Ula baar
Ula baar (Sinu Käik OÜ) is a bar and event venue in Tartu, Estonia, offering private bar rental for up to 25 guests, mobile bar services at external events, and cocktail training led by certified bartender Peedu.
- Company typePrivate
- Founded2025
- HeadquartersTartu, Estonia
- Headcount—
- GTM typeB2C
- OfferingServices
What Ula baar does
Ula baar is a local bar and event venue operating in Tartu, Estonia, under the legal entity Sinu Käik OÜ, an Estonian private limited company (OÜ). The company was founded in 2025 and operates from Vallikraavi 23, with operating hours of Thursday through Saturday, 18:00 to midnight. Its core offering is structured around three interconnected services: (1) bar rental ('Baarirent') of the venue itself for private events such as birthdays, Christmas parties, and team events, accommodating up to 25 guests indoors with a summer outdoor courtyard option; (2) mobile bar service ('Ulaga ula peal'), which provisions a full bar setup at external events and has been deployed at the Tartu 2024 opening celebration, the UIT festival, and on Lake Peipsi ice; and (3) cocktail training ('Kokteilikoolitused'), an educational offering led by co-owner and certified bartender Peedu covering mixology fundamentals and cocktail menu principles.
The business model is service-based and event-driven, with revenue generated from one-time venue rentals, mobile bar deployments, and paid training sessions. Pricing is not publicly disclosed; customers obtain quotes via a contact form on the company's website. The customer base is segmented horizontally into private event organizers (primary), event organizers seeking mobile bar services, and learning enthusiasts, with no enterprise anchor accounts or repeat contract clients identified. Marketing relies on a minimal digital footprint consisting of a Facebook page, an Instagram account, and a direct inquiry form on the website.
There is no proprietary technology, software platform, or digital infrastructure underpinning the business. Operations are manual and premises-based, with delivery occurring on-site at the Tartu venue or at customer-specified external locations throughout the region. The company is independently owned and operated, with no external investors, parent entities, or institutional funding disclosed in the available data.
Ula baar firmographics
Firmographics- Name
- Ula baar
- Legal name
- Sinu Käik OÜ
- Website
- https://ulabaar.ee
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Short description
- Ula baar (Sinu Käik OÜ) is a bar and event venue in Tartu, Estonia, offering private bar rental for up to 25 guests, mobile bar services at external events, and cocktail training led by certified bartender Peedu.
- Ownership category
- akta.pro rank
Ula baar industry classification
Industry- Product category
- Bar and Event Venue Services
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Caterers (722320)
- SIC
- Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Bars & Pubs (Non-Music) (MPAGAIAC)
- akta.pro secondary industries
- Bar & Beverage Catering (Mobile Bar, Bartending) (HSACAGAF), Venue & Facility Reservations (Private Rooms, Event Spaces) (HSACALAJ)
Keywords
Where Ula baar is headquartered
LocationHeadquarters
- HQ city
- Tartu
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
Ula baar business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Bar Rental (Baarirent): Hourly or evening rental of bar premises for private events. The venue accommodates up to 25 guests and includes staff service to manage the event and keep glasses filled throughout the evening.
- Mobile Bar Services (Ulaga ula peal): Provision of bar services at external locations and events. The bar has been set up at Tartu 2024 opening celebration, UIT festival, and even on Peipsi lake ice.
- Cocktail Training (Kokteilikoolitused): Educational sessions introducing participants to cocktail menu principles and mixology basics, conducted by owner and trained bartender Peedu.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Ula baar product offering
Product offeringCore offering
Ula baar is a Tartu-based bar venue offering bar rental for private events (up to 25 guests) with included staffing, mobile bar services brought to external events and unusual locations, and cocktail training workshops led by a certified bartender. The venue operates evenings (N-L 18-00) and combines a fixed-location event space with a flexible pop-up bar service model.
Product overview
Ula baar is a bar venue operated by Sinu Käik OÜ in Tartu, Estonia, offering three interconnected services: bar rental for private events at their venue (accommodating up to 25 guests), mobile outdoor bar services for external events at various locations, and cocktail training workshops. The business operates evening hours (N-L 18-00) and serves as both a fixed-location bar and a provider of mobile bar services for festivals and special events.
Differentiator
Problem solved
Functional benefit
Products and services
- Baarirent (Bar Rental) Rental of the Ula baar venue space for private events including birthdays, Christmas parties, and team days. An on-site staff member manages the evening and keeps glasses filled. The venue accommodates up to 25 guests at a time, with outdoor courtyard events available in summer.
- Ulaga ula peal (Mobile Bar) Mobile outdoor bar service that brings the bar setup to external events and unusual locations. The service has operated at the Tartu 2024 opening celebration, UIT festival, and on Lake Peipsi ice, with the venue actively encouraging unconventional event ideas.
- Kokteilikoolitused (Cocktail Training) Cocktail education and training sessions led by co-owner and certified bartender Peedu. Sessions cover the principles behind the cocktail menu and introduce participants to mixology basics through hands-on instruction.
Companies that use Ula baar
Customer profileSegments3 records
Ideal customer profiles3 records
Ula baar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ula baar partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Ula baar competitors and assessment
Company assessmentDirect peers
- Hire a Bar: UK-based mobile bar hire service that sets up and staffs bars at private and corporate events. Directly comparable to Ula baar's 'Ulaga ula peal' mobile bar line, with the same on-location service model and event-led GTM.
- European Bartender School: International bartending and mixology training school offering cocktail courses. Directly comparable to Ula baar's 'Kokteilikoolitused' service line, both monetising bartender expertise as paid education.
- London School of Bartending: UK-based cocktail and mixology training provider for amateurs and corporate groups. Comparable to Ula baar's group cocktail lessons and team-building training sessions.
- AB School of Bartending: US bartending and mixology school offering certification and cocktail training. Comparable to Ula baar's training sessions, sharing the same professional-services revenue model built on certified bartender expertise.
- The Travelling Bar: Mobile pop-up bar service for weddings, festivals and corporate events. Closely mirrors Ula baar's flexible-location mobile bar offering, including willingness to set up at non-traditional venues.
Broad incumbents
- BrewDog: Large international craft beer bar and brewery chain operating in multiple European cities including Estonia. Broad incumbent in the on-premise drinking space; overlaps with Ula baar's bar service but at vastly greater scale and with a different ownership structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Ula baar social profiles
Digital presenceUla baar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ula baar leadership team
Management profileNumber of profiles
Profiles1 record
Ula baar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ula baar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ula baar
What does Ula baar do?
Ula baar is a Tartu-based bar venue offering bar rental for private events (up to 25 guests) with included staffing, mobile bar services brought to external events and unusual locations, and cocktail training workshops led by a certified bartender. The venue operates evenings (N-L 18-00) and combines a fixed-location event space with a flexible pop-up bar service model.
Is Ula baar a public or private company?
Ula baar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ula baar founded?
Ula baar was founded in 2025.
Where is Ula baar based?
Ula baar is headquartered in Tartu, Estonia, in the Europe region.
How does Ula baar make money?
Three revenue lines are on record. Bar Rental (Baarirent) is the primary driver. The others are mobile Bar Services (Ulaga ula peal) and cocktail Training (Kokteilikoolitused).
Who are Ula baar's main competitors?
Direct peers on record are Hire a Bar, European Bartender School, London School of Bartending, AB School of Bartending and The Travelling Bar. BrewDog is listed as a broad incumbent.
Does Ula baar have an API?
No public API is recorded for Ula baar.
What industry is Ula baar in?
Ula baar's product category is Bar and Event Venue Services. Its primary akta.pro industry code is MPAGAIAC, Bars & Pubs (Non-Music), with a secondary code of HSACAGAF, Bar & Beverage Catering (Mobile Bar, Bartending). Its NAICS code is 7224 and its SIC code is 5810.