SOS ANIMAL HELP CIC

What SOS ANIMAL HELP CIC does

SOS Animal Help CIC is a Brazilian nonprofit organization (Community Interest Company) founded approximately in 2007 by Andrezza in Bahia that supports a network of five animal rescue shelters across the states of Minas Gerais, Bahia, and São Paulo, collectively caring for 400+ rescued dogs and cats. The organization operates a 100% free platform that provides partner NGOs with bundled services including accounting and financial reporting, professional marketing campaigns, and on-site veterinary care infrastructure, while processing donations through a PIX-integrated web checkout and the LUSA mobile application available on Google Play and Apple App Store.

The revenue model is donation-based: individuals contribute preset amounts (R$30 to R$1,000) or custom values via PIX QR codes, or purchase tiered food donations (5 kg to 150 kg) directly through the website. The platform charges nothing to partner NGOs and incurs no PIX processing costs, with all operational funding derived from individual donors acquired through organic Instagram, Facebook, WhatsApp community groups, and Google reviews — no paid marketing channels are used.

In 2025 the organization expanded internationally by registering SOS Animal Help, INC in Paso Robles, California with EIN 41-4770760 and applying for 501(c)(3) tax-exempt status with the U.S. IRS. The organization is entirely founder-led, has no disclosed venture or institutional funding, and reports outstanding debt of R$73,635.19 with no annual financial statements publicly available.

Name

SOS ANIMAL HELP CIC

Legal name

SOS Animal Help, INC

Website

https://sosanimalhelp.org

Company type

Private

Founded year

2007

Operating status

Operating

Short description

SOS Animal Help CIC is a Brazilian nonprofit that supports five animal rescue shelters across three states with free accounting, marketing, and veterinary services. It funds operations through individual donations collected via PIX and the LUSA mobile application.

Ownership category

akta.pro rank

Product category

Animal Welfare Services

NAICS

Veterinary Services (54194), Support Activities for Animal Production (1152)

SIC

Services-Social Services (8300)

akta.pro industry

PRIMARYBPAGAIAA

Animal Shelters & Adoption Services

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYBPAGAIAD

Veterinary Charity Clinics & Medical Aid

Business & Public Services/Nonprofit, NGO & Social Services/Animal Welfare & Wildlife Rescue

SECONDARYAFAEALAB

Animal Shelters & Rescue Operations

Agriculture & Food Production/Animal Production & Aquaculture/Animal Welfare, Boarding & Production Support Services (non-veterinary)

Keywords

• Animal rescue services
• Animal welfare nonprofit
• NGO support services
• Donation platform services
• Veterinary care programs

Headquarters

HQ city

Irwin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations: Individual donors make monetary contributions via PIX QR code or preset donation amounts (R$30, R$50, R$100, R$200, R$500, R$1,000) and variable custom amounts. Donations are applied toward animal rescue, veterinary care, food, medications, surgeries, and shelter debt repayment. The platform processes donations with zero cost to the organization.
2. Platform Registration (NGO Onboarding): NGOs register on the platform to receive donations and access bundled services. The service is described as 100% free for NGOs, meaning SOS Animal Help does not charge partner shelters for accounting, marketing, or veterinary services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

SOS Animal Help operates a 100% free platform that allows animal welfare NGOs to register, receive donations, and access bundled back-office services including accounting, professional marketing campaigns, and free regional veterinary care center installation. For supporters, the organization operates a PIX-integrated donation portal accepting preset (R$30–R$1,000) and custom amounts, alongside tiered animal food purchase bundles, all processed at zero cost to partner shelters.

Product overview

SOS Animal Help operates as a unified social project platform that structures, develops, manages, and saves animal welfare NGOs. The core offering consists of a free platform that allows NGOs to register and receive donations, supplemented by a PIX Donation System for instant payments and the LUSA App for mobile engagement. Additional modules include a Food Donation Catalog with tiered feed quantities. The platform also provides accounting structure, professional marketing, and veterinary care center services as integral support offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• SOS Animal Help Platform A 100% free platform that enables animal welfare NGOs to register, receive donations, and access bundled tools including accounting structure, professional marketing, veterinary care center access, and transparency tracking. Targeted at small to mid-sized animal rescue NGOs and shelters in Brazil.
• PIX Donation System A Brazilian instant payment (PIX) donation integration enabling individual donors to contribute via PIX QR codes and Pix Copia e Cola, supporting preset amounts (R$30, R$50, R$100, R$200, R$500, R$1,000) and custom values, plus USD equivalents ($30–$1,000). Targeted at individual animal welfare donors in Brazil and internationally.
• LUSA Mobile App A mobile application that gives NGOs visibility within the platform, helps reach more supporters, and boosts donations using LUSA technology. Available on Google Play and Apple App Store. Targeted at NGO partners and their individual supporters.
• Food Donation Catalog Pre-configured animal feed donation bundles allowing donors to purchase animal food in various quantities (5kg R$33.79, 10kg R$64.90, 15kg R$91.45, 30kg R$177.32, 75kg R$416.75, 150kg R$742.90) with transparent impact descriptions for each tier. Targeted at individual animal welfare supporters who want to donate food rather than cash.

Quantifiable outcome

• 5 shelters supported across 3 Brazilian states with 400+ animals
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• ASPCA: One of the largest US animal welfare organizations providing rescue, veterinary, advocacy, and grant funding across a wide portfolio. Comparable as a broad animal welfare umbrella but with vastly larger scale and broader scope than SOS Animal Help's niche platform.
• Best Friends Animal Society: Operates the largest no-kill sanctuary network in the US and partners with shelters nationwide via grants and programming. Comparable as a shelter-support funder and operator but at significantly larger scale.
• Humane Society of the United States: Major US animal welfare organization funding shelters, advocacy, and direct care programs. Comparable in mission scope (animal welfare funding and shelter support) but operates at national scale with paid acquisition and a professional staff.
• PetSmart Charities: Funded by PetSmart retail operations, this foundation supports adoption, spay/neuter, and shelter grant programs nationally. Comparable as a shelter-funding intermediary but with corporate backing that SOS Animal Help lacks.
• Maddie's Fund: Family-founded foundation focused on achieving no-kill status by funding shelter medicine, adoptions, and pet retention programs. Comparable as a funding intermediary for shelters but operates with an endowment and grants infrastructure.

Direct peers

• Petfinder: The largest online adoption platform connecting adopters with shelters and rescues; provides adoption listings and donation infrastructure for partner shelters. Comparable as a digital channel that amplifies shelter reach and donation flows.
• Adopt-a-Pet: Adoption platform serving shelters and rescues with pet listings and donor tooling. Comparable digital intermediary model connecting shelters with donors and adopters.
• RescueGroups.org: Provides free/low-cost software, web hosting, and pet listing services to animal rescue organizations and shelters. Directly comparable to SOS Animal Help's free platform model serving grassroots shelters.
• Shelterluv: Provides animal shelter management software (intake, adoption, medical records, reporting). Comparable as a technology platform that reduces the administrative burden on small shelters — adjacent to SOS Animal Help's bundled free-service promise.
• GreaterGood.org: Charitable giving platform that channels donations to animal welfare, hunger, and women's empowerment causes, often partnering with shelters. Comparable as a donation-routing intermediary serving animal welfare NGOs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sosanimalhelpbr
• Instagraminstagram.com/sosanimalhelp.br

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SOS ANIMAL HELP CIC