Mathias Marine Sports inc.

What Mathias Marine Sports inc. does

Mathias Marine Sport is a privately held, full-service marine dealership headquartered at 874 A Chemin des Patriotes in Saint-Mathias-sur-Richelieu, Quebec, Canada, operating from one of the largest indoor watercraft showrooms in the region. The company retails new and used boats, pontoons, and personal watercraft across seven brand authorizations — Bavaria Yachts, Four Winns, Manitou, Premier Pontoon, Armada, Kawasaki, and Bentley — covering price points from approximately $25,000 CAD entry-level pontoons to $850,000 CAD luxury yachts. Beyond vehicle sales, the dealership operates as an integrated marine services hub offering financing brokerage, maintenance and mechanical repair, parts and accessories, fiberglass repair, boat canvas and upholstery, marine audio installation, dock rental, winter storage, boat and RV brokerage, and vessel transport.

The go-to-market is direct-to-consumer, with customers reached through a bilingual English/French website (mathiasmarine.com), phone contact (450 864-1045), and in-person visits to the physical dealership. The primary customer segments are individual and family recreational boaters in the Montérégie region and broader Quebec market, plus a secondary segment of existing boat owners requiring service, parts, and storage. The business is affiliated with Mathias Sports (mathiassports.com) for cross-promotion into RV brokerage, and is a member of the Shop A Ride powersports dealership network.

The revenue model is a mix of one-time vehicle sales (the largest stream), recurring and project-based professional services (maintenance, repairs, customization), financing facilitation through partnered lenders, and seasonal recurring income from storage and dock rental. Brokerage activity generates transaction-fee revenue on consigned boat and RV sales. There is no disclosed technology platform, proprietary software, or AI/ML capability; the digital presence is operated in partnership with web agency Power Go. The company is privately held with no institutional investors, funding events, or parent entity disclosed, and no management team is publicly listed.

Name

Mathias Marine Sports inc.

Legal name

Mathias Marine Sport

Website

https://mathiasmarine.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

1–10 employees

Short description

Mathias Marine Sport is a privately held, full-service marine dealership in Saint-Mathias-sur-Richelieu, Quebec, retailing boats, pontoons, and watercraft from seven brands, plus maintenance, financing, storage, dock rental, and brokerage services for recreational boaters across the Montérégie region and broader Quebec market.

Ownership category

akta.pro rank

Product category

Marine Dealership

NAICS

Boat Dealers (441222), Marinas (71393), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Yacht & Recreational Boat Service & Refit (TLAKAKAD)

akta.pro secondary industry

Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB)

Keywords

• Marine dealership services
• Boat sales
• Pontoon sales
• Boat service
• Marine brokerage

Headquarters

HQ city

Saint-jean-sur-richelieu

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Revenue generated from the sale of new and pre-owned boats, pontoons, and personal watercraft (watercraft). The company carries a wide range of brands including Bavaria Yachts, Four Winns, Manitou, Premier Pontoon, Armada, Kawasaki, and Bentley.
2. Service and Parts: Revenue from maintenance, marine mechanic services, parts and accessories, fiberglass repair, boat canvas and upholstery, marine audio installation, and transport services.
3. Financing Services: The company offers financing options for vehicle purchases, partnering with lenders to provide competitive rates for buyers.
4. Brokerage Services: Boat and RV brokerage services for customers looking to sell their vessels.
5. Storage and Dock Rental: Winter storage and dock rental services for boat owners.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Mathias Marine Sport is a full-service marine dealership in Saint-Mathias-sur-Richelieu, Quebec that sells new and used boats, pontoons, and personal watercraft (jet skis) under multiple brands including Bavaria, Four Winns, Manitou, Premier Pontoon, Armada, Kawasaki, and Bentley. The dealership also provides an integrated suite of marine services including maintenance and repairs, parts and accessories, financing, winter storage, dock rental, boat and RV brokerage, fiberglass repair, marine audio installation, canvas and upholstery, and vessel transport.

Product overview

Mathias Marine Sport is a full-service marine dealership in Saint-Mathias-sur-Richelieu, Quebec offering a comprehensive portfolio of boats and watercraft. The product lineup spans three main categories: Watercraft (personal watercraft/jet skis), Boats (cruisers, recreational boats, yachts), and Pontoons. They represent seven distinct brands: Armada, Bavaria, Four Winns, Manitou, Premier, Kawasaki, and Bentley. Bavaria represents their premium German-engineered yachts and cruisers, while Bentley and Manitou offer premium and performance-oriented pontoon boats respectively. Armada provides value-oriented pontoons, and Kawasaki supplies personal watercraft. Beyond sales, the dealership operates as an integrated marine services hub offering Financing, Maintenance, Parts & Accessories, Boat Brokerage, Storage, Marine Mechanics, Fiberglass Repair, Dock Rental, Canvas & Upholstery, Transport, and Marine Audio services.

Differentiator

Problem solved

Functional benefit

Products and services

• Boats (cruisers, recreational boats, and yachts) New and pre-owned boats including cruisers, recreational boats, and yachts available for retail purchase by recreational boaters. Bavaria represents the German-engineered premium yacht segment (e.g., S33 HT, S36 Coupe), while Four Winns covers recreational boating needs.
• Pontoons New and pre-owned pontoon boats from brands including Manitou (planing-hull pontoons for high-speed performance), Premier, Bentley (premium luxury segment), and Armada (value-oriented for Quebec lake conditions).
• Watercraft (Personal Watercraft / Jet Skis) Personal watercraft (jet skis) from Kawasaki available in new and used inventory for individual consumers.
• Financing Services Flexible financing options for boat and watercraft purchases, working with partnered lenders to provide competitive rates to buyers.
• Maintenance Services Full-service maintenance and repair department staffed by trained experts servicing boats, pontoons, and watercraft for existing owners.
• Parts and Accessories Parts and accessories department supplying components for vessel repairs and customization.
• Boat Brokerage Brokerage service assisting customers in buying and selling pre-owned boats and vessels.
• Storage Services Boat storage services for off-season and long-term vessel storage needs.
• Marine Mechanic Services Specialized marine mechanical services for engine repairs and maintenance on boats and watercraft.
• Fiberglass Repair Fiberglass hull and component repair services for boats.
• Dock Rental Dock rental services at the dealership location for boat owners.
• Boat Canvas & Upholstery Boat canvas, upholstery, and woodwork services for repairs and customization.
• Boat Transport Boat transport services for moving vessels to and from the dealership and customer locations.
• Marine Audio Installation Marine audio installation and upgrade services for boats and watercraft.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Shop A RideminorChannel Partner/ Reseller/ DistributorMathias Marine Sport is a member of the Shop A Ride network, a powersports dealership network providing cross-promotional opportunities and brand association.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• MarineMax: The largest U.S. recreational boat and yacht retailer, operating multi-brand dealerships across premium brands (Sea Ray, Azimut, Boston Whaler) with full sales-service-financing-storage offerings. Directly comparable full-service marine dealership model at much larger scale.
• Boisvert Marine: Long-established Quebec-based multi-location marine dealership serving the Greater Montreal area with new and used boats, parts, service, and storage. The closest Canadian/Quebec regional direct comparable to Mathias Marine Sport, sharing the same provincial market and full-service model.
• Skipper Bud's: Multi-location U.S. Great Lakes / Midwest marine dealer carrying premium brands (Sea Ray, Four Winns, Harris, Volvo Penta). Operates a full-service model with brokerage, storage, and service — directly comparable to Mathias Marine's regional full-service approach, with overlapping Four Winns brand representation.

Broad incumbents

• Brunswick Corporation: Diversified global marine conglomerate owning Sea Ray, Boston Whaler, Mercury Marine, and other brands sold through dealer networks. An upstream incumbent that competes indirectly through its branded dealer relationships rather than retail, but shapes the competitive landscape Mathias Marine operates within.
• Yamaha Motor Canada: Canadian arm of Yamaha's marine and powersports business, manufacturer of WaveRunner personal watercraft and outboard engines — products Mathias Marine carries and services. Strategic OEM partner and broader incumbent shaping product availability and dealer economics.
• Bass Pro Shops / Tracker Marine: Large U.S. outdoor recreation retailer with in-house Tracker Marine boat brand and full dealership capabilities across many states. Operates at much larger scale and broader geographic footprint, but overlaps on multi-brand marine retail and full-service proposition.

Others

• Camping World Holdings: U.S. specialty retailer of RVs and outdoor recreation products with an adjacent Mathias RV Brokerage offering. Comparable as a recreational-vehicle dealership operator sharing the powersports/rec-vehicle customer base and the related Mathias Sports brand adjacency.
• Boat Trader: Largest online boat listing marketplace in North America, aggregating new and used inventory from dealers (including Mathias Marine Sport) and private sellers. An ecosystem platform and partial substitute for traditional dealerships' discovery role, with disintermediation implications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/mathias-marine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mathias Marine Sports inc.