Luxe Event Group
Luxe Event Group is a premium Indian-wedding DJ, MC, and full-service event production company serving South Asian weddings across the NJ/NY/PA Tri-State area, with nationwide and international destination reach from its Middlesex, New Jersey headquarters.
- Company typePrivate
- Founded2011
- HeadquartersMiddlesex, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Luxe Event Group does
Luxe Event Group (legal entity MC Arjun LLC) is a premium Indian-wedding entertainment and event production company founded in 2011 and headquartered at a 3,600 sq. ft. office and warehouse facility in Middlesex, New Jersey. The company provides professional DJs, MCs, and full-stack production services (lighting, AV, special effects, dance floors, photo booths, dhol players, mobile baraat van, step-and-repeat banners, and wedding highlight videos) for South Asian weddings across the Tri-State area (NJ, NY, PA), with additional nationwide and international destination-wedding reach. Its service mix is unified into a single-vendor package rather than offered as standalone modules, and the firm operates with owned equipment, backup systems, and $1M liability insurance.
The company targets South Asian (Indian, Pakistani, Bangladeshi, Sri Lankan) wedding clients as its primary segment, with secondary exposure to fusion (Indian-American) weddings and corporate events. Pricing follows a project-based model with a 15% retainer to reserve the date, a 5% credit-card service fee, no hidden charges or sales tax, and travel surcharges beyond 60 minutes from Middlesex; typical bookings occur 6 months to 1 year in advance. Go-to-market is sales-led via website inquiry, phone/text, and in-person consultations at the NJ office, supplemented by Wedding Wire reviews, Instagram/Facebook engagement, blog SEO, Vimeo/SoundCloud content, and venue referral partnerships.
The business is founder-led, privately held, and bootstrapped with no disclosed external funding. It has earned six consecutive Wedding Wire Couples' Choice Awards (2019–2024), features on Maharani Weddings, Mandala Weddings, and LoveStories TV, and operates from a 3,600 sq. ft. owned warehouse that anchors both its equipment base and its capacity to deliver multi-day Indian wedding productions end-to-end.
Luxe Event Group firmographics
Firmographics- Name
- Luxe Event Group
- Legal name
- MC Arjun LLC
- Website
- https://gotimedjs.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Luxe Event Group is a premium Indian-wedding DJ, MC, and full-service event production company serving South Asian weddings across the NJ/NY/PA Tri-State area, with nationwide and international destination reach from its Middlesex, New Jersey headquarters.
- Ownership category
- akta.pro rank
Luxe Event Group industry classification
Industry- Product category
- Wedding Entertainment Services
- NAICS
- Musical Groups and Artists (711130)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Full-Service Wedding Planning (HSACABAA)
- akta.pro secondary industry
- VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK)
Keywords
Where Luxe Event Group is headquartered
LocationHeadquarters
- HQ city
- Middlesex
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Luxe Event Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- DJ & MC Services: Professional Indian wedding DJ and MC services for South Asian weddings, including baraat, sangeet, ceremony, and reception events
- Production Services: Lighting, AV, special effects, dance floors, photo booths, and step & repeat banners as add-on services to core DJ packages
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Event packages with 15% retainer fee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Luxe Event Group product offering
Product offeringCore offering
Luxe Event Group is a New Jersey-based Indian Wedding DJ, MC, and full event production company operating under the trade name GoTimedJs. The company provides DJ entertainment, master of ceremony hosting, sound production, lighting and visual effects, dance floors, dhol players, photo booths, and baraat processionals primarily for South Asian weddings, with additional service to corporate events.
Product overview
Luxe Event Group is a single, unified full-service Indian wedding entertainment and event production company offering an integrated suite of services. Its core offerings center on professional Indian Wedding DJ & MC services paired with comprehensive production capabilities. The service portfolio includes Lighting & Visuals (LED uplighting, intelligent moving heads, custom monograms), Specialty Dance Floors (Starlight LED, White Matte, Vinyl Wrap), Special Effects (CO2 cannons, indoor sparklers, confetti, Dancing on the Clouds dry ice), Mobile Baraat Van, live Dhol Player, Photo Booth, and Step & Repeat Banners. Production Services provide the underlying audio/visual infrastructure including LED video walls and TV screens. All services are offered as components of a coordinated, single-vendor package rather than as standalone modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Indian Wedding DJ & MC Services
- Production Services
Quantifiable outcome
- Dance floor packed throughout entire reception
- +1 more outcomes
Companies that use Luxe Event Group
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Luxe Event Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Luxe Event Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Luxe Event Group competitors and assessment
Company assessmentOthers
- The Knot Worldwide: The Knot Worldwide (parent of The Knot and WeddingWire) is the dominant US wedding marketplace and lead-generation platform. It is not a direct competitor but rather a critical ecosystem participant and customer-acquisition channel for Luxe Event Group, which relies on Wedding Wire Couples Choice recognition and reviews for top-of-funnel demand.
- 4Wall Entertainment: 4Wall Entertainment is a national lighting and production equipment rental and services provider for live events, broadcast, and entertainment. It is an ecosystem participant that could serve as either a supplier (specialized gear) or adjacent competitor for equipment-led production services, but does not directly compete in the wedding DJ/entertainment space.
Broad incumbents
- Freeman: Freeman is a leading event production and experiential marketing company with global scale, serving trade shows, conferences, and brand activations. It overlaps with Luxe on event production capabilities but operates in a much broader, corporate-focused market rather than the high-end South Asian wedding segment.
- Encore Global: Encore Global (formerly PSAV) is the largest global provider of event production and audiovisual services, serving corporate events, trade shows, and large-scale entertainment venues. It is comparable to Luxe on the production services side but operates at vastly greater scale and serves primarily enterprise and corporate customers rather than the wedding segment.
- PRG (Production Resource Group): PRG is one of the world's largest entertainment and event production companies, providing lighting, audio, video, and staging services for concerts, theater, corporate events, and broadcast. It is comparable to Luxe on the production side but operates at an order-of-magnitude larger scale across the broader live event industry and does not focus on weddings.
Direct peers
- Elegant Music Group: Elegant Music Group provides DJs, MCs, and live music ensembles (string quartets, jazz bands, etc.) for weddings and events. It is a direct peer to Luxe on wedding music entertainment services, though its live-music emphasis and regional focus differ from Luxe's DJ-centric, multi-day Indian wedding specialization.
- Alliant Event Services: Alliant Event Services is an event production company offering lighting, AV, staging, and production services for events. It is comparable to Luxe's production services arm and competes for the same type of gear-led production work, though Alliant primarily serves corporate and association events rather than weddings.
- Elite Entertainment: Elite Entertainment is one of the largest US wedding entertainment companies, offering DJs, MCs, lighting, and event production services for weddings nationwide. It is a direct peer to Luxe Event Group in the wedding DJ and event production category, though Elite serves a broader range of wedding styles rather than specializing in the Indian/South Asian segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Luxe Event Group social profiles
Digital presenceLuxe Event Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Luxe Event Group leadership team
Management profileNumber of profiles
Luxe Event Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Luxe Event Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Luxe Event Group
What does Luxe Event Group do?
Luxe Event Group is a New Jersey-based Indian Wedding DJ, MC, and full event production company operating under the trade name GoTimedJs. The company provides DJ entertainment, master of ceremony hosting, sound production, lighting and visual effects, dance floors, dhol players, photo booths, and baraat processionals primarily for South Asian weddings, with additional service to corporate events.
Is Luxe Event Group a public or private company?
Luxe Event Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Luxe Event Group founded?
Luxe Event Group was founded in 2011. It employs 11 to 50 people.
Where is Luxe Event Group based?
Luxe Event Group is headquartered in Middlesex, United States, in the North America region.
How does Luxe Event Group make money?
Two revenue lines are on record. DJ & MC Services are the primary driver. The others are production Services.
Who are Luxe Event Group's main competitors?
Others on record are The Knot Worldwide and 4Wall Entertainment. Broad incumbents are Freeman, Encore Global and PRG (Production Resource Group). Direct peers are Elegant Music Group, Alliant Event Services and Elite Entertainment.
Does Luxe Event Group have an API?
No public API is recorded for Luxe Event Group.
What industry is Luxe Event Group in?
Luxe Event Group's product category is Wedding Entertainment Services. Its primary akta.pro industry code is HSACABAA, Full-Service Wedding Planning, with a secondary code of MPAIAFAK, VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites). Its NAICS code is 711130 and its SIC code is 7900.