PERKY PEAR LTD
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
PERKY PEAR LTD firmographics
Firmographics- Name
- PERKY PEAR LTD
- Legal name
- Perky Pear Ltd
- Website
- https://perkypear.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
PERKY PEAR LTD industry classification
Industry- Product category
- Intimate Apparel / Body Adhesive Consumer Products
- NAICS
- Clothing and Clothing Accessories Retailers (45811)
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Intimates, Lingerie, Swimwear & Sleepwear Brands (CRAAAAAF)
- akta.pro secondary industry
- Bras & Bralettes (CRAAAIAA)
Keywords
Where PERKY PEAR LTD is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
PERKY PEAR LTD business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct Product Sales: Perky Pear generates revenue through direct-to-consumer sales of breast lift tape, shapewear, adhesive bras, and accessories via their e-commerce platform. Products are sold as one-time purchases with tiered bundle options offering savings. Single pairs and multipacks available at various price points.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mini Lifts - $21.00 USD per pack (2 pairs) |
| Unit Pricing | Pay-as-you-go | Original Lift & Shape / Sweetheart Tape - $28.00 USD per pack |
| Unit Pricing | Pay-as-you-go | Sculpting Bundles - $35.00-$48.00 USD |
| Unit Pricing | Pay-as-you-go | Double Pack Savings - $47.00 USD (4 pairs) |
| Unit Pricing | Pay-as-you-go | Quad Pack - $88.00 USD (8 pairs) |
| Unit Pricing | Pay-as-you-go | 360Sculpt Bodysuits - $69.00-$76.00 USD |
| Unit Pricing | Pay-as-you-go | 360Sculpt Sculpting Shorts - $51.00 USD |
| Unit Pricing | Pay-as-you-go | Tape Removal Oil - $14.00 USD |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
PERKY PEAR LTD product offering
Product offeringCore offering
Perky Pear designs, manufactures, and sells body-adaptive breast lift tape, adhesive bras, nipple covers, and complementary shapewear (360Sculpt bodysuits and shorts) directly to consumers worldwide via its own e-commerce storefront. The product line serves women in A-H cup sizes who need wardrobe freedom for strapless, backless, and low-cut outfits, with proprietary sweat-proof adhesive technology.
Product overview
PERKY PEAR LTD is a UK-based intimate apparel company offering body-adaptive breast lift tape solutions and complementary shapewear. The core product line consists of specialized boob tape products (Original Lift & Shape, Sweetheart Strapless, Mini Lifts, Cleavage Sculpting Strips, DIY Rolls, Clear Tape, Extreme Lift Cups, and Lace Tape variants) designed to provide wardrobe freedom for A-H cup sizes. The company has expanded into the 360Sculpt™ shapewear line featuring bodysuits and sculpting shorts with power panels. Accessories include tape removal oil, adhesive shoulder pads, clothes tape, nipple covers, and adhesive bras. The business model centers on direct-to-consumer sales with bundle options offering savings on multi-packs. Products are UK-designed using high-quality materials with an exclusive sweat-proof adhesive technology since 2017.
Differentiator
Problem solved
Functional benefit
Brands
- 360Sculpt: Shapewear collection including bodysuits and shaping shorts with sculpting panels
Products and services
- Original Lift & Shape Boob Tape Body-adaptive breast lift tape for A-H cups with sweat-proof adhesive and breathable cotton material; available in Beige, Black, Brown, and Lace variants.
- Sweetheart Strapless Boob Tape Strapless breast lift tape for A-F cups that creates a sweetheart neckline effect.
- Mini Lifts Boob Tape Smaller-format breast lift tape for A-D cups offering subtle lift and support.
- Cleavage Sculpting Strips Tape strips designed to sculpt and enhance cleavage appearance.
- DIY Breast Lift Tape Roll Roll-format breast lift tape for A-DD cups allowing users to cut custom lengths and shapes.
- Clear/Invisible Breast Lift Tape Transparent breast lift tape designed to be invisible under sheer or light-colored clothing.
- Extreme Lift Adhesive Bra Cups Self-adhesive bra cups for B-F cups offering extreme lift for backless and strapless outfits.
- Lace Tape Decorative lace-patterned breast lift tape available in Black Lace and White Lace for A-E cups.
- 360Sculpt Bust Support Bodysuit Full bust support bodysuit with power panels for sculpting and shaping; available in open-bust and closed-bust variants.
- 360Sculpt Sculpting Shorts Sculpting shorts with anti-chafe bands, bonded seams, and shape sculpt panels for comfortable all-day wear.
- Perky Pear Boob Tape Removal & Care Oil Skin-friendly oil designed for safe removal of breast tape and post-wear skin care.
- Foot Gel Cushions Gel cushion inserts for foot comfort.
- Adhesive Shoulder Pads Reusable adhesive shoulder pads for slip-free fit.
- Clothes Tape Fashion tape for keeping clothing in place.
- Nipple Covers Adhesive nipple covers for discreet coverage under clothing.
- Adhesive Bras Self-adhesive bra alternatives for backless and strapless outfits.
- Bundle & Save Collections Discounted multi-pack bundles including Double Packs (4 pairs), Quad Packs (8 pairs), and themed bundles combining different tape types and accessories.
Companies that use PERKY PEAR LTD
Customer profileSegments1 record
Ideal customer profiles1 record
PERKY PEAR LTD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
PERKY PEAR LTD partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- KlarnaminorPerky Pear offers Klarna's buy-now-pay-later payment option at checkout, allowing customers to split purchases into installments. This partnership lowers purchase barriers for customers and potentially increases average order value.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
PERKY PEAR LTD competitors and assessment
Company assessmentBroad incumbents
- Savage X Fenty: Savage X Fenty is an established intimates brand with strong DTC mechanics, body-inclusivity marketing, and adjacent shapewear offerings, overlapping Perky Pear's customer profile and wardrobe-freedom positioning at scale.
- Spanx: Spanx is the category-leading shapewear brand, directly relevant now that Perky Pear has launched the 360Sculpt bodysuit and shorts line; Spanx sets the bar on distribution scale, retail door presence, and consumer trust for shaping apparel.
- ThirdLove: ThirdLove is a digitally native bra and intimates brand built around half-cup sizing and fit technology, a comparable size-inclusive approach to Perky Pear's cup range strategy and a likely substitute for women shopping breast support solutions online.
- Maidenform: Maidenform is a legacy intimates and shapewear brand with wide retail distribution, a benchmark competitor for any DTC player expanding from specialty solutions into broader shapewear categories like bodysuits and shaping shorts.
- Skims: Skims is a major DTC-led intimates and shapewear brand with broad size inclusivity (aligning with Perky Pear's inclusive cup strategy) and celebrity-driven marketing, competing for the same wardrobe-freedom narrative and shapewear dollars.
Direct peers
- Hollywood Fashion Tape: Hollywood Fashion Tape is an established DTC and mass-retail brand of body tape and breast lift solutions, directly overlapping Perky Pear's core product, with broader retail distribution that competes for share of voice and shelf.
- Brassy Bra: Brassy Bra is a smaller DTC brand focused on breast lift tape and adhesive solutions, with similar unit-economics model, target customer, and SKU mix as Perky Pear, competing in the same search and social channels.
- Wickedly Power Pads: Wickedly Power Pads is a DTC brand selling breast lift tape and adhesive bras, very similar SKUs and value proposition (sweat-proof, body-inclusive) to Perky Pear, and competes for the same end consumer searching online.
- Sticky Bra Co. Sticky Bra Co. sells adhesive bras, breast lift tape, and nipple covers direct-to-consumer with comparable worldwide shipping and price points, making it a near-identical shopping alternative to Perky Pear for the same consumer occasion.
Emerging players
- Honeylove: Honeylove is a DTC shapewear startup targeting similar wardrobe-freedom and body-confidence customers, directly comparable to the 360Sculpt shapewear line and a credible newer entrant shaping the same competitive set as Perky Pear.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
PERKY PEAR LTD social profiles
Digital presencePERKY PEAR LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
PERKY PEAR LTD leadership team
Management profileNumber of profiles
PERKY PEAR LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PERKY PEAR LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PERKY PEAR LTD
What does PERKY PEAR LTD do?
Perky Pear designs, manufactures, and sells body-adaptive breast lift tape, adhesive bras, nipple covers, and complementary shapewear (360Sculpt bodysuits and shorts) directly to consumers worldwide via its own e-commerce storefront. The product line serves women in A-H cup sizes who need wardrobe freedom for strapless, backless, and low-cut outfits, with proprietary sweat-proof adhesive technology.
Is PERKY PEAR LTD a public or private company?
PERKY PEAR LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PERKY PEAR LTD founded?
PERKY PEAR LTD was founded in 2017. It employs 1 to 10 people.
Where is PERKY PEAR LTD based?
PERKY PEAR LTD is headquartered in London, United Kingdom, in the Europe region.
How does PERKY PEAR LTD make money?
One revenue line is on record: direct Product Sales.
Who are PERKY PEAR LTD's main competitors?
Broad incumbents on record are Savage X Fenty, Spanx, ThirdLove, Maidenform and Skims. Direct peers are Hollywood Fashion Tape, Brassy Bra, Wickedly Power Pads and Sticky Bra Co.. Honeylove is listed as an emerging player.
Does PERKY PEAR LTD have an API?
No public API is recorded for PERKY PEAR LTD.
What industry is PERKY PEAR LTD in?
PERKY PEAR LTD's product category is Intimate Apparel / Body Adhesive Consumer Products. Its primary akta.pro industry code is CRAAAAAF, Intimates, Lingerie, Swimwear & Sleepwear Brands, with a secondary code of CRAAAIAA, Bras & Bralettes. Its NAICS code is 45811 and its SIC code is 5621.