South Bay Parkland Conservancy
South Bay Parkland Conservancy is a 501(c)(3) non-profit founded in 2004 that restores native California habitat across Los Angeles County's South Bay, with a focus on the endangered El Segundo Blue Butterfly. It mobilizes 3,000+ annual volunteers across restoration sites, school pollinator gardens, and a community garden serving Redondo Beach, Hermosa Beach, Manhattan Beach, and surrounding cities.
- Company typePrivate
- Founded2004
- HeadquartersRedondo Beach, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What South Bay Parkland Conservancy does
South Bay Parkland Conservancy (SBPC) is a 501(c)(3) non-profit environmental organization founded in 2004 and headquartered at 2215 Artesia Blvd. #1821 in Redondo Beach, California (Federal EIN 32-0124116). The organization preserves, enhances, and expands parkland and native habitat across the South Bay region of Los Angeles County, including Redondo Beach, Hermosa Beach, Manhattan Beach, Torrance, Gardena, and Lawndale. Its core technical activities are habitat restoration using California native plant species, invasive species removal (primarily ice plant), and ecological monitoring targeting endangered species including the federally protected El Segundo Blue Butterfly. SBPC operates a portfolio of restoration sites — Hopkins Wilderness Park, Esplanade Bluffs, Hermosa Valley Greenbelt, Alondra Park Island, Gardena Willows — plus a native plant nursery, pollinator garden installations at schools, and educational programming through monthly nature walks and a Student Ambassador Program.
SBPC's business model is non-profit and community-led. The organization is funded through individual donations and memberships (processed via PayPal), government grants (notably a $79,000 U.S. Fish and Wildlife Service grant awarded September 2022 for Esplanade Bluffs habitat maintenance and expansion, plus prior California Coastal Conservancy and Santa Monica Bay Restoration Commission funding), and municipal partnerships with cities across the South Bay. Community garden plot rental fees at the Alta Vista Park site are set by the City of Redondo Beach. Volunteer engagement is the primary go-to-market: 3,271 volunteers logged 7,753 hours in 2025 YTD across restoration workdays, Earth Day events, family nature walks, and school programs. Distribution occurs through the southbayparks.org website, Facebook and Instagram, an email newsletter, community events including Earth Day celebrations and the Beach Life Festival, and direct partnerships with schools, city governments, and environmental organizations (Sierra Club, Surfrider Foundation, California Native Plant Society, Xerces Society). Customer segments include South Bay residents (geographic), students and schools (persona), and local government agencies (business unit) seeking parkland expansion and ecological restoration.
SBPC derives competitive advantage from its 20+ year operating history, its founding role in the El Segundo Blue Butterfly Coalition (formed 2018), and formal municipal MOUs with the City of Redondo Beach and partnership with the City of Hermosa Beach. The organization is governed by a volunteer board including President/Communications Aga ChenFu, VP/Biologist & Education Lead Mary Simun, VP/Operations Mara Lang, VP of Rewilding Projects Jim Montgomery (NASA JPL software engineer), Treasurer Julian Chasin, and Director of Conservation Jacob A. Varvarigos. Recent strategic moves include expansion into the AES Dunes and Wetlands initiative (targeting approximately 50 acres along the Redondo Beach waterfront), the opening of the first Redondo Beach Community Garden in June 2023, and ongoing advocacy around the Redondo Beach Generating Station closure and coastal habitat corridor development from Palos Verdes Peninsula to Ballona Creek and Manhattan Beach.
South Bay Parkland Conservancy firmographics
Firmographics- Name
- South Bay Parkland Conservancy
- Legal name
- South Bay Parkland Conservancy
- Website
- https://southbayparks.org
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- South Bay Parkland Conservancy is a 501(c)(3) non-profit founded in 2004 that restores native California habitat across Los Angeles County's South Bay, with a focus on the endangered El Segundo Blue Butterfly. It mobilizes 3,000+ annual volunteers across restoration sites, school pollinator gardens, and a community garden serving Redondo Beach, Hermosa Beach, Manhattan Beach, and surrounding cities.
- Ownership category
- akta.pro rank
South Bay Parkland Conservancy industry classification
Industry- Product category
- Environmental Conservation Services
- NAICS
- Nature Parks and Other Similar Institutions (712190), Nature Parks and Other Similar Institutions (71219), Environment, Conservation and Wildlife Organizations (813312), Landscaping Services (56173)
- SIC
- Services-Amusement & Recreation Services (7900), Forestry (800)
- akta.pro primary industry
- Education & Community Programs (Junior Ranger, Citizen Science, School Programs) (THAAAGAK)
- akta.pro secondary industries
- Conservation Easements & Land Trust Services (AFAMAMAH), Native, Pollinator & Drought-Tolerant Garden Installations (HSAIAFAL), Mine Land & Brownfield Reclamation Planting (AFAMACAM), Site Assessment, Planning & Permitting (Reforestation Plans) (AFAMACAC)
Keywords
Where South Bay Parkland Conservancy is headquartered
LocationHeadquarters
- HQ city
- Redondo Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
South Bay Parkland Conservancy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations and Memberships: The organization receives donations from individuals and members, with a PayPal donation system on their website. Federal ID: 32-0124116 confirms 501(c)(3) status.
- Government Grants: SBPC receives grant funding from government agencies including U.S. Fish and Wildlife Service ($79,000 grant for Esplanade Bluffs), California Coastal Conservancy, and local city governments for habitat restoration projects.
- Community Garden Plot Fees: The Redondo Beach Community Garden provides garden plots available to rent for an annual fee, with operating costs met by annual dues from plot-renting members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time/ perpetual license | Volunteer participation - Free |
| Subscription | Annual | Community Garden Plot Rental |
| Other | Pay-as-you-go | Native Habitat Certification |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
South Bay Parkland Conservancy product offering
Product offeringCore offering
South Bay Parkland Conservancy is a 501(c)(3) non-profit that restores native California habitats in the South Bay region of Los Angeles County and delivers associated community education. Core activities include hands-on restoration projects (Wilderness Park rewilding, Esplanade Bluffs and Hermosa Greenbelt invasive removal and native planting), operation of the Redondo Beach Community Garden, a Certified California Native Habitat program for private yards, school-based pollinator gardens, and guided nature walks and student ambassador programming. Programs are delivered largely through volunteer labor and are free to participants, funded by donations, government grants, and garden plot fees.
Product overview
South Bay Parkland Conservancy is a 501(c)(3) non-profit environmental organization offering a portfolio of habitat restoration programs and community education initiatives rather than a unified software product. Core offerings include large-scale rewilding projects (Hopkins Wilderness Park, Esplanade Bluff Restoration, Hermosa Valley Greenbelt), the Redondo Beach Community Garden, AES Dunes and Wetlands advocacy, and the Certified California Native Habitat Program for private properties. Education programs include Guided Nature Walks and the Student Ambassador Program. The organization operates a native plant nursery to support restoration efforts and has established Pollinator Gardens at schools. These programs interconnect through shared goals of habitat connectivity, biodiversity preservation, and community stewardship, particularly focused on protecting endangered species like the El Segundo Blue Butterfly and Western Monarch.
Differentiator
Problem solved
Functional benefit
Products and services
- Hopkins Wilderness Park Restoration
Quantifiable outcome
- 7,753 volunteer hours logged in 2025
- +4 more outcomes
Companies that use South Bay Parkland Conservancy
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
South Bay Parkland Conservancy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
South Bay Parkland Conservancy partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, secondary and minor.
- Los Angeles Conservation Corps (LACC)coreLead restoration partner conducting ice plant removal and native plant installation at Esplanade Bluffs. SBPC joined the LACC-led restoration effort from Miramar Park to Avenue I beach ramp in 2020, providing community volunteer support that increased work hours and accelerated habitat expansion. SBPC currently works with LACC on expansion north of Avenue I.
- El Segundo Blue Butterfly CoalitioncoreSBPC founded and leads this coalition formed in 2018 to combine organizational efforts and create connected habitat for the endangered El Segundo Blue Butterfly. Coalition members work to connect gaps between existing restoration sites with native habitat suited to the butterfly.
- City of Redondo BeachcoreFormal partnership with signed MOU for Wilderness Park management. City funded most new plants in Wilderness Park and set aside funding for Lower Pond restoration and Upper Pond improvements. City approved community garden at Alta Vista Park and provided budget allocation for construction.
- City of Hermosa BeachcoreFormal partnership for Hermosa Valley Greenbelt Trail restoration. SBPC works with the City to target invasive ice plant along the Greenbelt for replacement with seacliff buckwheat and other native pollinators. City volunteers participate in restoration days.
- Keep the Esplanade BeautifulsecondaryPartnership for native plant installation along Avenue I and into Riviera Village, linking habitat inland from the Esplanade Bluffs restoration site.
- The Bay FoundationsecondaryPartnership for Manhattan Beach dunes project, part of SBPC's goal to provide linked habitat corridor from Palos Verdes to Manhattan Beach.
- Los Angeles CountycoreJoint project with County of Los Angeles for Esplanade Bluff native plant demonstration garden at north end of Esplanade, including design, installation, and maintenance agreements.
- El Camino CollegesecondaryPartnership for native habitat expansion on Alondra Park island, working with the college adjacent to the park location.
- Friends of the RB Public LibraryminorCollaboration with library Friends group on education and outreach initiatives.
- South Bay LGBTQ CenterminorCommunity partnership supporting LGBTQ Center volunteer initiatives.
- Beach Cities Health DistrictsecondaryCommunity health organization collaborating on environmental health initiatives and wellness programming.
- Surfrider Foundation, South Bay ChaptersecondaryEnvironmental organization partnership at community events focusing on coastal protection.
- Sierra ClubsecondaryMajor environmental organization participation at SBPC Earth Day celebration.
- California Native Plant SocietysecondaryPlant society partnership for native plant education and restoration support.
- Beach Cities Bicycle CoalitionminorBicycle coalition partnership for alternative transportation and trail connectivity initiatives.
- Alta Vista Elementary SchoolcoreSchool partnership for pollinator garden installation with $7,500 grant from Principal. SBPC led planning, plant selection, and installation of 90+ plants with student participation across four phases from 2021-2022.
- Leuzinger High School Green AlliancesecondaryStudent environmental club partnership providing volunteer restoration events at Hermosa Valley Greenbelt and exposing students to conservation career paths.
- Palos Verdes Peninsula Land ConservancysecondaryRegional land conservancy partnership for student internship programs and conservation collaboration.
- Xerces SocietysecondaryPollinator conservation organization providing monarch butterfly monitoring training and supporting SBPC's participation in Thanksgiving and New Years Overwintering Monarch Count.
- Santa Monica Bay Restoration CommissioncoreCo-funded the 2005 Esplanade Bluffs Master Plan with California Coastal Conservancy for dune and bluff habitat restoration from Palos Verdes to Ballona Creek.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
South Bay Parkland Conservancy competitors and assessment
Company assessmentDirect peers
- Palos Verdes Peninsula Land Conservancy: Regional land conservancy operating in the same South Bay/L.A. coastal area with native habitat restoration, education, and student internship programs. Explicitly listed as an SBPC partner and collaborator on conservation work.
- The Bay Foundation: LA-based coastal restoration nonprofit partnering with SBPC on the Manhattan Beach dunes project. Operates similar coastal dune restoration and wetlands work in the broader LA Bay region.
- Los Angeles Conservation Corps (LACC): Lead restoration partner conducting ice plant removal and native plant installation on SBPC's Esplanade Bluffs. Operates large-scale invasive removal and native planting across the same coastal corridor.
Broad incumbents
- Sierra Club (Angeles Chapter): Major national environmental organization that participates in SBPC's Earth Day celebrations. Far larger and broader in scope, but overlaps on community-based conservation and advocacy.
Regional players
- Audubon Society (Palos Verdes/South Bay): Local Audubon chapter led by SBPC advisory board member Ann Dalkey, focused on bird and habitat conservation in the same South Bay geography. Mission overlaps with SBPC's bird-monitoring and ecosystem restoration work.
- Ballona Wetlands Ecological Reserve (Friends of): Advocacy and restoration organization for Ballona Wetlands at the north end of SBPC's target habitat corridor. Operates in an adjacent geography with similar wetlands and dune restoration goals.
Emerging players
- California Native Plant Society: Statewide plant society providing native plant education and restoration support to SBPC's projects. Comparable focus on native plant advocacy and conservation, though much broader in geographic scope.
- Xerces Society for Invertebrate Conservation: Pollinator conservation organization providing monarch butterfly monitoring training to SBPC. Comparable focus on invertebrate and pollinator habitat protection, with broader scientific scope.
- Santa Monica Bay Restoration Commission: Co-funded SBPC's 2005 Esplanade Bluffs Master Plan. Operates in the broader Santa Monica Bay watershed with overlapping coastal habitat restoration goals.
- Surfrider Foundation, South Bay Chapter: South Bay chapter partners with SBPC at community events focused on coastal protection. Overlaps on coastal habitat and beach conservation missions in the same geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
South Bay Parkland Conservancy social profiles
Digital presenceSouth Bay Parkland Conservancy financial estimates
Financial estimateRevenue estimate
Valuation estimate
South Bay Parkland Conservancy leadership team
Management profileNumber of profiles
Profiles15 records
South Bay Parkland Conservancy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
South Bay Parkland Conservancy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about South Bay Parkland Conservancy
What does South Bay Parkland Conservancy do?
South Bay Parkland Conservancy is a 501(c)(3) non-profit that restores native California habitats in the South Bay region of Los Angeles County and delivers associated community education. Core activities include hands-on restoration projects (Wilderness Park rewilding, Esplanade Bluffs and Hermosa Greenbelt invasive removal and native planting), operation of the Redondo Beach Community Garden, a Certified California Native Habitat program for private yards, school-based pollinator gardens, and guided nature walks and student ambassador programming. Programs are delivered largely through volunteer labor and are free to participants, funded by donations, government grants, and garden plot fees.
Is South Bay Parkland Conservancy a public or private company?
South Bay Parkland Conservancy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was South Bay Parkland Conservancy founded?
South Bay Parkland Conservancy was founded in 2004. It employs 1 to 10 people.
Where is South Bay Parkland Conservancy based?
South Bay Parkland Conservancy is headquartered in Redondo Beach, United States, in the North America region.
How does South Bay Parkland Conservancy make money?
Three revenue lines are on record. Donations and Memberships are the primary driver. The others are government Grants and community Garden Plot Fees.
Who are South Bay Parkland Conservancy's main competitors?
Direct peers on record are Palos Verdes Peninsula Land Conservancy, The Bay Foundation and Los Angeles Conservation Corps (LACC). Sierra Club (Angeles Chapter) is listed as a broad incumbent. Regional players are Audubon Society (Palos Verdes/South Bay) and Ballona Wetlands Ecological Reserve (Friends of). Emerging players are California Native Plant Society, Xerces Society for Invertebrate Conservation, Santa Monica Bay Restoration Commission and Surfrider Foundation, South Bay Chapter.
Does South Bay Parkland Conservancy have an API?
No public API is recorded for South Bay Parkland Conservancy.
What industry is South Bay Parkland Conservancy in?
South Bay Parkland Conservancy's product category is Environmental Conservation Services. Its primary akta.pro industry code is THAAAGAK, Education & Community Programs (Junior Ranger, Citizen Science, School Programs), with a secondary code of AFAMAMAH, Conservation Easements & Land Trust Services. Its NAICS code is 712190 and its SIC code is 7900.