PS DRUGS PRIVATE LIMITED

What PS DRUGS PRIVATE LIMITED does

PS Drugs Private Limited is an ISO 9001:2015 and WHO-GMP compliant Ayurvedic medicines and herbal cosmetics company founded in 2026 in Kolkata, West Bengal, India. The company develops, manufactures, and distributes a portfolio of 200+ proprietary Ayurvedic formulations approved by the Department of Ayurveda, Punjab, spanning syrups, tablets, capsules, powders, oils, and topical products across therapeutic areas including blood sugar management, digestive care, liver care, joint pain, respiratory health, women's health, and general wellness. It also markets a small range of herbal cosmetics including face serums, hair shampoos, and breast therapy creams. All formulations are scientifically researched by an in-house R&D team, devised under the guidance of doctors, and tested in a product laboratory.

The company operates a B2B2C distribution-led go-to-market model, reaching Indian end consumers through a pan-India network of 400+ distributors operating across stockist, distributor, and franchise partnership models. Products are sold at MRP through these channel partners, with disclosed unit prices ranging from INR 195 (Herbal-Ratna Shampoo) to INR 499 (Herbal Hair Shampoo). The company's customer segmentation is broad and horizontal, targeting families, individual consumers, women seeking reproductive and general health support, and patients with specific conditions such as diabetes, gout, constipation, and anemia. No external institutional investors, funding rounds, or headcount figures have been disclosed.

PS Drugs is privately held by its three founders, Pulakendu Ghosh (Managing Director), Sujoy Basu (Director), and Krishnendu Ghosh (Director). Revenue, employee count, and financial details are not publicly disclosed. The company states a vision of becoming India's most trusted Ayurvedic brand and building a national and global network to expand awareness of Ayurveda, signaling intent for future geographic and category expansion beyond the current India-only footprint.

Name

PS DRUGS PRIVATE LIMITED

Legal name

PS Drugs Private Limited

Website

https://psdrugs.co.in

Company type

Private

Founded year

2026

Operating status

Operating

Short description

PS Drugs Private Limited is an ISO 9001:2015 and WHO-GMP certified Indian Ayurvedic medicines and herbal cosmetics company founded in 2026, marketing 200+ proprietary formulations across multiple therapeutic categories through a pan-India network of 400+ distributors targeting families, women, and condition-specific consumers.

Ownership category

akta.pro rank

Product category

Ayurvedic Pharmaceuticals and Herbal Cosmetics

NAICS

Pharmaceutical and Medicine Manufacturing (3254), Pharmaceutical and Medicine Manufacturing (32541)

SIC

Pharmaceutical Preparations (2834), Perfumes, Cosmetics & Other Toilet Preparations (2844), Medicinal Chemicals & Botanical Products (2833)

akta.pro industry

PRIMARYHLAIAAAB

Specialty Care Pharmaceuticals

Healthcare & Life Sciences/Pharmaceuticals/Branded (Innovator) Pharmaceuticals

SECONDARYHLAIAAAJ

Endocrinology & Reproductive Health Pharmaceuticals (incl. Women’s Health)

Healthcare & Life Sciences/Pharmaceuticals/Branded (Innovator) Pharmaceuticals

SECONDARYHLAIAAAE

Cardiometabolic Pharmaceuticals (Cardiovascular/Diabetes/Obesity)

Healthcare & Life Sciences/Pharmaceuticals/Branded (Innovator) Pharmaceuticals

SECONDARYCRADAGAK

Women’s Health Supplements (Prenatal, Menopause, Hormonal)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYCRADAGAD

Herbal & Botanical Supplements

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

Keywords

• Ayurvedic medicines
• Herbal cosmetics
• Proprietary formulations
• Ayurvedic syrups
• Natural wellness products

Headquarters

HQ city

Howrah

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Ayurvedic Medicines Sales: Sale of proprietary Ayurvedic medicines including syrups, tablets, capsules, powders, and drops through distribution network.
2. Herbal Cosmetics Sales: Sale of herbal cosmetic products including skin serums, hair care products, and breast therapy creams through distribution network.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

PS Drugs Private Limited develops, manufactures, and promotes proprietary Ayurvedic medicines and herbal cosmetics under ISO 9001:2015 and WHO-GMP compliance. Its portfolio of 200+ formulations spans digestive care, liver care, blood sugar management, joint and muscular pain, cough relief, lung detox, women's health, iron deficiency, and memory tonics, alongside skincare and haircare cosmetics. Products reach end consumers through a pan-India network of 400+ distributors, stockists, and franchise partners, and are sold at fixed MRPs.

Product overview

PS Drugs Private Limited is an ISO 9001:2015 & WHO-GMP compliant Ayurvedic medicines and herbal cosmetics company with 200+ proprietary formulations approved by the Department of Ayurveda, Punjab. The product portfolio consists of Ayurvedic proprietary medicines including syrups (LIVBODH series, PS-RELIEF, PS-GOUT, PS-DETOX, PS-KOFF, DIGEVED, FEMOVED, HEMVED, VEMORY), herbal powders (DIGEVED Churan, PS-GUT), tablets/capsules (Insuved), topical oils (PS-RELIEF Pain Oil), and herbal cosmetics (B-Natural Breast Therapy Cream, Kumkumadi Glowing Skin Serum, Herbal Hair Shampoos). The company distributes through 400+ pan-India distributors and operates from Kolkata, West Bengal.

Differentiator

Problem solved

Functional benefit

Products and services

• Insuved (200gm) Ayurvedic proprietary herbal capsule for blood sugar management containing Neem, Karela, Jamun and 20+ powerful herbs, intended for adult consumers seeking natural blood sugar support.
• DIGEVED Churan (100gm) Tasty Ayurvedic digestive powder formulated for relief from acidity, sour belching, and gas, sold to retail consumers through distributors.
• PS-GUT Powder (100g) Herbal Ayurvedic powder for daily use providing relief from constipation, targeted at retail consumers.
• PS-RELIEF Pain Oil (50ml) Ayurvedic oil for joint and muscular pains, intended for external use only and sold to retail consumers for targeted pain management.
• PS-KOFF Syrup (100ml) Natural Ayurvedic cough syrup with Tulsi, Honey and Mulethi, offering fast cough relief with no drowsiness for retail consumers.
• DIGEVED Syrup (200ml) Sugar-free Ayurvedic digestive enzyme syrup addressing digestion, gas and flatulence, and loss of appetite in retail consumers.
• LIVBODH-4G Syrup (225ml) Ayurvedic liver, alkalizer, enzyme and antacid syrup providing natural care for the liver and digestive system of retail consumers.
• LIVBODH-5G Syrup (225ml) Ayurvedic liver care syrup providing a natural care formula for the liver and digestive system, sold through distributors to retail consumers.
• FEMOVED Syrup (225ml) Sugar-free complete herbal uterine tonic for women, addressing leucorrhoea, irregular periods, fatigue, weakness and general debility.
• PS-RELIEF Syrup (200ml) Sugar-free Ayurvedic proprietary syrup formulated for joint and muscular pain, marketed to retail consumers.
• PS-GOUT Syrup (200ml) Ayurvedic proprietary syrup that helps balance uric acid levels and relieves pain, swelling and inflammation in gouty conditions.
• PS-DETOX Syrup (200ml) Sugar-free Ayurvedic lung detox syrup that protects lungs from pollution and tobacco smoke, supporting detoxification and lung health.
• LIVBODH-3G Syrup (200ml) Sugar-free Ayurvedic proprietary syrup with triple action formula (liver, enzymes, antacid) providing natural care for the liver and digestive system.
• HEMVED Syrup (200ml) Ayurvedic iron syrup helpful in iron deficiency, anaemia and general debility, also functioning as an appetizer, digestive and carminative.
• VEMORY Syrup (200ml) Sugar-free herbal brain tonic for enhancing memory, positioned as a memory tonic suitable for all age groups.
• B-Natural Breast Therapy Cream Herbal lifting and shaping cosmetic cream formulated with Shatavari, Ashwagandha, Yashtimadhu and natural herbs, sold at MRP ₹395.
• Kumkumadi Glowing Skin Serum Premium 30ml Ayurvedic face serum that brightens skin and reduces hyperpigmentation, marketed for radiant, even-toned and glowing skin.
• Herbal Hair Shampoo - Frizz Control Natural herbal shampoo combining cleansing and conditioning using Reetha, Shikakai, Green Tea, Aloe Vera, Olive Oil and Hibiscus, sold at MRP ₹499 per bottle.
• Herbal-Ratna Shampoo 200ml Premium Ayurvedic herbal shampoo formulated with Amla, Bhringraj, Brahmi, Shikakai, Curry Leaves, Wheat Germ Oil and Coconut Oil, sold at MRP ₹195.

Quantifiable outcome

• 200+ Ayurvedic Proprietary Formulations
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Department of Ayurveda, PunjabcoreOthers · 1 January 2026Government regulatory body that approved 200+ Ayurvedic Proprietary Formulations. This approval is essential for commercializing proprietary Ayurvedic medicines in India and represents a core regulatory partnership.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Patanjali Ayurved Limited: Baba Ramdev-led Ayurvedic FMCG major with products across ayurvedic medicines (Divya Madhunashini, Livamrit), herbal cosmetics, and food supplements. Direct competitor across virtually all of PS Drugs' therapeutic categories and a key benchmark for distribution intensity.
• Himalaya Wellness: Herbal healthcare and personal care company offering ayurvedic medicines (Liv.52, Septilin) and herbal cosmetics (face creams, shampoos). Closely comparable to PS Drugs on the combined pharma-plus-cosmetics model with R&D-backed positioning.
• Charak Pharma: Ayurvedic pharmaceutical company focused on proprietary formulations across women's health, pediatrics, and lifestyle disorders. Closely comparable to PS Drugs in branded Ayurvedic pharma positioning and proprietary formulation-led strategy.
• Zandu Pharmaceuticals (Emami): Ayurvedic pharma and wellness brand owned by Emami, with a portfolio spanning pain management, liver care, and women's health — directly overlapping with PS Drugs' PS-RELIEF, LIVBODH, and FEMOVED franchises. Comparable on channel and category mix.
• Dabur India Limited: India's largest Ayurvedic and natural FMCG company with a broad portfolio spanning ayurvedic medicines (Dabur Honitus, Madhuraj), health supplements, and herbal personal care. Direct competitor to PS Drugs in both ayurvedic pharma and herbal cosmetics, with far larger scale and pan-India distribution.
• Kerala Ayurveda Limited: Kerala-based Ayurvedic medicines and wellness company with classical and proprietary formulations plus herbal personal care products. Comparable to PS Drugs in classical Ayurveda plus proprietary SKU model and India-wide distribution.
• Aimil Pharmaceuticals: Indian Ayurvedic pharma company with proprietary formulations across liver, women's health, joint care, and lifestyle categories. Direct competitor to PS Drugs in branded Ayurvedic pharma with similar category-by-category portfolio approach.
• Baidyanath Ayurved Bhawan: One of the oldest Ayurvedic medicine manufacturers in India with a deep proprietary formulation catalogue and pan-India retail presence. Comparable to PS Drugs in product breadth and classical Ayurvedic positioning, though with significantly longer operating history.
• Vicco Laboratories: Ayurvedic personal care and medicine manufacturer (Vicco Vajradanti, Vicco Turmeric) with strong herbal cosmetics positioning. Closely comparable to PS Drugs' cosmetics line (Kumkumadi Serum, herbal shampoos) and ayurvedic OTC range.
• Multani Pharmaceuticals: Indian Ayurvedic pharma and personal care brand with a portfolio including herbal cosmetics (face wash, creams), ayurvedic medicines, and wellness products. Comparable mid-sized peer to PS Drugs in scale and channel mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PS DRUGS PRIVATE LIMITED