The Institute of Innovation Management

What The Institute of Innovation Management does

The Institute of Innovation Management (The IIM) is a London-based, practitioner-led not-for-profit professional institute, legally constituted as The Innovation Management Society Ltd, a company limited by guarantee registered in the UK (Company No. 16577518). It is governed by a Founding Board of six directors led by Founding Executive Director Victoria Milne, and was publicly launched on 9 October 2025 with a Pledge Signing ceremony at the Science Museum, London. Its stated purpose is to professionalise innovation management as a recognised discipline, building expertise and systemic capability, setting professional standards, and championing responsible innovation outcomes, grounded in the ISO 56001:2024 innovation management system standard and developed in close alignment with BSI.

The institute's core offerings are Knowledge and Competencies Training, Accreditation Programmes, and Membership and Community Resources, supported by a Webinar Series, a Podcast programme ('Curious Conversations' and partner discussions), and event programming including the Innovation Management Summit. Two further products, a Body of Knowledge and a Competency Framework, are explicitly under development. There is no proprietary software or technology platform described in the input; delivery is content, credentialing, and community, distributed through a membership platform and digital channels (blog, newsletter, webinars, LinkedIn community of approximately 250 members).

The commercial model is membership fees, accreditation services, and training delivery, characterised as subscription-style recurring revenue. The institute is operationally supported by approximately 130 volunteers and 24 experienced practitioners contributing through monthly scoping meetings, with 1-10 paid employees and no disclosed institutional funding or external capital. Founding partners are Wazoku, BSI (British Standards Institution), E.ON, and Magnetic; contributors include Mott MacDonald and Heathrow Airport. The geographic remit is the UK with stated intent to serve international practitioners, though no non-UK operations are evidenced.

Name

The Institute of Innovation Management

Legal name

The Innovation Management Society Ltd

Website

https://theiim.org

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

The Institute of Innovation Management is a London-based, not-for-profit professional institute that delivers training, accreditation, and community resources to professionalise innovation management practice, aligned with the ISO 56001 standard and supported by founding partners Wazoku, BSI, E.ON, and Magnetic.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership and Accreditation: Professional institute providing knowledge and competencies training, accreditation, and community resources to connect, grow, and professionalise innovation management. Revenue derived from membership fees, accreditation programs, and training services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

The Institute of Innovation Management operates as a practitioner-led professional institute that delivers knowledge and competencies training, professional accreditation, and membership-based community resources aimed at professionalising innovation management. Its services are aligned to ISO 56001:2024 and target innovation management practitioners across the UK and internationally, with supporting content delivered via webinars, podcasts, and in-person events.

Product overview

The Institute of Innovation Management (The IIM) is a practitioner-led professional institute, not a unified software product. It operates as a membership-based organization offering multiple interconnected services: Knowledge and Competencies Training programs, Accreditation Programs for professional recognition, and Membership and Community Resources providing networking and shared knowledge. Supporting content offerings include Webinar Series and Podcast Programming featuring partner insights on innovation management topics. The institute also organizes Event Programming including the annual Innovation Management Summit. Two offerings remain in development: the Body of Knowledge and Competency Framework, which together will establish professional standards aligned with ISO 56001 for the innovation management discipline.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Institute Services A practitioner-led professional institute offering knowledge and competencies training, accreditation, and community resources to professionalise innovation management across the UK and beyond, aligned with ISO 56001 standards.
• Knowledge and Competencies Training

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered founding partner and contributor.

• E.ONfounding partnerStrategic or Co-development Partner · 9 October 2025E.ON is a founding partner of The IIM. As stated in their news release 'E.ON sets standard for innovation as founding partner in national network', they recognise the need and opportunity for The Institute of Innovation Management and support its purpose and values.
• Wazokufounding partnerStrategic or Co-development PartnerWazoku is a founding partner and sponsor of The IIM. Their podcast discussions with Victoria Milne on whether innovation can or should be systematised feature prominently in IIM resources.
• BSI (British Standards Institution)founding partnerStrategic or Co-development PartnerBSI is a founding partner of The IIM. The institute's journey commenced with BSI Innovation Day 2022 and ISO plenary in London, deepened through the BSI Mirror Committee strategy workshop in September 2023, and was invigorated at the BSI Innovation Day in November 2024.
• Magneticfounding partnerStrategic or Co-development PartnerMagnetic is a leading design and innovation consultancy and founding partner of The IIM. They co-host IIM-led roundtables and webinars, contributing to insight notes and case studies. The IIM 2026 webinar series features Magnetic exploring how design drives measurable business impact.
• Mott MacDonaldcontributorStrategic or Co-development PartnerJon Rains of Mott MacDonald has contributed to IIM podcasts discussing the importance of innovation management, use of ISO 56002, experiences working on ISO 56000 standards series. Xilin Dai from Mott MacDonald participated in podcast on fostering innovation culture.
• Heathrow AirportcontributorStrategic or Co-development PartnerChris Catney from Heathrow Airport participated in IIM podcast on innovation management and ISO 56001's key principles including fostering an innovation culture.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Global Innovation Management Institute (GIMI): Innovation management professional body offering certification programmes for innovation practitioners. Direct peer in the global certification and standards-aligned innovation credentialing space.
• ISPIM (International Society for Professional Innovation Management): Global innovation management society connecting researchers and practitioners through conferences, journals and networks. Comparable in mission to professionalise innovation management, though more academic-anchored than IIM.
• Product Development and Management Association (PDMA): Long-standing US-based professional association for product and innovation management practitioners, offering certification, body of knowledge and conferences. Closest functional peer to IIM in scope and mission.

Emerging players

• Wazoku: UK-headquartered innovation software platform (idea management) and a founding partner of IIM. Adjacent peer given its software-driven approach to innovation management with significant content/practitioner community overlap.

Broad incumbents

• British Computer Society (BCS) / The Chartered Institute for IT: UK chartered professional body for IT with membership, accreditation and a Royal Charter. Comparable UK professional-body structure and could encroach on digital-innovation credentials.
• Institute of Leadership & Management: UK professional membership body offering leadership credentials and learning resources. Comparable professional-body operating model and could expand into innovation leadership credentials.
• Chartered Management Institute (CMI): UK chartered professional body for managers with established accreditation, membership and learning pathways. Comparable as a UK professional-body model and potential competitor if CMI extends credentials into innovation management.
• CIPD (Chartered Institute of Personnel and Development): UK chartered professional body for HR and people development with accreditation and learning programmes. Comparable chartered-body model and a potential certifier of innovation-related people capabilities.

Regional players

• Innovation Point: UK innovation consultancy and ecosystem player offering advisory, training and programmes. Comparable as a UK-headquartered innovation-management services provider, though operating commercially rather than as a not-for-profit institute.

Others

• ISO/TC 279 (Innovation Management Technical Committee): ISO technical committee responsible for the ISO 56000 family of standards on which IIM's body of knowledge and accreditation are being built. Not a commercial peer but the standards anchor and ecosystem enabler for IIM.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheIIM
• LinkedInlinkedin.com/company/theiim

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Institute of Innovation Management