Name

NANGA

Legal name

NANGA

Website

https://nanga.jp

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Outdoor Equipment and Apparel

NAICS

Mattress Manufacturing (33791), Mattress Manufacturing (337910)

SIC

Household Furniture (2510), Retail-Furniture Stores (5712), Retail-Home Furniture, Furnishings & Equipment Stores (5700), Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320)

akta.pro primary industry

Tents, Shelters & Sleep Systems Retail (CRAMAMAH)

akta.pro secondary industries

Outdoor Furniture & Shelter Systems (Tents, Tarps, Hammocks) Retail (CRAMAAAJ), Mattress & Bed Retail (Innerspring, Foam, Hybrid) (CRAIABAA), Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors) (IMAOAKAE), Sleep Technology & Smart Sleep Devices Retail (Sleep Trackers, Smart Mattresses) (CRAIABAH)

Keywords

• Down sleeping bags
• Outdoor apparel
• Down jackets
• Home bedding
• Camping gear

Headquarters

HQ city

Torrance

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales (Online + Retail): NANGA's primary revenue stream comes from direct sales of down sleeping bags, down jackets (DOWN WEAR), home bedding (GOOD SLEEPING), apparel, accessories, and collaborative special products through its owned e-commerce platform (store.nanga.jp) and directly operated NANGA SHOP retail locations across Japan. This includes seasonal collections, limited edition collaborations, and NANGA SHOP exclusive items.
2. After-Care and Repair Services: NANGA generates revenue from after-care services including down comforter restructuring (Re:ACT), product repairs, down refilling/enhancement, and professional down cleaning. Services are available at directly operated stores and via online application with mail-in service.
3. Re:ACT Comforter Restructuring Service: Paid service where customers send in their existing down comforters, which NANGA deconstructs, cleans, adds fresh white duck down (90% down, 10% feathers, 760 FP), and reconstructs into new NANGA duvets. Premium campaigns offer additional down at no extra charge during limited-time promotional periods.
4. Custom Order Bedding: NANGA SHOP MEGURO offers custom order bedding service where customers can select materials and specifications to order personalized comforters. This represents a premium, made-to-order revenue stream within the bedding category.
5. Down Cleaning Service: Standalone down cleaning service for NANGA-manufactured down products, available as a separate paid service from full restructuring or repair.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels11 records

Core offering

NANGA manufactures and sells down and synthetic sleeping bags, down jackets, technical outdoor apparel, and premium home bedding (down duvets, blankets, room wear) under its own brand through owned e-commerce (store.nanga.jp) and directly operated NANGA SHOP retail locations in Japan. The company also provides Re:ACT upcycling services for used down comforters and an after-care program including repairs, cleaning, and down replenishment.

Product overview

NANGA is a Japanese outdoor apparel and bedding manufacturer founded in 1994 in Maibara, Shiga Prefecture. The company operates as a factory brand with in-house manufacturing, offering five main product categories: SLEEPING BAGS (down and synthetic sleeping bags including AURORA TEX, UDD BAG, and ZZZ BAG series), DOWN WEAR (down jackets and apparel including AURORA TEX, SOFT DOWN, SHEER DOWN lines), GOOD SLEEPING (home bedding/duvet series with custom order options), WEAR (general outdoor and lifestyle apparel featuring DotAir®, HINOC RIPSTOP, PLC EXCURSION technical fabrics), and ACCESSORY (gear and small items). The product portfolio spans outdoor sleeping bags, down jackets, lifestyle clothing, home bedding, and bags (Fibermax TUL, ECOPAK). NANGA offers Re:ACT upcycling services for down duvets and comprehensive AFTER CARE repair services. The company emphasizes Japan-made quality, Spanish down materials processed by Kawada Feather, and sustainability through Re:CYCLE DOWN and Re:ACT programs. NANGA also produces limited COLLABORATION products with various brands and artists.

Differentiator

Problem solved

Functional benefit

Brands

• GOOD SLEEPING: 休息をデザインする、ナンガの家庭用布団シリーズ。登山やアウトドアの過酷な環境で培った寝袋開発のノウハウを使用した домашняя寝具シリーズ。
• Re:ACT
• NANGA SHOP
• NANGA MOVEMENT
• NANGA MOUNTAIN LABORATORY
• DotAir
• AURORA TEX

Products and services

• Sleeping Bags Down and synthetic sleeping bags for outdoor camping, mountaineering, and hiking. Includes AURORA TEX, UDD BAG, and ZZZ BAG series with various temperature ratings from summer (10°C) to extreme cold conditions.
• Down Wear (DOWN WEAR) Down jackets, vests, and apparel for outdoor and everyday use. Includes AURORA TEX, SOFT DOWN, SHEER DOWN, URBAN COCOON, LITE FORCE, and CORDUROY DOWN lines.
• GOOD SLEEPING Home Bedding Home bedding collection including down duvets, down blankets, duvet covers, sheets, room wear, and room shoes. Features box-quilt construction and uses NANGA's premium down processed by Kawada Feather. Includes DOWN DUVET SINGLE/DOUBLE, DOWN BLANKET SINGLE, and custom order options at NANGA FUTON SHOP MEGURO.
• Outdoor and Lifestyle Apparel (WEAR) General outdoor and lifestyle apparel including tops, outerwear, bottoms, and accessories. Features DotAir, HINOC RIPSTOP, NYLON TUSSER, and PLC EXCURSION technical fabrics.
• Accessories Outdoor accessories including the Mini Sleeping Bag Phone Case, Fibermax TUL Bag Series (backpacks, knapsacks, sacoches), and other small gear items.
• ZZZ BAG Series (Synthetic Sleeping Bags) Synthetic fiber sleeping bags using NANGA's proprietary NATURALOFT insulation. Three models available: ZZZ BAG 0 (comfort rating 0°C), ZZZ BAG 5 (comfort rating 5°C), ZZZ BAG 10 (comfort rating 10°C). Features draft tubes, double zippers with ventilation, bite-reducing parts, and wide foot box.
• SONAE BAG Series Emergency/disaster preparedness sleeping bag made from upcycled existing down duvets. Three models: 350, 450, and 350DX. Designed for both disaster preparedness and everyday use including camping, guest bedding, and naps. Air mat included.
• Re:ACT Upcycling Service Down duvet remake and upcycling service. Customers send existing down duvets which are professionally cleaned, have down replenished (90% white duck down, 10% feathers, 760 FP), and are recovered in new NANGA fabric. Also offers remake into sleeping bags and down jackets. Optional 100g down addition priced at ¥9,900, waived during campaign periods.
• After Care Services

Quantifiable outcome

• AURORA TEX achieves waterproof rating of 20,000mm and breathability of 6,000g/m2/24hrs
• +4 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature16 records

Partnerships

23 partnerships are on record, tiered core and minor.

• 大橋悠依 (Yui Ohashi) – GOOD SLEEPING AmbassadorcoreGTM or Marketing Partner · 1 March 2026Former competitive swimmer and 2021 Tokyo Olympics gold medalist (200m and 400m individual medley) appointed as ambassador for the GOOD SLEEPING home bedding line starting spring 2026. She provides testimonials on sleep quality improvement and represents NANGA's domestic lifestyle consumer segment.
• Naoki Ishikawa (石川直樹)minorGTM or Marketing Partner · 1 March 2026Japanese photographer and alpinist who completed the NANGA PARBAT expedition. NANGA released a special edition collaboration documenting his journey to Nanga Parbat (8,126m) in Pakistan.
• 氣志團 (KISHIDAN)minorGTM or Marketing Partner · 1 November 2025Iconic Japanese rock band known for their 'Yankrock' style blending yankee culture with punk rock. NANGA collaborated with KISHIDAN to create a custom 'down gakuran' (down jacket styled as a traditional school uniform) as live performance costumes, celebrating Japanese street culture meeting outdoor functionality.
• FTC TOKYOminorGTM or Marketing Partner · 1 April 2025Harajuku-based skate shop. One of NANGA's URBAN CAMP event collaborators. Represents NANGA's community-building strategy with urban lifestyle and skate culture communities.
• 河田フェザー (Kawada Feather Co., Ltd.)coreTechnology or IntegrationKawada Feather is a 1891-founded feather material manufacturer that has supplied NANGA exclusively since the brand's inception. It provides premium Spanish duck down cleaned to 2,000mm cleanliness standard using ultra-soft water at its Mie Prefecture factory. This 30+ year partnership is foundational to NANGA's quality reputation, as Kawada Feather's specialized down processing technology enables NANGA's product performance.
• YKKcoreTechnology or IntegrationYKK supplies specialized zipper hardware for NANGA sleeping bags and apparel. NANGA and YKK co-developed bite-reducing zipper parts that prevent thin fabrics from being caught in zipper sliders, featuring phosphorescent resin for dark-environment operation. YKK 5C zippers are standard in NANGA products.
• 帝人フロンティア (Teijin Frontier)coreTechnology or IntegrationTeijin Frontier supplies proprietary fabrics to NANGA including SHADOW RIP fabric used in the PLC EXCURSION series, and SOLOTEX used in the CORDUROY DOWN series. These technical fabrics provide NANGA's apparel with specific performance properties like tear resistance, durability, and stretch.
• STORM (UK Care Products)minorStrategic or Co-development PartnerPartnership with UK-based outdoor care products manufacturer STORM to co-develop the NANGA×STORM CARE SET maintenance kit for home cleaning of down products. Includes down-specific detergent and PFC-free water-repellent treatment for use in home washing machines.
• 竹内洋岳 (Hirotaka Takeuchi) – Brand AmbassadorcoreGTM or Marketing PartnerProfessional alpinist, first Japanese to summit all 14 eight-thousanders. Brand ambassador representing NANGA's outdoor credibility. Collaborates with NANGA on developing the MOUNTAIN PEAK DOWN WEAR collection that translates alpine functionality to everyday wear.
• Kenta Kimura (木村健太) – Brand AmbassadorminorGTM or Marketing PartnerGlobal angler featured in the NANGA PEOPLE interview series. Represents NANGA's expansion into lifestyle outdoor activities beyond traditional mountaineering, demonstrating product versatility across different outdoor scenarios.
• 倉岡裕之 (Hiroyuki Kuraoka) – Brand AmbassadorminorGTM or Marketing PartnerHigh-altitude mountain guide featured in the MY BEST NANGA interview series and brand ambassador page. Represents serious professional outdoor users who rely on NANGA products in extreme conditions.
• Metropolis FishingminorGTM or Marketing PartnerTokyo-based urban fishing lifestyle brand founded in 2020 by Sasamoto Kaito and Sasaki Takane. Collaborates with NANGA on URBAN CAMP content featuring NANGA products in urban fishing and camping contexts. Represents NANGA's lifestyle outdoor community-building strategy.
• ALEXANDER LEE CHANGminorGTM or Marketing PartnerDesigner contributing collage artwork to the HOLI 2026 Spring/Summer capsule collection. Represents NANGA's strategy of bringing fashion-forward design collaborations into its seasonal collections.
• Original DuckheadminorGTM or Marketing PartnerNANGA collaborated with Original Duckhead on a special crossover product (winter 2024). Original Duckhead is known for its duckhead-shaped carabiners and outdoor accessories.
• Flower MOUNTAINminorGTM or Marketing PartnerOngoing collaboration partner (2024 and 2025 editions) combining NANGA's down and outdoor expertise with Flower MOUNTAIN's design aesthetics for lifestyle outdoor products.
• TACOMA FUJI RECORDSminorGTM or Marketing PartnerMusic-focused brand popular among music enthusiasts. NANGA collaboration featured special products combining music culture with outdoor lifestyle.
• Jerry Ukai (ジェリー鵜飼)minorGTM or Marketing PartnerCollaboration for NANGA's 30th anniversary year featuring special products with the multi-disciplinary performer's distinctive design sensibility.
• INDIVIDUAL DEVELOPMENTminorGTM or Marketing PartnerStreetwear and lifestyle brand collaborating on special crossover products with NANGA for the outdoor-fashion crossover market.
• RYUJI KAMIYAMAminorGTM or Marketing PartnerSpecial collaboration with the designer RYUJI KAMIYAMA, creating unique NANGA-branded products under his design direction.
• TAMIYAminorGTM or Marketing PartnerNANGA×TAMIYA collaboration bringing together Japan's leading model kit manufacturer with NANGA's outdoor lifestyle brand in a crossover that generated significant social media buzz.
• FRAGMENT (FRGMT / 藤原ヒロシ)minorGTM or Marketing PartnerNANGA×FRGMT collaboration featuring products designed by Hiroshi Fujiwara's fragment design label, bridging street culture with NANGA's outdoor heritage.
• TIMBER CREWminorGTM or Marketing PartnerWoodworking craftsman collective featured in NANGA's MY JACKET interview series. Represents NANGA's connection with Japanese craftsmanship culture and maker communities.
• NANGA SHOP Partner StoresminorChannel Partner/ Reseller/ DistributorSelect NANGA SHOP locations nationwide (NANGA SHOP HARAJUKU, NAGOYA, SENDAI, YOKOHAMA, MARUNOUCHI, and FUTON SHOP MEGURO) accept after-care service drop-offs and serve as physical touchpoints for the Re:ACT restructuring service and product repairs.

Scale indicators4 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• Phenix: Japanese outdoor brand with overlap in technical outerwear, down products, and skiing/outdoor apparel. Comparable as a Japanese premium outdoor manufacturer serving similar consumer segments.
• Feathered Friends: US down sleeping bag and down apparel manufacturer known for premium quality, in-house production, and lifetime guarantee — a strong functional comparable to NANGA's positioning and after-care model.
• Nemo Equipment: US-based sleeping bag and outdoor gear specialist. Direct comparable in premium sleeping bag design, technical innovation, and outdoor enthusiast target customer.
• Western Mountaineering: US manufacturer of high-end down sleeping bags with similar premium positioning, in-house production, and high fill-power down. Comparable across product category and quality tier.
• Snow Peak: Premium Japanese outdoor brand with similar size, domestic manufacturing heritage, and direct-to-consumer retail model. Comparable across outdoor apparel, lifestyle product, and Japanese premium brand positioning.
• Mont-Bell: Japanese outdoor manufacturer offering down sleeping bags, down apparel, and outdoor gear with comparable premium positioning. Strong direct peer across NANGA's sleeping bag, down wear, and lifestyle categories.
• ISUKA: Japanese sleeping bag specialist brand with direct overlap in the technical down sleeping bag category. Most direct product-level peer in NANGA's core sleeping bag line.

Broad incumbents

• Patagonia: Global outdoor brand with strong down product line, sustainability narrative, and after-care/repair ethos directly comparable to NANGA's NANGA MOVEMENT. Operates at much larger scale.
• Mountain Hardwear: Global outdoor brand with strong technical down sleeping bag, jacket, and apparel portfolio. Comparable in product category and target user, but operates at significantly larger scale and global reach.
• Helly Hansen: Scandinavian outdoor brand with comparable outerwear, insulation products, and crossover between outdoor performance and lifestyle consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/nanga_official
• YouTubeyoutube.com/@nangaofficial1941
• Facebookfacebook.com/nanga.official
• Instagraminstagram.com/nanga_official
• LinkedInlinkedin.com/company/nanga-usa

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NANGA