Mullimeister.ee

What Mullimeister.ee does

Mullimeister.ee (legal entity Mullimeister OÜ) is an Estonian privately held children's and family event entertainment company headquartered in Tallinn, founded in 2008. The company delivers mobile entertainment services across Estonia, with transport fee tiers extending service to Tartu, Pärnu, Rakvere, Kuressaare and other cities. Its core offerings are performer-led shows — most notably the Mulli-show (giant soap bubble performances with proprietary bubble liquid formulations), Teadus-show (science theater with dry ice experiments, air cannon and smoke bubbles), and the Jäätise Labor (a liquid-nitrogen ice cream laboratory operating at -195.8°C) — supplemented by balloon decoration, face painting, glitter tattoos, foam parties, bounce house rentals, and a roster of branded character animators (Elsa, Olaf, Spiderman, Princess, Pirate, Clown, etc.).

The business operates three revenue streams: (1) one-off entertainment services priced on a per-event, per-hour basis (e.g., €100/hour for one party host, €150 for a 40-minute bubble show, €200 for a 40-minute science show, €175-€215 for ice cream laboratory programs), with surcharges for weekend dates and locations outside Tallinn; (2) equipment rental including bouncy castles, foam machines, and soft-serve ice cream machines; and (3) retail sales of bubble liquid, helium balloons, and party supplies through the affiliated e-commerce site partyexpress.ee. Go-to-market is direct-to-consumer via website booking forms, email ([email protected]), and phone (+372 53 422 969), with awareness driven by word-of-mouth, Facebook, and Instagram.

The customer base is segmented across families with children aged 2-12 (birthday parties and family celebrations), kindergartens and schools (graduation and curriculum-aligned events), corporate clients (Christmas parties, summer days, family events — with named accounts including Swissotel, Radisson Blu, Park Inn, Eesti Energia, Ericsson Estonia, ERR, DNB Bank, and Stockmann), and municipalities/community organizations. Trilingual service delivery (Estonian, Russian, English) broadens the addressable population within Estonia. The company is founder-owned, with Katerina identified as the operating principal, and operates without institutional investors, funding rounds, or parent-company relationships.

Name

Mullimeister.ee

Legal name

Mullimeister OÜ

Website

https://mullimeister.ee

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Mullimeister.ee is an Estonian children's event entertainment company based in Tallinn, offering bubble shows, science shows, character animators, foam parties, ice cream laboratories, bounce houses, and party supplies to families, schools, and corporate clients across Estonia.

Ownership category

akta.pro rank

Product category

Children's Party Entertainment Services

NAICS

Amusement Parks and Arcades (7131), Amusement Arcades (71312)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Kids Party Entertainment (Clowns, Magicians, Characters) (HSACACAG)

akta.pro secondary industries

Party Games, Activities & Interactive Entertainment (HSACACAJ), Birthday Party Services (HSACACAA), Group/Party Makeup Services (HSALAHAK), Party Favors, Gifts & Custom Merchandise (HSACACAM)

Keywords

• Children's party entertainment
• Event entertainment services
• Bubble show performances
• Science show events
• Party equipment rental

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Entertainment Services: Hourly rates for bubble shows, science shows, face painting, balloon art, foam parties, and character animators. Prices vary by service type, duration, number of children, and weekday/weekend scheduling. Transport fees added for locations outside Tallinn.
2. Equipment and Supplies Sales: Sale of bubble liquid solutions, balloon accessories, helium balloons, and party supplies through their e-shop partyexpress.ee
3. Equipment Rental: Rental of bouncy castles, foam machines, ice cream machines, and event decorations with installation services

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Mullimeister.ee is an Estonian mobile children's event entertainment provider that delivers on-site party hosts, giant bubble shows, science shows, character performers, face painting, balloon decorations, foam parties, ice cream laboratories, and bounce castle rentals directly to customers' venues across Estonia. It complements these live services with an affiliated online store (partyexpress.ee) selling party supplies, helium balloons, and event decor.

Product overview

Mullimeister.ee is an Estonian children's party entertainment company offering a comprehensive portfolio of live entertainment services and party products. The core offering consists of Mulli-show (soap bubble shows with giant bubbles and bubble tricks) and Teadus-show (science shows with educational experiments). Supporting services include balloon decorations and sales, face painting, glitter tattoos, character animators/performers, and bounce house rentals. The company also operates an Ice Cream Laboratory using liquid nitrogen for cryogenic ice cream making. A separate e-commerce platform (Partyexpress.ee) sells party supplies, balloons, and decorations. Services are available for birthdays, graduations, Christmas parties, weddings, corporate events, and outdoor summer events across Estonia.

Differentiator

Problem solved

Functional benefit

Brands

• Partyexpress.ee: E-commerce store for party supplies, balloons, helium filling, balloon decorations, disposable tableware, and event styling accessories.

Products and services

• Mulli-show (Bubble Show) Soap bubble show featuring giant bubble performances, bubble tricks, and interactive bubble activities for children's and adult parties. Available for birthdays, weddings, Christmas parties, graduations, and outdoor events.
• Teadus-show (Science Show) Science theater with educational experiments including dry ice demonstrations, air cannon, smoke bubbles, lemonade making, and liquid nitrogen demonstrations for parties.
• TeadusLabor (Science Laboratory) Interactive science experiments combined with ice cream making using liquid nitrogen, featuring experiments with dry ice.
• Jäätise Labor (Ice Cream Laboratory) Cryogenic ice cream making laboratory where participants create ice cream using liquid nitrogen and natural food ingredients with various toppings.
• Õhupallid (Balloons) Balloon services including balloon figures, helium balloons, balloon decorations, and balloon sales.
• Näomaalingud (Face Painting) Professional face painting services using quality hypoallergenic paints with a wide selection of designs for boys and girls.
• Glitter Tattoo

Quantifiable outcome

• Has conducted events for over 50 different venues and organizations across Estonia

Named customers8 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Partyexpress.eecoreChannel Partner/ Reseller/ DistributorPartyexpress.ee is their e-commerce partner for party supplies. Mullimeister.ee directs customers to partyexpress.ee for purchasing bubble liquid, balloon accessories, helium balloons, decorations, and other party supplies. This partnership enables complete party solutions for customers.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Pump It Up: US-based franchise offering inflatable party venues and bounce house entertainment for children's events. Comparable to Mullimeister's batuutide rent (bouncy castle rental) and foam party services, sharing the mobile/party entertainment business model.
• BounceU: Indoor inflatable party-center franchise hosting private children's events with bounce houses and games. Comparable venue-based counterpart to Mullimeister's bounce house rental and party host services for children's celebrations.
• Kids Party Entertainers (UK): UK mobile children's party entertainment company providing bubble shows, science parties, face painting, and character visits. Closely matches Mullimeister's bundled service model across entertainment categories.
• Princess Party Co. US children's character-entertainment provider offering princess, superhero, and animated character visits. Directly comparable to Mullimeister's Tegelaskujud service featuring Elsa, Spiderman, Pirates, and other costumed characters.
• Big Bubble Show / BubbleCircus: European mobile giant-bubble entertainment specialist performing bubble shows for corporate and private events. The closest dedicated competitor to Mullimeister's flagship Mulli-show service.
• Club Scientific: Science party and after-school enrichment franchise providing in-home and venue-based science shows for children. Closest direct competitor to Mullimeister's Teadus-show, TeadusLabor, and liquid-nitrogen ice cream experiences.

Regional players

• Lastepidu.ee: Estonian children's party services platform/aggregator connecting families with entertainers, animators, and equipment rentals. Most direct geographic peer to Mullimeister, sharing the Estonia-only market and overlapping service categories.

Emerging players

• Fun Kids Entertainment: Mobile children's entertainment provider offering face painting, balloon twisting, and character appearances at parties and corporate events. Comparable service mix (face painting, balloon art, character hosts) to Mullimeister's offerings.
• PopUpKidz: Mobile kids' party experience provider featuring foam parties, character appearances, and bubble shows. Comparable to Mullimeister's Vahupidu (foam party), Tegelaskujud (characters), and Mulli-show offerings.

Broad incumbents

• Mad Science Group: Global science education franchise that delivers in-school and birthday-party science shows. Directly comparable to Mullimeister's Teadus-show and Ice Cream Laboratory offerings as an edutainment-format competitor with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mullimeister.ee

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mullimeister.ee