MAVIS TECHNOLOGIES LIMITED
Mavis Technologies Limited is a Northampton, UK-based company that designs, manufactures, and sells AI-powered smart glasses (Viaro and Itero) with obstacle detection, text recognition, voice control, and navigation for blind and visually impaired individuals, sold direct-to-consumer with a required monthly subscription.
- Company typePrivate
- Founded2023
- HeadquartersNorthampton, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What MAVIS TECHNOLOGIES LIMITED does
Mavis Technologies Limited is a UK-based, founder-led private company that designs, manufactures, and sells AI-powered smart glasses for blind and visually impaired individuals. Founded in Northampton in August 2023 by David Sikharulidze — a visually impaired engineer motivated by personal experience — the company offers two hardware models, Viaro and Itero, differentiated by form factor and battery size but sharing identical feature sets. The glasses embed computer vision (obstacle detection, OCR, face recognition), natural-language voice control, GNSS navigation, and 24/7 remote support, with a proprietary Smart Case providing LTE mobile connectivity, GPS, and charging so the device operates independently of a smartphone. All firmware, software, PCB design, and frame manufacturing are performed in-house at the Northampton facility, and the obstacle detection system is the subject of an international patent application.
The business model combines one-time hardware sales (Itero RRP £1,230) with a mandatory £30/month "AI airtime" subscription for connected features, plus an optional Mavis Care protection plan. Distribution is direct-to-consumer via the company's e-commerce store, supplemented by a Pathfinder Programme of 50 early-adopter users who co-develop the product in exchange for a steep discount (£495 + free subscription), and by event-driven sales at industry shows such as Merged Futures, Sight Village, and RNIB Tech Fairs. Smart Case mobile connectivity is currently limited to UK and EU networks, with Canada, USA, and Australia stated as coming soon. The company has received regional innovation recognition (Innovation Challenge 2025 Top 10 from 210+ UK companies, NBEA 2025 finalist) and was selected for the Pitchfest 2026 finals at Digital Health Rewired, but has not publicly disclosed revenue, funding rounds, or headcount.
MAVIS TECHNOLOGIES LIMITED firmographics
Firmographics- Name
- MAVIS TECHNOLOGIES LIMITED
- Legal name
- Mavis Technologies Limited
- Website
- https://mavistech.uk
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mavis Technologies Limited is a Northampton, UK-based company that designs, manufactures, and sells AI-powered smart glasses (Viaro and Itero) with obstacle detection, text recognition, voice control, and navigation for blind and visually impaired individuals, sold direct-to-consumer with a required monthly subscription.
- Ownership category
- akta.pro rank
MAVIS TECHNOLOGIES LIMITED industry classification
Industry- Product category
- Assistive Smart Glasses (Wearable Assistive Technology)
- NAICS
- Ophthalmic Goods Manufacturing (339115), Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Ophthalmic Goods (3851), Optical Instruments & Lenses (3827)
- akta.pro primary industry
- Low Vision & Assistive Vision Devices (Magnifiers, Electronic Video Magnifiers, Wearable Vision Aids) (HLAHAJAN)
- akta.pro secondary industries
- AR Smart Glasses (CRACAIAE), Wearable Computers (Industrial Smart Glasses/Wrist/Arm-Mount) (HDACALAH)
Keywords
Where MAVIS TECHNOLOGIES LIMITED is headquartered
LocationHeadquarters
- HQ city
- Northampton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
MAVIS TECHNOLOGIES LIMITED business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales - Smart Glasses: One-time purchase of Viaro or Itero smart glasses with connectivity case. Includes device registration, base functionality, and offline features. Purchase through e-commerce store with optional accessories.
- Monthly Subscription (AI Airtime): Required £30/month subscription for connected features including mobile internet access, software updates, hardware maintenance support, 24/7 remote assistance, and online services. Begins upon device activation.
- Mavis Care Protection Plan: Optional protection plan offering coverage for accidental physical damage on wearable devices. Provides peace of mind for daily-use technology.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Monthly | Itero Smart Glasses Bundle |
| One time/ perpetual license | Monthly | Viaro Smart Glasses Bundle |
| Hybrid | Annual | Pathfinder Programme - Early Adopter Offer |
| Subscription | Monthly | AI Airtime / Connectivity Subscription |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
MAVIS TECHNOLOGIES LIMITED product offering
Product offeringCore offering
Mavis Technologies designs, manufactures, and sells AI-powered smart glasses (Viaro and Itero) that support blind and visually impaired individuals with obstacle detection, text recognition, voice control, navigation, face recognition, low-light/night-vision assistance, audio/video calling, and messaging. The glasses are sold as hardware bundles with a Smart Case for connectivity and charging, and require a £30/month AI Airtime subscription for connected features. Mavis Care is offered as an optional protection plan for accidental physical damage, and the Mavis Management Portal is a web-based dashboard for device configuration and caregiver management.
Product overview
Mavis Technologies develops a portfolio of AI-powered smart glasses specifically designed for visually impaired and blind individuals. The product line consists of two smart glasses models (Viaro and Itero) that share identical features but differ in design aesthetics and battery capacity, bundled with a Smart Case providing connectivity and charging. Both glasses operate independently without requiring a smartphone for core functions. The offering includes the Mavis Management Portal for device administration, an optional Mavis Care protection plan, and the Pathfinders Programme for early adopters. All components are designed and assembled in-house at the Northampton, UK facility.
Differentiator
Problem solved
Functional benefit
Brands
- Viaro: Smart glasses with a sportier look and smaller Viaro Case, designed for visually impaired users. Features include obstacle detection, text recognition, voice assistant, and navigation support.
- Itero
Products and services
- Mavis Viaro Smart Glasses AI-powered smart glasses with a sportier design and a smaller Smart Case, built for blind and visually impaired individuals. Provides offline obstacle detection, text recognition, voice assistant, navigation, face recognition, low-light/night-vision assistance, audio/video calling, and short text messaging. Operates independently without requiring a paired smartphone for core functions. Sold with a required £30/month AI Airtime subscription for connected features.
- Mavis Itero Smart Glasses Premium AI-powered smart glasses with a formal appearance, larger battery (approximately twice Viaro), 3.5mm headphone jack, and a larger Smart Case containing two batteries. Identical core features to Viaro, including obstacle detection, text recognition, voice assistant, navigation, face recognition, night vision, calling, and messaging. Sold with a required £30/month AI Airtime subscription.
- Mavis Care Protection Plan Optional paid protection plan offering coverage for several common types of accidental physical damage on Mavis smart glasses, designed for users who wear the devices daily. Full terms, limitations, and exclusions are provided to customers at purchase.
- AI Airtime (Connectivity Subscription) £30/month recurring subscription required for connected features on Mavis Viaro and Itero smart glasses. Includes mobile internet access (via Smart Case), software updates, hardware maintenance and upgrade support, and 24/7 audio/video remote support service access. Begins upon device activation.
Quantifiable outcome
- 4+ hours battery performance on Itero per charge
- +2 more outcomes
Companies that use MAVIS TECHNOLOGIES LIMITED
Customer profileSegments3 records
Ideal customer profiles3 records
MAVIS TECHNOLOGIES LIMITED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability11 records
Feature10 records
MAVIS TECHNOLOGIES LIMITED partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- RNIB Northern IrelandcoreRNIB Northern Ireland hosted Tech Fair where Mavis showcased AI-powered smart glasses. Features including obstacle detection and facial recognition generated significant interest. Partnership connects company with blind and partially sighted community members.
- Digital NorthantscoreHosts Merged Futures annual tech innovation showcase where Mavis Technologies exhibits and demonstrates products. Partnership provides access to technology innovators, creators, and community leaders. Event held at University of Northampton's Learning Hub and Waterside Campus.
- Sight VillagecoreExhibited at Sight Village event connecting with potential partners, affiliates, and innovators in assistive technology space. Discussed future of assistive technology with accessibility-focused organizations.
- Adamson Jones (Gateley)coreIntellectual property legal support partner assisting with patent applications and trademark registration. Provided guidance throughout international patent filing process for obstacle detection system.
- TÜV SÜDcoreTesting and validation partner conducting RF (Radio Frequency) compliance testing and safety assessments. Tested both smart glasses and charging case to ensure compliance with required safety and performance standards.
- Vulcan WorksminorCo-working and innovation hub in Northampton hosting events including Investor Open Days and panel discussions like #FuellingInnovation. Location of Mavis Technologies headquarters.
- TBAT Innovation LtdminorPowers the Innovation Challenge 2025 competition. Mavis selected as Top 10 Finalist from over 210 UK companies and presented at The Renaissance at Kelham Hall finalist showcase.
- University of NorthamptoncoreHost venue for product launch events and demonstrations at Engine Shed. Company founded following CEO's master's degree here. Students Future event held at university for recruitment and product showcase.
- Digital Health RewiredminorFlagship digital health event where Mavis Chief Clint Schick selected to pitch at Pitchfest 2026 finals. Connects innovators with NHS leaders, investors, and industry peers.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
MAVIS TECHNOLOGIES LIMITED competitors and assessment
Company assessmentRegional players
- GiveVision: UK-based assistive technology company developing wearable sight aids for the visually impaired, with NHS and UK charity partnerships. Directly comparable as a UK-headquartered assistive wearable peer with public-sector exposure.
Emerging players
- Seeing AI (Microsoft): Microsoft's free Seeing AI app provides OCR, scene description, and face recognition for visually impaired users via smartphone camera. A low-cost alternative that competes for the same end-user needs even though delivered via phone rather than dedicated glasses.
Direct peers
- Aira: Aira provides smart-glass-based visual interpretation service connecting blind users to remote agents on demand. Comparable remote-support feature and visually impaired target customer base, though delivered as a service rather than a product.
- Envision: Envision builds AI-powered smart glasses and a smartphone app for blind and low-vision users offering OCR, scene description, and face recognition. Directly overlapping product capability and target customer.
- eSight: Manufacturer of eSight electronic glasses that help people with visual impairments see clearly via a head-mounted display. Competes in the same premium assistive-vision wearable segment with similar price positioning.
- OrCam Technologies: Direct competitor offering OrCam MyEye, a wearable AI device for blind and visually impaired users with OCR, face recognition, and voice assistant. Closest functional analogue to Mavis glasses, also positioned as a standalone wearable.
- IrisVision: IrisVision offers wearable low-vision assistive devices combining VR-like headsets with software for magnification, reading, and daily tasks. Comparable target market with overlapping assistive functionality.
- NuEyes: NuEyes develops smart glasses for people with macular degeneration and other visual impairments, featuring magnification, OCR, and voice control. Competes in the same wearable assistive vision category.
Broad incumbents
- Apple (Accessibility / Vision Pro): Apple's accessibility suite (VoiceOver, Magnifier, detection features) and Vision Pro spatial computing platform represent a broad incumbent threat with overlapping assistive functionality and far greater scale and R&D resources.
- Google (Lookout, Google Glass): Google offers Lookout (AI visual assistance app) for blind users and continues to invest in wearable AR through Android XR partnerships. Broad incumbent with potential to enter Mavis's niche at consumer scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
MAVIS TECHNOLOGIES LIMITED social profiles
Digital presenceMAVIS TECHNOLOGIES LIMITED compliance and trust
Trust signalCompliance9 records
MAVIS TECHNOLOGIES LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
MAVIS TECHNOLOGIES LIMITED leadership team
Management profileNumber of profiles
Profiles4 records
MAVIS TECHNOLOGIES LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MAVIS TECHNOLOGIES LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MAVIS TECHNOLOGIES LIMITED
What does MAVIS TECHNOLOGIES LIMITED do?
Mavis Technologies designs, manufactures, and sells AI-powered smart glasses (Viaro and Itero) that support blind and visually impaired individuals with obstacle detection, text recognition, voice control, navigation, face recognition, low-light/night-vision assistance, audio/video calling, and messaging. The glasses are sold as hardware bundles with a Smart Case for connectivity and charging, and require a £30/month AI Airtime subscription for connected features. Mavis Care is offered as an optional protection plan for accidental physical damage, and the Mavis Management Portal is a web-based dashboard for device configuration and caregiver management.
Is MAVIS TECHNOLOGIES LIMITED a public or private company?
MAVIS TECHNOLOGIES LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MAVIS TECHNOLOGIES LIMITED founded?
MAVIS TECHNOLOGIES LIMITED was founded in 2023. It employs 1 to 10 people.
Where is MAVIS TECHNOLOGIES LIMITED based?
MAVIS TECHNOLOGIES LIMITED is headquartered in Northampton, United Kingdom, in the Europe region.
How does MAVIS TECHNOLOGIES LIMITED make money?
Three revenue lines are on record. Hardware Sales - Smart Glasses are the primary driver. The others are monthly Subscription (AI Airtime) and mavis Care Protection Plan.
Who are MAVIS TECHNOLOGIES LIMITED's main competitors?
GiveVision is listed as a regional player. Seeing AI (Microsoft) is listed as an emerging player. Direct peers are Aira, Envision, eSight, OrCam Technologies, IrisVision and NuEyes. Broad incumbents are Apple (Accessibility / Vision Pro) and Google (Lookout, Google Glass).
Does MAVIS TECHNOLOGIES LIMITED have an API?
No public API is recorded for MAVIS TECHNOLOGIES LIMITED.
What industry is MAVIS TECHNOLOGIES LIMITED in?
MAVIS TECHNOLOGIES LIMITED's product category is Assistive Smart Glasses (Wearable Assistive Technology). Its primary akta.pro industry code is HLAHAJAN, Low Vision & Assistive Vision Devices (Magnifiers, Electronic Video Magnifiers, Wearable Vision Aids), with a secondary code of CRACAIAE, AR Smart Glasses. Its NAICS code is 339115 and its SIC code is 3851.