The Maiden Factor

Name

The Maiden Factor

Legal name

The Maiden Factor Foundation

Website

https://themaidenfactor.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Charitable Foundation / Girls' Education Advocacy

NAICS

Educational Support Services (611710)

akta.pro primary industry

Educational Cruises & Shipboard Learning Programs (THAKAGAM)

akta.pro secondary industries

Gender Equality & Women’s Rights (BPADAGAF), Foundation/NGO & Philanthropic Scholarships (EDAIAOAH), School Group & Curriculum-Led Trips (THAKAGAB)

Keywords

• Girls education advocacy
• Charitable foundation services
• Maritime education outreach
• Global sailing tours
• Women empowerment programs

Headquarters

HQ city

Hastings

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Fundraising: The primary revenue stream comes from donations from individuals and organizations supporting girls' education causes. The organization runs a 'Sponsor a Mile' campaign and accepts general donations through their website.
2. Charity Shop / Merchandise: Revenue generated from the sale of Maiden-branded merchandise and donated items through the organization's online charity shop.
3. Partnership and Sponsorship Support: Corporate partners such as Inmarsat, Morgan Lewis, DP World, and others provide support for the organization's operations and mission, though the exact nature of financial vs. in-kind support is not specified.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

The Maiden Factor Foundation operates the restored racing yacht Maiden as a global ambassador for girls' education. Through world tours, the Ocean Globe Race 2023/2024, and school visits, the organization raises funds and awareness to enable girls to access 12 years of quality education. It supports charities addressing barriers like forced marriage, bans on girls' education, lack of sanitation, and clean water access, while producing documentary films, educational content, and merchandise to fund its mission.

Product overview

The Maiden Factor is a charitable organization that operates the restored racing yacht Maiden as a global ambassador for girls' education. The organization offers a unified portfolio centered on the Maiden sailing vessel, including educational programs, media content (documentary films, videos, podcasts), and fundraising initiatives. The core products include the World Tour (sailing expeditions to schools worldwide), the Maiden Film documentary, the Maiden Factor Foundation (charitable arm), and the Ocean Globe Race 2023/2024 participation. Supporting offerings include the Charity Shop, Maiden Moments educational content series, and Tracy's Log Books historical archive. The organization inspires women and girls while raising funds to enable access to 12 years of quality education for girls globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Maiden World Tour A global sailing journey using the restored racing yacht Maiden to visit countries worldwide, meet schools, support charities, and inspire thousands of people while promoting girls' education. The tour engages schools and communities through port visits and educational presentations.
• The Maiden Factor Foundation The charitable arm of the organization that works with communities to enable girls into education and support them throughout their teenage years to reach their full potential. Operates fundraising efforts and distributes funds to charities addressing barriers to girls' education.
• Ocean Globe Race 2023/2024 Participation Participation in the 2023-2024 round-the-world race where Maiden became the first all-female crew to win, covering over 28,500 nautical miles across four legs in 154 days at sea.
• Maiden Film (Documentary) An inspirational documentary film about Maiden's 1989-90 Whitbread Round the World Race achievement by the all-female crew led by Tracy Edwards, with screenings at major international film festivals to raise awareness for the girls' education mission.
• Charity Shop Online shop selling Maiden-branded merchandise and donated items to raise funds for girls' educational programs worldwide.

Quantifiable outcome

• 130 million+ girls lack access to education globally
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• InmarsatminorGTM or Marketing PartnerInmarsat is listed as a partner with their logo displayed on the Maiden Partners section of the website. The nature of the partnership appears to be sponsorship or support for the organization's mission and sailing activities.
• Proud To Support (Great Britain Campaign)minorGTM or Marketing PartnerThe Great Britain Campaign's 'Proud To Support' logo appears in the Maiden Partners section, indicating official endorsement or support for the organization as a British initiative.
• Morgan LewisminorGTM or Marketing PartnerLaw firm Morgan Lewis is listed as a partner with their logo displayed. The partnership may involve legal support or sponsorship for the organization's activities.
• DP WorldcoreGTM or Marketing PartnerDP World is listed as a partner and was the sponsor of the DP World Tour 2021-2023. The organization's World Tour was named after this partner, indicating a significant sponsorship relationship.
• MustominorGTM or Marketing PartnerMusto is listed as a supplier/partner providing sailing apparel and equipment. The logo appears in the Maiden Suppliers section.
• Pilotage FoundationminorGTM or Marketing PartnerThe Pilotage Foundation supports pilot boat organizations and maritime safety initiatives; listed as a supplier/partner.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sail Training International: International umbrella coordinating sail training charities and tall-ship races worldwide. Parallel to Maiden Factor's global race participation and education-themed voyages, including Ocean Globe Race exposure.
• Jubilee Sailing Trust: UK charity taking disabled and disadvantaged people to sea on tall ships. Highly comparable as a UK-based sailing charity that converts voyages into social impact, reliant on corporate sponsors and crew volunteers.
• Tall Ships Youth Trust: UK charity using sailing voyages as personal-development and education experiences for young people. Operates a similar model of voyages as a learning platform for youth outcomes, with comparable fundraising and sponsorship dynamics.
• The Magenta Project: Foundation driving equal access and opportunities for women in sailing through training, mentorship, and high-profile sailing events. Closest comparable to The Maiden Factor's all-female-crew, sailing-as-platform-for-gender-equality model.

Others

• CAMFED (Campaign for Female Education): Pan-African organisation supporting girls' education and young women leaders across sub-Saharan Africa. Comparable focus on removing barriers (fees, sanitation, child marriage) to girls' schooling in geographies visited on Maiden's World Tour.
• Plan International: Global NGO focused on girls' equality and child rights, running educational programmes for girls in many of the same geographies Maiden visits. Comparable beneficiary population; very different operating model (no sailing component).
• Room to Read: Large international NGO focused on girls' education and children's literacy across the Global South. Highly comparable mission on girls' schooling but uses school-system delivery instead of sailing as the engagement platform.
• Malala Fund: Advocacy and grantmaking organisation championing 12 years of free, safe, quality education for girls, with explicit focus on regions including Afghanistan that Maiden's Leg 2 also targets. Mission closely aligned; delivery via advocacy and grants rather than voyages.

Broad incumbents

• Women's International Shipping & Trading Association (WISTA): Established global network advancing women in the maritime industry through networking, mentorship, and awards. Same beneficiary mission (women in maritime) but addresses the broader industry rather than education via a single yacht.
• World Sailing - SheSails initiative: The international federation's women-in-sailing programme aimed at increasing female participation. Shares goals of female empowerment in sailing but is run by the global governing body rather than a single charity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/maidenfactor
• YouTubeyoutube.com/channel/UClohTO5tTYMe9p_V3-arnYw
• Facebookfacebook.com/TheMaidenFactor
• Instagraminstagram.com/maidenfactor
• LinkedInlinkedin.com/company/the-maiden-factor-limited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Maiden Factor