Brasserie Messorem Bracitorium Inc.

What Brasserie Messorem Bracitorium Inc. does

Brasserie Messorem Bracitorium Inc. is a Montreal-based industrial microbrewery, founded in 2015 and operating since July 28, 2019 from a taproom, terrace, and production facility at 2233 Rue Pitt along the Lachine Canal. The company specializes in hop-forward IPAs and Double IPAs, sour ales, and barrel-aged stouts, organized into numbered experimental series (DESTRUCTIO Double IPAs at 8.0-8.5% ABV, DEMOLIRI IPAs at 7.0% ABV), a collaboration series (COMMUTATIO), and the MORT bourbon-barrel-aged stout line aged 38-47 months. Beers are produced with premium specialty hops (Citra, Nelson Sauvin, Motueka, Riwaka, Nectaron, Waimeka, plus Cryo and Hyperboost hop products) and aged in French oak and bourbon barrels.

The business operates a direct-to-consumer model with no traditional wholesale distribution. Revenue streams include on-site beer sales at the taproom and terrace, takeout sales of cans and bottles, an online store (messorem.co/shop) offering delivery across Canada and a second pickup-focused site (messorem.beer), a food menu priced from C$6 to C$19, and branded merchandise (hats at C$50, glassware at C$20). Beers are also available at four partner establishments in Montreal (Mitch Deli, Chez Simon Cantine Urbaine, McKiernan, Tuck Shop), and the company has released collaboration beers with Quebec breweries Fauve, Pophin, and Prizm Beer Co., US-based Mast Landing Brewing Company, and a co-branded glassware with Brasserie du Bas Canada.

The brewery is privately held and was capitalized by its three co-founders — Marc-André Filion (design and brand), Sébastien Chaput (business and finance), and Vincent Ménard (head brewer, formerly of Les Trois Mousquetaires) — alongside two private investors, Christian Biron and François Gareau, who provided initial capital in 2015. There is no venture capital or private equity involvement disclosed. The company targets craft beer enthusiasts seeking US-style hop-forward IPAs and barrel-aged stouts within the Quebec market, where it positions itself as filling a gap relative to American breweries such as Other Half, Grimm, and Hudson Valley.

Name

Brasserie Messorem Bracitorium Inc.

Legal name

Messorem Bracitorium

Website

https://messorem.co

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Brasserie Messorem Bracitorium is a Montreal-based craft microbrewery founded in 2015 and operating since 2019, producing hop-forward IPAs, sours, and bourbon barrel-aged stouts for direct-to-consumer sale via its taproom, online delivery, and four Montreal partner establishments.

Ownership category

akta.pro rank

Product category

Craft Beer Microbrewery

NAICS

Breweries (31212)

SIC

Malt Beverages (2082)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industry

Beer Brewing & Brands (CRADAIAA)

Keywords

• Craft beer brewing
• Barrel-aged stouts
• Hop-forward IPAs
• Microbrewery tasting room
• Sour ale production

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. On-site beer sales (tasting room/on tap): Beers are sold for on-site consumption at the tasting room and terrace bar. The tasting room offers a food menu alongside beer.
2. Direct-to-consumer beer sales (to-go / online): Beers are sold in various formats (cans, bottles, growlers, firkins) for takeout from the tasting room and via the online store for delivery across Canada. Formats include 473ml cans, 375mL, 750mL, 950mL bottles, and 4x473ml multi-packs.
3. Merchandise sales: Online shop sells branded merchandise including hats (visor, dad hat, trucker hat, runner hat, don't fear hat) at $50 each and branded glassware at $20. Also sells clothing and accessories.
4. Food sales: The tasting room offers a food menu including burgers, sandwiches, poutines, salads, falafel, fish & chips, and desserts at price points between $6-$19.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Messorem is an industrial microbrewery operating a tasting room and beer garden along the Lachine Canal in Montreal, specializing in the brewing and sale of hop-forward IPAs and Double IPAs, sour/sour ales, and barrel-aged stouts. Beers are sold on tap for on-site consumption, packaged in cans and bottles for takeout, and offered through an online store with pickup and delivery across Canada. The brewery also runs a food menu and a small line of branded merchandise.

Product overview

Messorem is an industrial microbrewery project with a tasting room specializing in the brewing and design of IPA beers, sour beers, and barrel-aged beers. The company offers a diverse portfolio of beer products organized into distinct series: the DESTRUCTIO Double IPA series, DEMOLIRI IPA series, COMMUTATIO collaboration IPAs, MORT barrel-aged stout series, and various seasonal/specialty beers. Their beers are available through multiple channels: on-tap consumption at their tasting room, online ordering for pickup via messorem.beer, and online ordering with delivery. The company also operates a merchandise shop selling branded apparel and glassware, and provides a food menu featuring burgers, sandwiches, and comfort food.

Differentiator

Problem solved

Functional benefit

Products and services

• DESTRUCTIO Double IPA Series Numbered Double IPA series featuring hops such as Citra, NZ Cascade, Waimea, Motueka, Southern Cross, Nelson Sauvin, and Peacharine. ABV ranges from 8.0% to 8.5%. Aimed at craft beer enthusiasts seeking intensely hopped IPAs.
• DEMOLIRI IPA Series Numbered IPA series featuring hop varieties including Nelson Sauvin, Lilikoi NZ02, Nectaron, Superdelic, and Riwaka. ABV around 7.0%. Targeted at craft beer drinkers who prefer sessionable hop-forward IPAs.
• COMMUTATIO Collaboration IPA Series Collaboration IPAs brewed with partner breweries including Fauve (Nelson Sauvin, Sabro, Citra; 5.4% ABV), Pophin (Rakau, Riwaka, Citra; 6.5% ABV), and Prizm Beer Co. (Citra, Riwaka, Achovy; 6.5% ABV). Released in 473ml format.
• MORT Barrel-Aged Stout Series Barrel-aged stout series (ROUGE, VERTE, JAUNE, BLEUE) aged in Bourbon barrels (Heaven Hill, Willet, Weller, Wild Turkey, Old Elk) for 38 to 47 months. ABV 11.9%. Targeted at craft beer enthusiasts seeking limited-edition aged stouts.
• CZECH DE FOUDRE Czech lager de foudre featuring Saaz and Celeia hops. 5% ABV, 473ml format. For craft beer drinkers seeking sessionable lagers.
• PILS PARTOUT JUSTICE NULLE PART Czech-style Pilsner. 5.2% ABV, available in 473ml/16oz format. Aimed at craft beer drinkers looking for a quality Pilsner.
• PETIT JUS DE MORT: MANGUE + BANANE + FRUIT DE LA PASSION Smoothie Sour brewed with mango, banana, and passion fruit. 6.0% ABV, available on tap. Aimed at craft drinkers seeking fruited sour ales.
• COULER SOUS LES FLOTS Collaboration Double IPA brewed with Mast Landing Brewing Company featuring Motueka, Motueka Hyperboost, El Dorado, Citra, and Citra Cryo hops. 8.0% ABV. Targeted at hop-forward craft beer drinkers.
• Hop-Forward IPA Standalone Releases Rotating lineup of standalone hop-forward IPAs and Double IPAs (AVANT/APRES, FOSSOYEUSE, JUSQU'À LA FIN, IMMORTALISER LE TEMPS, ON A JUSTE UNE MORT, LES ÂMES S'ENVOLENT, HYPERTHERMIE, EN MORTAISE, CE DERNIER CLOU, GET WAVY, CITRAPLUS Series, OK L'ENFER, BRAIN DEAD, Ces Magiciens). Features hop varieties including Citra, Citra Cryo, Mosaic, Mosaic Hyperboost, Galaxy, Strata, Simcoe, Enigma, Vic Secret, El Dorado, Riwaka, Motueka Hyperboost, and others, with ABVs ranging from approximately 5% to 8%. Targeted at craft beer enthusiasts seeking premium hop-forward beers.
• On-Site Tasting Room Experience Beer consumption service at the tasting room and terrace bar at 2233 Rue Pitt, Montreal. Features rotating taps with 4 on-tap beers at any time, including exclusive barrel-aged and experimental beers not available for takeaway. Open seven days a week with extended hours Thursday-Saturday. Aimed at Montreal-area visitors and craft beer enthusiasts.
• Online Beer Store (messorem.beer) Online purchasing platform for in-store pickup of takeaway beers in cans and bottles. 9+ packaged beers available at any time. Aimed at Montreal-area consumers who want to order ahead.
• Online Store with Delivery E-commerce storefront at messorem.co/boutique offering delivery of packaged beers across Canada, alongside branded merchandise.
• Branded Merchandise Online shop sells branded merchandise including hats (visor, dad hat, trucker hat, runner hat, don't fear hat) at $50 each and branded glassware (collaboration with Brasserie du Bas Canada) at $20. Aimed at fans of the brand and craft beer community.
• Food Menu Food service at the tasting room including Double Smash Burger ($12), Crispy Chicken Sandwich ($16), Fish & Chips ($17), Poutine ($15-$19), Popcorn Chicken ($11), fries ($6), salads ($11-$18), hummus ($16), Stout Brownie ($11), and falafel options. Aimed at patrons visiting the tasting room and terrace for casual dining.

Quantifiable outcome

• Beers available in 4 formats: firkin (keg), 375mL, 750mL, 950mL bottles, and 4x473ml multi-pack cans
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Fauve (Bière Fauve)coreStrategic or Co-development PartnerMessorem collaborated with Fauve (fauvebiere.com) to create COMMUTATIO: FAUVE, an IPA featuring Nelson Sauvin, Sabro, and Citra hops at 5.4% ABV (473ml). This is one of several numbered COMMUTATIO collaboration beers in Messorem's portfolio.
• PophincoreStrategic or Co-development PartnerMessorem collaborated with Pophin to create COMMUTATIO: POPHIN, an IPA featuring Rakau, Riwaka, and Citra hops at 6.5% ABV (473ml).
• Prizm Beer Co.coreStrategic or Co-development PartnerMessorem collaborated with Prizm Beer Co. to create COMMUTATIO: PRIZM, an IPA featuring Citra, Riwaka, and Achovy hops at 6.5% ABV.
• Mast Landing Brewing CompanyminorStrategic or Co-development PartnerMessorem collaborated with Mast Landing Brewing Company to create COULER SOUS LES FLOTS (Beneath The Waves), a Double IPA featuring Motueka, Motueka Hyperboost, El Dorado, Citra, and Citra Cryo hops at 8.0% ABV.
• Brasserie du Bas CanadaminorStrategic or Co-development PartnerMessorem collaborated with Brasserie du Bas Canada to produce a branded collaboration glass (VERRE - CREME DE LA CREME X BRASSERIE DU BAS CANADA) sold for $20 in Messorem's online shop.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Pit Caribou: Quebec microbrewery where Vincent Ménard interned; produces hop-forward craft styles with DTC taproom and Quebec retail distribution, comparable in product philosophy and regional positioning to Messorem.
• Other Half Brewing: NYC-based craft brewery explicitly named by Messorem as a stylistic inspiration; produces heavily-hopped IPAs/DIPAs and limited-release barrel-aged stouts with a brewery taproom and strong secondary-market following, setting the brand template Messorem replicates in Quebec.
• Mast Landing Brewing Company: Maine craft brewery that collaborated with Messorem on COULER SOUS LES FLOTS DIPA; similar hop-forward, limited-release model with taproom and regional distribution, making it a directly comparable peer in terms of product strategy and collaboration posture.
• Grimm Artisanal Ales: NYC craft brewery explicitly named as inspiration by Messorem's founders; hop-forward hazy IPAs, sours, and limited releases with brewery taproom — a stylistic and operational analogue on a larger scale.
• Trillium Brewing Company: NE US craft brewery with multi-location taproom model, hop-forward IPAs, and a barrel-aging program that creates secondary-market demand — represents the scaled version of the operating playbook Messorem is building.
• Hudson Valley Brewery: NY-based craft brewery cited by Messorem as a stylistic benchmark; produces heavily-hopped IPAs and DIPAs with brewery taproom and limited wholesale — directly mirrors Messorem's product focus and DTC model.
• Brasserie du Bas Canada: Quebec craft brewery that partnered with Messorem on a branded collaboration glassware line; produces craft IPAs and barrel-aged beers in Quebec with taproom presence, comparable in regional scope and craft positioning.
• Les Trois Mousquetaires: Quebec craft brewery that produced Messorem's head brewer Vincent Ménard; operates a similar scale of hop-forward and barrel-aged craft production with DTC and regional wholesale distribution, making it the closest direct comparable in Quebec.
• Fauve (Bière Fauve): Quebec craft brewery that collaborated with Messorem on the COMMUTATIO: FAUVE IPA; produces craft IPAs and hop-forward styles in Quebec, comparable in scale and product positioning.
• Pophin: Quebec craft brewery that collaborated with Messorem on COMMUTATIO: POPHIN; produces hop-forward IPAs in Quebec with a comparable small-batch DTC profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/messorem-bracitorium

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasserie Messorem Bracitorium Inc.