Global Standard

What Global Standard does

Global Standard (有限会社グローバルスタンダード) is a Japanese private limited company founded in 2007 and headquartered in Kiryu City, Gunma Prefecture. The company repurposes pachinko machines as functional training equipment for welfare and elderly care facilities across Japan. Its core product is built on Patent No. 6719977 (registered June 19, 2020), which covers the integration of rehabilitation input devices — grip strengtheners, foot pedals, step pads, cycling machines, handles, balance boards — with a pachinko ball-launch mechanism, so that physical exercise movements trigger gameplay. The company has been deploying welfare-oriented pachinko since 2015 and serves day service centers, elderly nursing homes, special nursing homes, and disability support facilities.

The business operates four revenue streams: one-time equipment sales (functional training pachinko and nursing care prevention pachinko), a monthly rental subscription service with four tiers (ball-in/ball-less × 1-year/3-year contracts at ¥10,000–¥25,000/month including annual machine exchange and warranty), a two-week demo trial program, and the Circular Welfare Project — a refurbishment loop that provides used pachinko machines free of charge (shipping only) to facilities and recycles end-of-life units. Co-developed extensions include a bicycle-type functional training machine (Shikishima Senior Welfare Center, Maebashi City) using velocity sensors for higher-load independent elderly users, and a balance board device inspired by Training House R field observations.

Go-to-market is sales-led and direct, relying on earned media — NHK Maebashi ("Hot Gunma 630"), NHK "Ohayo Japan" (Kanto version), and Kyodo News distribution to 12 regional newspapers — plus a content-rich website (3ppps.jp) with downloadable brochures, FAQ, case studies, YouTube Shorts addressing noise concerns, and phone/LINE consultation. Academic validation comes from joint research with Kawasaki Medical Welfare University confirming improved exercise persistence duration. Cumulative installations exceed 100 units annually across rental, sales, and standard pachinko distribution; the company remains privately held under Representative Director Tomoyuki Noguchi with no disclosed external institutional investment.

Name

Global Standard

Legal name

有限会社グローバルスタンダード

Website

https://3ppps.jp

Company type

Private

Founded year

2007

Operating status

Operating

Short description

Global Standard is a Japanese welfare equipment company that repurposes pachinko machines into a patented functional training system connecting rehabilitation devices to ball-launch mechanisms, serving day service centers, nursing homes, and disability support facilities across Japan via sales, rental, and a free circular welfare program.

Ownership category

akta.pro rank

Product category

Welfare Rehabilitation Equipment

NAICS

Home Health Equipment Rental (532283)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Rehabilitation Therapy Equipment (PT/OT Modalities, Exercise & Balance Devices) (HLAHAMAG)

akta.pro secondary industry

Functional Fitness & Mobility Training (HSADAAAD)

Keywords

• Rehabilitation gaming equipment
• Functional training devices
• Welfare pachinko machines
• Elderly care equipment
• Nursing prevention devices

Headquarters

HQ city

Kiryu

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Sales (機能訓練用パチンコ販売): Sale of functional training pachinko machines and standard household pachinko machines to welfare facilities. Continues to support through exchange, replacement, and end-of-life recovery.
2. Rental (レンタルサービス): Monthly rental plans for functional training pachinko machines, with options for 1-year or 3-year contracts, including the machine body, two types of exercise equipment, dedicated rack, annual machine exchange, and warranty.
3. Demo ( демо機 ): Two-week trial/demo program allowing facilities to test the equipment before committing to rental or purchase.
4. Circular Welfare Project (循環型福祉プロジェクト): Free provision of refurbished used pachinko machines to welfare facilities (shipping cost only), with recovery and recycling of machines no longer needed.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Global Standard manufactures and supplies adapted pachinko machines integrated with rehabilitation devices, marketed as Functional Training Pachinko and Nursing Care Prevention Pachinko for Japanese welfare and elderly care facilities. Products are sold outright or rented on multi-tier monthly plans, supported by a two-week demo trial, the Circular Welfare Project for refurbished used machines, and specialized co-developed variants including a bicycle-type and balance-board model for higher-load exercise routines.

Product overview

Global Standard operates a platform-based business model centered on adapted pachinko machines for welfare and rehabilitation applications. The core offering consists of three main product lines: 機能訓練用パチンコ (Functional Training Pachinko) with patented interconnection technology (Patent No. 6719977) that connects to rehabilitation devices; P-SWITCH as an entry-level adapted regular pachinko for facilities wanting to test resident engagement; and 介護予防用パチンコ for long-term care prevention use. These are supported by service layers including rental programs with ball-in/ball-less options, the 循環型福祉プロジェクト (Circular Welfare Project) for refurbished machine distribution, and demo trial programs. The company also co-develops specialized training devices such as bicycle-type and balance board-type functional training equipment with partner care facilities. All products share the common technological foundation of converting physical movements into pachinko game progression through proprietary sensor interconnection.

Differentiator

Problem solved

Functional benefit

Products and services

• Functional Training Pachinko (機能訓練用パチンコ) Pachinko machines modified with patented technology (Patent No. 6719977) that connect to rehabilitation devices such as grip strengtheners, foot pedals, and step pads. Users control the machine by performing physical movements, turning play into functional training for grip strength, lower body movement, and upper body exercise. Targeted at welfare facilities including day service centers, elderly nursing homes, special nursing homes, and disability support facilities.
• Nursing Care Prevention Pachinko (介護予防用パチンコ) Sales-focused version of functional training pachinko designed for continuous long-term rehabilitation and care prevention use in Japanese welfare facilities. Includes machine body, exercise devices (grip, foot pedal, step pad, cycle, handle), dedicated rack, annual machine exchange, and warranty. Targeted at facilities seeking permanent installation for ongoing senior care prevention.
• P-SWITCH Regular Pachinko for Welfare Facilities (通常パチンコ販売) Regular household pachinko machines adapted with safety covers for welfare facility use. Designed as an entry-point product for facilities wanting to test resident reactions and acceptance before investing in full functional training equipment. Welfare-facility-limited offering targeted at facilities with prior experience introducing pachinko activities.
• Functional Training Pachinko Rental Service (介護予防用パチンコ レンタルサービス) Monthly rental service for functional training pachinko machines with two plan families: ball-in plan (3-year contract 10,000 yen/month; 1-year contract 20,000 yen/month) and ball-less plan (3-year contract 15,000 yen/month; 1-year contract 25,000 yen/month). Each plan includes the machine body, two exercise devices, a dedicated rack, annual machine exchange, and warranty. Targets welfare facilities seeking predictable monthly operating expense versus capital expenditure.
• Circular Welfare Project (循環型福祉プロジェクト) Social-impact program that provides refurbished used functional training pachinko machines to Japanese welfare facilities free of charge (machine body 0 yen), with shipping costs borne by the receiving facility. Includes end-of-life recovery and recycling of machines no longer needed by facilities, supporting a closed-loop supply chain.
• Two-Week Demo Program (デモ機・サービス) Two-week trial/demo program allowing Japanese welfare facilities to test functional training pachinko machines on-site before committing to rental or purchase. Includes installation and removal; enables evaluation of fit with facility needs and resident reactions; supports the consultative sales motion with on-site proof-of-concept.
• Bicycle-Type Functional Training Pachinko (自転車型機能訓練パチンコ) Co-developed with Shikishima Senior Welfare Center in Maebashi City. Features velocity sensors that only trigger ball launch when the user reaches a prescribed cycling speed, allowing intensity adjustment based on fitness level. Targets active independent seniors requiring higher-load exercise beyond standard functional training pachinko offerings.
• Balance Board Functional Training Equipment (バランスボード型機能訓練器具) Balance board device that triggers pachinko ball launch through left-right weight shifting via lateral sensor activation. Designed for intuitive participation without complex instructions. Inspired by exercises observed at Training House R; targets welfare facility users needing balance and weight-shift training.

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• 川崎医療福祉大学 (Kawasaki Medical Welfare University)coreStrategic or Co-development PartnerConducted joint experiments confirming that functional training pachinko improves exercise persistence duration (運動持続時間の向上を確認). Academic validation of the product's rehabilitative value provides scientific credibility for marketing and facility adoption decisions.
• しきしま老人福祉センター (Shikishima Senior Welfare Center, Maebashi City)coreStrategic or Co-development PartnerCo-developed a bicycle-type functional training pachinko machine for independent elderly users. Facility staff requested higher-load exercise equipment than standard models, leading to the development of a velocity-sensor-based model with adjustable exercise intensity. Model CASE 01 in the co-development program.
• トレーニングハウスR (Training House R)minorStrategic or Co-development PartnerField observation at this facility inspired the balance board-type functional training equipment (CASE 02). Watching clients perform left-right weight shift exercises led to the concept of a balance board that triggers pachinko ball release through lateral sensor activation. Equipment for trial development was provided.
• NHK (Japan Broadcasting Corporation)coreGTM or Marketing PartnerNHK Maebashi program 'Hot Gunma 630' and NHK 'Ohayo Japan' (Kantata版) featured the company's functional training pachinko initiative, generating nationwide awareness and inquiries from welfare facilities.
• 共同通信社 (Kyodo News)coreGTM or Marketing PartnerKyodo News national distribution led to publication in 12 regional newspapers including Hokkaido Shimbun, Kyoto Shimbun, and Nishi Nippon Shimbun, expanding awareness beyond Gunma Prefecture to facilities nationwide.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Paramount Bed Holdings (パラマウントベッド): Paramount Bed Holdings (パラマウントベッド) is a leading Japanese manufacturer of medical beds, welfare equipment, and care facility furnishings. As a broad incumbent, it serves the same welfare/elderly care facility customer base as Global Standard but with a much broader product portfolio.
• Technogym: Technogym is a global leader in premium fitness and functional training equipment for commercial gyms, rehabilitation centers, and wellness facilities. It is comparable to Global Standard as a provider of functional training equipment, though at much larger scale and with broader international reach.
• France Bed Holdings (フランスベッド): France Bed Holdings (フランスベッド) is a long-established Japanese welfare and medical equipment company offering beds, mattresses, mobility aids, and care products. It is a broad incumbent serving the same welfare facility customers as Global Standard, though with a much wider product range.
• SANKYO: SANKYO is one of the largest pachinko and pachislot machine manufacturers in Japan. As a broad incumbent in the pachinko industry, it provides the underlying machine hardware ecosystem that Global Standard repurposes for welfare applications.
• Konami Group (コナミグループ): Konami Group is a major Japanese entertainment conglomerate with a significant pachinko/pachislot machine manufacturing business alongside gaming, sports, and digital entertainment. It is a broad incumbent in the pachinko industry supply chain relevant to Global Standard's refurbished machine sourcing.
• Daiichi Kosho (大一商会): Daiichi Kosho (大一商会) is a major Japanese pachinko machine manufacturer and amusement industry incumbent. It supplies the broader pachinko hardware ecosystem from which Global Standard sources/refurbishes machines for its welfare applications, making it an upstream incumbent in the value chain.

Direct peers

• CYBERDYNE: CYBERDYNE develops the HAL robotic exoskeleton and other rehabilitation/wearable robotic devices for elderly and disabled users. It is a direct peer to Global Standard in providing technology-enabled rehabilitation solutions for Japan's aging population and welfare facilities.
• Pacific Medico (パシフィックメディコ): Pacific Medico (パシフィックメディコ) provides physical therapy, rehabilitation, and functional training equipment to medical institutions and welfare facilities in Japan. It is a direct peer to Global Standard in the Japanese rehabilitation equipment market.
• OG Wellness (OG技研): OG Wellness (OG技研) manufactures physical therapy and rehabilitation exercise equipment, including training machines used by Japanese physical therapists and welfare facilities. It directly competes with Global Standard in providing functional training devices for elderly and rehabilitation settings.
• SUNCORPORATION (サン・コーポレーション): SUNCORPORATION (サン・コーポレーション) supplies a wide range of products to elderly care facilities in Japan, including welfare equipment, daily necessities, and recreational goods. It is comparable to Global Standard as a B2B supplier serving the Japanese welfare/elderly care sector.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@globalstandard_jp
• Facebookfacebook.com/gbkaigo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Standard