X-ON HEALTH LIMITED
X-ON Health is a UK healthcare technology company that provides cloud telephony, ambient voice documentation, and AI care-navigation solutions to more than 3,500 NHS GP practices, PCNs, and ICBs across the United Kingdom.
- Company typePrivate
- Founded2003
- HeadquartersWoodbridge, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingSoftware
What X-ON HEALTH LIMITED does
X-ON HEALTH LIMITED is a UK-based healthcare technology company that supplies cloud telephony, AI-powered care navigation, and ambient voice documentation to NHS primary care. Its customer base spans more than 3,500 GP practices, Primary Care Networks (PCNs), and Integrated Care Boards (ICBs), positioning it as a category-specific vendor for the UK general practice telephony and consultation workflow stack.
Its product portfolio centres on a cloud telephony platform deployed at scale across UK GP practices, layered with AI capabilities including Surgery Intellect — an ambient voice documentation product built on TORTUS technology and certified to UKCA Class IIa — and Voice Agents / Omni Consultations, which extend into AI agent-driven patient interactions. Surgery Insights provides an analytics layer over the operating data generated by the telephony and AVT installed base. The company has also obtained ISO 42001 certification for its AI management system.
Commercially, X-ON operates a SaaS-style model with recurring telephony subscriptions to GP practices, augmented by attach-based monetisation of its AI modules. Procurement is increasingly intermediated through NHS frameworks such as NHS SBS, and the business operates with a staff base of over 100. It is associated with the SCG group of companies, which provides corporate backing. Pricing and contract-level economics are not publicly disclosed.
X-ON HEALTH LIMITED firmographics
Firmographics- Name
- X-ON HEALTH LIMITED
- Legal name
- X-on Health Ltd
- Website
- https://x-on.co.uk
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Short description
- X-ON Health is a UK healthcare technology company that provides cloud telephony, ambient voice documentation, and AI care-navigation solutions to more than 3,500 NHS GP practices, PCNs, and ICBs across the United Kingdom.
- Ownership category
- akta.pro rank
X-ON HEALTH LIMITED industry classification
Industry- Product category
- Healthcare Communication Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Telephone Interconnect Systems (7385), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)
- akta.pro secondary industries
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ), Virtual Urgent Care & Triage Platforms (HLALABAB)
Keywords
Where X-ON HEALTH LIMITED is headquartered
LocationHeadquarters
- HQ city
- Woodbridge
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
X-ON HEALTH LIMITED business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription - Surgery Connect: Cloud-based telephony system provided as recurring subscription with monthly rental. All upgrades and features included in monthly fee. Tiered support packages (Gold, Platinum) available at additional monthly cost.
- SaaS Subscription - Surgery Assist: AI-powered digital assistant provided as part of integrated care navigation system. Revenue included within overall subscription or as add-on module.
- SaaS Subscription - Surgery Intellect: Ambient voice technology solution with free trial period (reduced to 1 month). Subscription-based access with clinical safety compliance included.
- SaaS Subscription - Surgery Insights: Centralised analytics dashboard as part of integrated platform or standalone subscription.
- Managed Services - Access Optimisation: Expert-led support packages (Gold and Platinum) providing data-driven recommendations and ongoing optimisation. Priced at £30-60/month for Platinum tier.
- Social Media Managed Service: Managed social media services with three tiers: Social Lite (£150/month), Social Pro (£225/month), Social Pro+ (£300/month).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Platinum support package - Quarterly meetings with dedicated customer success advisor, configuration support on demand, employee and patient surveys, training discounts |
| Subscription | Annual | Gold support package - Annual account review, SLA coverage, 99.9% uptime, self-serve support |
| Subscription | Monthly | Social Lite - 2 posts/week, 2 platforms, 1hr community management/month, basic graphics |
| Subscription | Monthly | Social Pro - 3+ posts/week, monthly strategy session, reporting, up to 4 bespoke videos/month |
| Subscription | Monthly | Social Pro+ - 5+ posts/week, 2hr community management/month, up to 6 bespoke videos/month, Google Business Profile setup |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
X-ON HEALTH LIMITED product offering
Product offeringCore offering
X-on Health provides cloud-based telephony, AI-powered care navigation, ambient voice clinical documentation, and real-time analytics to UK GP practices, Primary Care Networks (PCNs), and Integrated Care Boards (ICBs). The integrated 'Intelligent Care Navigation System' is anchored by Surgery Connect (cloud telephony), supported by Surgery Assist (AI chatbot), Surgery Intellect (ambient voice technology powered by TORTUS), Surgery Insights (analytics dashboard), and Voice Agents. The platform serves over 3,500 GP practices across the UK, reaching more than 20 million patients.
Product overview
X-on Health provides an integrated 'Intelligent Care Navigation System' for primary care, comprising Surgery Connect as the cloud-based telephony backbone complemented by Surgery Assist (AI chatbot), Voice Agents (automated phone assistance), Surgery Intellect (ambient voice documentation powered by TORTUS), and Surgery Insights (analytics dashboard). The modular portfolio includes sub-products like Phonebar, X-Flow, Clinical System Integration, and Workflow Agent, supported by managed services including Access Optimisation, Social Media Management, and Academy training. Supporting over 3,500 GP practices across the UK, the platform focuses on streamlining patient access, reducing administrative burden, and improving care outcomes through connected digital tools.
Differentiator
Problem solved
Functional benefit
Brands
- Surgery Connect: UK's leading Cloud-based phone system for primary care, helping GP surgeries improve patient access and manage demand.
- Surgery Assist
- Surgery Intellect
- Surgery Insights
- X-on Health Academy
- Voice Agents
Products and services
- Surgery Connect Cloud-based telephony system for primary care, helping GP surgeries improve patient access and manage demand. Provides unlimited lines, smart call routing, callback options, SMS, call recording, real-time reporting, and integration with clinical systems (EMIS, SystmOne, Vision, Medicus). Supports over 3,500 GP practices across the UK.
- Surgery Assist AI-powered 24/7 care navigation assistant that helps patients book appointments, request callbacks, and access key services without staff intervention. Reduces call volumes by up to 50%, supports multilingual access in 100+ languages (dynamic translation), integrates with NHS App, and is NHS DTAC-certified.
- Surgery Intellect Voice-enabled AI assistant powered by TORTUS that uses ambient voice technology to listen, transcribe, and generate clinical notes, referral letters, and SNOMED coding in real time. UKCA Class IIa certified medical device that saves up to 4 minutes per appointment and is telephony system agnostic.
- Surgery Insights Centralised analytics dashboard providing real-time practice-level data on patient access, digital adoption, and workforce capacity. Tracks appointment trends, telephony metrics, NHS App uptake, and benchmarks against national NHS averages. Supports practice, PCN, and ICB-level reporting.
- Voice Agents for General Practice Automated AI voice agents that handle routine phone requests, capturing structured patient information at first contact. Includes Omni Consultations (inbound) and Appointment Reminders and Automated Test Results (outbound) to reduce call queue pressure and free up practice capacity.
- Access Optimisation Support Expert-led support service providing data-driven optimisation of digital tools with dedicated customer success advisors. Gold and Platinum packages include quarterly account reviews, workflow analysis, configuration support, and employee/patient surveys. Priced at £30-60/month for Platinum tier.
- Social Media Managed Service Managed social media service for GP practices with three subscription tiers (Social Lite £150/month, Social Pro £225/month, Social Pro+ £300/month), covering content creation, community management, and performance reporting across Facebook, Instagram, and LinkedIn.
- X-on Health Academy & Training Learning hub providing expert-led training including CPD-accredited eLearning courses, on-demand resources, on-site training, and live webinars to help GP practices maximise digital tool adoption and earn CPD points.
Quantifiable outcome
- Reduces inbound patient-led workload by 30%
- +7 more outcomes
Companies that use X-ON HEALTH LIMITED
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
X-ON HEALTH LIMITED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability10 records
Feature8 records
X-ON HEALTH LIMITED partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Medicus HealthcoreX-on Health and Medicus Health launched fully integrated EHR phone system partnership. Surgery Connect embedded into Medicus EHR creating workflow that fits day-to-day general practice.
- TORTUScoreTORTUS provides the ambient voice technology (AVT) powering Surgery Intellect. TORTUS technology is UKCA Class IIa certified medical device. This is a deep technology partnership with co-development of clinical AI documentation tools for primary care. TORTUS AI's 'The Shell' adds protective clinical safety layer reducing AI hallucinations.
- Microsoft Azure AIcoreMicrosoft Azure AI services underpin Surgery Assist's AI-powered care navigation assistant. Built on Azure AI for NHS DTAC-certified digital health tools.
- NHS EnglandcoreX-on Health is an approved NHS supplier listed on NHS England Advanced Telephony Better Purchasing Framework. Surgery Connect received Clinical Authority to Release from NHSE's Clinical Safety Group. X-on Health and TORTUS are self-certified suppliers on the NHS England AVT Registry.
- Crown Commercial Service (CCS)coreListed supplier on Crown Commercial Service G-Cloud 13 Digital Marketplace and Digital Support and Inclusion Framework enabling compliant public sector procurement.
- EMIS HealthcoreEMIS Web clinical system integration with Surgery Connect. EMIS-accredited partner enabling instant patient identification, click-to-dial, call recording linked to patient records, and clinical system access during calls. EMIS named as supplier on CCS G-Cloud 13 Framework.
- TPP (The Phoenix Partnership)coreTPP SystmOne clinical system integration with Surgery Connect and Surgery Intellect. IM1 assured for file to record functionality across calls and consultations.
- INPS VisioncoreINPS Vision clinical system integration with Surgery Connect enabling seamless patient identification and record access during calls.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
X-ON HEALTH LIMITED competitors and assessment
Company assessmentDirect peers
- AccuRx: AccuRx provides patient communication and consultation tools (SMS, video, questionnaires) used by the majority of UK GP practices. Directly comparable as a UK primary care patient access and engagement platform; already integrated with X-on Health's Surgery Connect.
- askmyGP: askmyGP provides patient access and triage tools specifically designed for UK GP practices. Overlaps with X-on Health's care navigation and appointment management capabilities for primary care.
- TORTUS: TORTUS is the ambient voice technology provider powering Surgery Intellect. While currently a partner, TORTUS could in theory distribute directly to NHS practices, making it both a critical dependency and a potential direct competitor.
- Patchs Health: Patchs offers an online consultation and patient access platform widely used by NHS GP practices. Directly comparable in digital triage and patient self-service functionality.
- Huma (eConsult): Huma acquired eConsult, the leading online triage and consultation platform for NHS GP practices. Directly competes in digital front door, patient triage, and asynchronous consultation — overlapping heavily with Surgery Assist and Surgery Connect.
Broad incumbents
- Gamma Communications: Gamma is a major UK business communications provider with cloud telephony and UCaaS offerings that compete with Surgery Connect at the infrastructure layer. They serve NHS and broader enterprise customers.
- Microsoft Cloud for Healthcare: Microsoft is the underlying AI infrastructure partner for Surgery Assist (Azure AI) and competes broadly in healthcare AI including ambient clinical intelligence. Represents both a partner and potential competitor as Microsoft expands DAX Copilot and clinical AI offerings.
- EMIS Health: EMIS is the dominant UK GP clinical system provider and a deep integration partner for X-on Health. While primarily an EHR vendor, EMIS could expand into patient communications and triage, competing with Surgery Connect and Surgery Assist.
Emerging players
- Babylon Health (closed UK operations): Babylon (now eMed) historically competed directly in UK GP digital-first primary care via Babylon GP at Hand. Despite UK operational wind-down, the model is relevant for benchmarking primary care telehealth approaches.
- Babylon's GP at Hand successor (eMed / private GP services): While Babylon wound down UK NHS GP at Hand, its platform technology continues in international markets through eMed. Relevant as a historical benchmark for digital-first primary care models competing against X-on Health's practice-focused offering.
Market position
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
X-ON HEALTH LIMITED social profiles
Digital presenceX-ON HEALTH LIMITED compliance and trust
Trust signalCompliance15 records
X-ON HEALTH LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
X-ON HEALTH LIMITED leadership team
Management profileNumber of profiles
Profiles15 records
X-ON HEALTH LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
X-ON HEALTH LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about X-ON HEALTH LIMITED
What does X-ON HEALTH LIMITED do?
X-on Health provides cloud-based telephony, AI-powered care navigation, ambient voice clinical documentation, and real-time analytics to UK GP practices, Primary Care Networks (PCNs), and Integrated Care Boards (ICBs). The integrated 'Intelligent Care Navigation System' is anchored by Surgery Connect (cloud telephony), supported by Surgery Assist (AI chatbot), Surgery Intellect (ambient voice technology powered by TORTUS), Surgery Insights (analytics dashboard), and Voice Agents. The platform serves over 3,500 GP practices across the UK, reaching more than 20 million patients.
Is X-ON HEALTH LIMITED a public or private company?
X-ON HEALTH LIMITED is a private company. It is classified as corporate owned and is currently operating.
When was X-ON HEALTH LIMITED founded?
X-ON HEALTH LIMITED was founded in 2003.
Where is X-ON HEALTH LIMITED based?
X-ON HEALTH LIMITED is headquartered in Woodbridge, United Kingdom, in the Europe region.
How does X-ON HEALTH LIMITED make money?
Six revenue lines are on record. SaaS Subscription - Surgery Connect is the primary driver. The others are saaS Subscription - Surgery Assist, saaS Subscription - Surgery Intellect, saaS Subscription - Surgery Insights, managed Services - Access Optimisation and social Media Managed Service.
Who are X-ON HEALTH LIMITED's main competitors?
Direct peers on record are AccuRx, askmyGP, TORTUS, Patchs Health and Huma (eConsult). Broad incumbents are Gamma Communications, Microsoft Cloud for Healthcare and EMIS Health. Emerging players are Babylon Health (closed UK operations) and Babylon's GP at Hand successor (eMed / private GP services).
Does X-ON HEALTH LIMITED have an API?
Yes. Surgery Connect offers an Open API enabling bespoke integration with practice systems. The API allows practices to build custom integrations with their existing clinical and administrative systems. Developer documentation is at help.x-onweb.com/en.
What industry is X-ON HEALTH LIMITED in?
X-ON HEALTH LIMITED's product category is Healthcare Communication Software. Its primary akta.pro industry code is HLALABAH, Care Navigation, Referral & Digital Front Door Platforms, with a secondary code of HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated). Its NAICS code is 5182 and its SIC code is 7385.