Shikoku Broadcasting
- Company typePrivate
- Founded-
- HeadquartersTokushima, Japan
- Headcount—
- GTM typeB2C
- OfferingServices
Shikoku Broadcasting firmographics
Firmographics- Name
- Shikoku Broadcasting
- Legal name
- Shikoku Broadcasting Co., Ltd.
- Website
- https://jrt.co.jp
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Shikoku Broadcasting industry classification
Industry- Product category
- Television and Radio Broadcasting
- NAICS
- Television Broadcasting Stations (516120), Radio Broadcasting Stations (516110), Radio Broadcasting Stations (51611)
- SIC
- Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)
- akta.pro secondary industry
- Regional/Sub-National Broadcast Networks (MPABAAAM)
Keywords
Where Shikoku Broadcasting is headquartered
LocationHeadquarters
- HQ city
- Tokushima
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
Shikoku Broadcasting business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels5 records
Marketing channels6 records
Shikoku Broadcasting product offering
Product offeringCore offering
Shikoku Broadcasting (JRT) is a regional commercial broadcaster headquartered in Tokushima Prefecture, Japan, affiliated with the Nippon Television (NTV) network. The company produces and distributes free-to-air television and radio programming — including local news, weather, disaster information, regional sports, variety, and culture content — to residents of Tokushima Prefecture and the broader Shikoku region. Revenue is generated primarily through advertising (TV and radio commercials, program sponsorships, original jingle production, and live remote reports) sold to local businesses.
Product overview
Shikoku Broadcasting (JRT四国放送) operates as a regional Japanese broadcaster affiliated with Nippon Television (NTV), providing television and radio broadcasting services across Tokushima Prefecture. The company's product portfolio centers on broadcast media including television programs (ゴジカル！, フォーカス徳島, and others), radio programs (ラジオ大福, となりのラジオ, STU48のすだちでキュン♡, and numerous other shows), a mobile application (四国放送アプリ), video-on-demand content, and advertising services. The broadcaster distributes content through its website, mobile app, and the internet radio platform Radiko. As a traditional broadcast media company, its offerings focus on content creation and distribution rather than software products.
Differentiator
Problem solved
Functional benefit
Products and services
- JRT Television Broadcasting
Companies that use Shikoku Broadcasting
Customer profileSegments2 records
Ideal customer profiles2 records
Shikoku Broadcasting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shikoku Broadcasting partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- STU48core
- radikocore
- Nippon Television (日本テレビ)core
- 四国化成工業minor
- ダイドードリンコminor
- たこ焼き器大王minor
- 阿波銀商事minor
- 鳴門金庫minor
- NTT四国minor
Recent moves6 records
Expansion highlights5 records
Shikoku Broadcasting competitors and assessment
Company assessmentDirect peers
- TBC Tohoku Broadcasting: Regional commercial broadcaster headquartered in Sendai (Miyagi Prefecture) offering TV and radio services with comparable local-news-and-advertising-driven model. Comparable in product offering and regional commercial broadcaster positioning.
- YBS Yamanashi Broadcasting System: Regional commercial TV and radio broadcaster in Yamanashi Prefecture, Japan. Closely comparable in single-prefecture coverage, dual TV+radio operations, and small-market positioning relative to JRT.
- KRY Yamaguchi Broadcasting System: Regional commercial TV/radio broadcaster in Yamaguchi Prefecture, Japan, operating with similar small-prefecture scale, dual TV+radio operations, and reliance on local advertiser revenue. Highly comparable in business model and scale to JRT.
- NKT Nara Television: Regional commercial TV broadcaster serving Nara Prefecture with similar single-prefecture footprint and local content focus. Comparable in scope and business model.
- KFB Fukushima Broadcasting: Regional commercial broadcaster in Fukushima Prefecture operating TV and radio. Similar regional commercial broadcaster profile with comparable dual-platform operations and local-ad-driven revenue.
- FBC Fukui Broadcasting: Regional commercial broadcaster in Fukui Prefecture operating TV and radio services. Similar small-prefecture regional broadcaster with analogous advertising-funded model.
- ABS Akita Broadcasting System: Regional commercial broadcaster in Akita Prefecture offering TV and radio services. Similar in scale, structure, and reliance on local advertising and content; one of Japan's smaller regional broadcasters comparable to JRT.
- HBC Hokkaido Broadcasting: Major Hokkaido-based commercial broadcaster operating TV and radio with similar local content focus, advertising revenue model, and integrated digital distribution. Comparable in operating model though serving a larger geography.
Others
- radiko: Internet radio streaming platform on which JRT distributes its radio content. Comparable as a distribution/technology partner rather than a competitor; enables nationwide and time-shifted reach for JRT's programming.
Broad incumbents
- Nippon Television Network Corporation (NTV): National broadcast network and JRT's parent affiliate network. Comparable in broadcasting category but operates at national scale as the upstream content/syndication provider for JRT and other regional affiliates.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Shikoku Broadcasting social profiles
Digital presenceShikoku Broadcasting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shikoku Broadcasting leadership team
Management profileNumber of profiles
Shikoku Broadcasting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shikoku Broadcasting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shikoku Broadcasting
What does Shikoku Broadcasting do?
Shikoku Broadcasting (JRT) is a regional commercial broadcaster headquartered in Tokushima Prefecture, Japan, affiliated with the Nippon Television (NTV) network. The company produces and distributes free-to-air television and radio programming — including local news, weather, disaster information, regional sports, variety, and culture content — to residents of Tokushima Prefecture and the broader Shikoku region. Revenue is generated primarily through advertising (TV and radio commercials, program sponsorships, original jingle production, and live remote reports) sold to local businesses.
Is Shikoku Broadcasting a public or private company?
Shikoku Broadcasting is a private company. It is classified as management employee owned and is currently operating.
When was Shikoku Broadcasting founded?
Shikoku Broadcasting was founded in -1.
Where is Shikoku Broadcasting based?
Shikoku Broadcasting is headquartered in Tokushima, Japan, in the Asia region.
Who are Shikoku Broadcasting's main competitors?
Direct peers on record are TBC Tohoku Broadcasting, YBS Yamanashi Broadcasting System, KRY Yamaguchi Broadcasting System, NKT Nara Television, KFB Fukushima Broadcasting, FBC Fukui Broadcasting, ABS Akita Broadcasting System and HBC Hokkaido Broadcasting. radiko is listed as an others. Nippon Television Network Corporation (NTV) is listed as a broad incumbent.
Does Shikoku Broadcasting have an API?
No public API is recorded for Shikoku Broadcasting.
What industry is Shikoku Broadcasting in?
Shikoku Broadcasting's product category is Television and Radio Broadcasting. Its primary akta.pro industry code is MPABACAF, Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates), with a secondary code of MPABAAAM, Regional/Sub-National Broadcast Networks. Its NAICS code is 516120 and its SIC code is 4833.