OÜ Revilo-auto
- Company typePrivate
- Founded1993
- HeadquartersTartu, Estonia
- Headcount1–10
- GTM typeB2C
- OfferingServices
OÜ Revilo-auto firmographics
Firmographics- Name
- OÜ Revilo-auto
- Legal name
- OÜ Revilo-auto
- Website
- https://revilo.ee
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
OÜ Revilo-auto industry classification
Industry- Product category
- Tire Retail & Auto Services
- NAICS
- Tire Dealers (44134)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Retail Tire Sales & Installation (Consumer) (TLAKADAA)
- akta.pro secondary industries
- Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD), Wheel Services (Mount/Balance, Alignment, Rotation) (TLAKADAF)
Keywords
Where OÜ Revilo-auto is headquartered
LocationHeadquarters
- HQ city
- Tartu
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
OÜ Revilo-auto business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Tire Sales: The company generates revenue primarily from selling new and used tires through its e-commerce platform and physical store, offering products across multiple brands (Michelin, Nokian, Kumho, Nexen, Yokohama, Pirelli, Hankook, and many others) in various price ranges from budget to premium.
- Tire Fitting/Installation Services: Revenue from tire change services (rehvivahetus) performed at the company's physical workshop in Tartu. The company uses a live queue system for tire changes, indicating walk-in/appointment service model.
- Additional Workshop Services: Additional services including rim painting (velgede värvimine), rim straightening (velgede sirgestamine), rim polishing (velgede poleerimine), spare parts (varuosad), and gas sales (gaasi müük) contribute to revenue.
- Used Tire and Rim Purchasing: The company buys back used tires and rims (kokkuost), which may contribute to secondary revenue streams through resale of used inventory.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Tire products across all price segments |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
OÜ Revilo-auto product offering
Product offeringCore offering
OÜ Revilo-auto is a Tartu-based Estonian tire retailer and service center. It sells new and used tires online through revilo.ee (offering 10,000+ variants across brands such as Michelin, Nokian, Hankook, Kumho, Pirelli, Nexen, and Yokohama) and provides tire fitting, tire repair, and rim services (painting, straightening, polishing) at its physical workshop. The company also buys back used tires and rims and sells accessories such as center rings, spare parts, and gas.
Product overview
OÜ Revilo-auto is a tire sales and service company based in Tartu, Estonia, founded in 1993. The company operates a unified offering consisting of an e-commerce tire shop (with over 10,000 tire models available) and a physical workshop providing tire replacement, repair, and rim services. The core products are tire sales (new and used) and tire fitting services, complemented by wheel customization services (painting, straightening, polishing), tire buyback programs, and accessory sales including center rings and spare parts. The company sells internationally recognized tire brands such as Michelin, Nokian, Hankook, Kumho, Pirelli, Nexen, Yokohama, Bridgestone, Continental, Goodyear, and many others.
Differentiator
Problem solved
Functional benefit
Products and services
- Tire Sales (New and Used)
Companies that use OÜ Revilo-auto
Customer profileSegments1 record
Ideal customer profiles2 records
OÜ Revilo-auto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
OÜ Revilo-auto partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
OÜ Revilo-auto competitors and assessment
Company assessmentRegional players
- Däckia: Swedish tire retail and service chain with online and physical channels. Comparable as a Northern European multi-brand tire retailer offering online sales plus in-store fitting, though operating primarily in Sweden rather than the Baltics.
- Migu: Estonian tire and wheel retailer offering online sales and fitting services. Directly comparable as a local Estonian multi-brand tire e-commerce and workshop operator in the same primary market.
Broad incumbents
- Autodoc: Large European online retailer of automotive parts, accessories, and tires with delivery across the EU including Estonia and Latvia. Comparable as a multi-brand online tire and auto parts retailer, though with a much broader product catalog and no fitting service.
- Euromaster: Pan-European tire and vehicle maintenance service network with multi-brand retail and fitting offerings. Comparable as a large-scale tire retail and installation incumbent operating across multiple European geographies, with broader service portfolio.
- Michelin (Retail Operations): Global tire manufacturer that operates retail networks and partners with dealers for tire sales and fitting. Comparable as a tire brand with retail-channel reach, though it is a manufacturer and broad incumbent rather than a small independent retailer.
Emerging players
- Blackcircles: UK-based online tire retailer that pioneered the click-and-fit model, partnering with local fitters for installation. Comparable in the online-first tire retail proposition, though operating in a different geography with a more developed direct-to-consumer model.
Direct peers
- Vianor: Nordic and Baltic tire retail and service chain owned by Nokian Tyres, operating physical stores and online tire sales across Estonia, Latvia, and the broader region. Directly comparable as a multi-brand tire retailer offering online sales plus in-store fitting in the same geographic market.
- Point S: International tire dealer and automotive service cooperative with thousands of member centers across Europe. Directly comparable as a multi-brand tire retailer combining online and physical channels with professional fitting and seasonal changeover services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
OÜ Revilo-auto social profiles
Digital presenceOÜ Revilo-auto financial estimates
Financial estimateRevenue estimate
Valuation estimate
OÜ Revilo-auto leadership team
Management profileNumber of profiles
OÜ Revilo-auto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OÜ Revilo-auto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OÜ Revilo-auto
What does OÜ Revilo-auto do?
OÜ Revilo-auto is a Tartu-based Estonian tire retailer and service center. It sells new and used tires online through revilo.ee (offering 10,000+ variants across brands such as Michelin, Nokian, Hankook, Kumho, Pirelli, Nexen, and Yokohama) and provides tire fitting, tire repair, and rim services (painting, straightening, polishing) at its physical workshop. The company also buys back used tires and rims and sells accessories such as center rings, spare parts, and gas.
Is OÜ Revilo-auto a public or private company?
OÜ Revilo-auto is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OÜ Revilo-auto founded?
OÜ Revilo-auto was founded in 1993. It employs 1 to 10 people.
Where is OÜ Revilo-auto based?
OÜ Revilo-auto is headquartered in Tartu, Estonia, in the Europe region.
How does OÜ Revilo-auto make money?
Four revenue lines are on record. Tire Sales are the primary driver. The others are tire Fitting/Installation Services, additional Workshop Services and used Tire and Rim Purchasing.
Who are OÜ Revilo-auto's main competitors?
Regional players on record are Däckia and Migu. Broad incumbents are Autodoc, Euromaster and Michelin (Retail Operations). Blackcircles is listed as an emerging player. Direct peers are Vianor and Point S.
Does OÜ Revilo-auto have an API?
No public API is recorded for OÜ Revilo-auto.
What industry is OÜ Revilo-auto in?
OÜ Revilo-auto's product category is Tire Retail & Auto Services. Its primary akta.pro industry code is TLAKADAA, Retail Tire Sales & Installation (Consumer), with a secondary code of TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment). Its NAICS code is 44134 and its SIC code is 7500.