Osaühing Roverto

What Osaühing Roverto does

Osaühing Roverto (OÜ Roverto) is an Estonian private limited company headquartered and operating from a logistics center at Lao 17, Pärnu. Founded in 1998, the company specializes in the wholesale distribution of food products and the provision of temperature-controlled transport services to institutional buyers across Estonia. Its customer base spans grocery stores, catering establishments, schools, kindergartens, hospitals, and nursing homes — i.e., organizations requiring reliable, scheduled delivery of perishables.

The company's core operating asset is a refrigerated fleet capable of maintaining chilled goods at +2 to +6°C, enabling it to handle dairy, meat, bakery, canned goods, frozen products, ice cream, and other deep-frozen items. Its product catalog comprises approximately 2,558 SKUs sourced from around 30 food producers and 36 suppliers. A stated point of differentiation is its provision of ice-cream and deep-frozen distribution, which the company describes as relatively uncommon among Estonian food-transport operators. Operations are supported by a dense line-haul network covering much of Estonia with daily partial-load deliveries to multiple regions.

Roverto's business model is B2B direct sales: customers (including public-sector institutions) place orders through a login-gated ordering environment, with revenue generated from wholesale margin on food products and from transportation/logistics fees (one-time transaction and line-haul-style services). Capital expenditures over 2020–2024 have been oriented toward ESG — including a 2020 environmental action plan, solar panels on the warehouse (2022), CO2-reducing refrigeration equipment (2023), and a 2024 ESG report — alongside gas-vehicle fleet renewal and route optimization. The business is single-country (Estonia), privately held, and discloses no external funding, M&A, or parent-company structure.

Name

Osaühing Roverto

Legal name

Osaühing Roverto

Website

https://roverto.ee

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Roverto is an Estonian food wholesale and cold-chain logistics company based in Pärnu that distributes temperature-sensitive groceries via a refrigerated fleet to grocery stores, caterers, schools, kindergartens, hospitals, and nursing homes across Estonia.

Ownership category

akta.pro rank

Product category

Cold Chain Food Logistics and Wholesale

NAICS

Refrigerated Warehousing and Storage (493120), Warehousing and Storage (493)

SIC

Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220)

akta.pro industry

PRIMARYTLADAHAG

Chilled / Fresh Transport (Refrigerated)

Transportation & Logistics/Freight Transportation (Air, Maritime, Rail, Trucking)/Refrigerated & Temperature-Controlled Freight Transport

SECONDARYTLADAHAF

Frozen Goods Transport (Deep-Frozen)

Transportation & Logistics/Freight Transportation (Air, Maritime, Rail, Trucking)/Refrigerated & Temperature-Controlled Freight Transport

Keywords

• Cold chain logistics
• Food wholesale distribution
• Temperature-controlled transport
• Frozen food logistics
• B2B food supply

Headquarters

HQ city

Pärnu

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Food Product Wholesale: Margin-based revenue from wholesale distribution of food products sourced from approximately 30 food producers and 36 suppliers. Products include dairy, meat, bakery, canned goods, frozen products, and beverages.
2. Temperature-Controlled Logistics Services: Revenue from transportation and logistics services including chilled transport (+2 to +6°C), freezing transport across Estonia, and deep-frozen product distribution (ice cream and other frozen foods)

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

OÜ Roverto operates a Pärnu-based logistics center that wholesales temperature-sensitive food products sourced from about 30 food producers and 36 suppliers (2,558 SKUs across dairy, meat, bakery, canned, frozen, beverages) and delivers them using a temperature-controlled fleet maintaining +2 to +6°C. The company runs a dense line-haul network across Estonia with daily partial-load deliveries, plus frozen-transport services including ice cream and deep-frozen distribution.

Product overview

Osaühing Roverto (OÜ Roverto) is a food logistics and wholesale company based in Pärnu, Estonia. The company operates as a logistics center specializing in temperature-controlled transport of temperature-sensitive goods, primarily food products, and food product wholesale. The company offers a comprehensive food logistics solution serving food stores, catering businesses, schools, kindergartens, hospitals, and nursing homes. Their product portfolio includes approximately 30 food producers' products, with a fleet capable of maintaining temperatures between +2 and +6°C. They operate a dense transport line network covering most of Estonia with daily partial-load deliveries to multiple regions, as well as frozen goods distribution including ice cream and deep-frozen products. The company also provides an online ordering system accessible through their customer portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Temperature-controlled chilled transport (+2 to +6°C)

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Eesti Taaskasutusorganisatsioon MTÜminorOthersCollaboration with Estonian Recycling Organization for regular sorting and recycling of paper, cardboard, and plastic materials as part of company's ESG waste reduction and recycling initiatives.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Dachser: European road logistics provider with a dedicated food logistics business line covering chilled and ambient grocery distribution. Overlaps with Roverto in B2B food distribution and chilled line-haul.
• DSV: Global transport and logistics company with dedicated cold-chain/DSV Cold Chain Solutions serving food and pharma customers. Overlaps with Roverto's temperature-controlled distribution capability at much greater scale.
• DB Schenker: Global freight forwarder and contract logistics provider with temperature-controlled food logistics capabilities across Europe. Comparable refrigerated food distribution with much broader geographic footprint.
• Kuehne+Nagel: Global logistics integrator with a sizeable perishables/food division operating refrigerated road and air freight. Overlaps with Roverto in temperature-controlled food distribution at a much larger scale.

Regional players

• Girteka Logistics: Largest road freight carrier in the Baltics with a substantial European refrigerated fleet. Most direct Baltic regional peer of comparable scale in temperature-controlled line-haul trucking.

Direct peers

• Nagel-Group: Mid-sized European chilled and frozen food logistics provider operating its own fleet across multiple countries. Closely aligned temperature-controlled multi-temperature B2B distribution model.
• Cold Chain Group: UK-based cold-chain logistics specialist operating refrigerated transport and storage for food producers and retailers. Closely comparable chilled and frozen B2B distribution model.
• STEF Group: European leader in temperature-controlled food logistics with own refrigerated fleet serving food retailers, foodservice and institutional buyers. Closely comparable B2B cold-chain distribution model with multi-temperature capability.
• Havi Logistics: Specialist supply chain partner for foodservice and QSR operators, combining procurement, warehousing and temperature-controlled distribution. Directly mirrors Roverto's foodservice/catering and institutional customer mix.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Osaühing Roverto