The Franchise Sales Solution

What The Franchise Sales Solution does

The Franchise Sales Solution is a Tampa-based, founder-owned professional services firm that provides franchise sales and development support to franchisors across the United States, primarily in the Southeast. Founded and led by President John Armatas, the firm operates with a nine-person team and helps franchisors generate leads, qualify candidates, run validation processes, and close franchise sales through customized sales and marketing plans. Its client base spans more than fifteen brands across diverse verticals including food and beverage, fitness, automotive, lawn care, senior services, restoration, retail, and healthcare, with both enterprise and SMB clients.

The company earns revenue through professional services engagements structured on a quote-based, project basis rather than disclosed pricing or recurring SaaS contracts. Core deliverables include franchise sales execution, early-stage franchise development strategy, and add-on services such as digital marketing campaign management and client website development. The firm's go-to-market is sales-led, combining direct outreach to franchisor clients with candidate referrals received from a network of franchise brokers, supplemented by organic digital lead generation through its website, blog, and social channels. No external funding, technology platform, AI/ML capabilities, or proprietary tooling is disclosed; the business model rests on the operator experience of its team, all of whom have owned or operated small businesses, as the primary differentiator against competing franchise brokerages.

Name

The Franchise Sales Solution

Legal name

The Franchise Sales Solution

Website

https://thefranchisesalessolution.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

The Franchise Sales Solution is a Tampa-based, founder-owned professional services firm that provides franchise sales, candidate qualification, and development support to franchisors across the United States, serving more than fifteen brands in verticals including food and beverage, fitness, automotive, and senior services.

Ownership category

akta.pro rank

Product category

Franchise Sales Services

akta.pro primary industry

Franchise Resale & Franchise Brokerage (Transfers/Resales) (FSAEAIAG)

Keywords

• Franchise sales services
• Franchise development
• Franchise lead generation
• Franchise marketing
• Franchise consulting

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Franchise Sales Services: Professional services providing franchise sales and development support to franchisors. The company generates leads, qualifies prospects, and helps franchisors grow their franchise networks.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

The Franchise Sales Solution is a full-service franchise sales organization that provides franchisors with franchise sales representation, lead generation, candidate qualification, validation, and matching of prospects to franchise opportunities. The firm also delivers franchise development strategy, digital marketing, and client website development as integrated services. Its work is built around custom sales and marketing plans embedded in the franchisor's existing processes.

Product overview

The Franchise Sales Solution is a Tampa-based full-service franchise sales organization offering franchise sales, development, and marketing services. The core offering consists of franchise sales services integrated into comprehensive sales and marketing plans, with the goal of bringing qualified franchise candidates through a complete validation period. Add-on services include digital marketing (social media, branding, promotional campaigns), client website development, and franchise development strategy. The company matches prospects with franchise opportunities aligned to their personal profiles and avocations.

Differentiator

Problem solved

Functional benefit

Products and services

• Franchise Sales Services Full-service franchise sales representation for franchisors, including lead generation, candidate qualification, validation, and matching prospects with appropriate franchise opportunities based on their profiles and financial resources.
• Franchise Development Services Early-stage franchise development support for emerging franchisor concepts, including custom sales and marketing plan creation, validation process design, and strategic positioning for franchise growth.
• Digital Marketing Services Digital marketing and branding campaigns for franchisor clients through traditional and digital platforms, including social media management and promotional campaign development.
• Client Website Development Website creation services for franchisor clients, building easily navigable franchise opportunity websites that provide prospects with comprehensive information and integrated lead capture.

Named customers17 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• Franchise CounselorminorGTM or Marketing Partner · 1 April 2016Clients of The Franchise Sales Solution partner with Franchise Counselor to provide education for individuals looking for a franchise opportunity.
• Scotts LawnServicecoreStrategic or Co-development PartnerScotts LawnService works with The Franchise Sales Solution for franchise sales and development. Testimonial from Jim Miller, Director of Franchising, states they consistently deliver quality prospects that are a good fit.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Franchise Business Review: Franchise Business Review is a franchise research and ratings firm serving both franchisors seeking to improve franchisee satisfaction and prospective franchisees — adjacent to TFSS's services with overlap in franchise prospecting/qualification.

Direct peers

• Franchise Dynamics: Franchise Dynamics provides franchise sales and development services to emerging and established franchisors, directly competing with TFSS in winning franchise development mandates.
• Force Marketing: Force Marketing is a franchise marketing agency that provides digital and traditional marketing services to franchisors, overlapping with TFSS's digital marketing and franchise development add-on services.
• IFPG (International Franchise Professionals Group): IFPG is a network of franchise consultants, brokers, and advisors providing franchise sales services to franchisors across the US, with a membership model that scales like TFSS's franchise brokerage offering.
• Boxwood Group: Boxwood Group offers franchise sales representation and franchise development services for emerging and established franchise brands, directly competing with TFSS for franchise development mandates.
• Fransmart: Fransmart is a franchise sales and development firm specializing in restaurant and emerging franchise brand growth — adjacent but overlapping with TFSS's food & beverage franchise client roster.
• MatchPoint Franchise Development Network: MatchPoint is a franchise sales and development organization that builds franchise systems for emerging brands, closely comparable to TFSS's early-stage franchise development offering.
• FranNet: FranNet is one of the largest franchise consulting and brokerage networks in North America, helping aspiring franchise owners evaluate opportunities and assisting franchisors with franchise development. It is a direct peer in the franchise sales/development professional services space.
• The Entrepreneur's Source: The Entrepreneur's Source is a franchise coaching and consulting firm that matches prospective franchisees with franchise opportunities and supports franchisor growth — overlapping directly with TFSS's dual prospect/franchisor representation model.

Emerging players

• FranchiseHelp: FranchiseHelp is a digital franchise marketplace and lead-generation platform serving both franchisors and franchise prospects, overlapping with TFSS's lead generation and prospect-matching capability.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/FranchisSalesSo
• YouTubeyoutube.com/user/thefranchisesalesso
• Facebookfacebook.com/TheFranchiseSalesSolution
• LinkedInlinkedin.com/company/the-franchise-sales-solution

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Franchise Sales Solution