CATALYSEUR OUTKOM INC.

What CATALYSEUR OUTKOM INC. does

OUTKOM Catalyst (legal entity CATALYSEUR OUTKOM INC.) is a Montreal-based consulting and advisory firm founded by Adam Starr that delivers The Clarity System, a proprietary six-track methodology for early-stage deep and hard-tech founders. The firm targets companies in AI, climate tech, robotics, energy, advanced manufacturing/materials, and life sciences that need commercial clarity to convert technology into customer traction and capital. The six tracks — Foundational Clarity, Business Strategy Clarity, Go-to-Market Clarity, Capital/Fundraising Readiness, Founder Positioning, and Execution Clarity — are positioned as modular, versioned, and compounding, designed to address five structural conditions specific to deep-tech commercialization: category creation, differentiation through non-replicable founding narrative, technical translation, long conviction cycles, and multi-stakeholder alignment.

The core "technology" is the methodology itself rather than a software product. Delivery is structured across four formats: (1) high-touch 1:1 Clarity Sprints starting at $500 per module and $1,500–$7,500 per track over 3–12 weeks; (2) a 90-day Execution Clarity Cycle with weekly lead measures; (3) a cohort-based Track 1 Masterclass limited to four founders per cohort at $1,500 per founder; and (4) a Corporate Venturing Clarity Sprint for established organizations priced on a custom basis. A free Clarity Health Check diagnostic and free DIY self-guided modules function as top-of-funnel lead generation and methodology credibility assets, alongside content marketing through Adam Starr's Substack and LinkedIn presence.

The business model is professional services with a freemium layer. Revenue derives from high-margin consulting engagements delivered personally by Adam Starr. The go-to-market is hybrid sales-led and community-led, with inbound driven by organic content, referrals, and partner channels (Columbia Technology Ventures, NYSERDA, Greentown Labs, Nucleate, Yspace, Scale for Climate, Venture for Climate). The company is bootstrapped with no disclosed funding rounds, headcount of 1–10, and a customer base of early-stage startups supplemented by a nascent corporate venturing track.

Name

CATALYSEUR OUTKOM INC.

Legal name

OUTKOM Catalyst

Website

https://outkomcatalyst.com/

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Montreal consulting firm founded by Adam Starr, delivering the Clarity System — a six-track methodology for early-stage deep and hard-tech founders in AI, climate, robotics, energy, materials, and life sciences. Services span 1:1 strategic sprints, cohort masterclasses, and self-guided DIY modules.

Ownership category

akta.pro rank

Product category

Commercialization Advisory for Deep Tech

SIC

Investment Advice (6282)

akta.pro primary industry

Capital Raising Advisory (Debt/Equity/Private Capital) (BPAHADAG)

Keywords

• Deep tech commercialization
• Strategy consulting services
• Founder advisory services
• Go-to-market strategy
• Fundraising advisory

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Strategy Consulting Engagements (High-Touch Clarity Sprint): One-on-one strategist-led engagements across one or more Clarity System tracks. Each track stands alone and compounds with additional tracks. Most engagements begin with a single module.
2. Execution Clarity Cycle: A structured 90-day sprint engagement governed around a single objective, with weekly lead measures and quarterly cycles.
3. Track 1 Masterclass (Cohort): Four live, cohort-based sessions (four founders per cohort) covering the four Foundational Clarity modules with direct feedback from Adam Starr. Priced at $1,500 per founder, invite/application-based enrollment.
4. DIY Modules: Self-guided founder-grade frameworks available for free download. Foundational Clarity modules available at launch, with more modules in development.
5. Corporate Venturing Clarity Sprint: A four-week corporate venturing sprint for established organizations, scoped individually. Custom engagement with no public pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

OUTKOM Catalyst provides strategy acceleration, commercialization advisory, and narrative development for early-stage deep and hard-tech founders through a proprietary six-track consulting methodology called The Clarity System. Tracks cover Foundational Clarity, Business Strategy Clarity, Go-to-Market Clarity, Capital/Fundraising Readiness, Founder Positioning, and Execution Clarity, delivered via one-on-one engagements, cohort-based Masterclasses, self-guided DIY modules, and a Corporate Venturing Sprint for established organizations.

Product overview

OUTKOM CATALYST is a consulting firm that offers a proprietary six-track framework called The Clarity System for early-stage deep and hard-tech founders in AI, Climate, Robotics, Energy, Materials, and Life Sciences. The system comprises six sequential tracks: Foundational Clarity (narrative development), Business Strategy Clarity (market positioning), Go-to-Market Clarity (commercial assets), Capital Strategy (fundraising materials), Founder Positioning (thought leadership), and Execution Clarity (90-day cycles). The company delivers its services through multiple formats: High-Touch one-on-one engagements, live Masterclass cohorts, self-guided DIY Modules, and the Corporate Venturing Clarity Sprint for established organizations. Individual track pricing ranges from $1,500 to $7,500, with single modules starting at $500.

Differentiator

Problem solved

Functional benefit

Products and services

• High-Touch Clarity Sprint One-on-one strategist-led engagements for early-stage deep and hard-tech founders across one or more Clarity System tracks, each track standing alone or compounding with others. Engagement begins with a single module matched to the founder's most urgent clarity gap.
• Execution Clarity Cycle A structured 90-day sprint engagement built around one governing objective, with weekly lead measures and quarterly cycles that create the discipline to close, learn, and advance.
• Track 1 Masterclass Live, cohort-based guided experience through the four modules of Foundational Clarity with direct feedback from Adam Starr; limited to four founders per cohort.
• DIY Modules Free self-paced founder-grade frameworks built from the same methodology as the full Clarity System, executed independently at the founder's own pace.
• Corporate Venturing Clarity Sprint Four-week sprint for established organizations to build a corporate venturing practice, including vision anchoring, innovation strategy design, ecosystem mapping, and implementation roadmap.
• Clarity Health Check Free 20-question diagnostic across six dimensions that identifies the founder's clarity gaps and recommends which Clarity System tracks will close them fastest.
• Group Masterclass Sessions 90-minute structured group sessions covering Foundational Clarity, Business Strategy Clarity, Founder Positioning, and Execution Clarity, delivered alongside other founders.

Quantifiable outcome

• 25–40% shorter funding cycles with capital-ready narrative
• +3 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• ClimateTech Expertise Network (CEN)coreGTM or Marketing PartnerOUTKOM Catalyst is an approved vendor within the ClimateTech Expertise Network (CEN). CEN is administered by Columbia Technology Ventures (CTV) and supported by NYSERDA. This designation enables subsidies for climate tech founders engaging with OKC's services, expanding access to the Clarity System for early-stage climate tech companies.
• Columbia Technology Ventures (CTV)coreStrategic or Co-development PartnerCTV administers the ClimateTech Expertise Network (CEN) within which OUTKOM Catalyst holds approved vendor status. CTV is Columbia University's technology transfer office, connecting university research with commercial application.
• NYSERDAcoreStrategic or Co-development PartnerNYSERDA (New York State Energy Research and Development Authority) supports the ClimateTech Expertise Network, which enables subsidies for OUTKOM Catalyst engagements for eligible climate tech founders.
• Scale for ClimateminorGTM or Marketing PartnerListed as a mentor/organizational partner. Scale for Climate is a founder development organization for climate tech companies.
• Venture for ClimateminorGTM or Marketing PartnerListed as a mentor/organizational partner. Venture for Climate supports climate tech founders through venture development programs.
• NucleateminorGTM or Marketing PartnerListed as a mentor/organizational partner. Nucleate is an organization supporting early-stage founders, particularly in deep tech and life sciences.
• YspaceminorGTM or Marketing PartnerListed as a mentor/organizational partner. Yspace is a founder support organization, likely in the New York/regional startup ecosystem.
• Greentown LabsminorGTM or Marketing PartnerListed as a mentor/organizational partner. Greentown Labs is the largest climatetech hardware incubator in the US, based in Boston.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mach49: Mach49 is a boutique strategy consulting firm that helps Global 1000 companies build new growth businesses through corporate venture and innovation strategies. Highly comparable to OKC's Corporate Venturing Clarity Sprint, with a similar strategist-led, methodology-driven engagement model targeting the corporate-startup interface.

Emerging players

• Activate: Activate (formerly Cyclotron Road) is a fellowship supporting scientist-founders in commercializing deep-tech research. Same target persona (early-stage deep-tech founders) and similar mission of bridging lab to market, but delivered through a fellowship with stipends rather than paid consulting engagements.
• Newlab: Newlab is a deep-tech venture platform that supports early-stage founders working on advanced hardware and applied science, providing commercialization support and corporate partnerships. Comparable audience and deep-tech commercialization focus, delivered through an incubator/community model rather than 1:1 advisory.
• Reforge: Reforge provides education, frameworks, and advisory programs for product, growth, and GTM leaders at technology companies. Comparable content-led, productized advisory model with cohorts and self-guided modules, though focused on product/growth rather than deep-tech commercialization specifically.

Others

• Greentown Labs: Greentown Labs is the largest climatetech hardware incubator in the US, providing prototyping space, fundraising support, and commercialization programming to early-stage climate and energy startups. Both a partner of OKC and an adjacent commercialization services provider for the same deep-tech founder audience.

Broad incumbents

• Lux Research: Lux Research provides deep-tech intelligence, market analysis, and innovation strategy advisory to corporates and investors across AI, climate, energy, materials, and life sciences. Comparable audience and deep-tech commercialization remit, but at a much larger scale and focused on subscription intelligence rather than founder advisory.
• Boston Consulting Group (Deep-Tech Practice): BCG's deep-tech and innovation practices advise corporates and investors on technology commercialization, venture building, and growth strategy. Comparable strategy advisory remit at vastly larger scale and broader scope; serves enterprise clients more than early-stage founders.
• Bain & Company (Innovation Practice): Bain's innovation and venture practices help corporates build new businesses and engage with startups. Comparable strategic advisory function at the corporate-startup interface, but serving Global 1000 enterprises with multi-million-dollar engagements rather than $500-$7,500 founder sprints.
• Y Combinator: Y Combinator is the world's largest startup accelerator, bundling office-hours advice, commercialization support, and capital for early-stage founders. Comparable startup advisory remit, but delivered through a competitive cohort-based accelerator model that includes direct investment rather than fee-for-service.
• BCG BrightHouse (now part of BCG): BCG BrightHouse was a strategy and narrative consulting practice that helped executives articulate purpose and corporate narrative. Comparable narrative-and-positioning methodology and boutique delivery model, though historically focused on Fortune 500 enterprises rather than early-stage deep-tech founders.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/outkomcatalyst

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CATALYSEUR OUTKOM INC.