Qianli Technology
Qianli Technology (brand: Afari Technology) is a Chongqing-based, Shanghai-listed Chinese automotive company that supplies AI-driven L2+ to L4 intelligent driving, smart cockpit, and Robotaxi solutions — primarily to the Geely ecosystem — alongside a legacy motorcycle and new-energy vehicle business under the Lifan, Paifang, and LIVAN brands.
- Company typePublic
- Founded1997
- HeadquartersBeibei, China
- Headcount—
- GTM typeB2B and B2C
- OfferingSoftware
What Qianli Technology does
Qianli Technology (operating brand: Afari Technology) is a Chongqing-headquartered, Shanghai-listed (601777.SH) Chinese automotive company operating two segments: a legacy terminal business covering Lifan and Paifang motorcycles and LIVAN-branded new energy vehicles built around the Geely ecosystem, and a technology business supplying AI-driven intelligent driving solutions to OEMs. The company was founded in 1997, became China's first privately-owned passenger-vehicle company listed on the A-share market in 2010, underwent bankruptcy reorganization in 2020 under Geely's backing, was rebranded to Afari Technology in February 2025, and is pursuing a Hong Kong Stock Exchange listing in Q2 2025 to raise approximately $1 billion. The technology portfolio centers on three product lines: Afari Smart Driving (ASD/G-ASD) delivering L2+ to L4 autonomous-driving capability with 460,000+ cumulative installations and million-unit mass production across Geely's lineup; Afari Smart Cockpit with the Agent OS — an AI-Agent-based human-machine interaction platform co-developed with Stepfun and Geely and recognized as a 2025 WAIC 'Centerpiece Application'; and Afari Robotaxi, an L4 commercial autonomous-transport offering deployed under limited-area cooperation agreements such as with Chengdu. Underlying technology is a proprietary end-to-end large-model architecture combining multimodal VLMs and VLAs, a Reinforcement-Learning-Based Multimodal Large Model (RLM), 23 EFLOPS of compute, 25 million proprietary scenario clips, and an in-house World Models + Reinforcement Learning simulation platform.
The company operates a B2B tier-1 supplier model, delivering ADAS and cockpit technology through embedded OEM partnerships rather than disclosed list pricing. Its primary commercial anchor is the Geely group, which contributed nearly 30% of revenue and is the co-developer of G-ASD through the Afari Smart Driving joint venture formed in March 2025. The company has 6,000+ employees including 2,450+ senior R&D staff, supported by R&D offices in Beijing, Shanghai, Shenzhen, and Suzhou. In 2025 it recorded 9.32 billion yuan in manufacturing revenue (over 90% of total), with the intelligent-driving segment contributing less than 4%, and reported a 321 million yuan net loss reflecting heavy ongoing R&D investment. Geely is a parent/strategic shareholder and the company has received strategic investment from Mercedes-Benz (Shanghai) Digital Technology Co., Ltd. as it pursues a stated open-platform strategy to reduce Geely concentration and serve third-party OEMs.
Qianli Technology firmographics
Firmographics- Name
- Qianli Technology
- Legal name
- Chongqing Afari Technology Co., Ltd.
- Website
- https://afari.com
- Company type
- Public
- Founded year
- 1997
- Operating status
- Operating
- Short description
- Qianli Technology (brand: Afari Technology) is a Chongqing-based, Shanghai-listed Chinese automotive company that supplies AI-driven L2+ to L4 intelligent driving, smart cockpit, and Robotaxi solutions — primarily to the Geely ecosystem — alongside a legacy motorcycle and new-energy vehicle business under the Lifan, Paifang, and LIVAN brands.
- Ownership category
- akta.pro rank
Qianli Technology industry classification
Industry- Product category
- Autonomous Driving Technology
- NAICS
- Automobile and Light Duty Motor Vehicle Manufacturing (33611), Motorcycle, Bicycle, and Parts Manufacturing (336991), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)
- SIC
- Search, Detection, Navagation, Guidance, Aeronautical Sys (3812), Motorcycles, Bicycles & Parts (3751), General Industrial Machinery & Equipment, Nec (3569)
- akta.pro primary industry
- Autonomous Vehicles & Ground Mobility (HDAAAIAF)
- akta.pro secondary industries
- Autonomous Ride-Hailing / Robotaxi Platforms (THADADAL), Automotive Instrument Clusters, Displays & HMI Electronics Manufacturing (IMACAJAG)
Keywords
Where Qianli Technology is headquartered
LocationHeadquarters
- HQ city
- Beibei
- HQ country
- China
- HQ region
- Asia
Offices5 records
Markets served
Qianli Technology business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Manufacturing: Traditional manufacturing business covering motorcycles and automobiles with brands including Lifan, Paifang, and LIVAN new energy vehicles. 2025 manufacturing revenue was 9.32 billion yuan (90%+ of total revenue).
- Intelligent Driving Technology: AI-driven smart driving solutions (ASD) supplying Level 2 to Level 4 autonomous driving technology to the Geely ecosystem and potentially other OEMs. Currently contributes less than 4% of revenue.
- Smart Cockpit Solutions: Agent OS-based smart cockpit technology for vehicle manufacturers, revolutionizing human-machine UI paradigms through AI Agent technology.
- Robotaxi Commercial Operations: L4 autonomous driving technology deployment for robotaxi services with strategic cooperation for commercial operations in limited areas.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Qianli Technology product offering
Product offeringCore offering
Qianli Technology (Afari Technology) operates two business segments: a terminal/manufacturing segment producing motorcycles and automobiles under Lifan, Paifang, and LIVAN brands, and a technology segment developing AI-driven autonomous driving solutions (Afari Smart Driving), smart cockpit platforms (Agent OS), and robotaxi services for OEMs and commercial fleet operators. The company supplies Level 2 to Level 4 autonomous driving solutions primarily to the Geely ecosystem through a joint venture, while also pursuing an open platform strategy for third-party OEMs.
Product overview
Qianli Technology (also known as Afari Technology) operates as a dual-segment company with terminal business (motorcycles and automobiles) and technology business. The technology segment centers on AI+Vehicle solutions comprising four core product lines: Afari Smart Driving (ASD) for L2+ to L4 autonomous driving, Afari Smart Cockpit featuring Agent OS for human-machine interaction, Afari Robotaxi for commercial autonomous transport, and Smart Manufacturing for vehicles. The flagship G-ASD (Geely Afari Smart Driving) solution, co-developed with Geely, represents the first production-ready L3-capable system in their portfolio, while the ASD 4.0 has achieved over 460,000 cumulative installations. The company is pursuing a Hong Kong Stock Exchange listing to fund AI-driven strategy and R&D expansion, targeting Q2 2025 IPO to raise approximately $1 billion.
Differentiator
Problem solved
Functional benefit
Brands
- Lifan (力帆): Motorcycle brand covering motorcycles and general power machinery
- Paifang (派方)
- LIVAN (睿蓝汽车)
- Afari Smart Driving
- Afari Smart Cockpit
- Afari Robotaxi
- Smart Manufacturing
Products and services
- Afari Smart Driving (ASD) AI-driven advanced driving assistance system (ADAS) offering L2+ to L4 autonomous driving capabilities for automotive OEMs. Features full-scenario Door-to-Door navigation, Highway NOA, Memory Parking HPA, Autonomous Valet Parking (AVP), Urban Map-free NOA, full-domain AES smart obstacle avoidance, and 6D multidimensional perspective perception. Surpassed 460,000 cumulative installations.
- G-ASD (Geely Afari Smart Driving) First production-ready smart driving solution co-developed with Geely through the Afari Smart Driving joint venture, featuring full-trajectory end-to-end training with multimodal foundation models, VLMs, and VLAs. Includes H3, H5, H7 series that achieved million-unit mass production milestone, and H9 flagship as first mass-producible L3 solution with dual NVIDIA Thor U chips.
- Afari Smart Cockpit (Agent OS) AI Agent-centered smart cockpit solution revolutionizing human-machine UI paradigms. Agent OS provides autonomous decision-making and group collaboration AI ecosystem spanning Vehicle Interaction & Operation, Travel Planning, Lifestyle & Entertainment, and Growing Companionship. Includes E2E Voice engine (fully offline on-device), multimodal fusion visual engine (VLM), Memory Engine, Emotion Engine, Expression Engine, and Proactive Interaction Engine.
- Afari Robotaxi
Quantifiable outcome
- 460,000+ cumulative installations of Afari Smart Driving products
- +2 more outcomes
Companies that use Qianli Technology
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Qianli Technology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature6 records
Qianli Technology partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered regional, strategic, technology, core and joint venture.
- ChengduregionalAnnounced Robotaxi strategic cooperation with Chengdu in October 2025 for deployment of L4 autonomous driving technology and commercial operations demonstration sites.
- Mercedes-Benz (Shanghai) Digital Technology Co., Ltd.strategicReceived strategic investment from Mercedes-Benz (Shanghai) Digital Technology Co., Ltd. in September 2025, indicating interest from premium global automaker in Afari's technology capabilities.
- Stepfun (Step Artificial Intelligence)technologyJointly released next-generation smart cockpit Agent OS (preview version) with Stepfun and Geely in July 2025, combining Afari's cockpit technology with Stepfun's AI foundation models.
- GeelycoreJoint venture 'Afari Smart Driving' formed with Geely in March 2025. Unveiled 'Geely Afari Smart Driving' system to be available across Geely's full lineup. Geely launched unified G-Pilot solution in March 2025. Geely accounts for nearly 30% of Qianli's revenue. Company backed by Geely following 2020 bankruptcy reorganization of former Lifan Technology.
- LIVAN Autojoint ventureJoint venture 'LIVAN Auto' established with Geely in 2022 for new energy vehicles. Products include LIVAN X3 PRO, LIVAN 7, and LIVAN 8 with battery swapping capabilities.
Scale indicators11 records
Recent moves8 records
Expansion highlights6 records
Qianli Technology competitors and assessment
Company assessmentDirect peers
- Pony.ai: Chinese L4 autonomous driving and robotaxi operator pursuing commercial driverless deployment. Directly comparable to Afari Robotaxi in pursuing L4 commercialization in government-approved areas of Chinese cities.
- Momenta: Chinese autonomous driving AI company with an end-to-end, data-driven stack serving multiple OEMs. Closely comparable to Afari's AI-native end-to-end architecture approach and customer base of mass-market Chinese automakers.
- Black Sesame Technologies: Chinese AI automotive chip and solution company supplying compute platforms and ADAS stacks to OEMs. Comparable as a domestic competitor offering chip-plus-algorithm integration, similar to Afari's H9 dual-Thor-based approach.
- WeRide: Chinese L4 autonomous driving company with robotaxi and robobus commercial pilots. Directly comparable to Afari's Robotaxi line in competing for limited commercial operating permits in Chinese cities.
- Horizon Robotics: China's leading Tier-1 ADAS supplier of Journey series compute and full-stack ADAS solutions to domestic OEMs. Directly comparable to Afari as a Tier-1 intelligent-driving supplier competing for similar OEM design wins in the same 'Seven Warring States' landscape.
Broad incumbents
- Mobileye: Global ADAS and AV incumbent supplying EyeQ chips and mapping/rem-based solutions to most major OEMs. Comparable as a portfolio ADAS supplier whose end-to-end stack competes with Afari's full-stack intelligent driving offering.
- Baidu Apollo: Baidu's autonomous driving division combining AI software, mapping, and robotaxi operations (Apollo Go). Comparable as a broader Chinese incumbent offering end-to-end AV technology plus commercial robotaxi services alongside Afari Robotaxi.
- Bosch: Global Tier-1 automotive electronics supplier with broad ADAS, cockpit, and sensor portfolios. Comparable as an incumbent whose cockpit-plus-driving integration approach competes with Afari's bundled AI+vehicle stack across global OEMs.
- Continental: Global Tier-1 supplier offering ADAS, sensor, and cockpit electronics to global OEMs. Comparable as a broader incumbent pursuing L2-L4 ADAS, addressing the same Tier-1 supplier seat Afari targets inside Chinese OEMs.
Emerging players
- DeepRoute.ai: Shenzhen-based autonomous driving startup focused on affordable mass-producible ADAS and robotaxi solutions. Comparable as a more narrowly focused Chinese AI-driving competitor pursuing similar OEM supply and robotaxi pilots.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Qianli Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Qianli Technology leadership team
Management profileNumber of profiles
Profiles1 record
Qianli Technology subsidiaries and ownership
Company hierarchySubsidiaries3 records
Qianli Technology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Qianli Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Qianli Technology
What does Qianli Technology do?
Qianli Technology (Afari Technology) operates two business segments: a terminal/manufacturing segment producing motorcycles and automobiles under Lifan, Paifang, and LIVAN brands, and a technology segment developing AI-driven autonomous driving solutions (Afari Smart Driving), smart cockpit platforms (Agent OS), and robotaxi services for OEMs and commercial fleet operators. The company supplies Level 2 to Level 4 autonomous driving solutions primarily to the Geely ecosystem through a joint venture, while also pursuing an open platform strategy for third-party OEMs.
Is Qianli Technology a public or private company?
Qianli Technology is a public company. It is classified as public and is currently operating.
When was Qianli Technology founded?
Qianli Technology was founded in 1997.
Where is Qianli Technology based?
Qianli Technology is headquartered in Beibei, China, in the Asia region.
How does Qianli Technology make money?
Four revenue lines are on record. Manufacturing is the primary driver. The others are intelligent Driving Technology, smart Cockpit Solutions and robotaxi Commercial Operations.
Who are Qianli Technology's main competitors?
Direct peers on record are Pony.ai, Momenta, Black Sesame Technologies, WeRide and Horizon Robotics. Broad incumbents are Mobileye, Baidu Apollo, Bosch and Continental. DeepRoute.ai is listed as an emerging player.
Does Qianli Technology have an API?
No public API is recorded for Qianli Technology.
What industry is Qianli Technology in?
Qianli Technology's product category is Autonomous Driving Technology. Its primary akta.pro industry code is HDAAAIAF, Autonomous Vehicles & Ground Mobility, with a secondary code of THADADAL, Autonomous Ride-Hailing / Robotaxi Platforms. Its NAICS code is 33611 and its SIC code is 3812.