 hotels and 3 apartment properties across Estonia and Latvia, offering accommodations in four categories: Comfort, Superior, Old Town boutique, and Spa. Core services include room rentals, therapeutic spa treatments (notably Haapsalu medicinal mud therapies), conference and meeting facilities, and serviced apartment rentals in Tallinn and Riga Old Town areas.
Product overview
Hestia Hotel Group is a Baltic hotel chain operating 10 hotels across Estonia and Latvia, plus 3 apartment properties. The portfolio includes Superior-class hotels (Kentmanni, Europa, Seaport), Comfort-class hotels (Susi, Ilmarine), Old Town boutique hotels (Barons, Jugend, Draugi), and Spa hotels (Haapsalu Spa, Strand). Additionally, they operate apartment properties in Tallinn and Riga. The group offers diverse accommodation from Superior to Comfort levels, spa and wellness services (particularly at Haapsalu with Haapsalu curative mud treatments), conference facilities, and an e-commerce platform for gift cards and vouchers. Hotels are located in Baltic capitals (Tallinn, Riga) and Estonian cities (Haapsalu, Pärnu).
Differentiator
Problem solved
Functional benefit
Products and services
- Hestia Hotel Kentmanni A Superior-class hotel located in Tallinn's city center, offering stylish rooms and a wide range of services for leisure and business travelers.
- Hestia Hotel Europa A Superior-class hotel in Tallinn, part of the Hestia Hotel Group portfolio, offering city-center accommodations.
- Hestia Hotel Seaport A Superior-class hotel in Tallinn located near the seaport, offering comfortable accommodations for travelers.
- Hestia Hotel Susi A Comfort-class hotel in Tallinn focusing on good value, comfortable rooms, and quality service with breakfast included.
- Hestia Hotel Ilmarine A Comfort-class hotel in Tallinn offering practical accommodations with a good price-quality ratio.
- Hestia Hotel Barons A boutique hotel in Tallinn's Old Town offering unique experiences with historic surroundings, special interior design, and personalized service.
- Hestia Hotel Haapsalu Spa A spa hotel in Haapsalu offering wellness treatments, water and sauna facilities, and therapeutic mud treatments using Haapsalu curative mud, with multiple restaurants including Blu Holm resto and Lesila lounge.
- Hestia Hotel Strand A spa hotel in Pärnu (Estonia's summer capital) offering wellness treatments, seaside location, and proximity to the beach.
- Hestia Hotel Jugend A boutique hotel in Riga's Old Town offering historic ambiance, Art Nouveau (Jugendstil) character, and personalized service.
- Hestia Hotel Draugi A boutique hotel in Riga's Old Town offering unique experiences in the historic district.
- Hestia Apartments Barons Stylish apartments located in Tallinn's Old Town near Hestia Hotel Barons, providing apartment-style accommodation for extended stays.
- Hestia Apartments Seaport Comfortable apartments near Tallinn's seaport and city center for extended-stay travelers.
- Hestia Apartments Jugend Apartments in Riga's Old Town near Hestia Hotel Jugend for extended-stay guests.
- Spa Packages at Hestia Hotel Haapsalu Spa Curated spa packages including marine relaxation (Mereline lõõgastus, from EUR 142), 'Mina mudakuningas' (Mud King, from EUR 204), romantic couples retreats (from EUR 370), and friends' wellness packages (from EUR 229) at Hestia Hotel Haapsalu Spa.
- Wellness Spa Treatments Comprehensive wellness treatments including massage therapies (classic EUR 32-52, aromatherapy EUR 68, mud massage EUR 58), body treatments (sea salt scrub EUR 34, mud and peat therapies, black pearl body care), facial treatments (Physiodermie, D'Difference, Chrono Repair, express facial EUR 40), water and sauna spa therapies, and specialized treatments for men, children, and pregnant women.
- Conference & Meeting Facilities Conference, seminar, and meeting facilities available across Hestia Hotel Group properties for business events and corporate meetings.
- Spa Seminar Packages Seminar packages that combine business meeting facilities with spa treatments for corporate retreats at Hestia Hotel Haapsalu Spa.
- Hestia Hotel Group E-Shop (Gift Cards and Vouchers) Online store offering Hestia Hotel Group gift cards (HHG kinkekaart) with customizable amounts, spa products, and vouchers redeemable across Hestia Hotel Group properties.
Companies that use Hestia Hotel Group
Customer profileSegments4 records
Ideal customer profiles3 records
Hestia Hotel Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Hestia Hotel Group partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Hestia Hotel Group competitors and assessment
Company assessmentBroad incumbents
- Radisson Hotel Group (Baltics): International chain operating Radisson Blu and Park Inn hotels in Tallinn and Riga. Competes with Hestia's Superior-class hotels in the same city-center and business-traveler segments, but with global loyalty programs and broader brand infrastructure.
- Hilton Tallinn Park: International full-service hotel operating in Tallinn city center. Competes with Hestia Hotel Kentmanni and Europa for premium business and conference bookings, with significantly larger loyalty and distribution scale.
- Strawberry (Nordic Hotels & Resorts): Large Nordic hospitality group with historic and lifestyle hotels. Comparable to Hestia's Old Town boutique properties in heritage positioning, with stronger scale and cross-Nordic distribution.
- Sokos Hotels (Estonia): Finnish chain with presence in Tallinn. Targets overlapping business and leisure segments and leverages a Nordic loyalty base that mirrors Hestia's focus on Finnish-speaking visitors.
Direct peers
- Tallink Hotels: Estonian-headquartered multi-property hotel chain operating across the Baltics (Tallinn, Riga). Directly comparable to Hestia in geographic footprint, mid-tier positioning, and target customer mix of business and leisure travelers.
- Hotel Telegraaf: Luxury boutique hotel in Tallinn Old Town with comparable positioning to Hestia Hotel Barons. Both compete in the Tallinn Old Town historic-accommodation segment with personalized service and premium pricing.
- Tervise Paradiis Spa Hotel: Estonian spa hotel in Pärnu competing directly with Hestia Hotel Strand. Both target the wellness-tourism segment with water/sauna facilities, treatment packages, and Estonian coastal-resort positioning.
- Meriton Hotels: Multi-property mid-tier hotel chain in the Baltics with comparable Comfort-to-Superior tiering. Similar business model focused on city-center and conference-segment business travelers.
- Original Sokos Hotel Viru: Iconic full-service hotel in central Tallinn with conference capacity. Direct competitor to Hestia Hotel Kentmanni for business travelers and corporate events.
Emerging players
- Von Stackelberg Hotel Tallinn: Boutique Tallinn Old Town hotel with similar heritage-property positioning. Competes for the same boutique leisure-traveler segment as Hestia Hotel Barons and Jugend.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Hestia Hotel Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hestia Hotel Group leadership team
Management profileNumber of profiles
Hestia Hotel Group subsidiaries and ownership
Company hierarchySubsidiaries10 records
Hestia Hotel Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hestia Hotel Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hestia Hotel Group
What does Hestia Hotel Group do?
Hestia Hotel Group operates a portfolio of 10 hotels and 3 apartment properties across Estonia and Latvia, offering accommodations in four categories: Comfort, Superior, Old Town boutique, and Spa. Core services include room rentals, therapeutic spa treatments (notably Haapsalu medicinal mud therapies), conference and meeting facilities, and serviced apartment rentals in Tallinn and Riga Old Town areas.
Is Hestia Hotel Group a public or private company?
Hestia Hotel Group is a private company. It is classified as unknown and is currently operating.
When was Hestia Hotel Group founded?
Hestia Hotel Group was founded in -1.
Where is Hestia Hotel Group based?
Hestia Hotel Group is headquartered in Tallinn, Estonia, in the Europe region.
How does Hestia Hotel Group make money?
Five revenue lines are on record. Hotel Accommodations are the primary driver. The others are spa and Wellness Services, apartments, conferences and Events and gift Cards.
Who are Hestia Hotel Group's main competitors?
Broad incumbents on record are Radisson Hotel Group (Baltics), Hilton Tallinn Park, Strawberry (Nordic Hotels & Resorts) and Sokos Hotels (Estonia). Direct peers are Tallink Hotels, Hotel Telegraaf, Tervise Paradiis Spa Hotel, Meriton Hotels and Original Sokos Hotel Viru. Von Stackelberg Hotel Tallinn is listed as an emerging player.
Does Hestia Hotel Group have an API?
No public API is recorded for Hestia Hotel Group.
What industry is Hestia Hotel Group in?
Hestia Hotel Group's product category is Hotel and Hospitality Services. Its primary akta.pro industry code is THAGAAAE, Business & Corporate Full-Service Hotels, with a secondary code of THAGAMAA, Destination Spa Resorts. Its NAICS code is 72111 and its SIC code is 7011.