Pluspuu Homes Inc.

What Pluspuu Homes Inc. does

Pluspuu Homes Inc. (legally Pluspuu Oy) is a Finnish private limited company headquartered in Helsinki that designs and supplies modern Scandinavian-style log houses, cabins, and saunas. The company offers 13 core house model families ranging from 49 m² compact cabins to 150 m² landscape villas, plus two sauna product lines (Luoto and Hanko). Its underlying technology is built on Finnish timber (spruce and pine) using engineered construction methods including non-settling laminated logs, cross-laminated timber (CLT) elements, pillar-beam glass facade systems, and jirknut corner solutions, with manufacturing outsourced to Ollikaisen Hirsirakenne Oy, a 50-year-old timber house producer based in Birkaland, Finland. The product portfolio is configurable through optional add-ons including the RoofDeck rooftop terrace and multiple timber grades (non-settling laminated, laminated, and solid timber).

The company generates revenue primarily through one-time sales of house packages, with additional streams from sauna building sales, planning and design services, project management, and the Huoleton turnkey assembly service. Its go-to-market is sales-led: regional sales representatives cover all major Finnish regions (Uusimaa, Pirkanmaa, Keski-Suomi, Satakunta, Etelä-Pohjanmaa, Savo, Varsinais-Suomi, Pohjois-Suomi, and the Ylläs-Levi-Ruka-Pyhätunturi ski resort area), while a dedicated Nordic export channel targets Sweden, Norway, and Denmark, with active dealer recruitment underway in Norway and Denmark. The primary customer segments are individual holiday home buyers seeking modern Scandinavian designs for archipelago, lakefront, and rural sites, and year-round residential buyers; marketing relies on a multilingual website, social media (Facebook, Instagram), digital catalogs, online booking for virtual tours, and earned media in international design publications such as ArchDaily, Dwell, and Dezeen. Pricing is unit-based per model and is disclosed via downloadable PDF price lists, with delivery lead times of 3-6 months depending on timber type.

Name

Pluspuu Homes Inc.

Legal name

Pluspuu Oy

Website

https://pluspuu.fi

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Pluspuu Homes designs and supplies modern Scandinavian-style log houses, cabins, and saunas using engineered Finnish timber, selling primarily to individual holiday-home and residential buyers across Finland and the Nordic region through regional sales teams and export dealers.

Ownership category

akta.pro rank

Product category

Prefabricated Log Home Manufacturing

NAICS

Prefabricated Wood Building Manufacturing (321992), Engineered Wood Member Manufacturing (321215)

SIC

Prefabricated Wood Bldgs & Components (2452), Lumber & Wood Products (No Furniture) (2400)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Log house manufacturing
• Scandinavian log homes
• Timber house construction
• Engineered wood buildings
• Prefabricated cabins

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Log House Package Sales: One-time sale of timber house packages for holiday homes and year-round residences. Houses are manufactured by Ollikaisen Hirsirakenne Oy and assembled on-site. Prices vary by model, size, and timber type (laminated timber, non-settling timber, or solid timber).
2. Sauna Building Sales: One-time sale of standalone sauna buildings (Luoto, Hanko series) designed to match the cabin and log house range. Available in various sizes from 20-30 m².
3. Assembly/Installation Services: Huoleton (carefree) assembly service where Pluspuu's experienced assembly team handles the complete installation from receiving materials to finishing, under factory warranty.
4. Planning and Design Services: Custom house planning service in cooperation with Pluspuu's architect. Starting point is usually a Pluspuu model or blank paper planning.
5. Project Management Services: Project management service including necessary personnel for construction from planners to contractors.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Pluspuu Homes designs, supplies, and assembles modern Scandinavian-style log houses, holiday cabins, and saunas manufactured from Finnish solid wood (spruce and pine) using proprietary non-settling log technology, CLT panels, and pillar-beam glass facades. Houses are produced by its long-standing manufacturing partner Ollikaisen Hirsirakenne Oy and delivered as engineered packages with options for full architectural customization, project management, and a turnkey Huoleton assembly service.

Product overview

Pluspuu Homes Inc. is a Finnish manufacturer of modern Scandinavian log houses made from premium quality Finnish solid wood. The product portfolio consists of 13 core house model families (Pellinki, Pellinki RoofDeck, Seili, Nauvo, Nauvo RoofDeck, Airisto, Iniö, Kustavi, Jurmo, Isokari, Kökar, Kalla, and Utö) and 2 sauna product lines (Luoto and Hanko), each available in multiple size variants. Models can be customized with various construction options including non-settling log, CLT panels, solid timber, and RoofDeck rooftop terraces. The company also offers pillar-beam window systems for glass facades. Complementary services include architectural design, project management, and Huoleton assembly services for complete turnkey house packages. Houses are manufactured by Ollikaisen Hirsirakenne Oy using Nordic timber (spruce and pine) with CE-marked quality products.

Differentiator

Problem solved

Functional benefit

Brands

• RoofDeck: A rooftop terrace option available for most Pluspuu models, creating additional outdoor living space with panoramic views.

Products and services

• Pluspuu Log Houses (Modern Scandinavian-style House Collection) Modern Scandinavian-style log houses built from premium Finnish solid wood, featuring clear straight-line design language, large windows, and versatile interior spaces. Available in multiple named models and size variants for holiday or year-round residential use.
• Luoto Sauna Modern Finnish log sauna designed in the same Scandinavian style as Pluspuu cabins, with clean single-storied structures, large windows, and covered terraces. Available in 20-30 m² floor area variants.
• Hanko Sauna Scandinavian-style log sauna with loft, featuring large windows for panoramic views and a large covered terrace. Available in Hanko 30 (30 m²) and Hanko 25 (25 m²) variants.
• Custom House Design Service Architectural design service in collaboration with Pluspuu's architects, starting either from an existing Pluspuu model or blank-page planning, producing full construction-ready plans.
• Project Management Service End-to-end project management service providing all necessary professionals, from planners to contractors, leveraging Pluspuu's decades of qualified professional network.
• Huoleton Assembly Service (Turnkey House Package Assembly) Turnkey assembly service where Ollikaisen Hirsirakenne's experienced assembly team handles complete installation — from material reception through log framework, windows, doors, Ruukki Classic roofing, partition walls, roof insulation, and terrace materials — performed under factory warranty. Customer only needs to provide foundation and electricity.

Quantifiable outcome

• Ollikaisen Hirsirakenne Oy has been ranked best in customer satisfaction by Rakennustutkimus RTS Oy for multiple years (2019-2021 documented)

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Ollikaisen Hirsirakenne OycoreStrategic or Co-development PartnerTraditional timber house company from Birkaland, Finland, with over 50 years of experience in manufacturing Pluspuu log houses. Their own professional timber craftsmen manufacture and assemble the houses on-site, ensuring quality craftsmanship. The company has been ranked best in customer satisfaction by Rakennustutkimus RTS Oy for multiple consecutive years.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pluspuu
• Instagraminstagram.com/pluspuutalot
• LinkedInlinkedin.com/company/pluspuu-talostudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pluspuu Homes Inc.