What RINOL does

RINOL is the industrial flooring brand of RCR Flooring Products Italia Srl, headquartered in Rovigo, Italy, founded in 1960 and now operating with 51-100 employees. The company develops, manufactures, and tests in-house the full portfolio of resin-based coating systems based on epoxy, polyurethane, vinyl ester, and polyester chemistries, complemented by concrete densifiers and sealers. Its product range covers multi-layer resin systems, self-levelling resins, conductive/ESD flooring, German WHG-compliant waterproof coatings, food-industry systems (RINOL Crete), certified parking systems (OS8/OS10/OS11a/OS11b/OS13), and specialty systems for sound-absorbing or ergonomic applications, all tested against DIN EN, ISO, LEED v4, BREEAM, HACCP, and Eurofins Gold standards.

The business model is project-based B2B, with revenue generated through one-time material/system sales plus technical specification and consultancy services. Pricing is quote-based per square meter, determined by system type, substrate preparation needs, and technical specifications, with no public price list. Go-to-market relies on direct enterprise field sales, technical consultation early in the project lifecycle, and a network of certified specialist installation partners; products are dispatched ex-works from the Rovigo factory and reach global project sites via the parent RCR Industrial Flooring Group structure (Products, Applications, Services). RINOL self-describes as the market leader in industrial flooring and aesthetic coatings in the European market, with reference customers spanning heavy equipment distribution (Ferreyros CAT, Peru), aerospace (Thales Alenia Space, Spain), plastics manufacturing (Westlake Plastics Europe, France), outdoor/camping equipment (Campingaz, Italy), and furniture retail (Bolia, Germany).

The company is privately held under the RCR Industrial Flooring Group, which itself is owned by the German SME-focused investment company Serafin Group; the broader group combines RCR Flooring Products (manufacturing under ISO 9001), RCR Flooring Applications (specialist installation), and RCR Flooring Services (design and consultancy). Disclosed financials, headcount growth, and revenue figures are not publicly available, and the input contains no funding rounds, M&A activity, or restructuring events to triangulate trajectory.

Name

RINOL

Legal name

RCR Flooring Products Italia Srl

Website

https://rinol.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

51–100 employees

Short description

RINOL, an Italian industrial flooring brand operating since 1960 under RCR Flooring Products Italia Srl, designs, manufactures, and tests in-house resin-based coating systems (epoxy, polyurethane, vinyl ester, polyester) plus concrete densifiers and sealers for enterprise customers in food processing, pharmaceutical, automotive, chemical, electronics, and parking sectors across Europe and beyond.

Ownership category

akta.pro rank

Product category

Industrial Flooring Systems

NAICS

Paint and Coating Manufacturing (325510)

SIC

Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Adhesives & Sealants (2891)

akta.pro primary industry

Floor Coating & Resinous Flooring (Epoxy/PU/Polished Concrete) (IMAIAKAG)

akta.pro secondary industry

Industrial & Protective Coatings (IMAEAGAB)

Keywords

• Industrial flooring systems
• Resin floor coatings
• Epoxy polyurethane flooring
• Conductive ESD flooring
• Concrete surface treatments

Headquarters

HQ city

Rovigo

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Flooring Products and Systems: Sale of resin-based flooring systems, coating materials, and related products for industrial applications. Products include multi-layer systems, self-levelling resins, conductive floors, WHG systems, and densifiers/sealers.
2. Custom System Solutions: Project-specific flooring solutions tailored to customer requirements including technical consultation, system specification, and installation support through certified partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

RINOL designs, manufactures, and supplies resin-based industrial flooring and coating systems, including epoxy, polyurethane, vinyl ester, and polyester formulations. Products span pigmented and conductive coatings, multi-layer and self-leveling systems, WHG-compliant water protection systems, food-industry flooring (Crete), and concrete densifiers and sealers, all developed, manufactured, and tested in-house. The company sells these systems directly to enterprise customers and supports installation through a network of certified specialist installers.

Product overview

RINOL is a brand of industrial flooring and coating systems, part of RCR Flooring Products, offering a comprehensive portfolio of resin-based floor solutions developed, manufactured, and tested in-house. The product portfolio comprises two main categories: (1) Resin Coating Systems including epoxy, polyurethane, vinyl ester, and polyester-based floor coatings such as RINOL STANDARD, ALLROUNDER (EP/PU/PU FLEX), ETEC, QCR, CONDUCTIVE, COMFORT, PARKING, WHG, SAFETY, and Crete product lines; and (2) Concrete Densifiers & Sealers including DensiPot (potassium silicate), DensiSod (sodium silicate), DensiPlus (lithium silicate), Performance Plus, and Performance products. The systems range from economic surface protections for light-duty applications to heavy-duty multi-layer coating systems with special properties such as electrical conductivity (ETEC, QCR AST, CONDUCTIVE), crack-bridging (WHG), and ergonomic/sound-absorbing features (COMFORT, ALLROUNDER PU). All products are tested by independent experts and accredited institutes such as the German Institute for Construction Technology.

Differentiator

Problem solved

Functional benefit

Brands

• RINOL Crete: Special flooring system for food industry applications
• RINOL ETEC
• RINOL Conductive
• RINOL Conductive Design
• RINOL Comfort
• RINOL Allrounder PU Flex
• RINOL Standard
• RINOL Standard ECO
• RINOL Sealing
• RINOL QCR
• RINOL Allrounder EP
• RINOL Allrounder PU
• RINOL ETEC Thixo
• RINOL QCR AST
• RINOL WHG
• RINOL WHG Conductive
• RINOL Parking OS 8
• RINOL Parking OS 11a
• RINOL Parking OS 11b
• RINOL Safety
• RINOL DensiPot
• RINOL DensiSod
• RINOL DensiPlus
• RINOL Performance Plus
• RINOL Performance

Products and services

• RINOL STANDARD A durable pigmented epoxy coating for industrial floors subject to medium-heavy wear; resistant, jointless surface available in smooth or slip-resistant finishes.
• RINOL STANDARD ECO A water-based fluid coating with particularly low vapor emission for seamless floors; resistant coating surface available in smooth or slip-resistant finishes.
• RINOL STANDARD LE A low-emission fluid coating for floors subject to medium-heavy wear with resistant, jointless pigmented surface available in smooth or slip-resistant finishes.
• RINOL SEALING An economic surface protection with optimized performance for light to medium stressed industrial floors; jointless, dust-binding sealing system that protects and hardens surfaces.
• RINOL SEALING THIXO An economic surface protection with dimpled structure for dust-binding and resistant sealing that can be applied seamlessly to existing floors.
• RINOL PERM A water-based, solvent-free sealing system for lightly loaded industrial floors; jointless, dust-binding sealing that protects surfaces and can be made slip-resistant.
• RINOL ALLROUNDER EP An epoxy multi-layer system for medium to large industrial floors applied in three coats; good chemical resistance with smooth to anti-slip finish.
• RINOL ALLROUNDER PU A multi-layer polyurethane system with elastic and sound-absorbing properties; ergonomic, seamless, resistant, hygienic, and durable surface available in a wide range of colors.
• RINOL ALLROUNDER PU FLEX A multi-layer polyurethane coating with elastic and sound-absorbing properties; can be executed in almost all RAL and NCS colors with a seamless, hygienic, resistant, and durable surface.
• RINOL MORTAR An epoxy mortar system combining high mechanical and chemical resistance, ideal for heavily stressed industrial environments and extreme loads.
• RINOL QCR A multi-layer color quartz system based on epoxy resins for dry or wet high-traffic areas; excellent chemical resistance and high durability with very good impact, abrasion, and scratch resistance.
• RINOL COMFORT An elastic, sound-absorbing polyurethane coating system; hygienic, waterproof, and seamless surface with ergonomic properties, combinable with color chips or cloudy look.
• RINOL PARKING Certified parking systems (OS8, OS10, OS11a, OS11b, OS13) for high-quality parking decks with extremely low emissions; waterproof, slip-resistant, and seamless surfaces with mechanical and abrasion resistance.
• RINOL SAFETY A safety coating based on resins and colored quartz for high slip-risk environments; resistant and durable for industrial and commercial areas.
• RINOL ETEC An electrically conductive coating system tested according to DIN EN 61340-4-1, 61340-4-5, and 61340-5-1; applied in three layers with optional leveling layer and colored sealant.
• RINOL ETEC THIXO An electrically conductive sealing system with dimpled structure tested to DIN EN standards; dust-binding and resistant system applicable to existing jointless floors.
• RINOL QCR AST An electrically conductive coating system based on high-quality epoxy resins applied in several layers; slip-resistant surface with very good chemical resistance.
• RINOL CONDUCTIVE A four-layer electrically conductive coating system tested according to DIN EN 1081; pore-tight, hard-wearing, and smooth surface for a wide range of applications.
• RINOL CONDUCTIVE DESIGN A decorative and conductive coating system with exceptional quartzite appearance applied in four layers; hygienic, liquid-tight, non-porous, and easy to clean.
• RINOL WHG A LEED v4 certified waterproof coating ensuring permanent crack bridging (up to 0.4mm AbZ / up to 0.5mm sPz) for HBV and LAU plants; hard-wearing, non-porous, highly chemical resistant surface.
• RINOL WHG CONDUCTIVE A LEED v4 certified conductive waterproof coating with permanent crack bridging for HBV/LAU plants; hard-wearing, non-porous, highly chemical resistant surface.
• RINOL Crete Industrial floor system designed for the food industry meeting the highest hygienic requirements for food processing environments (HACCP).
• RINOL Crete STANDARD Standard version of the Crete floor system for food industry applications.
• RINOL DensiPot A potassium silicate-based product for surface hardening of porous and soft concrete floors; Eurofins Gold certified.
• RINOL DensiSod A sodium silicate-based product for surface hardening and subsequent treatment of concrete floors; Eurofins Gold certified.
• RINOL DensiPlus A lithium silicate-based product for surface hardening and post-treatment of concrete floors; Eurofins Gold certified.
• RINOL Performance Plus A semi-impregnating water-based solution for industrial and commercial floors providing extra protection against oil, grease, and chemical stains; contains lithium, enhances concrete surface gloss, Eurofins Gold certified.
• RINOL Performance A water-based impregnating sealer that does not alter the appearance of concrete floors while providing protection against oil, grease, and chemical stains; Eurofins Gold certified.

Quantifiable outcome

• Crack bridging up to 0.4mm (AbZ) / 0.5mm (sPz) for WHG systems
• +2 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Two partnerships are on record, tiered core and minor.

• RCR Industrial Flooring GroupcoreStrategic or Co-development PartnerRCR Industrial Flooring Group is the parent organization behind RINOL brand. The group comprises three divisions: RCR Flooring Products (manufacturing under ISO 9001), RCR Flooring Applications (specialist floor installation), and RCR Flooring Services (design and consultancy). RINOL operates as a brand under RCR Flooring Products Italia Srl, providing integrated industrial flooring services globally.
• German Institute for Construction Technology (DIBt)minorOthersRenowned independent testing institute that verifies RINOL casting resin systems for safety. Products are tested by this accredited institute as part of quality assurance.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bostik (Arkema): French-headquartered adhesives and sealants manufacturer under Arkema, offering flooring adhesives, sealants, and surface treatment products with technical overlap to RINOL's densifiers/sealers and resin systems.
• Ardex Group: German-headquartered manufacturer of specialty construction materials including resin-based flooring systems, self-leveling underlayments, and industrial coatings, competing with RINOL across European commercial and industrial segments.
• Mapei: Italian-headquartered global manufacturer of adhesives, sealants, and chemical products for the construction industry, including a comprehensive resin flooring systems portfolio directly competing with RINOL across food, pharma, industrial, and commercial segments.
• Stonhard (RPM International): US-headquartered manufacturer and installer of seamless resin floor, wall, and lining systems for industrial facilities, with comparable vertical integration in product manufacturing and installation services analogous to RINOL's RCR Group structure.
• Sika AG: Swiss specialty chemicals company with a major flooring, sealing, and bonding segment including Sikafloor epoxy and polyurethane resin systems serving industrial, commercial, and infrastructure applications overlapping directly with RINOL's product offering.
• Flowcrete (RPM International): UK-based brand under RPM International specializing in resin-based industrial and commercial flooring systems, including self-leveling, ESD, and antimicrobial floors, offering the closest direct product overlap with RINOL's portfolio.

Broad incumbents

• RPM International: US-listed specialty coatings and sealants conglomerate that owns Flowcrete and Stonhard, offering broader portfolio of industrial flooring, roofing, and waterproofing systems with significant overlap to RINOL's product lines.
• Hempel: Danish global coatings supplier serving industrial, marine, and protective segments, with a protective coatings portfolio that competes with RINOL on heavy-duty industrial and infrastructure applications.
• BASF Master Builders Solutions: Global construction chemicals division of BASF offering a broad portfolio including MasterTop and Ucrete resin flooring systems for industrial applications, with substantially larger R&D and global distribution than RINOL.

Regional players

• Tremco (Tremco CPG): Construction products division under RPM International offering flooring, coatings, and sealants with North American market concentration, providing a useful regional comparison for RINOL's European-focused industrial flooring business.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rinol

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RINOL