CASA SEI LTD
Casa Sei Salento (CASA SEI LTD) is a privately held single-estate organic extra virgin olive oil producer operating 140 olive trees in Salento, Puglia, and selling direct-to-consumer via its UK e-commerce site and a Peckham collection point.
- Company typePrivate
- Founded2012
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What CASA SEI LTD does
Casa Sei Salento (legal entity CASA SEI LTD) is a privately held, family-operated single-estate producer of organic extra virgin olive oil, founded when the founders acquired a grove of 140 olive trees in Salento, Puglia, southern Italy. Production is anchored on ancient native varieties — Cellina di Nardo and Ogliarola Salentina — and the finished oil carries the Terra d'Otranto Protected Designation of Origin, one of Italy's 42 PDOs for extra virgin olive oil. Farming is fully organic with no chemical fertilisers, herbicides, or pesticides; ground is managed through goat grazing and mechanical cutting, pest control uses bottle traps for olive flies, and dry stone walls are maintained to host natural pest predators. Olives are cold-pressed at local frantoio using Pieralisi extraction equipment within hours of harvest, yielding oil with free acidity below 0.8% and very high polyphenol content.
The commercial operation is a direct-to-consumer micro-business with no external investment, no headcount data, and annual production capacity described as 'several hundred litres' in an abundant year, of which some is retained for personal use and the balance sold. Three SKUs are offered — a 0.5-litre glass bottle at £19, a 2-litre tin at £50, and a 5-litre tin at £99 — sold through a Squarespace-hosted e-commerce storefront with UK shipping, a London collection point at Kaymet Works in Peckham (52 Ossory Road, SE1 5AN), and ad-hoc international shipping arranged by email. The UK distribution point is co-located with Kaymet, a related tray manufacturer, providing shared logistics infrastructure without proportional cost burden. Customer acquisition relies on Instagram (@casaseisalento) organic content, an annual availability email newsletter, and the product's PDO-certified provenance story. The storefront also retails an unrelated book ('Made in London: From Workshops to Factories', 2022) tied to the founder's network.
The business serves individual consumers and food enthusiasts seeking verified, single-estate organic extra virgin olive oil with transparent provenance, primarily in the UK but with opportunistic international reach. Revenue, funding, headcount, and customer count are not publicly disclosed; the operating model is structurally a premium artisanal lifestyle business with no AI/ML capabilities, no subscription or recurring revenue, no wholesale channel, and a fixed supply ceiling dictated by the size of the existing grove.
CASA SEI LTD firmographics
Firmographics- Name
- CASA SEI LTD
- Legal name
- CASA SEI LTD
- Website
- https://casaseisalento.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- Casa Sei Salento (CASA SEI LTD) is a privately held single-estate organic extra virgin olive oil producer operating 140 olive trees in Salento, Puglia, and selling direct-to-consumer via its UK e-commerce site and a Peckham collection point.
- Ownership category
- akta.pro rank
CASA SEI LTD industry classification
Industry- Product category
- Specialty Olive Oil
- NAICS
- Fats and Oils Refining and Blending (311225), Starch and Vegetable Fats and Oils Manufacturing (31122)
- SIC
- Fats & Oils (2070), Agricultural Production-Crops (100)
- akta.pro primary industry
- Olive Oil Production & Bottling (AFAKAEAC)
- akta.pro secondary industries
- Olive Groves (Olives for Oil & Table) (AFAGACAG), Virgin & Cold-Pressed Culinary Oils (AFAJALAB)
Keywords
CASA SEI LTD business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Olive Oil Sales: Direct-to-consumer sales of single estate pure organic extra virgin olive oil. Products sold in three sizes: 1/2 litre bottles, 2 litre tins, and 5 litre tins. One-time purchase model with UK shipping or local London collection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 1/2 Litre Bottle - £19.00 |
| Unit Pricing | Pay-as-you-go | 2 Litre Canister - £50.00 |
| Unit Pricing | Pay-as-you-go | 5 Litre Canister - £99.00 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
CASA SEI LTD product offering
Product offeringCore offering
CASA SEI LTD produces and sells single estate pure organic extra virgin olive oil from a grove of 140 olive trees in Salento, Puglia, Italy. The oil is made from Cellina di Nardo and Ogliarola Salentina varieties, carries Terra d'Otranto PDO certification, and is cold-pressed within hours of harvest. Products are sold direct-to-consumer in 1/2 litre, 2 litre, and 5 litre sizes via the company's own e-commerce website, with UK shipping, London collection, and international shipping by arrangement. The company also sells a related book about London manufacturing.
Product overview
Casa Sei Salento is a single estate olive oil producer with a grove of 140 olive trees in Salento, Puglia, Italy. The company offers pure organic extra virgin olive oil in three sizes (1/2 litre glass bottle, 2 litre tin, and 5 litre tin), all made from Ogliarola and Cellina di Nardo olive varieties under the Terra d'Otranto protected designation of origin. The products are distributed from their London base at Kaymet Works in Peckham. The company also sells a related book, 'Made in London: From Workshops to Factories', which covers London's manufacturing scene.
Differentiator
Problem solved
Functional benefit
Products and services
- Casa Sei Single Estate Pure Organic Extra Virgin Olive Oil (1/2 Litre) Single estate pure organic extra virgin olive oil from Casa Sei's grove in Salento, Puglia, made from Ogliarola Salentina and Cellina di Nardo olives. Features fruity taste with light bitter and spicy aroma and high polyphenol content. Packaged in a half litre green glass bottle with pourer cap, anti-tamper aluminium screw lid and shrink seal. Sold direct to consumers in the UK with international shipping by arrangement.
- Casa Sei Single Estate Pure Organic Extra Virgin Olive Oil (2 Litres) Single estate pure organic extra virgin olive oil from Casa Sei's grove in Salento, Puglia, made from Ogliarola Salentina and Cellina di Nardo olives. Features fruity taste with light bitter and spicy aroma and high polyphenol content. Packaged in a 2 litre tin plated steel canister with pull-out pourer. Sold direct to consumers in the UK with international shipping by arrangement.
- Casa Sei Single Estate Pure Organic Extra Virgin Olive Oil (5 Litres) Single estate pure organic extra virgin olive oil from Casa Sei's grove in Salento, Puglia, made from Ogliarola Salentina and Cellina di Nardo olives. Features fruity taste with light bitter and spicy aroma and high polyphenol content. Packaged in a 5 litre tin plated steel canister with pull-out pourer. Best value per litre. Sold direct to consumers in the UK with international shipping by arrangement.
- Made in London: From Workshops to Factories (Book) A 256-page hardback book with 900 colour illustrations by Carmel King and Mark Brearley, published by Merrell Publishers in 2022. A wide-ranging survey of London's thriving manufacturing scene featuring 50 producers across various industries. Sold via the Casa Sei Salento e-commerce shop.
Quantifiable outcome
- Free acidity below 0.8%
- +1 more outcomes
Companies that use CASA SEI LTD
Customer profileSegments2 records
Ideal customer profiles2 records
CASA SEI LTD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
CASA SEI LTD partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- KaymetcoreCasa Sei Salento operates from Kaymet Works in Peckham, London. Kaymet is a long-established London tray and trolley manufacturer owned by Mark Brearley. Casa Sei shares distribution infrastructure with Kaymet, selling olive oil from a corner of the Kaymet factory near the Old Kent Road. Kaymet sells trays in 40 countries. The relationship appears familial as Mark Brearley also catalogs London's manufacturing scene and is connected to Casa Sei's operations.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
CASA SEI LTD competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
CASA SEI LTD social profiles
Digital presenceCASA SEI LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
CASA SEI LTD leadership team
Management profileNumber of profiles
CASA SEI LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CASA SEI LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CASA SEI LTD
What does CASA SEI LTD do?
CASA SEI LTD produces and sells single estate pure organic extra virgin olive oil from a grove of 140 olive trees in Salento, Puglia, Italy. The oil is made from Cellina di Nardo and Ogliarola Salentina varieties, carries Terra d'Otranto PDO certification, and is cold-pressed within hours of harvest. Products are sold direct-to-consumer in 1/2 litre, 2 litre, and 5 litre sizes via the company's own e-commerce website, with UK shipping, London collection, and international shipping by arrangement. The company also sells a related book about London manufacturing.
Is CASA SEI LTD a public or private company?
CASA SEI LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CASA SEI LTD founded?
CASA SEI LTD was founded in 2012.
How does CASA SEI LTD make money?
One revenue line is on record: olive Oil Sales.
Does CASA SEI LTD have an API?
No public API is recorded for CASA SEI LTD.
What industry is CASA SEI LTD in?
CASA SEI LTD's product category is Specialty Olive Oil. Its primary akta.pro industry code is AFAKAEAC, Olive Oil Production & Bottling, with a secondary code of AFAGACAG, Olive Groves (Olives for Oil & Table). Its NAICS code is 311225 and its SIC code is 2070.