BULTEX99 LTD
BULTEX 99 EOOD is a Bulgarian manufacturer, importer, and retailer of protective workwear and PPE, founded in 1994 and serving 24,000 corporate clients through 20 domestic retail stores, an e-commerce platform, and a new Romania office.
- Company typePrivate
- Founded1994
- HeadquartersPlovdiv, Bulgaria
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What BULTEX99 LTD does
BULTEX 99 EOOD is a Bulgarian producer, importer, and retailer of protective workwear and personal protective equipment (PPE), founded in 1994 and headquartered at 8 Karlovsko Shosse Blvd in Plovdiv. The company operates an in-house manufacturing facility in Zlatograd producing work clothing, complemented by exclusive import and distribution relationships with leading European PPE brands (Cofra, Cerva, Payper, Diadora, Puma Safety, Dunlop, MSA Safety, Velilla, Irudek, Univet, Albatros, Dian, Panda Safety, BePure). It sells a catalog of 5,423 products spanning workwear, safety footwear, gloves, respiratory protection, and general PPE through two owned trademarks (Stenso and Be Unique).
The company reaches end customers through a multi-channel go-to-market: 20 owned retail stores across Bulgaria (Plovdiv, Sofia, Varna, Burgas, Stara Zagora, Ruse, Pleven, Blagoevgrad, Devnya, Vratsa, Pernik, Haskovo, Shumen, Sunny Beach), the stenso.net e-commerce storefront, a direct corporate sales organization serving 24,000 clients, public-procurement participation, and an international office in Buftea, Romania. Its physical infrastructure includes the Plovdiv central trading base (built with a BGN 7M investment in 2018, 6,500 sq.m including a 4,500 sq.m warehouse with 10,000 pallet locations) and a new logistics center in Radinovo, Thrace Economic Zone, opened September 2025 with 80 decares of land, 45,000 sq.m of total planned built-up area, and 25,000 sq.m completed in Phase 1, with a planned fully automated Phase 2.
The company employs over 200 people, the majority based in Plovdiv, and is privately held as a single-member limited liability company (EOOD) under the management of Stefan Bashev. It is ISO 9001, ISO 14001, and OHSAS 18001 certified, is registered as a personal data administrator, and operates a GDPR- and Bulgarian-Whistleblower-Act-compliant governance framework. Revenue is generated through unit-priced retail sales (pay-as-you-go) and quote-based multi-year corporate contracts, with pricing not publicly disclosed.
BULTEX99 LTD firmographics
Firmographics- Name
- BULTEX99 LTD
- Legal name
- BULTEX 99 EOOD (БУЛТЕКС 99 ЕООД)
- Website
- https://bultex99.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Short description
- BULTEX 99 EOOD is a Bulgarian manufacturer, importer, and retailer of protective workwear and PPE, founded in 1994 and serving 24,000 corporate clients through 20 domestic retail stores, an e-commerce platform, and a new Romania office.
- Ownership category
- akta.pro rank
BULTEX99 LTD industry classification
Industry- Product category
- Workwear and Personal Protective Equipment (PPE)
- NAICS
- Apparel Accessories and Other Apparel Manufacturing (31599)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Protective & Work Accessories Manufacturing (Safety Gloves/Hi-Vis Accessories) (IMAOAFAH)
- akta.pro secondary industries
- Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection) (CRAIADAK), PPE, Safety & Infection Control Supplies Distribution (JanSan-adjacent) (CRAOAGAK), Personal Protective Equipment (PPE) (Gloves, Masks/Respirators, Gowns, Face Shields) (HLAHANAF)
Keywords
Where BULTEX99 LTD is headquartered
LocationHeadquarters
- HQ city
- Plovdiv
- HQ country
- Bulgaria
- HQ region
- Europe
Offices22 records
Markets served
BULTEX99 LTD business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Workwear and PPE Product Sales: Sale of protective work clothing, safety shoes, gloves, respiratory protection equipment, and personal protective equipment through retail stores and corporate sales
- Import and Trade: Import and trade of protective equipment and personal protective equipment from leading European manufacturers as exclusive representatives
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual retail purchases |
| Other | Multi-year contract | Corporate client orders |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
BULTEX99 LTD product offering
Product offeringCore offering
BULTEX99 LTD manufactures and distributes protective workwear and personal protective equipment (PPE), including work clothing, safety shoes, work gloves, respiratory protection, helmets, eyewear, and high-visibility vests. The company produces selected items at its own factory in Zlatograd, Bulgaria, while also acting as exclusive importer and distributor for leading European PPE brands. Products are sold through 20+ company-owned retail stores across Bulgaria, an e-commerce platform (stenso.net), direct corporate sales to enterprise clients, and public procurement contracts.
Product overview
BULTEX99 LTD is a specialized manufacturer and supplier of protective workwear and personal protective equipment (PPE) operating in Bulgaria. The company produces and distributes workwear, safety shoes, working gloves, and respiratory protection under its own registered brands Stenso and Be Unique. They serve over 24,000 corporate clients through a network of 20 retail stores across Bulgaria and Romania, with 5,423 products and items in their catalog. The company also acts as an importer and distributor for leading European PPE manufacturers including Cofra, Cerva, Payper, Diadora, Puma Safety, and others. Their production facility is located in Zlatograd, while their headquarters and logistics operations are based in Plovdiv.
Differentiator
Problem solved
Functional benefit
Brands
- Stenso: Registered trademark brand under BULTEX 99, online store available at stenso.net
- Be Unique
Products and services
- Workwear (Работно облекло) Protective and work clothing manufactured and supplied by BULTEX99, designed to ensure health and safety at work by protecting workers against harmful environmental and working conditions; sold under proprietary brands Stenso and Be Unique and through European partner brands.
- Safety Shoes (Работни обувки) Specialised work footwear with various protection levels distributed from leading European brands including Cofra, Diadora, Puma Safety, Albatros, and Dunlop Boots, designed for industrial and construction environments.
- Working Gloves (Ръкавици) Protective hand wear for industrial and manual work applications, including specialist gloves imported from European manufacturers such as Cerva.
- Respiratory Protection (Дихателна защита) Respiratory protective equipment for safeguarding workers against airborne hazards and contaminated environments, sourced from European safety manufacturers including MSA Safety.
- Personal Protective Equipment (PPE) (Лични предпазни средства) Comprehensive personal protective equipment including helmets, safety glasses, masks, gloves, high-visibility vests, and fire protection kits from manufacturers such as MSA Safety, Irudek (fall protection), and Univet (safety eyewear) for full workplace worker protection.
- Stenso Brand Workwear Stenso is a registered proprietary brand of BULTEX99 featuring workwear and protective clothing, sold through its dedicated online store at stenso.net.
- Be Unique Brand Workwear Be Unique is a registered proprietary brand of BULTEX99 offering workwear and protective clothing, available through the stenso.net online storefront.
Companies that use BULTEX99 LTD
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
BULTEX99 LTD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BULTEX99 LTD partnerships and signals
Strategic signalScale indicators7 records
Recent moves10 records
Expansion highlights6 records
BULTEX99 LTD competitors and assessment
Company assessmentEmerging players
- Lakeland Industries: US-listed mid-cap manufacturer of protective garments and PPE for industrial and first-responder markets. Comparable as a smaller specialist competing for similar workwear/PPE customers.
Direct peers
- Delta Plus Group: French-listed PPE specialist manufacturing and distributing protective equipment, gloves, footwear and workwear globally. Closest publicly comparable business model to BULTEX99 (multi-brand PPE distribution plus own manufacturing).
- Cofra: Italian manufacturer of workwear, safety footwear and PPE (and one of BULTEX99's principal suppliers). Comparable as a European specialty workwear/PPE brand competing for the same end customers.
- Engelbert Strauss: German workwear and PPE manufacturer/distributor with own retail and B2B channels. Highly comparable to BULTEX99's combination of branded workwear manufacturing, distribution of safety products, and multi-channel sales.
- Uvex Safety Group: Family-owned German PPE manufacturer covering gloves, eyewear, hearing protection, footwear and workwear. Comparable to BULTEX99 as a vertically integrated European PPE specialist with own-brand manufacturing.
Broad incumbents
- Honeywell Safety Products: Global PPE and safety-equipment division of Honeywell, covering protective gear, fall protection and respiratory. Overlaps with BULTEX99's PPE product lines across industrial customers.
- MSA Safety: US-listed global safety equipment manufacturer (also a BULTEX99 principal brand). Overlaps with BULTEX99 in fall protection, respiratory and head/eye protection sold to industrial customers.
- Ansell: Global listed leader in protective gloves and healthcare/safety solutions. Comparable as a broad PPE incumbent whose gloves, body protection and respiratory lines overlap directly with BULTEX99's catalogue.
- 3M Safety & Industrial: Global conglomerate with a major Safety & Industrial division covering PPE, respiratory protection, hearing and eye protection. Competes with BULTEX99's PPE assortment at the brand and product level.
Regional players
- Bunzl plc: UK-listed multinational distributor of workplace supplies including PPE, workwear and safety equipment. Comparable business model (PPE/workwear distribution to enterprises) though operating in Western Europe rather than the Balkans.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
BULTEX99 LTD social profiles
Digital presenceBULTEX99 LTD compliance and trust
Trust signalCompliance3 records
BULTEX99 LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
BULTEX99 LTD leadership team
Management profileNumber of profiles
Profiles1 record
BULTEX99 LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BULTEX99 LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BULTEX99 LTD
What does BULTEX99 LTD do?
BULTEX99 LTD manufactures and distributes protective workwear and personal protective equipment (PPE), including work clothing, safety shoes, work gloves, respiratory protection, helmets, eyewear, and high-visibility vests. The company produces selected items at its own factory in Zlatograd, Bulgaria, while also acting as exclusive importer and distributor for leading European PPE brands. Products are sold through 20+ company-owned retail stores across Bulgaria, an e-commerce platform (stenso.net), direct corporate sales to enterprise clients, and public procurement contracts.
Is BULTEX99 LTD a public or private company?
BULTEX99 LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BULTEX99 LTD founded?
BULTEX99 LTD was founded in 1994.
Where is BULTEX99 LTD based?
BULTEX99 LTD is headquartered in Plovdiv, Bulgaria, in the Europe region.
How does BULTEX99 LTD make money?
Two revenue lines are on record. Workwear and PPE Product Sales are the primary driver. The others are import and Trade.
Who are BULTEX99 LTD's main competitors?
Lakeland Industries is listed as an emerging player. Direct peers are Delta Plus Group, Cofra, Engelbert Strauss and Uvex Safety Group. Broad incumbents are Honeywell Safety Products, MSA Safety, Ansell and 3M Safety & Industrial. Bunzl plc is listed as a regional player.
Does BULTEX99 LTD have an API?
No public API is recorded for BULTEX99 LTD.
What industry is BULTEX99 LTD in?
BULTEX99 LTD's product category is Workwear and Personal Protective Equipment (PPE). Its primary akta.pro industry code is IMAOAFAH, Protective & Work Accessories Manufacturing (Safety Gloves/Hi-Vis Accessories), with a secondary code of CRAIADAK, Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection). Its NAICS code is 31599 and its SIC code is 2300.