Eesti Saun Ukrainasse

What Eesti Saun Ukrainasse does

Eesti Saun Ukrainasse (legal entity: MTÜ Saunad Ukrainasse, dba "Saunas For Ukraine" / "Saunad Ukrainasse" / "Сауни для України") is an Estonian non-profit NGO registered in Vahi, Tartu county, founded in 2023 as a joint initiative between the Estonian Defence League (Kaitseliit) Toompea company and the Estonian sauna manufacturer HUUM OÜ. The organization designs, builds, and delivers donated two-vehicle mobile sauna and laundry complexes to frontline Ukrainian military units operating in Eastern Ukraine, with the stated objective of providing hygiene, warmth, and morale support to soldiers who otherwise lack organized washing facilities in trench conditions.

Each delivered complex comprises a main truck housing a sauna, a laundromat with four washers and four dryers, and a heated tent for resting, paired with a support minivan carrying water tanks, pumps, and generators. The system consumes approximately eight tons of water per day and supports 60–70 soldiers and up to 70 uniforms washed daily. Modular sauna variants are also produced for specific unit requirements, with designs iteratively refined based on direct feedback from Ukrainian defenders. As of 2025, 11 such complexes have been completed and delivered to specific Ukrainian units, exceeding the original goal of 10 units.

The organization is funded entirely by charitable donations from individuals, Estonian companies, and international supporters, collected via credit card (Stripe), bank transfer (LHV Bank, Estonia), and phone donations (€10 per call via 9004201, Estonia only). All engineering, construction, marketing, accounting, and design work is performed on a volunteer basis, including by personnel seconded from partner organizations HUUM OÜ (led by CEO Siim Nellis, who also leads the NGO), Milos Reklaam, TGS Baltic, and Peipsiäärs volunteers. The NGO is recognized as an Estonian "Good Practice of Collecting Donations" by heakodanik.ee and publishes handover reports and transparency documentation for each delivered unit. Donations carry tax-deductible status in Estonia.

Name

Eesti Saun Ukrainasse

Legal name

MTÜ Saunad Ukrainasse

Website

https://saunas4ukraine.org

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Eesti Saun Ukrainasse is an Estonian non-profit NGO that designs, builds, and delivers donated two-vehicle mobile sauna and laundry complexes to frontline Ukrainian military units, funded entirely by voluntary donations and built by volunteer teams from partner organizations including HUUM OÜ and Kaitseliit. Eleven complexes have been delivered since 2023.

Ownership category

akta.pro rank

Product category

Humanitarian Field Hygiene Services

akta.pro industry

PRIMARYBPAGAAAE

Water, Sanitation & Hygiene (WASH) Emergency Services

Business & Public Services/Nonprofit, NGO & Social Services/Humanitarian Aid & Disaster Relief

SECONDARYHSADAKAC

Sauna & Steam Bath Facilities

Home & Personal Services/Fitness, Wellness & Personal Training/Spa, Sauna & Recovery Services

Keywords

• Mobile sauna facilities
• Humanitarian aid services
• Military welfare support
• Field hygiene solutions
• Frontline logistics support

Headquarters

HQ city

Vahi

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Donations (individuals and organizations): Revenue is derived entirely from charitable donations made by individuals, Estonian companies, and international supporters via credit card (Stripe), bank transfer (LHV Bank), and phone (9004201). All labor is voluntary and no commercial products are sold.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Eesti Saun Ukrainasse designs, builds, and delivers mobile sauna and laundry complexes to Ukrainian frontline military units. Each complex is a two-vehicle system: a main truck containing a sauna, laundromat (4 washers, 4 dryers), and heated resting tent, paired with a support minivan carrying water tanks, pumps, and generators. The complexes serve 60-70 soldiers per day, wash up to 70 uniforms daily, and consume approximately 8 tons of water per day. All units are funded by charitable donations and built by volunteers.

Product overview

Eesti Saun Ukrainasse (MTÜ Saunad Ukrainasse) is an Estonian NGO that delivers mobile sauna and washing complexes to Ukrainian frontline defenders. The core offering consists of two-vehicle systems: a main truck containing the sauna, laundromat (4 washers/4 dryers), and heated resting tent; plus a support truck carrying water tanks, pumps, and generators. These facilities enable 60-70 soldiers to wash and sauna daily while washing up to 70 uniforms. Smaller modular sauna variants are also available. The organization originated as a joint project between the Estonian Defence League (Kaitseliit) Toompea unit and HUUM OÜ, and has since delivered 11 such complexes to Ukrainian military units.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobile Sauna Complex (Main Truck) A truck-based mobile sauna and laundromat facility equipped with 4 washers and 4 dryers, a sauna unit, and a heated tent for resting. Capable of washing up to 70 uniforms per day and accommodating 60-70 men for washing and sauna use daily. Delivered free of charge to Ukrainian military frontline units.
• Support Truck (Minivan) A support vehicle that transports water tanks, pumps, and generators to sustain the mobile sauna complex. Provides approximately 8 tons of water per day to support sauna, laundry, and resting operations. Built by Peipsiäääre volunteers for each deployment.
• Modular Sauna Units Smaller, modular sauna variants available for delivery to specific Ukrainian military units. Design continuously evolves based on Ukrainian defenders' feedback and is tailored to the specific requirements of each unit.

Quantifiable outcome

• 60–70 soldiers can wash and sauna each day per unit
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• HUUM OÜcoreStrategic or Co-development PartnerHUUM OÜ is a leading Estonian sauna company and the founding partner of the Saunas for Ukraine project. CEO Siim Nellis leads both HUUM and the NGO. HUUM provides technical expertise in sauna design and manufacturing, and the project's visual identity was created by HUUM's graphic designer.
• Estonian Defence League (Kaitseliit) Toompea CompanycoreStrategic or Co-development PartnerThe project originated as a joint initiative between Kaitseliit Toompea Company and HUUM OÜ. The Estonian Defence League (Kaitseliit) is a paramilitary defense organization that contributed volunteer resources and military logistics knowledge to the project.
• Estonian Defence ForcesminorOthersListed as a supporter of the Saunas for Ukraine initiative, providing institutional backing for the humanitarian project.
• Magnetic MROminorOthersEstonian aviation maintenance company listed as a supporter of the project.
• SorainenminorOthersEstonian law firm providing legal/advisory support listed as a supporter.
• Peipsiääre volunteerscoreStrategic or Co-development PartnerVolunteers from Peipsiääre built the most recent support vehicles (minivans) for the mobile sauna complexes, contributing directly to the physical construction of units.
• Estonian media supporters (Lõunaleht, Õhtuleht, Delfi, GoodNews, Postimees, Skymedia, Dscreens Estonia)minorGTM or Marketing PartnerVarious Estonian media outlets provide coverage and awareness-building for the project, helping reach donors and supporters. Contact for media support: [email protected].

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Razom for Ukraine: US-based Ukrainian humanitarian organization supporting Ukrainian defenders and civilians through medical, humanitarian, and operational aid. Comparable in mission and donor-driven model.
• Come Back Alive: One of the largest Ukrainian charitable foundations providing direct support to Ukrainian military units, including equipment, training, and welfare. Highly comparable as a donation-funded organization serving frontline defenders.
• United24: Official Ukrainian government platform for global donations supporting defense, humanitarian, and reconstruction. Comparable as a high-visibility donation channel serving the same Ukrainian military ecosystem.

Emerging players

• Nova Ukraine: US-based nonprofit providing humanitarian aid to Ukraine, including support for frontline defenders and affected civilians. Comparable grassroots donation model serving similar beneficiary base.

Broad incumbents

• International Rescue Committee: Global humanitarian organization delivering emergency aid, including WASH programs, in conflict and crisis settings. Comparable in operating mobile hygiene and welfare services for displaced and conflict-affected populations.
• Médecins Sans Frontières: International medical-humanitarian organization operating in conflict zones with WASH and hygiene programs. Comparable in delivering frontline humanitarian services including sanitation in active war zones.
• International Committee of the Red Cross: Global humanitarian organization providing protection and assistance to victims of armed conflict, including WASH services in war zones. Comparable mission focus on conflict-zone hygiene and welfare support.
• Direct Relief: Major humanitarian aid organization providing medical and hygiene supplies to conflict zones and disaster areas globally. Comparable in WASH and humanitarian logistics support in active war zones.

Regional players

• Estonian Refugee Council: Estonian humanitarian organization providing aid to refugees and conflict-affected populations. Comparable as a regionally rooted Estonian NGO in the broader WASH/humanitarian aid space.

Others

• HUUM OÜ: Estonian commercial sauna manufacturer and founding partner of Saunas for Ukraine. Connected as the technical and engineering backbone that designs and manufactures the mobile sauna complexes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/111818451810549
• LinkedInlinkedin.com/company/saunas-for-ukraine

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eesti Saun Ukrainasse