Trueform Landscape Architecture Studio

What Trueform Landscape Architecture Studio does

Trueform Landscape Architecture Studio is a Phoenix, Arizona-based professional landscape architecture firm founded in 2012 by Todd Briggs and Roger Socha, both ASU-trained landscape architects with over 25 years of combined experience. The studio provides landscape architecture and place-making services across three primary verticals: higher education campuses (Arizona State University, Maricopa Community College District), commercial and urban design (office campuses, hospitality renovations, mixed-use streetscapes), and high-end residential gardens in the Phoenix and Scottsdale area. Its core design methodology emphasizes regionally appropriate materials and Sonoran Desert native plant palettes, low-impact development techniques including water harvesting, bio-swales, permeable pavers, and cisterns, and ecologically responsible place-making that addresses desert water scarcity and urban heat island effects. The firm operates with a 7–8 person team led by founders Todd Briggs and Roger Socha, principal Marc Beyer (former AZASLA Chapter President), and landscape designers Cameron Zuck, Kennetha Perkins, Kevin Scholfield, and Keinen Davis, with most staff holding ASU landscape architecture degrees.

The firm's business model is project-based professional services billing, acquired through direct client engagement, architect and developer partnerships (including recurring collaborations with ZGF, Gensler, Ayers Saint Gross, and George Oliver), and professional network referrals within the Arizona design and construction community. Pricing is quote-based and project-specific, with no public rate cards disclosed. Geographic focus is tightly bounded to the Phoenix metropolitan area (Phoenix, Scottsdale, Tempe, Chandler, Gilbert), with no evidence of expansion beyond the Arizona desert southwest. The studio has accumulated a dense cluster of AZASLA awards from 2018 through 2023, including Office of the Year (2023), and notable commissions including ASU Biodesign Institute C, Hayden Library Reinvention, Renaissance Phoenix Downtown Hotel, The Quad Scottsdale, Liberty Center at Rio Salado, and Arizona Center renovation. Marketing is conducted primarily through a portfolio website and participation in the Arizona Chapter of the American Society of Landscape Architects. The firm has no outside funding, no parent company, and operates as an independent privately held practice.

Name

Trueform Landscape Architecture Studio

Legal name

TRUEFORM landscape architecture studio

Website

https://trueformlas.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Trueform Landscape Architecture Studio is a Phoenix, Arizona-based landscape architecture firm founded in 2012, specializing in desert southwest place-making for higher education campuses, commercial real estate, and high-end residential clients using regionally appropriate materials and water-sensitive design.

Ownership category

akta.pro rank

Product category

Landscape Architecture Services

NAICS

Landscape Architectural Services (541320), Landscape Architectural Services (54132)

akta.pro primary industry

Landscape Architecture & Site Design (BPAHAKAC)

akta.pro secondary industries

Commercial Landscape Design & Installation (HSAIABAJ), Residential Landscape Design (HSAIABAA), Community Engagement & Participatory Planning (BPAHAKAO), Landscape Construction & Hardscaping (Patios, Retaining Walls, Outdoor Structures) (IMAIAIAE)

Keywords

• Landscape architecture services
• Urban placemaking design
• Campus landscape design
• Desert southwest design
• Residential garden design

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Landscape Architecture Design Services: Professional landscape architecture services billed on a project basis, typically involving design fees for public/commercial projects (higher education campuses, office campuses, hotels, restaurants) and residential gardens. Projects involve collaborations with architects, general contractors, and developers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Trueform Landscape Architecture Studio is a Phoenix-based landscape architecture firm providing professional design and place-making services for higher education campuses, urban/commercial developments, hospitality venues, and high-end residential properties in the Arizona desert southwest. Projects emphasize regionally appropriate materials, Sonoran Desert native plant palettes, water harvesting, low-impact development (LID), and ecologically responsible outdoor environments. The studio operates on a project-by-project basis, collaborating with architecture firms, general contractors, developers, and institutional clients across scales from small residential gardens to large corporate and campus master plans.

Product overview

Trueform Landscape Architecture Studio is a landscape architecture firm offering professional design services for public/commercial and residential projects. The studio provides landscape architecture services focused on place making that encourages social interaction within ecologically responsible landscapes, with particular expertise in the desert southwest environment. The company works across various project types including higher education campuses, urban design, wellness facilities, hospitality venues, and residential gardens, utilizing regionally appropriate and enduring materials that fit texturally within the desert southwest context.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscape Architecture Services
• Public/Commercial Landscape Design
• Residential Landscape Design

Quantifiable outcome

• AZASLA Honor Award for Loma Vista Residence (2023)
• +8 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Studio-MLA: Los Angeles-based landscape architecture practice with strong higher-education, urban design, and ecological restoration portfolios, competing for the same institutional and public-realm project types as Trueform.
• Design Workshop: Aspen/Denver-headquartered landscape architecture firm with arid-region expertise, serving private estates, resorts, and public projects across the Mountain West and sunbelt at a larger multi-office scale.
• OLIN: Philadelphia-based national landscape architecture and urban design firm with a strong sustainability and public-realm portfolio, frequently competing for the same institutional and urban plaza typologies Trueform serves, but at significantly larger scale.
• LandDesign: National multi-disciplinary firm integrating landscape architecture, civil engineering, and urban design, capable of delivering large campus and master-planning programs beyond Trueform's 7–8 person capacity.
• SWA Group: National landscape architecture, urban design, and planning firm with deep arid-region and water-wise design expertise, offering the same campus and urban design services as Trueform from multiple offices including Los Angeles.

Direct peers

• Civitas: Denver-based landscape architecture and urban design firm of comparable scale, focused on urban plazas, campus landscapes, and ecologically responsive design — directly comparable scope and project typology to Trueform.
• Ten Eyck Landscape Architects: Austin-based studio of comparable size and craft orientation, focused on ecologically driven, regionally specific landscape architecture for cultural, educational, and urban projects.
• Dig Studio: Phoenix-based landscape architecture firm of comparable size and market, working across similar higher-education, hospitality, and urban infill typologies in the Arizona desert southwest.
• Colwell Shelor Landscape Architecture: Established Phoenix-area landscape architecture practice with overlapping higher-education, commercial, and residential work, directly competing for the same regional clients and ASU-adjacent projects.

Regional players

• Floor Associates: Phoenix-based landscape architecture and planning firm serving Arizona and the southwest, overlapping on commercial, hospitality, and institutional landscape projects in the same regional market as Trueform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TRUEFORMlas
• LinkedInlinkedin.com/company/trueform-landscape-architecture-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trueform Landscape Architecture Studio