Campus Sutra International Inc.

What Campus Sutra International Inc. does

Campus Sutra International Inc. is a Brampton, Ontario-based private direct-to-consumer fashion e-commerce retailer operating the campussutra.ca storefront on the Shopify platform. The company sells men's and women's apparel, plus-size clothing through its Instafab Plus sub-brand, fashion jewelry under the SOHI brand (4,615+ SKUs), and accessories (sunglasses, hats, watch accessories), with some adjacent home, kitchen, gardening, and decor items also listed. It also operates additional in-house apparel sub-brands — Rev Up, UNA, and Rebel — creating a multi-brand portfolio under a single Shopify tenant.

The technology stack is entirely platform-standard: Shopify-hosted storefront with multi-currency checkout (100+ currencies including USD, CAD, EUR, GBP, AED), mainstream payment integrations (Visa, Mastercard, Amex, Discover, Diners, Apple Pay, Google Pay, PayPal, Shop Pay), Canada Post integration for shipment tracking, and no mobile app, no API, and no documented AI/ML features. There is no evidence of proprietary tech, data flywheel, or in-house engineering.

The business model is straightforward one-time DTC retail: items price between roughly $45 and $218, with a sitewide 10% discount baseline, a Buy-2-Get-1-Free promotional code (CSB2G1), free shipping on all orders, and a 30-day money-back guarantee. There is no subscription offering, no B2B/enterprise channel, no marketplace dependency, and no disclosed funding or headcount. Marketing relies on a content blog and organic Facebook/Instagram presence. Customer base is value-seeking young-adult consumers across men's, women's, and plus-size segments, with shipping enabled internationally via multi-currency checkout.

Name

Campus Sutra International Inc.

Legal name

Campus Sutra International Inc.

Website

https://campussutra.ca

Company type

Private

Operating status

Operating

Short description

Campus Sutra International Inc. is a Brampton, Ontario-based DTC fashion e-commerce retailer operating on Shopify, selling men's and women's apparel, plus-size clothing (Instafab Plus), and fashion jewelry (SOHI, 4,615+ SKUs) to value-seeking consumers across 100+ currencies.

Ownership category

akta.pro rank

Product category

Online Fashion Retail (Apparel and Accessories)

NAICS

Jewelry Retailers (45831), Clothing and Clothing Accessories Retailers (45811)

SIC

Retail-Jewelry Stores (5944), Retail-Apparel & Accessory Stores (5600), Retail-Catalog & Mail-Order Houses (5961)

akta.pro primary industry

Statement & Trend Jewelry (CRAKABAB)

akta.pro secondary industry

Jewelry, Watches & Luxury Omnichannel (CRAFAEAH)

Keywords

• Fashion apparel retail
• Fashion jewelry
• Plus size clothing
• Online fashion store
• Direct to consumer fashion

Headquarters

HQ city

Brampton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time product sales of apparel and fashion accessories through the company's e-commerce platform. Products include men's and women's clothing, footwear accessories, fashion jewelry, and sunglasses. Revenue is generated through individual transaction prices ranging from approximately $45 to $218 per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Campus Sutra International operates a direct-to-consumer e-commerce fashion brand selling its own branded men's, women's, and plus-size apparel (shirts, t-shirts, jackets, jeans, dresses, activewear, co-ord sets) and SOHI-branded fashion jewelry (earrings, necklaces, bracelets, rings, anklets, jewelry sets) via a Shopify-powered online storefront. The company ships internationally with multi-currency support and positions itself in the affordable fast-fashion segment with promotional pricing, free shipping, and a 30-day money-back guarantee.

Product overview

Campus Sutra International Inc. is a fashion e-commerce company offering a diverse portfolio of apparel and accessories for men, women, and plus-size consumers. The core offerings include Campus Sutra branded men's and women's clothing (shirts, t-shirts, dresses, jackets, jeans, sweaters, activewear, and co-ord sets) and the SOHI jewelry sub-brand (fashion earrings, necklaces, bracelets, rings, anklets, and jewelry sets). Additional sub-brands include REV UP, UNA, Rebel, and Instafab Plus for extended sizing. The company operates on a Shopify platform and offers international shipping from its Canadian base.

Differentiator

Problem solved

Functional benefit

Brands

• SOHI: Fashion jewellery sub-brand offering earrings, necklaces, bracelets, rings, anklets, and jewellery sets
• Rev Up
• UNA
• Rebel
• Instafab Plus

Products and services

• Campus Sutra Men's Apparel Men's clothing line offering shirts, t-shirts, jackets, jeans, sweaters, hoodies, sweatshirts, trackpants, cargo pants, shorts, oversized shirts, and co-ord sets targeted at fashion-conscious male consumers.
• Campus Sutra Women's Apparel Women's clothing line offering dresses, tops, shirts, jackets, jeans, blazers, coats, trackpants, sweatshirts, sweaters, hoodies, nightsuits, and co-ord sets targeted at fashion-conscious female consumers.
• Campus Sutra Plus Size Apparel (Instafab Plus) Extended-size fashion apparel for men and women including hoodies, shirts, tops, trackpants, dresses, jackets, and kurti sets, addressing inclusive sizing for plus-size consumers.
• SOHI Fashion Jewelry Fashion jewelry sub-brand offering earrings (drop, stud, hoop, statement), necklaces (statement, layered, collar, pendant), bracelets (bangle, cuff, chain), rings (cocktail, statement, finger), anklets, pendants, hair accessories, toe rings, and coordinated jewelry sets for women.
• Campus Sutra Activewear Activewear and sports apparel for men and women including activewear jackets, t-shirts, joggers, trackpants, and athletic wear for workouts, lounging, and everyday wear.

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Ardene: Ardene is a Canadian affordable fashion and accessories retailer targeting young women with trend apparel, jewelry and accessories. It mirrors Campus Sutra on Canadian geographic footprint, value price points and breadth of fashion jewelry alongside apparel.
• Penningtons: Penningtons is a Canadian specialty retailer of plus-size women's apparel and accessories. It is directly comparable to Campus Sutra's Instafab Plus sub-brand on the plus-size customer segment, Canadian footprint and affordable price positioning.
• Cider: Cider is a globally oriented DTC fashion brand selling affordable trend-driven apparel to Gen Z and millennial shoppers via its own e-commerce storefront. It is comparable to Campus Sutra on affordable price points, DTC distribution, social-media-led marketing and fast-fashion cadence.
• Fashion Nova: Fashion Nova is a DTC affordable fashion retailer known for trend-right apparel and social-media-driven marketing targeting young women and men. It overlaps Campus Sutra on price band ($45-$218 range), DTC Shopify-style model and Instagram-led acquisition motion.
• Garage Clothing: Garage Clothing is a Canadian specialty fashion retailer selling trend apparel and accessories to young women through stores and e-commerce. Comparable to Campus Sutra on Canadian presence, young-adult target customer and affordable fast-fashion positioning.
• BaubleBar: BaubleBar is a DTC fashion jewelry brand offering earrings, necklaces, bracelets and sets at accessible price points via its own storefront. It is directly comparable to Campus Sutra's SOHI sub-brand on fashion jewelry SKU breadth, DTC model and trend-driven design.

Broad incumbents

• H&M: H&M is a global fast-fashion incumbent offering affordable apparel and accessories through stores and e-commerce. It overlaps Campus Sutra on price band, trend-driven fast-fashion cadence and broad product portfolio spanning apparel and accessories.
• ASOS: ASOS is a UK-based global online fashion retailer offering trend apparel and accessories for young adults. Comparable to Campus Sutra on affordable price points, 20-something target customer and pure-play e-commerce distribution, though at much larger scale.
• Boohoo: Boohoo is a UK-listed affordable fashion e-commerce retailer offering trend-driven apparel and accessories for young adults. Comparable to Campus Sutra on price band, customer demographic, and DTC-led distribution, though at significantly larger scale and broader category depth.
• SHEIN: SHEIN is a global fast-fashion e-commerce giant offering trend-driven affordable apparel and accessories with a mega-catalog model. It is directly comparable to Campus Sutra on price point, target customer (young fashion-conscious shoppers) and DTC online-only distribution, though at vastly greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CampusSutraInc
• Instagraminstagram.com/campussutra_international_inc/?igshid=YmMyMTA2M2Y%3D

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campus Sutra International Inc.