Bautman
Bautman is an Estonian reseller and service provider, founded in 1997, that sells, implements, and hosts HansaWorld economic software — Excellent Books, Standard ERP, and Taavi Palk payroll — for Estonian SMBs and selected verticals.
- Company typePrivate
- Founded1997
- HeadquartersEstonia, Estonia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Bautman does
Bautman OÜ is a privately held Estonian limited company founded in 1997, operating as a specialized reseller and service provider for HansaWorld economic software products. The company sells licenses, delivers remote support and consulting, and offers cloud hosting for the Excellent Books platform, with sub-brands and product lines spanning Excellent Books, Excellent Portal, Taavi Palk payroll software (maintained since 1998), and Standard ERP by HansaWorld for medium and large enterprises. Its product portfolio centers on cloud-based accounting, payroll, CRM, logistics, POS, project accounting, and statutory-compliance modules targeted at Estonian SMBs as well as verticals such as apartment associations, retail, and small-scale manufacturing. Revenue is generated through a hybrid model: one-time software licenses, recurring cloud subscriptions (Excellent Books starts at 39 EUR/month per user), and professional services for implementation, customization, and ongoing support. The business is run by a small team (1-10 employees), led by Ivo Sild, and operates exclusively within Estonia through direct sales and authorized reseller relationships with HansaWorld, Taavi Tarkvara, and Excellent Business Solutions Eesti AS.
Bautman firmographics
Firmographics- Name
- Bautman
- Legal name
- Bautman OÜ
- Website
- https://bautman.ee
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bautman is an Estonian reseller and service provider, founded in 1997, that sells, implements, and hosts HansaWorld economic software — Excellent Books, Standard ERP, and Taavi Palk payroll — for Estonian SMBs and selected verticals.
- Ownership category
- akta.pro rank
Bautman industry classification
Industry- Product category
- Business Management Software (ERP/Accounting/Payroll)
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)
Keywords
Where Bautman is headquartered
LocationHeadquarters
- HQ city
- Estonia
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
Bautman business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licenses: Sale of HansaWorld product family licenses including Standard ERP, Excellent Books, and related modules. Licenses are sold to businesses requiring economic software solutions.
- Consulting and Implementation Services: Remote support, consulting services, implementation assistance for HansaWorld product family and Taavi Palk payroll software. Includes installation, version updates, database conversion, and customizations.
- Cloud Hosting: Excellent Books cloud hosting and cloud management services. Provided as a rental model subscription for businesses wanting cloud-based access to economic software.
- Excellent Books Rental Subscription: Monthly subscription for Excellent Books cloud service starting at 39 EUR per month for 1 user starter package. Includes cloud service.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Excellent Books Starter Package with Cloud - 39 EUR/month for 1 user |
| One time/ perpetual license | Multi-year contract | Taavi Palk - Starting at 250 EUR |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Bautman product offering
Product offeringCore offering
Bautman is an authorized Estonian reseller of HansaWorld economic software, Excellent Books cloud business management software, and Taavi Palk payroll software. The company sells software licenses, provides cloud hosting for Excellent Books, and delivers consulting, implementation, remote support, and customization services for business management, accounting, payroll, and ERP needs of Estonian businesses.
Product overview
Bautman is a reseller and integrator of HansaWorld economic software products, operating since 1997 as one of Estonia's most experienced HansaWorld partners. The product portfolio centers on Excellent Books, a cloud-based business management software offered as a subscription starting at 39 EUR/month per user, and Standard ERP by HansaWorld for medium and large enterprises. Excellent Books functions as the core platform with modular add-ons including Logistics, Sales Management, Fixed Assets, Expenses, Payroll, CRM, Apartment Association, POS, Resource Planning, Project Accounting, Assembly, and Contracts modules. Taavi Palk is a standalone payroll solution that integrates with Excellent Books and other accounting software including HansaWorld. The company also resells and supports Standard ERP by HansaWorld, which provides ERP and CRM functionality with database support for Oracle and MS SQL. All products are complemented by consulting, implementation, cloud hosting, and customization services.
Differentiator
Problem solved
Functional benefit
Brands
- Excellent Books: Estonia's most popular cloud-based business management software offering accounting, sales tracking, and financial reporting capabilities
- Excellent Portal
- Taavi Palk
- Standard ERP by HansaWorld
Products and services
- Excellent Books
- Taavi Palk
- Standard ERP by HansaWorld
- Cloud hosting services
Quantifiable outcome
- Over 1,500 companies use Taavi Palk payroll software managed by Bautman
Companies that use Bautman
Customer profileSegments4 records
Ideal customer profiles4 records
Bautman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature10 records
Bautman partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Taavi TarkvaracoreBautman has been selling, launching and maintaining Taavi Palk payroll software since 1998. Taavi Palk currently serves over 1,500 companies with professional payroll processing capabilities.
- HansaWorldcoreBautman is one of Estonia's most experienced HansaWorld product resellers, operating since 1997. They sell licenses, provide remote support, consulting services, and implementation assistance for the entire HansaWorld product family including Standard ERP.
- Excellent Business Solutions Eesti AScoreExcellent Business Solutions Eesti AS brings, develops and distributes Excellent Books to Estonia. Bautman serves as a reseller and service provider for Excellent Books cloud services and related products.
Scale indicators4 records
Recent moves5 records
Expansion highlights3 records
Bautman competitors and assessment
Company assessmentBroad incumbents
- Visma: Nordic-headquartered provider of ERP, accounting, payroll, and HR solutions across Northern Europe — including Baltics — operating at vastly greater scale and offering a comparable suite to Bautman's product portfolio.
- Microsoft: Through Microsoft Dynamics 365 Business Central, Microsoft competes directly in the mid-market ERP/accounting space with cloud-native, integrated solutions that threaten traditional resellers.
- 1C Company: Dominant Russian-language ERP and accounting software publisher with extensive Baltic reseller presence. Competes in the same SMB economic-software category with a similar local-partner distribution model.
- SAP: Global ERP incumbent whose SAP Business One and S/4HANA products target the medium and large enterprises that also form a core segment for Bautman's Standard ERP offering.
- HansaWorld: UK-headquartered developer of Standard ERP and HansaWorld product family that Bautman resells in Estonia. HansaWorld sells both directly and through resellers in 100+ countries, making it both vendor and a broader competitor.
- Oracle (NetSuite): Global cloud ERP incumbent targeting upper SMB and mid-market — overlapping with Bautman's Standard ERP customer segment and the upper end of the Excellent Books market.
Direct peers
- Merit Tarkvara: Long-established Estonian accounting and business software vendor serving local SMBs with comparable functionality (accounting, payroll, invoicing), competing for the same Estonian customer base.
- Directo: Estonian-developed accounting and ERP software targeting SMBs with built-in e-invoicing, VAT reporting, and payroll — directly comparable to Excellent Books and Taavi Palk in the same Estonian market.
- Excellent Business Solutions Eesti AS: Develops and distributes Excellent Books in Estonia. While also a partner of Bautman, it directly competes in the same Estonian business-management software market through overlapping products and channel relationships.
Regional players
- Fortnox: Swedish cloud-native accounting, payroll, and ERP platform for SMBs. Although focused on Sweden, it represents the regional cloud-playbook increasingly expanding into Baltic markets that could pressure local resellers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Bautman financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bautman leadership team
Management profileNumber of profiles
Profiles1 record
Bautman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bautman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bautman
What does Bautman do?
Bautman is an authorized Estonian reseller of HansaWorld economic software, Excellent Books cloud business management software, and Taavi Palk payroll software. The company sells software licenses, provides cloud hosting for Excellent Books, and delivers consulting, implementation, remote support, and customization services for business management, accounting, payroll, and ERP needs of Estonian businesses.
Is Bautman a public or private company?
Bautman is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bautman founded?
Bautman was founded in 1997. It employs 1 to 10 people.
Where is Bautman based?
Bautman is headquartered in Estonia, Estonia, in the Europe region.
How does Bautman make money?
Four revenue lines are on record. Software Licenses are the primary driver. The others are consulting and Implementation Services, cloud Hosting and excellent Books Rental Subscription.
Who are Bautman's main competitors?
Broad incumbents on record are Visma, Microsoft, 1C Company, SAP, HansaWorld and Oracle (NetSuite). Direct peers are Merit Tarkvara, Directo and Excellent Business Solutions Eesti AS. Fortnox is listed as a regional player.
Does Bautman have an API?
No public API is recorded for Bautman.
What industry is Bautman in?
Bautman's product category is Business Management Software (ERP/Accounting/Payroll). Its primary akta.pro industry code is BPAEAGAO, Enterprise Application License Advisory, Vendor Management & Optimization. Its NAICS code is 513210 and its SIC code is 7372.